Business Model prepared

1. Candid Technologies
Licence to innovate

2. • Roshan Kanth Gorla
 President & Operations
• Deepti Patil
 VP Human Resource
• Divya Singh
 VP Marketing
• Gagandeep Singh Bhatia
 VP Sales and Distribution
• Kallol Kumar Sarkar
 VP Finance and Accounting

3. Flow of presentation

4. Mission and Vision
• Mission Statement
Provide quality micro-computers where success
would be measured by our customers by delivering
value for money
• Vision
To be a market leader in highly competitive
segments by providing reliable products in the
market

5. Market performances
• Market Share

6. Market performances
• Market Share

7. Market performances
• Market Segments Targeted

8. Market performances
• Market Segments Targeted

9. Financial performances
• Gross Profit ratio = 34.25 %
• Lost sales due to stock outs is ‘NIL’
• Operating Profit rose by Rs. 2,04,005 from Q3 to Q4
• Operating Cash flow increment is Rs. 1,053,014 from Q3
to Q4
• Strength lies in Wealth Management. , Human
Resource Management and Manufacturing

10. Financial performances

12. Strategy for upcoming quarters
• Capitalize on the start
• Invest in R&D and gain a better market share thus enhancing the
firms prospects.
• Introducing one brand in each quarter.
• R&D licensing with NODE
• To provide reliable product in the market : invested in quality
improvement
• Providing balance between local and regional media advertising.
• Expanding by opening sales office in each quarter.

13. Our Products
Existing Brands
• Candid +
• Candid Eazz
New Brands to be launched
• Candid Pro
• Candid Quest
• Candid Innova
• Candid Best

14. Human Resource Management
•Productivity of our employees is the highest .

15. Projected Performance
Quarter 3 Quarter 4 Quarter 5 Quarter 6 Quarter 7 Quarter 8
Parameters
2,72,800 15,59,900 46,72,300 82,56,000 1,65,07,000 2,35,62,000
Revenues
Gross Profit
Margin(%) 45.28665689 34.24905443 51.15386426 43.73883236 47.47753074 48.09484764
Operating
Profit
Margin (%) -196.9721408 -21.36899801 -7.213877534 9.403246124 30.56094384 37.10009337
Net Profit
margin(%) -196.9721355 -21.36899136 -7.213887263 9.40324304 20.45299524 22.26005605
Earnings per
-18 -8 -4 9 38 58
Share

16. Financial Strategy
• Quarter 5
 GP of Rs. 46,72,300, out of which major expenses are used in R&D,
Quality, Advertising, Sales office and Web center.
 This major expense will affect the Net Profit and it might stand at
Rs. -3,37,054.
• Quarter 6
 Due to the Operating expenses our products will be available at more places
and will be perceived positively, leading to an increase in the GP to Rs.
82,56,000
 This has a direct impact on the Net Profit, which will be Rs7,76,332.
 The EPS will be 9

17. Financial Strategy
• Quarter 7
 We are expecting our GP to reach to Rs. 1,65,07,000 , out of which
major expenses are to be used in R&D and Sales force expenses
 This will bring our operating profit to Rs. 50,44,695
 Net Profit is aimed at Rs. 33,76,176
 The EPS will be 38
• Quarter 8
 The last quarter we are expecting our revenues and profits to
rise further at 2,35,62,000 and 52,44,914 respectively
 The EPS will be 58