The document provides a template for a pitch deck that covers key areas investors want to see addressed. It includes sections on the business vision and model, traction and validation, market opportunity, problem and solution, revenue model, marketing strategy, team, financials, competition, competitive advantages, investment request, and contact details. The template is meant to guide entrepreneurs on the essential information to include in a pitch deck to be investors-ready.

1. Pitch Deck Basics
& Template
How to make your business investors-ready

2. Vision & Business Model
• A simple message in this page to preferably sums
up what your business does, or your business
model in short sentences.
• Vision is your ultimate goal as a business entity

3. Traction / Validation
• A powerful message to validate your business
model
• For instances:
• Recurring revenue
• Strong cash flow
• Huge market size
• Powerful solution to a market problem

4. Market Opportunity
• Target Market
• Market size
• Quantifiable demand
• Lead time to market

5. The Problem
• Market Pain Points
• Quantifiable pain points
• What + Who + Why + When + Where (5W rule)

6. Product / Service
• Solutions to previous slide
• Mechanism or How to solve
• Constraints of solutions, be frank and upfront on this

7. Revenue Model
• How your solution generate revenue?
• Profit Margin
• Cost of Goods Sold or Cost of Service
• Timing of revenue
• Magnitude of revenue
• Client Lifetime Value

8. Marketing & Growth Strategy
• Growth trajectory
• Marketing methodology
• Conversion rate
• Cost of market penetration
• Lead time to reach milestones of market
penetration

9. Team and Board of Advisors
• Core team
• Board of advisors or directors
• Board is there to oversee the execution of
strategy, management and deployment of
capital

10. Financials
• Forecast & projections
• Scalability
• Profitability or Growth over profit?

11. Competition
• Current direct competitors
• Current indirect competitors
• Failed direct competitors and why they fail?
• Successful direct and indirect competitors and
why?

12. Competitive Advantages
• Why client choose you?

13. Investment Asks
• Why invest you?
• FAQ by investors
• Purpose of fund
• Exit strategy
• Viability of strategy
• Requested investment amount
• Ethical investment

14. Contact details
Allows investors to get back to you
For more information please visit
www.n1holdings.com.au
Ren Hor Wong
renwong@n1holdings.com.au

15. Disclaimer
• Most pitch deck did not put enough attention
into this part
This template serves as an indicative example only and not meant
for sole reference