This document outlines the course contents, reference books, presentation topics, and evaluation criteria for a Business Communication course taught by Dr. Mala Sinha at the University of Delhi. The course will cover conceptual issues in communication, principles of written and oral communication, business negotiations, technology and business communication, and legal and cross-cultural aspects of communication. Students will complete group presentations, individual assignments, and be evaluated on class participation. Topics for presentation include cross-cultural communication in various regions, etiquette, technology uses, and gender issues in the workplace.

1. Faculty of Management Studies
University of Delhi
BUSINESS COMMUNICATION: - 107 and F-107
Course Coordinator-Dr. Mala Sinha
COURSE CONTENTS
1. Conceptual Issues in Communication
 Process of Communication
 Barriers and Facilitators
2. Principles of Written Communication
 7 C.s of written communicating
 Approaches to Written Communication - Deductive and Inductive
 Writing for -Inquiries, Claims, Invitations, Reservations and Orders
 Refusal & Collection Letters
 Sales Letters
 Resume Writing & Recommendation Letters
 Report Writing - Long & Short Business Reports and Business Proposal.
3. Oral Communication
 Effective Oral Presentations
 Effective Business Meetings
 Effective Interviews
4. Business Negotiations
5. Technology and Business communication
 Office Automation
 Telephone Culture
 Video Conferencing,
 NET Culture
6. Legal Aspects of Business Communication
7. Cross Cultural Issues In Communication

2. REFERENCE BOOKS
Effective Business Communications Every Thing is Negotiable
Herta A. Murphy & W. Hildebrandt Gavin Kennedy
Mc Graw – Hill .Delhi (Latest edition) Arrow Business Books
Business Communication
Raymond V.Lesikar, John D. Petit.Jr. & Richard D. Irwin Inc.
1996, USA1997, London
PRESENTATION TOPICS
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1. Cross Cultural Communication –Japan, China and other countries from far East
2. Cross Cultural Communication – North America, south America, and Europe
3. Cross Cultural Communication- India and Islamic countries
4. Dining, Wining, Hosting and Greeting etiquette
5. Grooming, Dressing and Traveling issues
6. Telephone, Video conferencing, Media Interviews & Net etiquette
7. Gender issues in work place & Sexual Harassment
8. Corporate Communication
INTERNAL EVALUATION
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Group Presentation 15 marks
Individual assignment 10marks
Class participation 5 marks
Total 30 marks