Britannia is an Indian food company founded in 1892 that produces bakery and dairy products. It has a logo depicting a woman in a saree with a wheat sheaf and revenues of 46.70 billion rupees. Its tagline is "Eat Healthy, Think Better" and its products are known for their packaging featuring its logo and tagline.

1. Presented By:
MOHAMMED NADEEM.A
MARKETING
BRAND ELEMENTS OF
BRITANNIA

2. About Britannia:
 Industry : Food Processing
 Founded : 1892
 Area served : India
 Key people : Nusli Wadia[Chairman] Vinita
Bali[MD]
 Products : Bakery products, including biscuits,
bread, cakes and rusk and
dairy products including milk, butter,
cheese, ghee and dahi
 Revenue : 46.70 billion

3. NAME :
BRITANNIA
URL : www.britannia.co.i

4. LOGO OF BRITANNIA

5. TAGLINE OF BRITANNIA
Eat Healthy, Think Better
Jingle of BRITANNIA

6. BRAND CHARACTER

7. PACKAGING OF
BRITANNIA