If the culture we're trying to create here at Prowly sounds like something you'd like to be a part of, we would be happy to hear from you. The same goes for anyone who just wants to leave feedback or contact data for future conversations.
We love the path we're taking and you're welcome to walk with us any time,
Your friends at Prowly
Criteo Culture Book is the reference for all aspects of our culture: what we do and how we live our values, between us Criteos and with those around us, including our clients, partners, and future talents. Have a look to understand better who we are as a company and who we are as Criteos
This is the official ExtraaEdge culture code that guides all the folks at the company aligned in the right direction to build an awesome place to work !!
If the culture we're trying to create here at Prowly sounds like something you'd like to be a part of, we would be happy to hear from you. The same goes for anyone who just wants to leave feedback or contact data for future conversations.
We love the path we're taking and you're welcome to walk with us any time,
Your friends at Prowly
Criteo Culture Book is the reference for all aspects of our culture: what we do and how we live our values, between us Criteos and with those around us, including our clients, partners, and future talents. Have a look to understand better who we are as a company and who we are as Criteos
This is the official ExtraaEdge culture code that guides all the folks at the company aligned in the right direction to build an awesome place to work !!
For Digital 22, the Culture Code defines what we believe in, what we do and how we work with people internally and externally. It's a way of formalising our DNA and the soul of the company so it becomes the backbone of how to act at work.
We're on a mission to democratize entrepreneurial education.
This the foundr culture deck where we showcase what we believe at foundr and the values that are important to us.
For more information about us go to foundr.com
When you are creating a visuals and want them to look as snazzy as possible, there is a lot you can do to make your images shine with the brightness and glory of a thousand suns. You can add beautiful background textures, have perfectly complimentary fonts, or play with the orientation of your text in different ways. Even so, if you are not careful your text can look boring. Another way to make your presentation slides look spiffy (and certainly not boring) is to change up the way you display your text. Here are ten clever and easy to implement design tips for mixing up your text display and maximizing your design potential.
Hootsuite's Manifesto: Building a Social RevolutionHootsuite
This document is a resource for all Hootsuite employees. We give this to each new team member who joins us. Hootsuite's Manifesto contains our core principles, some stories of our history and culture, and a special Peepsbook.
These are the cultural values that RedMartians live every day in order to become the most customer-centric company in the world and the best place to work.
At reAlpha, we pride ourselves on our unique culture. We believe we're building something special, and we're employing some of the smartest people across the world to do it.
At Asana, we put a lot of time, energy, money, and most importantly, heart, into our company culture. That's why we recently updated our 2014 Culture Code deck.
ATTOLLO Culture Deck - Creating the future together. ATTOLLO
ATTOLLO's culture is in all that we do – our interactions, our relationships, what we expect from our company and what the company expects from us. Cementing this our culture deck and helps to keep us on track. #ateam #attollo #culture #culturedeck
Why our executive team didn't write our culture deck, on Harvard Business Review: http://blogs.hbr.org/cs/2013/06/why_executive_teams_shouldnt_write.html
Is corporate culture really about organizational structure and incentives? What the company’s founders and executive team is on a mission to accomplish? How those same people ideally want their culture projected to investors? Or is company culture more about who people are and how they interact – what commonalities they share, and how they work and play?
Genuine culture is organic, not imposed. It’s why our executive team did not write our culture deck. Culture is what keeps people at Nanigans – not our mission statement or how our teams are structured. Our culture deck is a guide for company hiring and fit, as much as it is a signature of what’s made us so successful to date.
Um pouco da nossa cultura em nosso ambiente de trabalho.
Venha conhecer e fazer parte da nossa equipe de profissionais.
Procuramos sempre um modo diferente de trabalho!
Conte conosco, L&M Contabilidade.
Buffer culture 0.6 (With a change to Be a No Ego Doer)Buffer
This is the 6th evolution of the cultural values we try to live to at Buffer. Read more about our values and approach to business at http://open.bufferapp.com
UpStart partners with the Jewish community’s boldest leaders to expand the picture of how Jews find meaning and how we come together. Our Culture Deck delves into the behaviors, systems, and practices that make us who we are...and determine where we're going. // https://upstartlab.org/
Telemedicine Clinic (TMC) is Europe’s leading teleradiology provider. TMC pioneered teleradiology services in Europe when it was founded in 2002 and has since become a vital partner for more than 100 radiology departments in Sweden, Denmark, Norway, UK, Spain and Germany. This year, our team of more than 120 highly specialised radiologists will report more than a quarter of a million cases, making a significant positive impact in the life of hospital staff and patients.
This is a book about our culture. About who we are, why we do what we do, and how we go about it. Our culture is the most precious asset our company has. In the long run, it will be our culture that determines our success. We need to preserve it and develop its strengths. We do not invent our culture with this book. We only document our existing culture and make it explicit. This book is a communication tool.
At the heart of our culture are our core purpose and our core values. Our core purpose reminds us why we are in this business. Our core values describe how we do things at TMC, the behaviours we need to consistently demonstrate in our daily work. We also explain the beliefs that lead us to hold and promote these specific values.
Common purpose and values create alignment, focus and help us make the right choices—in big and in small matters. All our decisions need to respect and reflect the philosophy expressed in this document.
We wrote this book for us, the team members of TMC. But we happily share our thoughts with clients, partners, vendors and people interested in working with us, hoping they hold us accountable to what we claim on these pages.
We are recruiting in both our Manchester and London offices. Read our 'Work For Us' document to learn all about our company culture and understand if we're the right fit for you!
We are recruiting! We are always keen to speak with experienced professional recruiters, individuals interested in stepping out of their careers in property to explore a career within recruitment or those who simply feel they have the motivation & tenacity to succeed within a career in recruitment. Although experience is great, if you have the right attitude we want to hear from you!
For Digital 22, the Culture Code defines what we believe in, what we do and how we work with people internally and externally. It's a way of formalising our DNA and the soul of the company so it becomes the backbone of how to act at work.
We're on a mission to democratize entrepreneurial education.
This the foundr culture deck where we showcase what we believe at foundr and the values that are important to us.
For more information about us go to foundr.com
When you are creating a visuals and want them to look as snazzy as possible, there is a lot you can do to make your images shine with the brightness and glory of a thousand suns. You can add beautiful background textures, have perfectly complimentary fonts, or play with the orientation of your text in different ways. Even so, if you are not careful your text can look boring. Another way to make your presentation slides look spiffy (and certainly not boring) is to change up the way you display your text. Here are ten clever and easy to implement design tips for mixing up your text display and maximizing your design potential.
Hootsuite's Manifesto: Building a Social RevolutionHootsuite
This document is a resource for all Hootsuite employees. We give this to each new team member who joins us. Hootsuite's Manifesto contains our core principles, some stories of our history and culture, and a special Peepsbook.
These are the cultural values that RedMartians live every day in order to become the most customer-centric company in the world and the best place to work.
At reAlpha, we pride ourselves on our unique culture. We believe we're building something special, and we're employing some of the smartest people across the world to do it.
At Asana, we put a lot of time, energy, money, and most importantly, heart, into our company culture. That's why we recently updated our 2014 Culture Code deck.
ATTOLLO Culture Deck - Creating the future together. ATTOLLO
ATTOLLO's culture is in all that we do – our interactions, our relationships, what we expect from our company and what the company expects from us. Cementing this our culture deck and helps to keep us on track. #ateam #attollo #culture #culturedeck
Why our executive team didn't write our culture deck, on Harvard Business Review: http://blogs.hbr.org/cs/2013/06/why_executive_teams_shouldnt_write.html
Is corporate culture really about organizational structure and incentives? What the company’s founders and executive team is on a mission to accomplish? How those same people ideally want their culture projected to investors? Or is company culture more about who people are and how they interact – what commonalities they share, and how they work and play?
Genuine culture is organic, not imposed. It’s why our executive team did not write our culture deck. Culture is what keeps people at Nanigans – not our mission statement or how our teams are structured. Our culture deck is a guide for company hiring and fit, as much as it is a signature of what’s made us so successful to date.
Um pouco da nossa cultura em nosso ambiente de trabalho.
Venha conhecer e fazer parte da nossa equipe de profissionais.
Procuramos sempre um modo diferente de trabalho!
Conte conosco, L&M Contabilidade.
Buffer culture 0.6 (With a change to Be a No Ego Doer)Buffer
This is the 6th evolution of the cultural values we try to live to at Buffer. Read more about our values and approach to business at http://open.bufferapp.com
UpStart partners with the Jewish community’s boldest leaders to expand the picture of how Jews find meaning and how we come together. Our Culture Deck delves into the behaviors, systems, and practices that make us who we are...and determine where we're going. // https://upstartlab.org/
Telemedicine Clinic (TMC) is Europe’s leading teleradiology provider. TMC pioneered teleradiology services in Europe when it was founded in 2002 and has since become a vital partner for more than 100 radiology departments in Sweden, Denmark, Norway, UK, Spain and Germany. This year, our team of more than 120 highly specialised radiologists will report more than a quarter of a million cases, making a significant positive impact in the life of hospital staff and patients.
This is a book about our culture. About who we are, why we do what we do, and how we go about it. Our culture is the most precious asset our company has. In the long run, it will be our culture that determines our success. We need to preserve it and develop its strengths. We do not invent our culture with this book. We only document our existing culture and make it explicit. This book is a communication tool.
At the heart of our culture are our core purpose and our core values. Our core purpose reminds us why we are in this business. Our core values describe how we do things at TMC, the behaviours we need to consistently demonstrate in our daily work. We also explain the beliefs that lead us to hold and promote these specific values.
Common purpose and values create alignment, focus and help us make the right choices—in big and in small matters. All our decisions need to respect and reflect the philosophy expressed in this document.
We wrote this book for us, the team members of TMC. But we happily share our thoughts with clients, partners, vendors and people interested in working with us, hoping they hold us accountable to what we claim on these pages.
We are recruiting in both our Manchester and London offices. Read our 'Work For Us' document to learn all about our company culture and understand if we're the right fit for you!
We are recruiting! We are always keen to speak with experienced professional recruiters, individuals interested in stepping out of their careers in property to explore a career within recruitment or those who simply feel they have the motivation & tenacity to succeed within a career in recruitment. Although experience is great, if you have the right attitude we want to hear from you!
Our Aspire Academy brochure, detailing all that you need to know about us, our culture and environment, employee benefits and bonus scheme!
For more information please visit our website www.weareaspire.com or contact us directly.
If you’re reading this, you’re probably considering a career in
recruitment, possibly at WRS. Recruitment attracts a variety
of people with different backgrounds and experiences, often
drawn to the industry by the fantastic earning potential. We
believe it’s the continual career progression and personal
development that makes people want to stay.
If you're thinking about starting your recruitment career, we offer a wide range of incentives and benefits for our staff as well as a comprehensive training plan to ensure you have the tools you need for success.
If you want to learn more, contact Emma on emma.u@worldwide-rs.com
Badenoch & Clark is the professional services arm of the world’s leading provider of HR solutions, Adecco Group. With a dedicated team of over 300 specialist recruiters based throughout the UK within Badenoch & Clark, the team spirit is thriving and the opportunities endless.
Whether you're an experienced professional with years of exceptional delivery under your belt, or a fresh-faced graduate eager to prove yourself in the working world, BSG is a place where you can truly own your story and your career. We are a homegrown South African consulting and technology company with a proud history of using common sense to get the job done. We are anchored in South Africa and committed to its success. We've been working hard for South Africa for over 20 years, join us!
2013 Content Marketing Awards: Agency of the Year EntryBabcock Jenkins
Here's a look at Babcock & Jenkins' content marketing practice, including our approach, our work, our people and our vision for the future. Check it out! And visit http://orangecrush.bnj.com to see more...
How to create an SEO data-driven content strategyKevin Gibbons
Everyone knows content is king, but often it can get undervalued as part of your SEO strategy.
Investing in content is hugely important to attract and convert potential customers from organic search.
In my experience of doing SEO, this is often where the biggest wins / real long-term growth comes from.
This is a deck I delivered last year on how to create an SEO data-driven content strategy.
Why you need a strategy first approach to SEOKevin Gibbons
If you don't know where you're going, don't complain about where you end up. It's the same in life, business and SEO - you need a bigger picture vision, and a clear game plan on how you're going to make it happen.
How to make your content marketing drive money, not linksKevin Gibbons
SEOs often fall into the trap of finding the latest number one ranking factor and then jumping on it until it dies… Long live meta descriptions, anchor text etc… I’m not here to tell you links are dead, but wouldn’t you rather focus on activity that makes you money instead?! This presentation will look at the trends of brands who are winning in content marketing and organic search, and show how you can focus your efforts on driving real business growth, not just SEO metrics.
How to Swing the Needle on Your Content MarketingKevin Gibbons
What really makes the difference to content marketing? This presentation shares how you can maximise coverage and ultimately business results from your efforts...
Optimise for everything, not just search enginesKevin Gibbons
Where is SEO heading? Find out why you shouldn't just optimise for search engines, think about user trends and behaviours to understand where things are really going in the future.
How to Swing the Needle on Your Content MarketingKevin Gibbons
What really makes the difference to content marketing? This presentation shares how you can maximise coverage and ultimately business results from your efforts.
Can you imagine a future with no websites? Kevin's presentation looks at how search has evolved over the last 15 years, and predicts what we may have in store over the next 15...
20 steps to drive content marketing success with SEOKevin Gibbons
This presentation is about what I feel is the right way to do content marketing. A strategy first approach is essential to making sure you're not just going from campaign to campaign, instead you're building short-term impact into longer success.
30 Ways to Make Your Content Marketing REALLY WorkKevin Gibbons
Kevin Gibbons shares 30 content marketing tips to make your campaigns really work. Looking at the mix of SEO, content strategy, creativity and promotion.
3 Pillars of Content Marketing: Strategy, Creativity & PromotionKevin Gibbons
What REALLY makes content marketing a success? Find out in this SMX London presentation about content, keyword research & the art of audience engagement.
Everything You Need to Know About Local SearchKevin Gibbons
It's always a challenge for small businesses to challenge vs the big brands in Google. Kevin shares his top tips to make an impact in local search by highlighting examples of how to win online.
20 Content Rules to Keep Your Link Building OrganicKevin Gibbons
How do you keep the Google penalties away? Here are 20 tips to keep your link acquisition natural and content-driven.
This presentation was given at #SiGma igaming conference in Oct 2014.
Evolution of Content & Digital Marketing in 2014Kevin Gibbons
How has digital marketing and content evolved? This presentation looks at what has changed over the last 12 months - from the #DigitalMarketingShow from November 2013 in London.
Oprah Winfrey: A Leader in Media, Philanthropy, and Empowerment | CIO Women M...CIOWomenMagazine
This person is none other than Oprah Winfrey, a highly influential figure whose impact extends beyond television. This article will delve into the remarkable life and lasting legacy of Oprah. Her story serves as a reminder of the importance of perseverance, compassion, and firm determination.
Artificial intelligence (AI) offers new opportunities to radically reinvent the way we do business. This study explores how CEOs and top decision makers around the world are responding to the transformative potential of AI.
Senior Project and Engineering Leader Jim Smith.pdfJim Smith
I am a Project and Engineering Leader with extensive experience as a Business Operations Leader, Technical Project Manager, Engineering Manager and Operations Experience for Domestic and International companies such as Electrolux, Carrier, and Deutz. I have developed new products using Stage Gate development/MS Project/JIRA, for the pro-duction of Medical Equipment, Large Commercial Refrigeration Systems, Appliances, HVAC, and Diesel engines.
My experience includes:
Managed customized engineered refrigeration system projects with high voltage power panels from quote to ship, coordinating actions between electrical engineering, mechanical design and application engineering, purchasing, production, test, quality assurance and field installation. Managed projects $25k to $1M per project; 4-8 per month. (Hussmann refrigeration)
Successfully developed the $15-20M yearly corporate capital strategy for manufacturing, with the Executive Team and key stakeholders. Created project scope and specifications, business case, ROI, managed project plans with key personnel for nine consumer product manufacturing and distribution sites; to support the company’s strategic sales plan.
Over 15 years of experience managing and developing cost improvement projects with key Stakeholders, site Manufacturing Engineers, Mechanical Engineers, Maintenance, and facility support personnel to optimize pro-duction operations, safety, EHS, and new product development. (BioLab, Deutz, Caire)
Experience working as a Technical Manager developing new products with chemical engineers and packaging engineers to enhance and reduce the cost of retail products. I have led the activities of multiple engineering groups with diverse backgrounds.
Great experience managing the product development of products which utilize complex electrical controls, high voltage power panels, product testing, and commissioning.
Created project scope, business case, ROI for multiple capital projects to support electrotechnical assembly and CPG goods. Identified project cost, risk, success criteria, and performed equipment qualifications. (Carrier, Electrolux, Biolab, Price, Hussmann)
Created detailed projects plans using MS Project, Gant charts in excel, and updated new product development in Jira for stakeholders and project team members including critical path.
Great knowledge of ISO9001, NFPA, OSHA regulations.
User level knowledge of MRP/SAP, MS Project, Powerpoint, Visio, Mastercontrol, JIRA, Power BI and Tableau.
I appreciate your consideration, and look forward to discussing this role with you, and how I can lead your company’s growth and profitability. I can be contacted via LinkedIn via phone or E Mail.
Jim Smith
678-993-7195
jimsmith30024@gmail.com
The case study discusses the potential of drone delivery and the challenges that need to be addressed before it becomes widespread.
Key takeaways:
Drone delivery is in its early stages: Amazon's trial in the UK demonstrates the potential for faster deliveries, but it's still limited by regulations and technology.
Regulations are a major hurdle: Safety concerns around drone collisions with airplanes and people have led to restrictions on flight height and location.
Other challenges exist: Who will use drone delivery the most? Is it cost-effective compared to traditional delivery trucks?
Discussion questions:
Managerial challenges: Integrating drones requires planning for new infrastructure, training staff, and navigating regulations. There are also marketing and recruitment considerations specific to this technology.
External forces vary by country: Regulations, consumer acceptance, and infrastructure all differ between countries.
Demographics matter: Younger generations might be more receptive to drone delivery, while older populations might have concerns.
Stakeholders for Amazon: Customers, regulators, aviation authorities, and competitors are all stakeholders. Regulators likely hold the greatest influence as they determine the feasibility of drone delivery.
The Team Member and Guest Experience - Lead and Take Care of your restaurant team. They are the people closest to and delivering Hospitality to your paying Guests!
Make the call, and we can assist you.
408-784-7371
Foodservice Consulting + Design
2. www.blueglass.co.uk
CULTUREBOOK
Contents
1. Hello And Welcome
2. The BlueGlass Way
3. Joining The Team
4. Daily Life at BlueGlass
5. Work x Life
6. Learning Never Stops
7. Be Proud Of Your Work
8. Doing The Right Thing
9. Life Isn’t Perfect
10. Final words
CULTUREBOOK
4. www.blueglass.co.uk
CULTUREBOOK
Welcome to BlueGlass. We are
a specialist team of digital
marketers in offices across London,
Zurich and Tallinn.
If you’re reading this, we’re assuming
you already work here - or you’re
about to. Whether you’re on day
zero or year six, this Culture Book is
designed to be a one-stop-shop for
you as a BlueGlass team member to
understand what we’re all about and
how things work.
Maybe you want to know:
• What happens when I join?
• What is the history/future of BlueGlass?
• Where’s good for lunch?
• How do I get a bonus or pay rise?
We’ve got it covered, so read on!
CULTUREBOOK
6. www.blueglass.co.uk
CULTUREBOOK
BlueGlass was set up in the UK in
2012 by Kevin Gibbons and Chelsea
Blacker. Kevin had an SEO-focused
agency in Oxford, but wanted to grow a
client base in London, so he split out the
London office Chelsea was managing at
the time, and voilà - we launch the team
for BlueGlass UK!
We found that the best SEO results for
clients came from combining technical
SEO, with creative content marketing and
authority digital PR coverage.
This is why we started BlueGlass, to
provide a specialised team approach to
give our clients the right mix of skillsets
and talent they needed to achieve world-
class results.
The BlueGlass Story - Launch
7. www.blueglass.co.uk
CULTUREBOOK
Blue glass is created when, under
perfect conditions, lightning strikes a
beach and the resulting heat cooks the
sand into glass. As a result, this glass
looks just like a lightening bolt.
This kind of amazing transformation is what
we seek for our clients in achieving digital
marketing results.
The real name for “blue glass” is a fulgurite
(but this doesn’t roll off the tongue quite
like “blue glass” does).
The BlueGlass Story - Why BlueGlass?
8. www.blueglass.co.uk
CULTUREBOOK
BlueGlass was originally founded in
2010 as an agency in the US, which
grew to be an agency of 50+ people
with a fantastic base of SEO and content
marketing clients.
We became the UK office of BlueGlass
in November 2012, with the Zurich office
opening in February 2013 to further
strengthen our European offering.
Unfortunately, shortly after this, the US
operation was shut down.
We learned a number of hard lessons from
this, and maintained the BlueGlass brand
in order to continue building upon our
already strong reputation within the UK
and Europe.
BlueGlass History
9. www.blueglass.co.uk
CULTUREBOOK
We have offices, not just in London,
but also in Zurich, Switzerland and
Tallinn, Estonia.
This allows us to work across European
markets, with a team of 20 people in Zurich
and 10 in Estonia.
We like to arrange joint events together
as a team, we’ve ran an annual ski
trip since 2015, often meet at events
such as BrightonSEO or the European
Search Awards.
In the meantime, an easy way to start
putting a face to a name would be to
connect with the team on LinkedIn.
BlueGlass Zurich and Tallinn Offices
10. www.blueglass.co.uk
Our objective as an agency is to grow
in what we feel is the right way for
us. In just four years, we have grown
from a fledgling team of four people and
initial revenues of £235,000 to 15 people
and 2016 turnover of £1.5m (in London),
40 people and £3m+ across the group
(London, Zurich and Tallinn).
Last year, Kevin gave a company-wide
presentation on the vision for moving
forward - how we continue to get better,
not bigger, by keeping our focus on our
core specialisms, being selective in whom
we work with, and focusing on measurable
business results for our clients.
The focus is always on doing great work
for happy clients and 90%+ of our new
business comes from either our existing
client base, or recommendations and
referrals. This strategy is paying off, with
not just an impressive client base, but also
a shelf-full of awards!
The BlueGlass Story - Growth
CULTUREBOOK
11. www.blueglass.co.uk
CULTUREBOOK
Since launching we have
won a number of industry awards
2013
Best Use of Search
in Third Sector
2014
Best SEO
Campaign
2015
Best Use of Search
in Third Sector
2015
Best Use of Social Media
in a Search Campaign
2016
Best Use of Search in
Travel & Best Use of
Search in Retail
2016
Content Marketing
Agency of the Year
2017
Best Mobile
Campaign
12. www.blueglass.co.uk
CULTUREBOOK
BlueGlass Vision (Where Are
We From & Where Are We Going)
Kevin has been interviewed about the growth of BlueGlass as an agency - listen/read
more about it here...
The Drum
Freelance Transformation
14. www.blueglass.co.uk
CULTUREBOOK
How do we achieve this mission?
We’re lean, nimble and specialised which
means we can:
1. Work with a select group of clients
2. Form aligned relationships to really
understand clients’ brands
3. Focus our work efficiently on what’s
most important
4. Educate our clients by sharing and
challenging ideas
5. Spend time experimenting to improve
our creativity
6. Recruit talent with strong experience
and a can-do attitude
7. Go the extra mile to get real,
business results!
How We Do It
15. www.blueglass.co.uk
CULTUREBOOK
In 2015, we decided to clearly define our
core values as a group exercise across
the business.
Our values are a vital part of what we
do, and how we find new BlueGlassers
who are a good fit with our culture and
existing team:
1. Be proud of your work
2. We win and lose together
3. Take responsibility for your actions
4. Learning never stops
5. Act with honesty
The BlueGlass Values
16. www.blueglass.co.uk
CULTUREBOOK
BlueGlass structures its client services into three key categories:
• Strategy - understanding where you, where to go and how to get there
• Creativity - creating content to stand out from the crowd
• Promotion - working hard to secure authority coverage, traffic and conversions
BlueGlass has an innovative team
structure revolving around “pods”
of specialists around these three
areas, to ensure clients get the right
balance of people and skills to
secure results.
Meet The Team - And Our Pods!
OUR MARKETING
SERVICES ARE
BROKEN DOWN
INTO 3 MAIN
CATEGORIES
1. STRATEGY
3. PROMOTION 2. CREATION
17. www.blueglass.co.uk
CULTUREBOOK
Meet The Team - Leadership,
Strategy, Delivery and Finance
David Iwanow
Director of Strategy
David focuses on
developing our strategy
for the team and clients.
Irma Hunkeler
Head of Content
Irma joined BlueGlass in 2013
and oversees the delivery of our
content marketing work to clients.
Howard Jackson
Finance Director
Howard’s experience helps to
provide the financial expertise
to maintain our fast growth.
Kevin Gibbons
Co-founder and CEO
Kevin oversees the vision and
strategic direction on how we
grow as an agency.
Chelsea Blacker
Co-founder and Managing Director
Chelsea manages a range of key
clients, and organises the team
to maximise client success.
19. www.blueglass.co.uk
CULTUREBOOK
An agency is only as good as its
people. We recruit, cultivate and
retain the best in the industry.
We look to recruit the brightest people who
fit our culture and share our values, who are
proactive and dedicated, who we can trust
and rely on.
And it goes without saying that they must be
passionate about their field, whether that’s
SEO, content, digital PR or finance.
Who We’re Looking For
“An agency is only as good
as its people. We recruit,
cultivate and retain the best
in the industry.”
20. www.blueglass.co.uk
CULTUREBOOK
On average, 1 in 50 applicants is
offered a role at BlueGlass.
Our interview process is not “standard”
but we find it leads us to candidates who
exhibit the qualities necessary to drive
amazing results for our clients.
It’s a simple four-step process:
• Apply to BlueGlass
• Phone interview
• Technical Test and in-person interview
• BlueGlass Experience Day
The BlueGlass Interview Process
“BlueGlass is not just a company you work for, it’s a lifestyle!
As a team, BlueGlass has achieved an impressive synergy,
offering people an opportunity to learn, grow and contribute
while having the time of their lives.”
Inna Tsukanova, Digital PR
21. www.blueglass.co.uk
CULTUREBOOK
If you’re successful in your interviews,
we’ll invite you to an Experience Day.
This is an opportunity to experience what
it’s like to work at BlueGlass for a day,
and learn what it’s like to be part of the
BlueGlass team.
Normally you arrive at 9am, join one of the
pods for a scrum, do some example tasks,
have lunch with a designated buddy, have
a coffee with the MD and leave around
4.30pm. If the day goes well, you’ll be
offered the role within a week.
BlueGlass Experience Days
“As a new joiner, I was welcomed really warmly! Although my
skills and energy levels have already been put to the test,
I’m learning quickly in this fast-paced environment, and I can
feel myself developing a lot here.”
Moses Dawodu, Finance
22. www.blueglass.co.uk
CULTUREBOOK
So you’ve flown through the
interviews, and signed your contracts.
What’s next?
First day: On your first day you will join
a pod, led by one of our talented team
leaders. Join your team for a walkabout at
lunch, get to know Roger (the office dog)
and get set up ready for the off!
First week: Your manager will run through
your induction plan with you, and Kevin,
our CEO, will invite you out for coffee
somewhere on Leather Lane.
First 3 months: This is your probationary
period - in other words, your chance to
shine, to embed with the team, and to
develop your skills.
Your First Days, Weeks and Months
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Every new BlueGlasser is presented with:
• A MacBook Pro (or laptop equivalent), with Thunderbolt screen
• BlueGlass hoodie
• BlueGlass notepad and pen
• Amazon Kindle
So that you’re ready to get stuck in!
BlueGlass Welcome Pack
25. www.blueglass.co.uk
CULTUREBOOK
Our office is located on bustling
Leather Lane, home to one of
London’s thriving street markets. The
nearest stations are Farringdon and
Chancery Lane (both about 5 mins away).
Access is via a door code, and we have a
lift up to the third floor.
The office offers a meeting room,
reading/meeting corner with sofa and
bookcase, a kitchen, and a table to eat
at. And someone’s usually made or
bought biscuits.
The BlueGlass Office
26. www.blueglass.co.uk
CULTUREBOOK
We’re a paper-free office, and use
Asana, Google Docs and Basecamp
to collaborate and share documents
with clients.
We don’t have music blaring across the
office - not everyone shares the same
tastes! But if you’re focusing, it’s fine to
wear headphones.
We try not to interrupt our colleagues
with “quick questions” - instead, we
pop them on Gchat. We have a call
answering service, and for calls filtered
through, the nearest person answers the
phone, politely and respectfully - even to
cold callers!
We don’t operate a clear desk policy, but
everyone takes responsibility for their
surroundings.
All desks and chairs are adjustable so you
can get really comfy.
How We Work
27. www.blueglass.co.uk
CULTUREBOOK
With 50 or so street food stalls and
restaurants nearby, we encourage
everyone to get out and about at lunchtime.
Plus there are parks nearby including Spa
Fields in case you want to take Roger the
Papillon for a walk!
Our favourite lunch-time spots include:
• Embutique - spanish tortillas are great!
• Daddy Donkey - we run a burrito
friday lunch and learns, you’ll get to try
these soon...
• Moz - not that one, these offer yummy
falafel wraps :)
Lunch Times
28. www.blueglass.co.uk
Meet Roger
CULTUREBOOK
Roger is the office dog, owned by
Kevin and Chelsea. He’s a Papillon and
provides stress-relief pet therapy and
office security.
His objectives for the year include not
barking at the postman.
30. www.blueglass.co.uk
CULTUREBOOK
• Every morning at 9.15am, each pod gets
together for a scrum.
• Client calls are typically held after 1pm so
we have focused time in the morning.
• We take an hour for lunch, usually
between 12 noon and 2pm.
• We generally run client meetings in the
afternoon to minimise disruption - so
that key daily tasks can be completed in
the mornings.
A Day in The Life of a BlueGlasser
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• The standard BlueGlass day is 7.5 hours
plus an hour for lunch.
• Most people work 9am to 5.30pm, but
you can shift this earlier if you prefer (not
later as you need to be in and ready for
the 9.15 scrum).
• Working late on a regular basis is not
encouraged, and the office often closes
by 6pm.
• However, we always ensure we’re on
time for scrums and client calls.
Office Hours
“BlueGlassers plan ahead to be on time no matter what.
We’ve actually won pitches because we go the extra
mile and have walked or cycled to pitches during strikes,
arriving promptly.”
Chelsea Blacker
33. www.blueglass.co.uk
CULTUREBOOK
• When you join BlueGlass, you receive
25 days paid holiday (not including
bank holidays), and we encourage you
to take all of it.
• To book holiday, provide as much notice
as possible and make sure your days are
recorded in WhosOff.
• Before you go, hand over fully to the
rest of your team and put on your Out
Of Office.
• Sweet treats for the team are always
appreciated!
Taking Holiday
34. www.blueglass.co.uk
CULTUREBOOK
If you’re too ill to come in to the office,
please call Chelsea (or your team lead)
by 9am that day, and each subsequent
day you’re still not feeling well) so it can be
communicated to the rest of your team, and
any urgent tasks can be redistributed.
You can read more on what to do when
and after you’re ill on the Drive.
Feeling Poorly?
35. www.blueglass.co.uk
CULTUREBOOK
The BlueGlass team holds its Christmas
party a week or two before the big day
- its location and theme tend to be a secret.
We also do a Secret Santa.
The office closes between Christmas and
New Year, so make sure you save some of
your holiday to cover this period!
Christmas at BlueGlass
36. www.blueglass.co.uk
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The BlueGlass team is naturally
collaborative - and that means
social too.
Regular events and trips include the annual
BlueGlass sports day and the BrightonSEO
conference, plus there are one-offs such
as our ping pong bar tournament and
conference trip to Pubcon in Las Vegas!
Socials and Team Events
37. www.blueglass.co.uk
Annual International Team Retreat
Once a year, the London, Tallinn and
Zurich BlueGlass offices get together
- in the Alps. Much skiing, falling over,
partying and eating fondue ensue...
CULTUREBOOK
39. www.blueglass.co.uk
CULTUREBOOK
We take learning and development
seriously at BlueGlass.
Each Friday, we hold lunch-and-learns,
where pods take it in turn to present,
sharing recent client successes, learnings,
company updates or we invite in external
guests to run a knowledge share session
(see right with SEMrush team).
Our favourite choice of food is to make
this a Burrito Friday, with Daddy Donkey
opposite our office offering the best burritos
in London, hands down!
Lunch-And-Learns
“We take learning and
development seriously at
BlueGlass.”
40. www.blueglass.co.uk
CULTUREBOOK
10% of your work week – Friday
afternoons – is set aside for you to
work on personal development projects
each week. Brush up on your HTML
coding, research the latest digital trends or
write a blog post – it’s up to you.
There’s a reading corner in the office with
a raft of bestsellers on SEO, content, digital,
business and leadership skills and trends.
Every new starter gets a Kindle and we
have a free book allowance, where we’ll
buy you any books of your choice.
R&D Time
41. www.blueglass.co.uk
CULTUREBOOK
If you find a course that will benefit
you and help you provide even better
services to our clients, we’ll happily put
you on it. We have assigned a £2,000
budget for everyone in our team each
year to ensure that you can always keep
sharpening your skills!
We also periodically invite external subject
matter experts to provide training on
specialist subjects.
We want our people to be up-to-the-minute
on latest trends, and network with people
in our industry and those of our clients
– so we also encourage attendance at
relevant conferences and events, in the UK
and abroad.
Training And Networking - £2,000
Annual Budget Per Person
43. www.blueglass.co.uk
CULTUREBOOK
At BlueGlass, we believe that
performance management is
something that happens every day.
We do still do formal reviews, though, as
important checkpoints to ensure everything
is progressing well and you feel you’re
developing.
Part of ensuring you’re set up for success
is being clear on your quarterly rocks (see
next slide).
Reviewing Performance
44. www.blueglass.co.uk
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We have a wall of “Rocks” (technically
a wall with paper taped to it) in the
BlueGlass office; don’t hesitate to walk on
over and read them.
In short, these are the company goals for
the year and current quarter. Each person
also has their own personal Rocks linked
to the quarterly ones.
Everyone writes up 3 to 5 Rocks which
coordinate with the annual quarterly
calendar. These should be signed off by
your direct line manager and then stuck to
the wall with your name.
Setting Your Rocks
45. www.blueglass.co.uk
CULTUREBOOK
We review salaries across the
team every quarter – this doesn’t
guarantee a pay rise, but it ensures we’re
paying a competitive rate.
Pay rises are awarded on both
performance and adherence to the
company values. They’re always
discretionary.
We also offer a profit share scheme,
distributed on a quarterly basis as a thank
you for the team’s hard work.
Salary Reviews, Pay Rises And Bonuses
“Pay rises are awarded
on both performance
and adherence to the
company values.”
46. www.blueglass.co.uk
CULTUREBOOK
More BlueGlass Benefits
CULTUREBOOK
At BlueGlass, you receive
private medical insurance from
Vitality health (after your probation
period). This offers a number of
rewards, including a subsidised
gym membership.
Plus there’s the occasional BG swag,
cakes and other treats – sometimes
it’s the little things.
47. www.blueglass.co.uk
CULTUREBOOK
Always be learning - we believe the
best way to improve your knowledge
is to surround yourself with smart people,
who have a positive attitude towards
continuously improving themselves.
We win and lose together! BlueGlass is
proud of its roster of awards, and we have
won at least one every year since we
launched.
Members of the BlueGlass team take turns
to don evening wear and attend industry
award events, which have included:
• Content Marketing Agency of the Year
(The Drum Network)
• Best Use of Search in Travel and Retail
(UK Search Awards)
• Best SEO Campaign (European
Search Awards)
Surround Yourself With Talent
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CULTUREBOOK
It’s crucial that everyone at BlueGlass
communicates clearly, politely and
always in line with the company values
– whether it’s on a client call or at a
team event.
At BlueGlass, we support one another,
share learning, offer help or ideas when
needed and give our honest opinion in a
constructive way.
We prefer to use collaborative tools
such as Asana rather than create lengthy
email trails.
We communicate in good time – before
something becomes a problem, before a
deadline is due.
We are positive in our communications.
Communicating Clearly
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Everyone at BlueGlass is equally valued.
Everyone behaves with decency
and respect.
We use the right language; for example,
the team is made up of women and men,
not girls and boys.
Want to know more? Check out our
Policy Book.
Equality And Respect
51. www.blueglass.co.uk
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BlueGlass runs a paper-free office –
printing is only for documents that
can’t be e-signed.
There are also periodic opportunities to
volunteer within the digital industry – for
example, judging awards.
We also have a weekly R&D time,
where we can offer pro-bono work
to charities - this is something we
have done recently, by providing an
SEO audit and consultancy to the
Make-A-Wish Foundation.
Being Responsible
53. www.blueglass.co.uk
Making mistakes
It’s OK to make mistakes - it’s how we
learn. The key thing is to make sure we
learn from these experiences, to seek
help early, and to be honest about what’s
happened.
Asking for help
If you’re finding your workload
unmanageable, or are struggling to meet
deadlines, talk to your pod leader or line
manager as soon as you can.
What To Do When Things Go Wrong
CULTUREBOOK
“It’s OK to make mistakes - it’s how we
learn. The key thing is to make sure we
learn from these experiences.”
54. www.blueglass.co.uk
At BlueGlass, we aim to foster a
supportive, friendly and relaxed
environment. But sometimes, even with
the best will in the world, there may be
occasional conflict or tension.
If you feel this is happening, the first
thing to do is to talk to your line manager,
or our HR adviser, who will offer
independent advice.
If you want to understand what the
policies are, please consult the Policy
Book on Asana.
What To Do When Things Go Wrong
CULTUREBOOK
55. www.blueglass.co.uk
CULTUREBOOK
We don’t want anyone to leave; we
hired you because we value you.
But if you do feel it’s time to move on,
talk to the managers as early as possible,
as we might be able to find a way to
accommodate your needs.
If you still want or need to leave, have an
honest and open conversation with us
and we’ll do everything to support you.
Leaving with strong ties will be great for
us both.
And please stay in touch!
Leaving BlueGlass
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“BlueGlass enables you to learn more in two weeks than
you could ever imagine. The ability to continuously learn
around such a talented team is incredible.””
Antonio Wedral, Content Strategist
“There’s so much opportunity to make projects your own
here; if you’re prepared to put in the work, you can make
it happen. Plus, free lunch every Friday and a ski trip in the
winter - honestly, what more do you want?”
James Barrass-Banks, Digital PR Specialist
“One of my favourite things about BlueGlass culture is the
R&D sessions we have on Friday afternoon. It’s a great way
to encourage further learning of the industry”
Sherin Malick, Content Strategist
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