If you can't beat em join em! How to embrace your town and gain business during a street festival. Let's discuss curb appeal, sales, orders, and pre-event activities that you can use to increase business. This 2 hours hands-on workshop will enhance your creativity to market your business.

1. Facilitated by Chisa D. Pennix-Brown, MBA
Bringing Customers Into Your
Business During a Street Festival

2. Welcome & Agenda
• Please turn phones to silent or vibrate
• Ask questions
• Facilitator & Introductions
• Follow the Facebook page
www.FB.com/LadyBiznessInc

3. Complaints
A statement that a
situation is
unsatisfactory
or unacceptable.

4. Gratitude
200,000 + Attendees Annually
50 Year Anniversary
Increased Income
Opportunity

6. Target Customer
Create a Profile and Advertise/Market to
that person
Photos
Posts Online
Surveys

7. Timeline
58 Days Left
Autumn Leaves Festival
October 14-16, 2016

8. Get the Word Out
Press Releases
Newspaper
News Stations
Radio Stations
Magazines
Your Website

9. Marketing Plan
Traditional Marketing
Word of Mouth
Flyers /Brochures
Business Cards
Newspaper/Magazines
Billboards
Website
Print Newsletter
Mail
Future Oriented
Marketing
Social Media
Text Messaging
Mobile App
Mobile Site
Landing Page
Videos
Email Newsletter
Online Newspapers

10. Plan to be Successful

11. Shop Local
Local Brochure
Local Map
Cross Promote
Scavenger Hunt

12. Sales & Coupons
Old Inventory
Buy 1 Get 1 Free
Spend XYZ Amount
In Store Raffle
Time Bound

13. List & Recommend
GYBO.com
Yelp.com

14. SHOW UP &
SHOW OUT
MOMENT!
Chisa D. Pennix-Brown, MBA
Follow me @LadyBizness
Recommendations at
LinkedIn.com/in/LadyBizness
Find this Presentation at
www.Slideshare.net/LadyBizness