The document outlines plans for a new transportation startup called StudentToGo. It includes details on partnerships with transportation companies, the ticketing process, estimated costs and revenues, and a cash flow budget projecting profitability within 9 months. Key aspects of the startup include developing technology to integrate multiple transportation options and paying companies per ticket issued to provide students an affordable transportation solution.

8. Bus Routes
Train Schedules
Taxi Information
Public Transportation

12. Start Up Integration
Partnerships With Transportation
Companies
Technological Partnerships With
Transportation Companies

13. Per Ticket
User Requests Ticket
StudentToGo Transportatio
System n Company
Student To
User Pays Go Pays
StudentToGo Transportatio
n Company
Student To Go Issues Itinerary and
Compatible Tickets

33. Setup Costs (excluding monthly costs) Fixed Cost Estimation (monthly)
Computer 1,356.00 Telephone 50.12
Machine 339.00
Internet 58.70
Flyers 127.67
Website setup 113,000.00
Web ads 678.00
Legal Fees 4,800.00 Salaries 12,500.0
0
Ontario Business Licenses 132.50 Business cards 7.67
Total 119627.5 Office Supplies 37.67
Insurance 183.33
Website Registration 2.00
Total $13,645.
15

35. Break-Even Analysis
Dollars Ratio
Fixed Costs $13,645.15
Variable Costs 0.95x 0.95
Variable Revenue x 1
Break-even sales (in $)
x = 13715.15333/(1-0.95) $272, 903.00
Contribution Margin
1x-0.95x 0.05x
Note: Since we have many different products for sell, we use x
instead of a fixed price to represent the variable revenue.

36. Estimated Average Revenue (by mon.)
Target Market (total # of post-secondary students in GTA) 528,872
% Target Market Expected to get 0.01
% students using public transport. 0.54
Avg. spending on public transport. 63.10
Dependence of user on our service 0.25
Estimated Average Revenue (by mon.) $45,051.96

38. • Assume a minimum balance of
$5000 at the end of every month.
• We are able to break even in 9
months!
• Note: we did not include legal
fees and fees on Ontario
business license since we
assume that we will have paid
them off before we open the
business.

39. Cash Budget
Jan, 1st yr Feb, 1st yr Mar, 1st yr April, 1st yr May, 1st yr June, 1st yr July, 1st yr Augest, 1st yr Stept., 1st yr
Net Sale 0.00 45,051.96 47,304.56 49,669.79 52,153.28 54,760.94 57,498.99 60,373.94 63,392.63
Collections
100% of Sale 0.00 45,051.96 47,304.56 49,669.79 52,153.28 54,760.94 57,498.99 60,373.94 63,392.63
Total Receipts 0.00 45,051.96 47,304.56 49,669.79 52,153.28 54,760.94 57,498.99 60,373.94 63,392.63
Net Purchases
95% of next month sale 42,799.36 44,939.33 47,186.30 49,545.61 52,022.89 54,624.04 57,355.24 60,223.00 0.00
Payments
20% this month purch 8,559.87 8,987.87 9,437.26 9,909.12 10,404.58 10,924.81 11,471.05 12,044.60 0.00
80% following month 0.00 34,239.49 35,951.47 37,749.04 39,636.49 41,618.31 43,699.23 45,884.19 48,178.40
Total Disbursements for Purch. 8,559.87 43,227.36 45,388.72 47,658.16 50,041.07 52,543.12 55,170.28 57,928.79 48,178.40
Cash Budget
Beg. Cash Balance $130,000.00 $5,000.00 $5,000.00 $5,000.00 $5,000.00 $5,000.00 $5,000.00 $5,000.00 $5,000.00
Add: Receipts 0.00 45,051.96 47,304.56 49,669.79 52,153.28 54,760.94 57,498.99 60,373.94 63,392.63
Total Cash Available $130,000.00 $50,051.96 $52,304.56 $54,669.79 $57,153.28 $59,760.94 $62,498.99 $65,373.94 $68,392.63
Less: Disb. for Purch. $8,559.87 $43,227.36 $45,388.72 $47,658.16 $50,041.07 $52,543.12 $55,170.28 $57,928.79 $48,178.40
Selling & Admin. 13,669.82 13,286.82 13,286.82 13,669.82 13,286.82 13,286.82 13,669.82 13,286.82 13,286.82
Interest 0.00 59.52 107.53 155.35 205.14 252.56 299.73 348.80 395.43
Dividends 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00
Capital Expenditures 117,055.00 0.00 0.00 136.00 0.00 0.00 136.00 0.00 0.00
Taxes
Total Disbursements $139,284.69 $56,573.70 $58,783.07 $61,619.33 $63,533.03 $66,082.50 $69,275.83 $71,564.42 $61,860.65
Cash Excess / (Deficiency) (9,284.69) (6,521.74) (6,478.51) (6,949.55) (6,379.76) (6,321.56) (6,776.84) (6,190.48) 6,531.98

42. • Completion of Web Site and
Database Development
3 Weeks
• Agreement with Travel
Companies
3 Weeks
• Web Site Launch
• Product Display at
University’s/Colleges
On-Going
• Hiring Additional Employees
As Needed
• First Sales & Transporting
Consumers
• Profitability

46. • A Niche Market
• No Direct Competition
• Directly Customer Meeting Needs
• Minimal Start-Up Cost
• Next To No Ongoing Expenses