business plan. Engineering spark slide
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This business plan is for Engineering Spark SDN BHD, a partnership providing engineering design, research and development services in Kuala Lumpur, Malaysia. The plan outlines the company's services, location, administration details including vision, mission and organization chart. It discusses the target market of local industries, educational sectors and individuals. The marketing strategy focuses on quality, discounts, and promotion through brochures, presentations, signage and a website. Financial projections over three years estimate increasing sales and profits.
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Luyanda Mazimba is applying for an open Mechanical Engineer/Maintenance Planner position. He has a B-Tech in Mechanical Engineering from 2006 and an Operations Management diploma from 2008. His experience includes over 5 years in various engineering roles developing skills in safety procedures, quality management, and meeting deadlines through teamwork. He believes he can add value to the company through engineering projects, maintenance, manufacturing, and production management.
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NORDALILAH BINTI ALIAS Demand Planning Executive
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https://www.oeconsulting.com.sg/training-presentations]
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business plan. Engineering spark slide
- 1. KFS 3122 Entrepreneurship TITLE: Business Plan (Engineering Spark SDN BHD) LECTURER: Mr. Saleh Bin Abbas GROUP MEMBERS:- 1. Ghassan Maan 4101024361 2. Nurul Balqis Md Jamil 4101022721 3. Rasyidah bt Ahmad 4102005861 4. Nuramirah bt Azahar 4102007191
- 2. Engineering Spark SDN BHD Company Logo
- 3. Company Profile Name of the company Engineering Spark Sdn Bhd Business Address No 250, Jln Segambut, 51000 Kuala Lumpur Website www.espark.com E-mail engineering_spark@gmail.com Telephone no. 03-78737620 Fax no. 03-78737620 Form of business Partnership Initial capital RM500,000.000 Main activity Engineering design, research and development to provide industry with quality solution
- 4. Our services The company offers a variety of products and services to serve the customers: Custom electronic design Reverse engineering for obsolete and discontinued products(mainly in electronics and related) Sourcing for standard and hard-to-find components and services CNC design and retrofitting Electronic boards repairs System integration and Automation
- 5. LOCATION OF BUSINESS No 250, Jln Segambut, 51200 Kuala Lumpur
- 6. ADMINISTRATION PLAN Vision – To be a World Known Malaysian engineering research and development company Mission – To Create A Strong Malaysia Brand With Innovative & Creative Technology Objective - Is to be the best and most trusted company that produce product with great quality and services worldwide.
- 7. Organization Chart Man Power Plant Ghassan (Investor) Balqis (Operational director) Rasyidah (Project Manager) Amirah (Marketing Manager) Engineer Marketing staff Staff Staff
- 8. SWOT Analysis MARKETING PLAN STRENGTH •We are the only company doing this type of work in that area and industrial area. WEAKNESSES •Malaysia is developing and not fully developed in this sector so people are not much familiar and the professions available are not experienced enough but this will also give us a chance to boost up easily to control the market if managed properly. OPPORTUNITIES •Expand business •Entrepreneurial opportunities THREATS •Marketing failures •Competitors
- 9. Target Market 1. Industry – location & most of industry need to improve, build and repair specific tools/equipments. 2. Educational sectors – for university, technical school and seminars. 3. Individual – repairing services. Target Market Industry Educational Individual 60% 25% 15%
- 10. Marketing Strategy • high and best quality • International grade quality control product • gives warranty Product • special discount to the first dealerPrice • Strategic location – industrial areas with a lot of residential • easy to access/near to public transport Place (distribution) •Advertisement with brochures only aim to the individual •While we send presentator to present our services to the aim industry and universities •Signboard – to introduce and let everyone knows •Business card – contact easily •Company uniform – personal appearance to represent our company •Website – www.espark.com Promotion
- 11. Business Operation Hours Our business will start operation for customer • From 8.30 a.m. until 5 p.m. on weekdays, and • From 9 a.m. until 5 p.m. on Saturday • Close on Sunday • Over time/shift will be required to the worker who have the job OPERATIONAL PLAN
- 13. FINANCIAL PLAN Year 1 Year 2 Year 3 Sales 229,200.00 370,600.00 1,009,600.00 Less: Cost of goods sold 16,600.00 50,000.00 100,000.00 Gross profit 212600 320600 909600 Operating expenses:- Salaries 218,400.00 235,200.00 252,000.00 Rent 24,000.00 24,000.00 24,000.00 Utilities 5600 6000 6000 Advertising 14,500.00 8000 8000 Sales expenses 1000 2500 5500 Insurance 4600 4600 4600 Payroll & misc. taxes 1000 2000 4000 Office expenses 50,000.00 7400 7400 Total operating expenses 319,100.00 289700 311,500.00 Gross profit (loss) -106500 30900 598100 Taxes 0 0 0 Net profit -106500 30900 598100