This document discusses the case for organizations to adopt Web 2.0 technologies and social media. It begins by defining various Web 2.0 tools like social networking, blogs, podcasts, and wikis. It then discusses how these tools can impact organizations by increasing transparency, collaboration, and information sharing. The document also addresses reasons for resistance to Web 2.0 and provides strategies for implementation, including developing policies, training employees, and linking social media strategies to overall business objectives. It emphasizes measuring return on investment and relationship building through Web 2.0.
Medical Imaging - Opportunities for Business Seminar
24/01/12
Session 3b - Developing Your Product and Market
This sessions shows businesses how to develop a social media strategy and how to select export markets
Reply and Hinchcliffe & Company signed an agreement for the exclusive delivery of Web 2.0 University™, the education solution developed by Hinchcliffe & Company, in strategic partnership with O’Reilly Media
Online: The rise and rise (CIMCIG presentation, February 2009)pwcom.co.uk Ltd
Presentation to CIMCIG conference, Building Centre, London on 11 February 2009 by Paul Wilkinson. Looks at potential importance of Web 2.0 as part of the PR/marketing communications mix for construction businesses - particularly in a recession
Medical Imaging - Opportunities for Business Seminar
24/01/12
Session 3b - Developing Your Product and Market
This sessions shows businesses how to develop a social media strategy and how to select export markets
Reply and Hinchcliffe & Company signed an agreement for the exclusive delivery of Web 2.0 University™, the education solution developed by Hinchcliffe & Company, in strategic partnership with O’Reilly Media
Online: The rise and rise (CIMCIG presentation, February 2009)pwcom.co.uk Ltd
Presentation to CIMCIG conference, Building Centre, London on 11 February 2009 by Paul Wilkinson. Looks at potential importance of Web 2.0 as part of the PR/marketing communications mix for construction businesses - particularly in a recession
Introduction to social media from B2B perspective. Delivered at a customer workshop for a global B2B client.
External utilization part done and presented by Marko Sykkö from Promener / Tehostamo Consulting.
In this webinar, Carmine Porco, GM and VP of Client Deliverables at Prescient, walks through several social media tools, explaining their pros and cons, their benefits to an organization, and the ideal intranet environment to support them.
View the webinar video here: http://bit.ly/cawgmh
[En] Telecom experience conference - Zagreb - Nov 12, 2012Orange
This is the latest version of my "what tool for what message" presentation, revised and updated on Nov 9 with a new business case about the Sosh low cost offer from Orange
Digital User Experience Strategies: A Roadmap for the Post 2.0 WorldJeromeNadel
This white paper discusses user experience strategy as the center of an effective business model and why usability practitioners need to evolve from methodologists to strategists.
IR 2.0 International Benchmark Study / University of LeipzigKristin Koehler
The cross-national IR 2.0 study conducted by the University of Leipzig / Department Communication Management in summer 2011 focused on company-owned investor relations websites as well as Twitter, Facebook, YouTube and SlideShare usage for IR purposes by the 150 largest companies listed in DAX, CAC, FTSE, DJIA and Nikkei. The content analysis revealed usage patterns and identified tools, topics, and intensity of use, dialogical approaches and functions. An engagement index offered the possibility for ranking lists within the indices as well as among the different countries. Additionally, the influence of industrial sectors or sales markets was tested.
Introduction to social media from B2B perspective. Delivered at a customer workshop for a global B2B client.
External utilization part done and presented by Marko Sykkö from Promener / Tehostamo Consulting.
In this webinar, Carmine Porco, GM and VP of Client Deliverables at Prescient, walks through several social media tools, explaining their pros and cons, their benefits to an organization, and the ideal intranet environment to support them.
View the webinar video here: http://bit.ly/cawgmh
[En] Telecom experience conference - Zagreb - Nov 12, 2012Orange
This is the latest version of my "what tool for what message" presentation, revised and updated on Nov 9 with a new business case about the Sosh low cost offer from Orange
Digital User Experience Strategies: A Roadmap for the Post 2.0 WorldJeromeNadel
This white paper discusses user experience strategy as the center of an effective business model and why usability practitioners need to evolve from methodologists to strategists.
IR 2.0 International Benchmark Study / University of LeipzigKristin Koehler
The cross-national IR 2.0 study conducted by the University of Leipzig / Department Communication Management in summer 2011 focused on company-owned investor relations websites as well as Twitter, Facebook, YouTube and SlideShare usage for IR purposes by the 150 largest companies listed in DAX, CAC, FTSE, DJIA and Nikkei. The content analysis revealed usage patterns and identified tools, topics, and intensity of use, dialogical approaches and functions. An engagement index offered the possibility for ranking lists within the indices as well as among the different countries. Additionally, the influence of industrial sectors or sales markets was tested.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
An introduction to the cryptocurrency investment platform Binance Savings.
Case For Organizational Web 2.0 Ss Version
1. Case for Organizational Web 2.0 and
Social Media in Your Business
The Case for Implementing, Adopting, and
Engaging Your Workforce with Web 2.0
George Taylor, MBA, SPHR
Vision Achieved Strategies (VA Strat) ™
TM
2. Overview
– What is Web 2.0/Social Media
– Organizational Impact of Web 2.0/Social Media
– Reasons for Organizational Resistance/Acceptance of Web 2.0
– Web 2.0 – Implementing within Organizational Strategic Framework
– VA Strat Web 2.0 Consulting-Strategy Mapping
TM
3. Web 2.0 Tools Defined
• Social Networking: Social media is a STRUCTURE of interdependent groups in which
common-shared interest promote dialogue, interaction, debate, creativity, and collaboration
via transparent public profiles and user-generated content.
• Blog: User(s) generated form of a website with entries made in journal format; may also
contain audio and video with material displayed in reverse chronological order.
• Podcast: Multimedia audio files designed for download and playback over the Internet.
Commonly utilized in mobile devices and made popular (though not invented by) Apple.
Format for delivering is donated by RSS feeds.
• Twitter: Update tool that allows users to update “status” via 140 characters or less.
Interfaces and add-on developed by independent users.
• Video Sharing: Websites and/or software that allows users to upload, view, distribute/share
video clips.
TM
4. Web 2.0 Tools Defined
• RSS Feeds: Really Simple Syndication – web-feed format that allows for consistent updates
on various social media tools to include blogs, podcasts, videos, and newscasts.
• Wiki: Collection of websites that allows users to contribute, place, and edit content.
Commonly utilized to power virtual community websites and community forums.
• Slide Sharing: Software that allows end-users to share in a public or private format
PowerPoint presentations.
• Virtual Worlds: Computer-based simulation environments built upon two dimensional
textual or 3-D graphical representations allowing users to participate in individual and group
activities, creating trade property and services with another, or travel throughout the world.
• Folksonomy: A process in which collaboratively create and manage tags, annotating and
categorizing content by end-users (bottom-up) as well as experts.
TM
5. Web 2.0/Social Media
Knocking Down Boundaries/Opening Doors
What’s Out There – The Tools – The Brands!
• Social Networks
•Linkedin/Plaxo
•Facebook/MySpace
• Blogs
•WordPress/Typepad/Blogger
• Podcasts
•MyPodcast
•Twitter
•Video Sharing
•YouTube/Meatteam
•Ustream/Uttlerlie
• RSS Feeds
•Bloglines.com/google.com/reader
• Wiki
•Wikipeda.org/pbwicki.com
• Slide sharing TM
•Slideshare
•Virtual Worlds
•Secondlife/Vivaty
6. Web 2.0 Impact
• During initial widespread use of Internet, CEO Bill Gates (Microsoft) predicted that we were
only scratching the surface.
• Web 2.0 technologies initial emergence largely viewed as Generation Y/College students
“toys”
• Today: McKinsey reported in annual survey (2008) a 25% increase in application adoption -
in ONE Year!
• First widespread use occurred in the business functional areas of sales and marketing
• Initial research done shows professionals using Web 2.0/SM are more likely to be promoted
and perform better on performance appraisals
TM
7. Web 2.0 Impact
• Current use is impacting all traditional functional business areas with human resource
professionals becoming perhaps the most aggressive “new” functional users
• Web 2.0/Social Media strength and attraction comes from participation and engagement by
employees who previously had no voice
• Web 2.0/Social media also increased transparency and allowed for information sharing
among best in class employees, researchers, professors, and students
• Result of engagement has had a measurable impact on all core business operations/functions
to include strategic decision making, financial performance, readiness, market penetration,
and research and development.
TM
8. The Reality of Web 2.0
• Like the Internet – Web 2.0 is here to stay
• The platforms/Tools of Web 2.0-Social Media will be built upon
• Remember this statistic: 25% increase in application adoption in ONE Year
• Adoption is not a choice - It’s a business necessity
• The choice you have: Be in front – Decide How Your Organization Will Employ/Deploy
• Companies that remain in front of Web 2.0/Social Media know AND implement to fit their
culture, business strategy, customers/clients, and impact on bottom-line
TM
9. Clarifying Web 2.0
• Web is the Platform
• User Interaction is the essential ingredient
• Collective Intelligence is the end-product
• Gray Areas: Likely come from advances in software NOT concept – Flickr vs. Ofoto Websites
vs. Blogging Wikis vs. Content Management
• Greatest Leap: Single User-One-Way Communication to Multi-User-Dialogue between Users
• Greatest Impact: High usage growth within organizations to deliver value
• Most Accepted Concepts (to include above) Attributed to Tim O’Reilly
TM
10. Reasons for Slow Adoption or Resistance
• Lack of privacy
• Too Transparent/Loss of Control
• Too Much/Too Soon (Overwhelmed)
• Privacy/Potential Breach of Confidential- Propriety Business Information (Intellectual
Capital/Trade Secrets/
• Loss of Human Touch
• A Fad/Generation “Y” Tool
• Not Business-like/Professional
• Distracts from Business
TM
• Cultural Mismatch
Sound Familiar???
11. Web 2.0 = The Tool Feeds Business Strategy Cycle
Strategy
Web 2.0
Measurement Process-Policies
Applications
TM
Implementation
Do Not Get Wrap Around Tool/Function Axle
Web 2.0 is the TOOL
13. ROI Does Matter
• Development of measure/metrics still in infancy
• Though difficult, return on investment has to be shown BUT does not have to be perfect
• Early measures/metrics value intangibles that may prove to be difficult to measure
• Return on Relationships/Return on Influence/Return on Specific Functions –
researchers/social media gurus/academicians developing metrics/measures
• Human Resources/Marketing/Sales functions developing measures based on traditional
functions in which social media contributed to outcome of business goal/objective
TM
The Value is the Return Over the Cost
14. Measuring Value
• You can put dollars on referrals/qualified applicants from social media pool
• Prediction: Research and Development will greatly benefit – initial collaboration Web
2.0/Social Media had R&D focus – sometimes with competitors
• Traditional business metric inputs can (and should) be revised to take into consideration Web
2.0/Social Media centered on the relevant measures consistent with the business strategy
• Like all disruptive technology – you have to start from somewhere – so start measuring
• The dialogue, “everybody is somebody’ and “cross-communication are all good results of
Web 2.0/Social Media – However, for you the bottom-line is the bottom-line
TM
15. Where to Begin
• Engage business leaders “best practices” within industry, company size, company
revenue, produce-service lines, etc.
• Evaluate social media benefits, tradeoffs, and cons within context of business strategy –
where does it fit.
• Execute social media enabling strategy that links directly to vision and business objectives
• Ensure measures insertion points implemented within business strategy that measures
impact of social media enabling strategy – costs, benefits, ROI, transparency, organizational
understanding and organizational acceptance.
TM
16. Key Decision Factors
• What do you want
– Data for key business decisions
– Insight/Feedback from end-users/customers
– Peer-to-Peer/Business-to-Business Interaction
• Who do you want
– Internal Customers
– External Customers
– Target Customers (Suspects/Prospects)
– Like-minded Businesses/Business Leaders /Though Leaders
• Where do you want
– Access throughout organization
– Key personnel/Stake
– holders (Internal-External)
– Front-line personnel
• How do you want
– Within widely SM outlets TM
– Select internal/external wikis/Second Life Technologies
17. Key Decision Factors
• Data for key business decisions
What Do We Want • Insight/Feedback from end-
users/customers
• Peer-to-Peer/Business-to-
Business Interaction
• Internal-External Customers
• Thought Leaders-Like Minded
Who Do We Want Businesses/Professionals
• Key Stakeholders-End-Users
• Access Throughout
Organization
• Pre-Determined/Designated
Where Do We Want
Group of Key Personnel
• Internal-External to
Organization
TM
18. Supporting Infrastructure – Setting the Tone
• Social media policy is critical – even in the absence of formal social media enabling strategy
• Train – Train – Train on proper use of SM tools
• If embracing ensure social media enabling strategy is contained within the organizational
change management strategy – select change management champions
• Ensure IT infrastructure supports what organizational goals
• Analyze and Decide what employees what standard employees will be held
• Review SM enabling strategy at critical strategic review points in which organizational
strategy is reviewed
• Ensure SM communications/collaboration consistent with organizational brand/consistent
with ethical guidelines
TM
19. It’s Not Easy – But Don’t Make it Hard
• Keep strategy/implementation simple and easy to understand across the organization
• Tie-in functional strategic objectives with social media enabling strategy
• Ask the critical questions/Get the critical answers: “How will we train?” “How do we
incorporate into project planning/change management initiatives” “What key business
results are we looking to obtain and act upon?”
TM
20. Social Media – Playing Within Organizational Framework
Strategy Programs-Policies
Web 2.0/SM
Communications Delivery-Execution
TM
21. Web 2.0/SM – Enabling Strategy – Key Steps
• Building the Business Case
• Web 2.0 Policy Statement/Policy Guidelines
• Functional Plan – Functional Employment
• Tool Selection
• Training
• Execution
• Feedback
TM
22. Employee Engagement
• Forums/Communities
• CEO/Senior Leadership Engagement
• Vertical vs. Horizontal Communications
• Core HR function Alignment
TM
23. Vertical vs. Horizontal Strategy
• Vertical strategy of Web 2.0 – Utilization of SM tools across peers inter-intra to organizations.
– Commonly utilized to share best practices
– Engage in non-competitive/competitive information sharing, or collaborate in joint projects/initiatives (joint ventures,
strategic alliances)
• Horizontal Strategy of Web 2.0 – Utilization of SM tools up-and-down professional spectrum.
– Most common use of Web 2.0/SM that is characterized by use of professional blogs, wikis, nings, and social profiles to
communicate with like-minded professionals
– Strategy also allows for peer-to-peer experimental learning activities with advanced business
concepts/theories/initiatives
– Allows for ideas to go viral – controlled or uncontrolled
– Web/2.0 strong vehicle to build upon existing IT infrastructure (enabler+enabler)
TM
24. Current/Future Challenges of Web 2.0
• Deciding what to glean and how to utilize information appropriate for organization
• Developing policy statements that foster usage – respect privacy
• Keeping dialogue focused on research-business oriented issues/challenges to gain maximum
value
• Creating business models that highlight tangible value obtained from Web 2.0/SM
• Maintaining suitable transparency-involvement mix
• Bridge-crossover: Privacy of employee vs. right-to-know of employer
• Integration into existing or proposed Enterprise Architecture
• Linkage to existing HR-IT, ERP/SaaS initiatives (KM, Project Management, On-boarding)
TM
25. Web 2.0 – Value Across Enterprise
Business
Strategy
Bottom-line Functional
Tangibles Employment
Web 2.0/
SM
System/
Research/
Enterprise
Collaboration
Integration
Customer/
Client
Delivery
TM
26. Web 2.0 – VA STRAT
• Our role is to provide your organization the roadmap and foundation for robust Web 2.0/SM
strategy
• Strategy rooted in HR concepts with eye toward organizational-wide relevance
• Keen focus on alignment with business strategy, developing employee competencies, and
innovative employment based on OD concepts
• Keen focus on development and employment of relevant processes and policies for your
organization
• Deliverable is to educate, engage, and sustain workforce in Web 2.0 business practices that
impact profitability, readiness, and delivery
27. Contact
George Taylor, SPHR, MBA
Managing Partner
1779 Kirby Parkway, Suite 1-79
Germantown, TN 38138
901-240-2058
info@vastrat.com
georgetaylor@vastrat.com
www.vastrat.com
www.oneminutehrconsultant.com
TM