Bringing your game to the global scene - Toge Productions
•Download as PPTX, PDF•
0 likes•1,349 views
CEO of Toge Productions share the story of bringing their game, Infectonator: Survivors, to PAX East 2016 in Boston and how the game manage to pass the elimination against thousand other applicants.
More Related Content
What's hot
What's hot (19)
Similar to Bringing your game to the global scene - Toge Productions
Similar to Bringing your game to the global scene - Toge Productions (20)
More from Tech in Asia ID
More from Tech in Asia ID (20)
Recently uploaded
Recently uploaded (20)
Bringing your game to the global scene - Toge Productions
- 1. Bringing Your Game to The Global Scene Toge Productions
- 2. Introductions Kris Antoni Hadiputra CEO & Co-Founder of Toge Productions Games Designer, Art Director, & Programmer IGDA (International Game Developer Association) Jakarta Chapter Coordinator AGI (Asosiasi Game Indonesia), Head of Developer Group
- 4. Infectonator : Survivors is a Procedural Permadeath Zombie Survival Simulator Squad-based real time strategy with base management and survival simulation in SNES pixel graphics Imagine if Syndicate and This War of Mine had a baby during a Left 4 Dead zombie apocalypse, that baby would be Infectonator : Survivors What is
- 5. Why Go Global? Games are borderless and Gamers are universal Why limit yourself? Why limit your market? We want to show the world that we can do it! Successful Indie Game Devs started their journey by exhibiting their games at events such as PAX Goals Build relationships Build awareness Build reputation
- 6. PAX AUSTRALIA This is our first experiment Close to Indonesia, relatively cheaper, less risky. Good place to start
- 7. PAX AUS We contact PAX AUS event organizers Become part of the PAX Rising International Indies booth. 3x2m booth for AU$2200 Around 30K attendees Total expenses – AU$ 20,000 Lessons Learnt Selling merchandise (t-shirts) is not a good idea Press Kit is very important! Need to actively hunt press! Contact press ASAP! Establish relationship with other indies is very important Build a special demo of your game, max play time 5 minutes
- 8. PAX EAST BOSTON One of the biggest PAX, over 100K attendees Located in Boston, USA. Relatively more expensive 12 hour time difference = jet lag
- 10. PAX EAST Submitted our game to Indie MegaBooth Got accepted because they have heard of “Infectonator” Become part of the PAX EAST Indie MegaBooth. 3x3m booth supported by Intel Around 100K attendees Total expenses – US$ 9000 Lessons Learnt Shock and Awe! Bring a Portable Backwall from Indonesia is cheap and awesome! Need to bring more PressKit! Do research! Learn the faces and names of famous people!
- 11. Lessons Learnt Give your time to rest and adjust Prepare a Press Kit to impress Be active! Approach as many people as possible (especially press and celebrity), but do it nicely and don’t be creepy! Do research! Learn the faces and names of famous people! Build relationships, be respectful and supportive Always check and submit to Indie Megabooth Prepare some challenges and rewards Large screen TV for crowd gathering is very important! Decorate your booth to attract & impress. It is cheaper to prepare from Indonesia.