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Carl [h] BRADFORD 3


3738 Aldea Drive
Decatur, GA 30032

404-254-0496 h
studiob.bradford@gmail.com
http://www.studiob3.info
Web Design   Admiral Imports


                               Admiral Imports Site Re-design
                               Total revamp of the companies web presence.
                               New design showcases beverage distributors
                               inventory of products.

                               Roles:
                               Coordination with site development and
                               programming

                               Design direction for vendor execution

                               Concept Design:
                               CBradford/MaxMedia

                               Industry
                               F&B marketing
Web Design   IMI Agency


                          IMI Agency Web Site Re-design
                          Total revamp of the agency’s web presence.
                          New design showcases Food and bevearge
                          on-premise marketing strategy using a very
                          dynamic horizontal left and right format.

                          Roles:
                          Coordination with site development and
                          programming

                          Design direction for vendor execution

                          Concept Design:
                          CBradford/Alex Rhone Telekinetics

                          Industry
                          F&B marketing
Web Design   IMI Agency


                          IMI Agency Web Site Re-design
                          Total revamp of the agency’s web presence.
                          New design showcases Food and bevearge
                          on-premise marketing strategy using a very
                          dynamic horizontal left and right format.

                          Roles:
                          Coordination with site development and
                          programming

                          Design direction for vendor execution

                          Concept Design:
                          CBradford/Alex Rhone Telekinetics

                          Industry
                          F&B marketing
Web Design   IMI Agency


                          IMI Agency Web Site Re-design
                          Total revamp of the agency’s web presence.
                          New design showcases Food and bevearge
                          on-premise marketing strategy using a very
                          dynamic horizontal left and right format.

                          Roles:
                          Coordination with site development and
                          programming

                          Design direction for vendor execution

                          Concept Design:
                          CBradford/Alex Rhone Telekinetics

                          Industry
                          F&B marketing
Web Design   Jaime’s Sweets


                              Jaime’s Sweets Site Re-design
                              Very colorful french country design for an
                              Atlanta pastry chef. This is a final design
                              sheduled for late fall. 2011

                              Roles:
                              Coordination with site development and
                              programming

                              Design direction and brand elemental design

                              Concept Design:
                              CBradford

                              Industry
                              F&B marketing
Web Design   Studiob3


                        Studiob3
                        marketing portal for consultong company brand
                        identity and jazz art distribution.

                        Roles:
                        Page concepts and design, coordination with
                        site development and programming

                        Design direction and brand elemental design

                        Concept Design:
                        CBradford

                        Industry
                        Design/Illustration
Marcus Ryan Photographyl Studio Promotion Booklet


                                                                                                          Photography Studio Business Collateral
                                                                                                          Marcus Ryan

                                                                                                          Roles:
                                                                                                          Design
                                                                                                          Production
                                                                                                          Copy
                                                                   Marcus Ryan Photography                Typography design




                                    Marcus Ryan Photography
                                          770-883-9274
                                                                  Fine Wine and Cigar Stylings
                                         PO Box 451386
                                        Atlanta, GA 31145
                                 info@marcusryanphotography.com




                                                                     www.marcusryanphotography.com




c4                                                                                                   c1
TWC Product Design   Vehicle ID Stormtracker


                                               TWC Brand ID
                                               One of two stormtracker vehicles that replicate
                                               the new TWC Brand Identity.

                                               Roles:
                                               Coordination with Facilities and Engineering
                                               Coordination with Production for availability.
                                               Wrap design concept
                                               Vendor coordination
                                               Design direction for vendor execution

                                               Concept Design:
                                               TWC Creative/CBradford

                                               Industry
                                               Broadcast Production /Weather
TWC Product Design   Key Monitor and Flatscreen Platform


                                                           TWC Brand ID Products Design
                                                           Schematic concept for a rotating Key frame and
                                                           flatscreen monitor stand

                                                           Roles:
                                                           Coordination with Facilities and Engineering
                                                           Coordination with Production of set elements.
                                                           Vendor coordination
                                                           Design
                                                           Design direction for vendor execution

                                                           Concept Design:
                                                           CBradford

                                                           Industry
                                                           Broadcast Production /Weather
TWC Product Design   Signage


                                                                       TWC Brand ID
                                                                       Three samples of exterior facility signage.


                                                                       Roles:
                                                                       Coordination with Facilities and Engineering
                                                                       Wrap design concept
                                                                       Vendor coordination for fabrication
                                                                       Design direction

                                                                       Concept Design:
                                                                       TWC Creative/CBradford

                                                                       Industry
                                                                       Broadcast Production /Weather


                                                              18”                           11/2”


                                                      31/2”            31/2”

                                                                                       9“

                                  31/2”                       12”



                                               12”
                                                                                                           Aluminum
                                                                                                           plate w/ 11/2”
                                                                                                           riser rods.

                                                                                                           Plate 1” away
                                                              12”                                          from base



                                          7‘




                                                                                                            Poured Concrete
                                                                                                            or Granite Base




                                2-3‘
                                below grade
                                footer




                               TWC/Exterior Signage                 7.12.05                  Version 0.1                      Signatures
IMI Business Collateral   in the Mix Magazine


                                                IMI in the Mix Magazine
                                                Re-brand of IMI Drinks magazine.
                                                Devlop logotype, marketing materials and
                                                strategy.

                                                Roles:
                                                Cover design
                                                Direct photography
                                                Direct production of book
                                                Story concepting
                                                Copywriting

                                                Interior Design Page Layout :
                                                Sellier Design/WOOSTOCK GA.

                                                Industry
                                                Food & Beverage Marketing Industry
                                                Internal and external business publication
in the Mix Magazine             2008 Magazine Society of the Southeast GAMMA Awards
                                                                                               front cover


                                                                                                                                                              Vol. 15




                                                                                 in the Mix
                                                                       Vol. 15
in the Mix




                                                                                                                                                                                                                                              Vol. 16




                                                                                                                                                                        in the Mix
                                                                       Spring                                                                                 Spring
                                                                                                                                                                                                                                              Summer
                                                                       2008                                                                                   2008                                                                            2008


                    I N N O V A T E   I N D U L G E    E X P L O R E                                  I N N O V A T E         I N D U L G E   E X P L O R E                                 I N N O V A T E   I N D U L G E   E X P L O R E




                                                                                 Vol. 15




                                                                                                                                                                        Vol. 16
                                                                                 Spring




                                                                                                                                                                        Summer
Vol. 15




                                                                                                                                                                        2008
                                                                                 2008
Spring
2008




                                                                                                                                                                        www.imidrinks.com
                                                                                 www.imidrinks.com
www.imidrinks.com




                                                                                                     2008 Cover Photography
                                                                                                     Calvin Lockwood Photography
IMI Business Collateral   Advertising


                                        IMI Business Collateral
                                        2 new mixology Lab Ads for internal and cross
                                        promotional needs

                                        Roles:
                                        -Designer/art direction & production

                                        Industry
                                        Food & Beverage Industry
                                        Internal and external business publications
IMI Client Products Design Absolut PEARS and Red Bull Energy Beverage


                                                                        IMI Drink Promotion
                                                                        ABSOLUT PEARS Vodka and InteCcontinental
                                                                        Red Bull Marketing Design

                                                                        Roles:
                                                                        -Designer/art direction & production
                                                                        -Small copywriting

                                                                        Industry
                                                                        Food & Beverage Hotel Industry
                                                                        Internal bar promotions
IMI Client Promotional Design                         DIAGEO ADVERTISEMENTS


                                                                                                                                                                                                                                                                                                 DIAGEO Advertising Prep
        Crown Royal Cask No. 16                                                                                                                                                                                                                                                                  Crown Royal Cask No.16




                                                                                                                                                                                                                                                     featuring a new
                          THE NEWEST CROWN JEWEL.                                                                                                                                                                                                                                                Ruth Chris Steaks and 10 Cane Run
                              BRILLIANTLY BLACK
                                                                                                                                                                                                                                                                                                 Promotion Ad Prep
                                                                                                                                                                                                                                                                                                 Belvedere Lomonessence/10 Cane Rum

                                                                                                                                                                                                                                                                                                 Roles:
        Eye/Nose – Pour a glass of Cask No. 16 and the first
                                                                                                                                                                                                                                                              SummerCocktail                     -Designer/art direction & production
         thing you notice is its deep goldenrod color. Hold it up                                                                                                                                                                                                                                -Simple Copywriting and text design
        and it appears to capture all the light in the room.
        Pass it under your nose and breathe in its initial nutty                                                                                                                                                                                                                                 Industry
        aroma followed by hints of dried fruit and spice.                                                                                                                                                                                                                                        Food & Beverage Industry
        Mouth Feel – Take a sip of Cask No. 16.
        A cooling sensation passes across your
        tongue followed by sweet flavors and then
        a slight astringency. There is a complete
                                                                                                                                                                                                                            The Lemonjito
        absence of any bitter tastes. Altogether
        the whisky is dry and pleasant. The feel
        is medium to full.

        Palate – The flavor of Cask No. 16 starts                                                                                This refreshing, summer drink
        out sweet. There are tastes of creamy
        butterscotch, vanilla, almond, and dried                                                                                 mixes together the crisp flavors of
        fruit. A pleasant richness comes through in
        the mid-palate and a spiciness appears to
                                                                                                                                 Belvedere Lemonessence, 10 Cane
        enrich the flavors.
                                                                                                                                 rum, fresh mint, and lemons.
        Flavor Finish – The finish is what
        separates Cask No. 16 from any
        other whisky. This is where the
        Cognac Oak finish shines. The finish
        is long and rich. There is an oak
        smokiness along with all the
        flavor notes. The flavors are
        engaging and balanced all the
        way through to the end.



                                                                     IN THE MIX www.imidrinks.com    1                      Indulge Moderately. Belvedere Vodka, 40% ALC./VOL. (80 proof) 100% Neutral spirits distilled from Dankowskie Gold Rye.
                                                                                                                            ©2008 Imported by Moët Hennessy, USA, Inc., New York, NY.
                                                                                                                                                                                                                                ´




 DIAGEO_CrownRCask16.indd 1                                                                   7/25/08 1:24:58 PM




                                                                                                                   RuthChris_Lemonjito Bar Card2.indd 1                                                                                                                    6/24/08 10:50:44 AM
Brand Identity


                                                                                         IMI Agency 2oth Anniversary
                                                                                         Jaime’s Sweets and Savories
                                                                                         Makers International Corp.
                                                                                         Golden Shadows Farms
                                                                                         The District Studio
                                                                                         In The Mix MAGAZINE

                                                                                         My Friends Place Cafe
                                                                                         CKL IT Services
                                                         pany, great
                                                     com
                        r                                            ca
                                                et                        k              Ultimate Source IT




                                           a




                                                                          es
                                         Gr
                 sweets & savo ri es




                                                                              Cafe       Roles:
                                                                                         Design concept and execution




                                                 s
                                            iche
                                                                                         Brand Strategy




                                                                              pies
                                                                                     ©
                                                                                         Design direction for external vendors




                                         dw




                                                                             br
                                       n
                                                                        wn




                                                                          o
                                                sa                ies
                                                     and savory
                                                                                         Industry
                                                                                         Food and Beverage On-Premise Marketing
                                                                                         Boutique Cigar Bar
                                                                                         F&B Marketing Publishing
                                                                                         Pastries and Catering
                                                                                         Cafe Management
                                                                                         Organic and Hydroponic Farming
                                                                                         IT Solutions Network Management
                                                                                         Custom Building/Home Renovations

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Carl BRADFORD 3 portfolio

  • 1. Carl [h] BRADFORD 3 3738 Aldea Drive Decatur, GA 30032 404-254-0496 h studiob.bradford@gmail.com http://www.studiob3.info
  • 2. Web Design Admiral Imports Admiral Imports Site Re-design Total revamp of the companies web presence. New design showcases beverage distributors inventory of products. Roles: Coordination with site development and programming Design direction for vendor execution Concept Design: CBradford/MaxMedia Industry F&B marketing
  • 3. Web Design IMI Agency IMI Agency Web Site Re-design Total revamp of the agency’s web presence. New design showcases Food and bevearge on-premise marketing strategy using a very dynamic horizontal left and right format. Roles: Coordination with site development and programming Design direction for vendor execution Concept Design: CBradford/Alex Rhone Telekinetics Industry F&B marketing
  • 4. Web Design IMI Agency IMI Agency Web Site Re-design Total revamp of the agency’s web presence. New design showcases Food and bevearge on-premise marketing strategy using a very dynamic horizontal left and right format. Roles: Coordination with site development and programming Design direction for vendor execution Concept Design: CBradford/Alex Rhone Telekinetics Industry F&B marketing
  • 5. Web Design IMI Agency IMI Agency Web Site Re-design Total revamp of the agency’s web presence. New design showcases Food and bevearge on-premise marketing strategy using a very dynamic horizontal left and right format. Roles: Coordination with site development and programming Design direction for vendor execution Concept Design: CBradford/Alex Rhone Telekinetics Industry F&B marketing
  • 6. Web Design Jaime’s Sweets Jaime’s Sweets Site Re-design Very colorful french country design for an Atlanta pastry chef. This is a final design sheduled for late fall. 2011 Roles: Coordination with site development and programming Design direction and brand elemental design Concept Design: CBradford Industry F&B marketing
  • 7. Web Design Studiob3 Studiob3 marketing portal for consultong company brand identity and jazz art distribution. Roles: Page concepts and design, coordination with site development and programming Design direction and brand elemental design Concept Design: CBradford Industry Design/Illustration
  • 8. Marcus Ryan Photographyl Studio Promotion Booklet Photography Studio Business Collateral Marcus Ryan Roles: Design Production Copy Marcus Ryan Photography Typography design Marcus Ryan Photography 770-883-9274 Fine Wine and Cigar Stylings PO Box 451386 Atlanta, GA 31145 info@marcusryanphotography.com www.marcusryanphotography.com c4 c1
  • 9. TWC Product Design Vehicle ID Stormtracker TWC Brand ID One of two stormtracker vehicles that replicate the new TWC Brand Identity. Roles: Coordination with Facilities and Engineering Coordination with Production for availability. Wrap design concept Vendor coordination Design direction for vendor execution Concept Design: TWC Creative/CBradford Industry Broadcast Production /Weather
  • 10. TWC Product Design Key Monitor and Flatscreen Platform TWC Brand ID Products Design Schematic concept for a rotating Key frame and flatscreen monitor stand Roles: Coordination with Facilities and Engineering Coordination with Production of set elements. Vendor coordination Design Design direction for vendor execution Concept Design: CBradford Industry Broadcast Production /Weather
  • 11. TWC Product Design Signage TWC Brand ID Three samples of exterior facility signage. Roles: Coordination with Facilities and Engineering Wrap design concept Vendor coordination for fabrication Design direction Concept Design: TWC Creative/CBradford Industry Broadcast Production /Weather 18” 11/2” 31/2” 31/2” 9“ 31/2” 12” 12” Aluminum plate w/ 11/2” riser rods. Plate 1” away 12” from base 7‘ Poured Concrete or Granite Base 2-3‘ below grade footer TWC/Exterior Signage 7.12.05 Version 0.1 Signatures
  • 12. IMI Business Collateral in the Mix Magazine IMI in the Mix Magazine Re-brand of IMI Drinks magazine. Devlop logotype, marketing materials and strategy. Roles: Cover design Direct photography Direct production of book Story concepting Copywriting Interior Design Page Layout : Sellier Design/WOOSTOCK GA. Industry Food & Beverage Marketing Industry Internal and external business publication
  • 13. in the Mix Magazine 2008 Magazine Society of the Southeast GAMMA Awards front cover Vol. 15 in the Mix Vol. 15 in the Mix Vol. 16 in the Mix Spring Spring Summer 2008 2008 2008 I N N O V A T E I N D U L G E E X P L O R E I N N O V A T E I N D U L G E E X P L O R E I N N O V A T E I N D U L G E E X P L O R E Vol. 15 Vol. 16 Spring Summer Vol. 15 2008 2008 Spring 2008 www.imidrinks.com www.imidrinks.com www.imidrinks.com 2008 Cover Photography Calvin Lockwood Photography
  • 14. IMI Business Collateral Advertising IMI Business Collateral 2 new mixology Lab Ads for internal and cross promotional needs Roles: -Designer/art direction & production Industry Food & Beverage Industry Internal and external business publications
  • 15. IMI Client Products Design Absolut PEARS and Red Bull Energy Beverage IMI Drink Promotion ABSOLUT PEARS Vodka and InteCcontinental Red Bull Marketing Design Roles: -Designer/art direction & production -Small copywriting Industry Food & Beverage Hotel Industry Internal bar promotions
  • 16. IMI Client Promotional Design DIAGEO ADVERTISEMENTS DIAGEO Advertising Prep Crown Royal Cask No. 16 Crown Royal Cask No.16 featuring a new THE NEWEST CROWN JEWEL. Ruth Chris Steaks and 10 Cane Run BRILLIANTLY BLACK Promotion Ad Prep Belvedere Lomonessence/10 Cane Rum Roles: Eye/Nose – Pour a glass of Cask No. 16 and the first SummerCocktail -Designer/art direction & production thing you notice is its deep goldenrod color. Hold it up -Simple Copywriting and text design and it appears to capture all the light in the room. Pass it under your nose and breathe in its initial nutty Industry aroma followed by hints of dried fruit and spice. Food & Beverage Industry Mouth Feel – Take a sip of Cask No. 16. A cooling sensation passes across your tongue followed by sweet flavors and then a slight astringency. There is a complete The Lemonjito absence of any bitter tastes. Altogether the whisky is dry and pleasant. The feel is medium to full. Palate – The flavor of Cask No. 16 starts This refreshing, summer drink out sweet. There are tastes of creamy butterscotch, vanilla, almond, and dried mixes together the crisp flavors of fruit. A pleasant richness comes through in the mid-palate and a spiciness appears to Belvedere Lemonessence, 10 Cane enrich the flavors. rum, fresh mint, and lemons. Flavor Finish – The finish is what separates Cask No. 16 from any other whisky. This is where the Cognac Oak finish shines. The finish is long and rich. There is an oak smokiness along with all the flavor notes. The flavors are engaging and balanced all the way through to the end. IN THE MIX www.imidrinks.com 1 Indulge Moderately. Belvedere Vodka, 40% ALC./VOL. (80 proof) 100% Neutral spirits distilled from Dankowskie Gold Rye. ©2008 Imported by Moët Hennessy, USA, Inc., New York, NY. ´ DIAGEO_CrownRCask16.indd 1 7/25/08 1:24:58 PM RuthChris_Lemonjito Bar Card2.indd 1 6/24/08 10:50:44 AM
  • 17. Brand Identity IMI Agency 2oth Anniversary Jaime’s Sweets and Savories Makers International Corp. Golden Shadows Farms The District Studio In The Mix MAGAZINE My Friends Place Cafe CKL IT Services pany, great com r ca et k Ultimate Source IT a es Gr sweets & savo ri es Cafe Roles: Design concept and execution s iche Brand Strategy pies © Design direction for external vendors dw br n wn o sa ies and savory Industry Food and Beverage On-Premise Marketing Boutique Cigar Bar F&B Marketing Publishing Pastries and Catering Cafe Management Organic and Hydroponic Farming IT Solutions Network Management Custom Building/Home Renovations