The document discusses insights from a survey of 12,000 consumers in 24 countries about their insurance needs and preferences. Key findings include: - UK insurance customers are looking for more personalized care and do not trust insurers. Nearly half switch insurers due to unmet needs. - Customers value transparency over price and brand. They want insights into their risks and claims. Loyalty increases when customers feel their insurer understands their needs. - The rise of connected devices presents an opportunity for insurers to use new data sources to improve customer experience and loyalty, though privacy concerns remain.