SlideShare a Scribd company logo
BRAND ELEMENTS OF
BRITANNIA

Presented By:

MOHAMMED NADEEM.A
BIET MBA PROGRAMME
DAVANGERE
About Britannia:
 Industry




:
Founded :
Area served
Key people
Bali[MD]
Products :

Food Processing
1892
:
India
:
Nusli Wadia[Chairman] Vinita

Bakery products, including biscuits,
bread, cakes and rusk and
dairy products
including
milk, butter, cheese, ghee and
dahi
 Revenue :
46.70 billion

NAME :
BRITANNIA
URL :

www.britannia.co.i
LOGO OF BRITANNIA
TAGLINE OF BRITANNIA
Eat Healthy, Think Better

Jingle of BRITANNIA
BRAND CHARACTER
PACKAGING OF
BRITANNIA
BRITANNIA BRAND ELEMENTS

More Related Content

What's hot

Britannia
Britannia Britannia
Britannia
Srikanth Gelli
 
Britannia
BritanniaBritannia
Britannia
Ravi Verma
 
Seminar on britannia
Seminar on britanniaSeminar on britannia
Seminar on britannia
Aditya Roy
 
Britannia industry
Britannia industry Britannia industry
Britannia industry
animore1993
 
Britannia Industries
Britannia IndustriesBritannia Industries
Britannia Industries
Anup Chakraborty
 
Britannia by venus group
Britannia by venus groupBritannia by venus group
Britannia by venus groupMallikarjuna Tr
 
Strategy assignment britannia_industries
Strategy assignment britannia_industriesStrategy assignment britannia_industries
Strategy assignment britannia_industries
AMIT KUMAR
 
Britannia company
Britannia companyBritannia company
Britannia company
Arpit Sem
 
Introduction of britannia
Introduction of britanniaIntroduction of britannia
Introduction of britannia
Lubish Gupta
 
Britannia ppt
Britannia   pptBritannia   ppt
Britannia pptNeha Jain
 
Indian biscuit industry.ppt v2
Indian biscuit industry.ppt v2Indian biscuit industry.ppt v2
Indian biscuit industry.ppt v2WEBD2012
 
Britannia ppt in Operations
Britannia ppt in OperationsBritannia ppt in Operations
Britannia ppt in Operations
Sneha Nair
 
Britannia Industries Ltd. Presentation
Britannia Industries Ltd. PresentationBritannia Industries Ltd. Presentation
Britannia Industries Ltd. Presentation
JuhiSrivastava42
 
Strategic Management
Strategic ManagementStrategic Management
Strategic Management
LLIM
 
Britannia & line-extension by NIKHIL YADAV
Britannia & line-extension by NIKHIL YADAVBritannia & line-extension by NIKHIL YADAV
Britannia & line-extension by NIKHIL YADAV
NIKHIL YADAV
 
Marie Biscuit ppt
Marie Biscuit pptMarie Biscuit ppt
Marie Biscuit ppt
Kishan Panchal
 
Presentation On Britannia
Presentation On BritanniaPresentation On Britannia
Presentation On Britannia
Gauri Agrawal
 

What's hot (20)

Britannia
Britannia Britannia
Britannia
 
Britannia
BritanniaBritannia
Britannia
 
Britannia
BritanniaBritannia
Britannia
 
Seminar on britannia
Seminar on britanniaSeminar on britannia
Seminar on britannia
 
Britannia industry
Britannia industry Britannia industry
Britannia industry
 
Britannia Industries
Britannia IndustriesBritannia Industries
Britannia Industries
 
britannia
britanniabritannia
britannia
 
Britannia
BritanniaBritannia
Britannia
 
Britannia by venus group
Britannia by venus groupBritannia by venus group
Britannia by venus group
 
Strategy assignment britannia_industries
Strategy assignment britannia_industriesStrategy assignment britannia_industries
Strategy assignment britannia_industries
 
Britannia company
Britannia companyBritannia company
Britannia company
 
Introduction of britannia
Introduction of britanniaIntroduction of britannia
Introduction of britannia
 
Britannia ppt
Britannia   pptBritannia   ppt
Britannia ppt
 
Indian biscuit industry.ppt v2
Indian biscuit industry.ppt v2Indian biscuit industry.ppt v2
Indian biscuit industry.ppt v2
 
Britannia ppt in Operations
Britannia ppt in OperationsBritannia ppt in Operations
Britannia ppt in Operations
 
Britannia Industries Ltd. Presentation
Britannia Industries Ltd. PresentationBritannia Industries Ltd. Presentation
Britannia Industries Ltd. Presentation
 
Strategic Management
Strategic ManagementStrategic Management
Strategic Management
 
Britannia & line-extension by NIKHIL YADAV
Britannia & line-extension by NIKHIL YADAVBritannia & line-extension by NIKHIL YADAV
Britannia & line-extension by NIKHIL YADAV
 
Marie Biscuit ppt
Marie Biscuit pptMarie Biscuit ppt
Marie Biscuit ppt
 
Presentation On Britannia
Presentation On BritanniaPresentation On Britannia
Presentation On Britannia
 

Recently uploaded

10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
The What, Why & How of 3D and AR in Digital Commerce
The What, Why & How of 3D and AR in Digital CommerceThe What, Why & How of 3D and AR in Digital Commerce
The What, Why & How of 3D and AR in Digital Commerce
PushON Ltd
 
Is AI-Generated Content the Future of Content Creation?
Is AI-Generated Content the Future of Content Creation?Is AI-Generated Content the Future of Content Creation?
Is AI-Generated Content the Future of Content Creation?
Cut-the-SaaS
 
Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024
Andy Lambert
 
Top digital marketing institutein noida
Top digital marketing institutein noidaTop digital marketing institutein noida
Top digital marketing institutein noida
aditisingh6607
 
Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]
Peter Mead
 
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
SMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the worldSMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the world
smmpanel567
 
My Personal Brand Exploration by Mariano
My Personal Brand Exploration by MarianoMy Personal Brand Exploration by Mariano
My Personal Brand Exploration by Mariano
marianooscos
 
SEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital MarketingSEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital Marketing
Felipe Bazon
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
May 2024 - VBOUT Partners Meeting Group Session
May 2024 - VBOUT Partners Meeting Group SessionMay 2024 - VBOUT Partners Meeting Group Session
May 2024 - VBOUT Partners Meeting Group Session
Vbout.com
 
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROAI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
VWO
 
Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter WeltmanGenerative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter Weltman
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman,  Wiideman Consulting GroupSEO Master Class - Steve Wiideman,  Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthTop 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Demandbase
 

Recently uploaded (20)

10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
 
The What, Why & How of 3D and AR in Digital Commerce
The What, Why & How of 3D and AR in Digital CommerceThe What, Why & How of 3D and AR in Digital Commerce
The What, Why & How of 3D and AR in Digital Commerce
 
Is AI-Generated Content the Future of Content Creation?
Is AI-Generated Content the Future of Content Creation?Is AI-Generated Content the Future of Content Creation?
Is AI-Generated Content the Future of Content Creation?
 
Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024
 
Top digital marketing institutein noida
Top digital marketing institutein noidaTop digital marketing institutein noida
Top digital marketing institutein noida
 
Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]
 
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
 
SMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the worldSMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the world
 
My Personal Brand Exploration by Mariano
My Personal Brand Exploration by MarianoMy Personal Brand Exploration by Mariano
My Personal Brand Exploration by Mariano
 
SEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital MarketingSEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital Marketing
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
May 2024 - VBOUT Partners Meeting Group Session
May 2024 - VBOUT Partners Meeting Group SessionMay 2024 - VBOUT Partners Meeting Group Session
May 2024 - VBOUT Partners Meeting Group Session
 
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
 
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROAI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
 
Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter WeltmanGenerative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter Weltman
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman,  Wiideman Consulting GroupSEO Master Class - Steve Wiideman,  Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew Rupert
 
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthTop 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
 

BRITANNIA BRAND ELEMENTS