SlideShare a Scribd company logo
1
Makeover
UBER Pitch Deck
2
On the ninth anniversary of Uber,
its co-founder shared
`
Garrett Camp
(Co-Founder)
UberCab’s
First Pitch Deck
3
So SlideTeam did a
fantabulous makeover
of Uber’s Pitch Deck…
The Deck content was
powerful but slides were
averagely designed
4
ORIGINAL
5
UberCab
MAKEOVER
ORIGINAL
6
Cabs in 2008
A
7
Most use Aging & Inefficient Technology
Radio Dispatch
no 2-way Communication
Most common car
Ford Crown Victoria = 14mpg
Hailing is done by Hand or Phone
No GPS coordination
between client/driver
Significant fare
seeking or “dead-time”
MAKEOVER
8
Click Here
To Read
The Full Blog
UberCab Concept
• A fast & efficient on-demand car service
• Market: Professionals in American cities
• Convenience of a cab in NYC + experience of a
professional chauffeur. But in SF and NYC
• Latest consumer web & device technology
– automate dispatch to reduce wait-time
• Optimized fleets and incented drivers
• The “NetJets of car services”
9
ORIGINAL
UberCab Concept
A fast & efficient
on-demand
car service
Market:
Professionals in
American cities
Convenience of
a cab in NYC +
experience of a
professional
chauffeur. But in
SF & NYC
Latest consumer
web & device
technology
– automate dispatch
to reduce wait-time
Optimized
fleets &
incented drivers
The “NetJets of
car services”
U B E R
10
MAKEOVER
11
ORIGINAL
Key Differentiators
12
Luxury Automobiles
Mercedes Sedans
Great drivers
“Rate your trip” feature
High-tech solution
Geo-aware auto-dispatch
Optimized fleet
Logistical LBS software
Fast Response Time
easier than calling
Members Only
Respectable clientele
1-Click Hailing
“Pickup here
in
5 mins”
MAKEOVER
13
ORIGINAL
Use-Cases
14
Trips to/from
restaurants,
bars & shows
Fast local
transport where
parking isn’t easy
Airport
pickup/dropoff
(pre-scheduled)
Working while
commuting (wifi in cars)
– 3 person rideshare to a
South-Bay campus
Dropping off
Kids at School
Elderly
Transport
MAKEOVER
15
ORIGINAL
Cabs don’t guarantee
pickup, can take 45 mins
Cab aren’t as safe or
clean as limos
Car services require 1-3
hours notice
Car services transfers
average over $60 + tax
User Benefits
16
MAKEOVER
17
ORIGINAL
Overall Market
18
$4.2B Annually
and Growing
Year The 2014 United states % of Region % of globe
2004 3,858,07 89.89 22.70
2005 3,942,95 89.86 22.42
2006 4,029,70 89.82 22.13
2007 4,118,35 89.78 21.85
2008 4,208,95 89.74 21.56
2009 4,301,55 89.71 21.29
2010 4,396,19 89.68 21.03
2011 4,492,90 89.64 20.76
2012 4,591,75 89.61 20.49
2013 4,692,76 89.57 20.22
2014 4,796,00 89.53 19.95
Taxi & Limousine Service ( US $ mln) : The United States 2004-2014
Top 4 players combined
only 22% of revenues
MAKEOVER
19
ORIGINAL
20
Marketing Ideas
YellowCab is the only
recognizable brand
– Become the ubiquitous
“premium” cab service
Invite Only, referred from
an existing member
Possible slogan:
The One-click cab
The NetJets
of Limos
Cabs
2.0
MAKEOVER
21
Click Here
To Read
The Full Blog
22
Making Your Presentations Look Awesome

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Uber Pitch Deck Makeover by SlideTeam

  • 2. 2 On the ninth anniversary of Uber, its co-founder shared ` Garrett Camp (Co-Founder) UberCab’s First Pitch Deck
  • 3. 3 So SlideTeam did a fantabulous makeover of Uber’s Pitch Deck… The Deck content was powerful but slides were averagely designed
  • 7. Cabs in 2008 A 7 Most use Aging & Inefficient Technology Radio Dispatch no 2-way Communication Most common car Ford Crown Victoria = 14mpg Hailing is done by Hand or Phone No GPS coordination between client/driver Significant fare seeking or “dead-time” MAKEOVER
  • 9. UberCab Concept • A fast & efficient on-demand car service • Market: Professionals in American cities • Convenience of a cab in NYC + experience of a professional chauffeur. But in SF and NYC • Latest consumer web & device technology – automate dispatch to reduce wait-time • Optimized fleets and incented drivers • The “NetJets of car services” 9 ORIGINAL
  • 10. UberCab Concept A fast & efficient on-demand car service Market: Professionals in American cities Convenience of a cab in NYC + experience of a professional chauffeur. But in SF & NYC Latest consumer web & device technology – automate dispatch to reduce wait-time Optimized fleets & incented drivers The “NetJets of car services” U B E R 10 MAKEOVER
  • 12. Key Differentiators 12 Luxury Automobiles Mercedes Sedans Great drivers “Rate your trip” feature High-tech solution Geo-aware auto-dispatch Optimized fleet Logistical LBS software Fast Response Time easier than calling Members Only Respectable clientele 1-Click Hailing “Pickup here in 5 mins” MAKEOVER
  • 14. Use-Cases 14 Trips to/from restaurants, bars & shows Fast local transport where parking isn’t easy Airport pickup/dropoff (pre-scheduled) Working while commuting (wifi in cars) – 3 person rideshare to a South-Bay campus Dropping off Kids at School Elderly Transport MAKEOVER
  • 16. Cabs don’t guarantee pickup, can take 45 mins Cab aren’t as safe or clean as limos Car services require 1-3 hours notice Car services transfers average over $60 + tax User Benefits 16 MAKEOVER
  • 18. Overall Market 18 $4.2B Annually and Growing Year The 2014 United states % of Region % of globe 2004 3,858,07 89.89 22.70 2005 3,942,95 89.86 22.42 2006 4,029,70 89.82 22.13 2007 4,118,35 89.78 21.85 2008 4,208,95 89.74 21.56 2009 4,301,55 89.71 21.29 2010 4,396,19 89.68 21.03 2011 4,492,90 89.64 20.76 2012 4,591,75 89.61 20.49 2013 4,692,76 89.57 20.22 2014 4,796,00 89.53 19.95 Taxi & Limousine Service ( US $ mln) : The United States 2004-2014 Top 4 players combined only 22% of revenues MAKEOVER
  • 20. 20 Marketing Ideas YellowCab is the only recognizable brand – Become the ubiquitous “premium” cab service Invite Only, referred from an existing member Possible slogan: The One-click cab The NetJets of Limos Cabs 2.0 MAKEOVER