BlaBlaCar is a European online service that connects drivers with empty seats in their cars to people looking for rides between cities. It allows people to share rides and costs, providing environmental and economic benefits over traveling alone by car. BlaBlaCar has become the leader in the European car-sharing market due to strong growth powered by word-of-mouth referrals and media coverage promoting it as a sustainable and socially-conscious transportation option.

1. EUROPAS
Nicolas Brusson @nbrusson

2. A search engine
travel site
A
trusted
community
We connect drivers
and people looking for a ride

3. Cost of motoring
=
£90 £30
£30
£30
ALONE CAR-SHARING

4. Useful to people & planet
Less CO2 Social experience
Less traffic Savings

5. BlaBlaCar is growing fast

6. … and disrupting road travel

7. BlaBlaCar is the European leader
European
market
shares
Share
of
trip
offers
on
main
routes
in
2012

8. Growth is powered by social WOM…
92%
of
our
traffic
is
natural
Organic
72%
Free
Referral
20%
Paid
8%
BlaBlaCar
Traffic
sources
in
2012
Google
AnalyBcs
data
Sept
2012
200
000
Facebook
fans
Our
Community
is
socially
acBve
10
000
Ambassadors

9. …and by strong media coverage
Major
TV,
radio
&
press
regularly
cover
BlaBlaCar
as
leaders
of
a
growing
social
phenomenon,
with
a
powerful
impact
on
acquisiBon.

10. We have a sustainable business model
BlaBlaCar
is
the
only
car-­‐sharing
plaCorm
enDrely
moneDzed
by
online
booking.
+
ü 2,500,000 members (November 2012)
ü 500,000+ people transported monthly
ü 100%+ year-o-year growth
ü 5.0 million unique visits per month**
ü 50 million+ Pages views*
ü Commission based model
ü A mainstream travel option
* AdDecisive data Sept 2012
** Google Analytics Sept 2012