The document summarizes a demonstration of Novell's Business Service Management software. It describes organizing infrastructure data from sources like the CMDB into an intelligent service model. Rules can then be applied to model how monitoring information affects the reported state of business services. The demonstration will show a dashboard view of any service, customized visualizations of service relationships, and how critical conditions are prioritized based on redundancy rules.

1. Business Service
Management on the Fly
- In Under 60 Minutes!
Complexity Presented Simply, Aligned to Business
Kurt Westerfeld Phil Schwartz John Allen
Software Architect Technical Sales Specialist Engineering
kwesterfeld@novell.com pschwartz@novell.com jallen@novell.com

2. Overview
What is BSM?
Describing the End Goal
Organizing and Federating Data
Customizing the Service Visualization
Applying Rules to the Service Model
Demonstration
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3. Data Center
Business Service Management
Business Service Management – Enables IT to
provide a service view of the infrastructure aligned to
the business measuring real-time operations, while
providing control over the infrastructure.
Operating Controlling
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4. Data Center
Business Service Management/Overview - How Does it Work?
Visualize
Browser Based
Java-based
Web 2.0
Client
End-to-End Management Dashboards
Configuration Management
End-to-end Management Configuration Management
Novell Business Novell Business Novell Business
Model and Analyze
® Novell
Service Manager ™
Service Level Manager ™
myCMDB ™
CMDB360 ™
Intelligent Service Model
Data Center Order Processing Data Base
Web Services LAN
Business Metrics
Generated Revenue Inventory Transaction Volume
Federation
Integrate
Management Performance Management Problem Virtual Data Release Configuration 3rd Party CMDB
Trans Value Technology
Trans Volume
Trans Value Discovery Open Source Incident Change Asset Metrics Facility Trans Volume
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5. Business Service Management
Describe Your End Goal
• Build a picture of what is desired from the view
• Survey where information resides that might
support the end view
• Start with a small part of your eventual goal
• Declare success early and often
• Demo to stakeholders
• Expect customization, but plan for an automated
view for most cases (sustainability)
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6. Business Service Management
Organizing and Federating Data
Consider: What data supports this view in our world?
Examples:
> CMDB data
> Asset data
> Discovered information
> Sources of condition and alarms (monitoring sources)
Key Tools:
> Business Data Integrator (BDI)
> Business Service Configuration Manager (BSCM)
> Your infrastructure monitoring
6 © Novell, Inc. All rights reserved.

7. Business Service Management
Customizing the Service Visualization
Suggestion! Build a common view template that renders
the model for any application in a common way.
Why? Putting a picture in front of application stakeholders
early starts a dialog. Value is brought quickly and brings out
the tire-kickers. Expect customization requests as a result.
Key Tools:
– SVG Layout. Customize the views by using class-specific
renderings.
– Novell MyMO Dashboard. Use navigator and layout
®
™
portlets and synchronize their behavior.
7 © Novell, Inc. All rights reserved.

8. Business Service Management
Applying Rules to the Service Model
Key Question: “How should monitoring information
affect reported state of a business service?”
Observation: Not every critical event causes
an outage!
Using algorithms, we can tune the model to report on
problems in the infrastructure and show truly what is
affected by a potential problem.
8 © Novell, Inc. All rights reserved.

9. Demonstration
Summary
End Product – Dashboard view of any service at-a-glance
Build Service Model – Use Business Data Integrator to extract a
database of services and infrastructure relationships
Customize Visualization – Using the SVG Layout view,
customize classes of services and infrastructure elements
to create the end view
Apply Rules – Model the redundancy provisioned for common
services so that a CRITICAL condition is properly prioritized
۹ © Novell, Inc. All rights reserved.

10. Let's Put It All Together
Demonstration
Questions and Answers
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12. Unpublished Work of Novell, Inc. All Rights Reserved.
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