SlideShare a Scribd company logo
BIO- ENTREPRENEURSHIP
By:
Dr. Muhammad Salman Amazai
CEO, Academy of Scientific Write-up & Presentation
Assistant Professor Dept. of Microbiology & Biotechnology Abasyn University Peshawar, Pakistan
President, Pakistan Biotechnology Association
Research Associate, National Research Council, Ottawa, Canada
• “There is an abundance of talent in the Pakistani youth; they just don’t
have the opportunities to fully utilize their potential”.
• How many times have you heard this quote? And to be honest, I’m really
tired of hearing it all the time.
• First of all, identifying the problem and then just leaving it there isn’t
really going to help anyone.
• Indeed we do have a lot of potential in our youth, and better
opportunities would definitely help make productive use of their
abilities.
• But if you are truly passionate for this cause, then do something about
it!
Big problem with Bio graduates
I have completed my Postdoc, PhD, MPhil and BS now its my right that Govt must give me job in the
universities.
Top three skills
•1. Reading and writing = teaching 
•2. Ummmm = Nothing 
•3. AAAmmm = Nothing 
•4. Hmmmmmmm = Nothing 
What next to do ???
Take CV and round to universities, private Schools and colleges
Apply for SS, SST and even PST
Entrepreneurship is the process of designing, launching and
running a new business, which is often initially a small business.
The people who create these businesses are called entrepreneurs.
4 Types of Mindsets
Employ Business
Self
Employ
Investor
Use money
only
BUSINESSMAN
A person who is engaged in
carrying out any activity, related to
commercial and industrial purposes
He sets up his business as
a new entrant in the
market as for the existing
business.
The main objective of a
businessman for
conducting the economic
activities is to generate
revenue by employing the
human, financial and
intellectual resources.
ENTREPRENEUR
A person who conceives a unique
idea or concept to start an
enterprise and brings it into reality.
The venture established by the
entrepreneur is known as Startup
Company, which is formed for the
very first time regarding the idea,
innovation or business process.
Entrepreneurs are known for their
creative approach. They introduce
innovation and coordinate the
resources. They offer such
products and services which bring
about a change in the world.
IDEAS
are thoughts that pop into
your head and happen all the
time.
• Leonardo was one of most
famous dreamers or all time.
• He conceptualized
helicopters, mechanical
devices and many other
hundreds of years before
they were actually built. He
invented few of them.
INVENTIONS
are ideas that are reduced to
practice.
• You take the idea and build
something. You think of a
new design and create it or
you build a prototype. Unlike
innovations, though,
inventions may or may not
have value.
INNOVATION
is the process of taking inventions and
discoveries and creating user defined value
by doing something new or doing something
old in a new way .
• Identifying a market niche,
• developing a compelling value proposition-
the promise
•the business makes to the customer- and
implementing a plan such that the company
can make a profit.
• building a device or creating a new
healthcare service is worthless without a
market willing to buy or use it.
1
2
1. Observation
2. Understanding
Study biographies and success and
failure stories of entrepreneurs.
3 Application
Apply the thing which you observed and understand this is “Leaning”
Business learning
1. Take a Stand for Yourself
•Dissatisfied?  No one can fix except you.
•Don’t blame the economy, your boss, your spouse, your family or your country.
•Change can only occur when you make a conscious decision to make it happen.
2. Identify the Right Business for You
•Ask yourself "What gives me energy even when I'm tired?“
•three common approaches to entrepreneurship:
•1. Do What You Know, 2. Learn about other businesses that interest you, 3. Is there a gap in the market?
3. Business Planning Improves Your Chances for Success
•What am I serving?
•Who will I serve?
•What is the promise I am making to my customers/clients and to myself?
•What are my objectives, strategies and action plans (steps) to achieve my goals?
4. Know Your Target Audience Before You Spend a Penny
•who, exactly, will buy your products or services other than your family or friends?
•What is the size of your target market?
•Who are your customers?
•Is your product or service relevant to their everyday life?
•Why do they need it?
8 Tips for Start up
5. Understand Your Personal Finances and Choose the Right Kind of Money You Need for Your Business
• You are likely to be your first--and possibly only--investor.
• Detailed understanding of your personal finances, and the ability to track them before seeking outside funding for your business
6. Build a Support Network
• When attending networking events, ask others what they do and think about how you can help them.
• No matter what group you join, be generous, help others and make introductions without charging them.
• By becoming a generous leader, you will be the first person that comes to mind when someone you've helped needs your
service or hears of someone else who needs your service.
7. Sell By Creating Value
• Even though we purchase products and services every day, people don't want to be "sold." Focus on serving others. The more
people you serve, the more money you will make.
8. Get the Word Out
• Even though social networks are essential today (you must use them!),
• don't underestimate the power of other methods to get the word out: e.g., word-of-mouth marketing, website and internet
marketing tools, public relations, blog posts, columns and articles, speeches, e-mail, newsletters, and telephone
6 steps for business start up
How to start a company in Pakistan
1. Identify the problem of you interest to solve
2. Discuss with friends who are really interested
3. Company name
4. Register your company with SECP
5. Target customers
6. Market
7. Sell
8. Manage purchase, sale and expenses
www.secp.gov.pk/eServices/
7 Ps of marking Mix
Marketing mix
A combination of factors that can be controlled by a company to influence consumers to purchase its
products.
• List of Biotechnology Industry Business Ideas
• #1. Agriclinic
• #2. Biodiesel Production
• #3. Biofertilizer Manufacturing
• #4. Biopesticide Manufacturing
• #5. Compost Fertilizer Production
• #6. Food Processing
• #7. Hybrid Seeds
• #8. Safe drinking water
Bio entrepreneurship by Dr. Salman

More Related Content

What's hot

Bioethics
BioethicsBioethics
Bioethics
SANDIPAYAN DUTTA
 
Bioentrepreneurs of india
Bioentrepreneurs of indiaBioentrepreneurs of india
Bioentrepreneurs of india
snjogdand
 
Challenges to indian biotech industry
Challenges to indian biotech industryChallenges to indian biotech industry
Challenges to indian biotech industryajinderr
 
Introduction to Bioprocess Engineering
Introduction to Bioprocess EngineeringIntroduction to Bioprocess Engineering
Introduction to Bioprocess Engineering
Nafizur Rahman
 
Funding Schemes in Biotechnology Sector, India
Funding Schemes in Biotechnology Sector, IndiaFunding Schemes in Biotechnology Sector, India
Funding Schemes in Biotechnology Sector, India
Dr. Jayashankar Das
 
Biotechnology in India
Biotechnology in IndiaBiotechnology in India
Biotechnology in India
Bhagyashree Srivastava
 
Biotechnology Industry In India
Biotechnology Industry In IndiaBiotechnology Industry In India
Biotechnology Industry In Indiahealthcaremanas
 
Bioethics and Biotechnology
Bioethics and Biotechnology Bioethics and Biotechnology
Bioethics and Biotechnology
Essence
 
Introduction to Bioinformatics
Introduction to BioinformaticsIntroduction to Bioinformatics
Introduction to Bioinformatics
Denis C. Bauer
 
Animal cell culture lab
Animal cell culture labAnimal cell culture lab
Animal cell culture lab
HARINATHA REDDY ASWARTHA
 
LEGAL , SOCIAL AND ETHICAL ASPECTS OF BIOTECHNOLOGY
LEGAL , SOCIAL  AND  ETHICAL ASPECTS  OF  BIOTECHNOLOGYLEGAL , SOCIAL  AND  ETHICAL ASPECTS  OF  BIOTECHNOLOGY
LEGAL , SOCIAL AND ETHICAL ASPECTS OF BIOTECHNOLOGY
priti pandey
 
Biotechnology:Bioprocess development and technology
Biotechnology:Bioprocess development and technologyBiotechnology:Bioprocess development and technology
Biotechnology:Bioprocess development and technology
St Mary's College,Thrissur,Kerala
 
Funding Opportunities for Biotech Innovations
Funding Opportunities for Biotech InnovationsFunding Opportunities for Biotech Innovations
Funding Opportunities for Biotech Innovations
shreyasanghvimalik
 
Careers in biotechnology
Careers in biotechnologyCareers in biotechnology
Careers in biotechnology
OlaoluMatemilola
 
Biosafety and bioethics
Biosafety and bioethicsBiosafety and bioethics
Biosafety and bioethics
Majed Mohammed
 
Scope and applicaions of industrial biotechnology
Scope and applicaions of industrial biotechnologyScope and applicaions of industrial biotechnology
Scope and applicaions of industrial biotechnology
SuganyaPaulraj
 
TrEMBL
TrEMBLTrEMBL
Funding of biotech business.ppt
Funding of biotech business.pptFunding of biotech business.ppt
Funding of biotech business.ppt
Drkalaivani2
 
Biotechnology as a career
Biotechnology as a careerBiotechnology as a career
Biotechnology as a career
Ishita Sidhu
 
Role of Bio Agriculture in biotechnology industry
Role of Bio Agriculture in biotechnology industryRole of Bio Agriculture in biotechnology industry
Role of Bio Agriculture in biotechnology industry
Naga Sahith Reddy Kambam
 

What's hot (20)

Bioethics
BioethicsBioethics
Bioethics
 
Bioentrepreneurs of india
Bioentrepreneurs of indiaBioentrepreneurs of india
Bioentrepreneurs of india
 
Challenges to indian biotech industry
Challenges to indian biotech industryChallenges to indian biotech industry
Challenges to indian biotech industry
 
Introduction to Bioprocess Engineering
Introduction to Bioprocess EngineeringIntroduction to Bioprocess Engineering
Introduction to Bioprocess Engineering
 
Funding Schemes in Biotechnology Sector, India
Funding Schemes in Biotechnology Sector, IndiaFunding Schemes in Biotechnology Sector, India
Funding Schemes in Biotechnology Sector, India
 
Biotechnology in India
Biotechnology in IndiaBiotechnology in India
Biotechnology in India
 
Biotechnology Industry In India
Biotechnology Industry In IndiaBiotechnology Industry In India
Biotechnology Industry In India
 
Bioethics and Biotechnology
Bioethics and Biotechnology Bioethics and Biotechnology
Bioethics and Biotechnology
 
Introduction to Bioinformatics
Introduction to BioinformaticsIntroduction to Bioinformatics
Introduction to Bioinformatics
 
Animal cell culture lab
Animal cell culture labAnimal cell culture lab
Animal cell culture lab
 
LEGAL , SOCIAL AND ETHICAL ASPECTS OF BIOTECHNOLOGY
LEGAL , SOCIAL  AND  ETHICAL ASPECTS  OF  BIOTECHNOLOGYLEGAL , SOCIAL  AND  ETHICAL ASPECTS  OF  BIOTECHNOLOGY
LEGAL , SOCIAL AND ETHICAL ASPECTS OF BIOTECHNOLOGY
 
Biotechnology:Bioprocess development and technology
Biotechnology:Bioprocess development and technologyBiotechnology:Bioprocess development and technology
Biotechnology:Bioprocess development and technology
 
Funding Opportunities for Biotech Innovations
Funding Opportunities for Biotech InnovationsFunding Opportunities for Biotech Innovations
Funding Opportunities for Biotech Innovations
 
Careers in biotechnology
Careers in biotechnologyCareers in biotechnology
Careers in biotechnology
 
Biosafety and bioethics
Biosafety and bioethicsBiosafety and bioethics
Biosafety and bioethics
 
Scope and applicaions of industrial biotechnology
Scope and applicaions of industrial biotechnologyScope and applicaions of industrial biotechnology
Scope and applicaions of industrial biotechnology
 
TrEMBL
TrEMBLTrEMBL
TrEMBL
 
Funding of biotech business.ppt
Funding of biotech business.pptFunding of biotech business.ppt
Funding of biotech business.ppt
 
Biotechnology as a career
Biotechnology as a careerBiotechnology as a career
Biotechnology as a career
 
Role of Bio Agriculture in biotechnology industry
Role of Bio Agriculture in biotechnology industryRole of Bio Agriculture in biotechnology industry
Role of Bio Agriculture in biotechnology industry
 

Similar to Bio entrepreneurship by Dr. Salman

So You Want to Be Your Own Boss...
So You Want to Be Your Own Boss...So You Want to Be Your Own Boss...
So You Want to Be Your Own Boss...
Jijo Mathew
 
New Paradigm for Business: Purpose, People, & Profits in the Technology Age
New Paradigm for Business: Purpose, People, & Profits in the Technology AgeNew Paradigm for Business: Purpose, People, & Profits in the Technology Age
New Paradigm for Business: Purpose, People, & Profits in the Technology Age
Shalini Bahl
 
Module 4 what's the big idea
Module 4   what's the big ideaModule 4   what's the big idea
Module 4 what's the big idea
yeaproject
 
Module 4 what's the big idea
Module 4   what's the big ideaModule 4   what's the big idea
Module 4 what's the big idea
caniceconsulting
 
Explore Ideas and Opportunities
Explore Ideas and OpportunitiesExplore Ideas and Opportunities
Explore Ideas and Opportunities
Harold Harlan Mercado
 
Want to Be Your Own Boss
Want to Be Your Own BossWant to Be Your Own Boss
Want to Be Your Own Boss
Jarle Thorsen
 
Apu marketing seminar
Apu marketing seminarApu marketing seminar
Apu marketing seminar
Jim Collins
 
Topic 1
Topic 1Topic 1
Topic 1
olenyxa
 
7 habits of successful people
7 habits of successful people7 habits of successful people
7 habits of successful people
Michael Xavier K
 
Becoming an entrepreneur - Fives W
Becoming an entrepreneur - Fives WBecoming an entrepreneur - Fives W
Becoming an entrepreneur - Fives W
Technologies for Business
 
An introduction to Social Entrepreneurship workshop presented by Stephen Ca...
An introduction to Social Entrepreneurship   workshop presented by Stephen Ca...An introduction to Social Entrepreneurship   workshop presented by Stephen Ca...
An introduction to Social Entrepreneurship workshop presented by Stephen Ca...
Stephen Carrick-Davies
 
Discovering the U in YOU
Discovering the U in YOUDiscovering the U in YOU
Discovering the U in YOU
Ademola Akinbola
 
Final cycles overview jan 2019 with toolkit
Final cycles overview jan 2019 with toolkitFinal cycles overview jan 2019 with toolkit
Final cycles overview jan 2019 with toolkit
Bryan Cassady
 
POP Your Profile!: How to Activate Your LinkedIn Potential
 POP Your Profile!: How to Activate Your LinkedIn Potential POP Your Profile!: How to Activate Your LinkedIn Potential
POP Your Profile!: How to Activate Your LinkedIn Potential
Alvaro J. Muñiz
 
POP Your Profile!: How to Activate Your LinkedIn Potential
POP Your Profile!: How to Activate Your LinkedIn PotentialPOP Your Profile!: How to Activate Your LinkedIn Potential
POP Your Profile!: How to Activate Your LinkedIn Potential
Talent Growth Initiative
 
How To Grow A Small Business
How To Grow A Small BusinessHow To Grow A Small Business
How To Grow A Small BusinessJohn Oyakhilome
 
Pack your bag before sailing
Pack your bag before sailingPack your bag before sailing
Pack your bag before sailingUtkarsh Shukla
 
Start Up Cookbook
Start Up CookbookStart Up Cookbook
Business and beauty tour 2015 fayola delica ppt
Business and beauty tour 2015 fayola delica pptBusiness and beauty tour 2015 fayola delica ppt
Business and beauty tour 2015 fayola delica ppt
Fayola Delica
 
Design thinking for startups
Design thinking for startupsDesign thinking for startups
Design thinking for startups
Jimmy Jain
 

Similar to Bio entrepreneurship by Dr. Salman (20)

So You Want to Be Your Own Boss...
So You Want to Be Your Own Boss...So You Want to Be Your Own Boss...
So You Want to Be Your Own Boss...
 
New Paradigm for Business: Purpose, People, & Profits in the Technology Age
New Paradigm for Business: Purpose, People, & Profits in the Technology AgeNew Paradigm for Business: Purpose, People, & Profits in the Technology Age
New Paradigm for Business: Purpose, People, & Profits in the Technology Age
 
Module 4 what's the big idea
Module 4   what's the big ideaModule 4   what's the big idea
Module 4 what's the big idea
 
Module 4 what's the big idea
Module 4   what's the big ideaModule 4   what's the big idea
Module 4 what's the big idea
 
Explore Ideas and Opportunities
Explore Ideas and OpportunitiesExplore Ideas and Opportunities
Explore Ideas and Opportunities
 
Want to Be Your Own Boss
Want to Be Your Own BossWant to Be Your Own Boss
Want to Be Your Own Boss
 
Apu marketing seminar
Apu marketing seminarApu marketing seminar
Apu marketing seminar
 
Topic 1
Topic 1Topic 1
Topic 1
 
7 habits of successful people
7 habits of successful people7 habits of successful people
7 habits of successful people
 
Becoming an entrepreneur - Fives W
Becoming an entrepreneur - Fives WBecoming an entrepreneur - Fives W
Becoming an entrepreneur - Fives W
 
An introduction to Social Entrepreneurship workshop presented by Stephen Ca...
An introduction to Social Entrepreneurship   workshop presented by Stephen Ca...An introduction to Social Entrepreneurship   workshop presented by Stephen Ca...
An introduction to Social Entrepreneurship workshop presented by Stephen Ca...
 
Discovering the U in YOU
Discovering the U in YOUDiscovering the U in YOU
Discovering the U in YOU
 
Final cycles overview jan 2019 with toolkit
Final cycles overview jan 2019 with toolkitFinal cycles overview jan 2019 with toolkit
Final cycles overview jan 2019 with toolkit
 
POP Your Profile!: How to Activate Your LinkedIn Potential
 POP Your Profile!: How to Activate Your LinkedIn Potential POP Your Profile!: How to Activate Your LinkedIn Potential
POP Your Profile!: How to Activate Your LinkedIn Potential
 
POP Your Profile!: How to Activate Your LinkedIn Potential
POP Your Profile!: How to Activate Your LinkedIn PotentialPOP Your Profile!: How to Activate Your LinkedIn Potential
POP Your Profile!: How to Activate Your LinkedIn Potential
 
How To Grow A Small Business
How To Grow A Small BusinessHow To Grow A Small Business
How To Grow A Small Business
 
Pack your bag before sailing
Pack your bag before sailingPack your bag before sailing
Pack your bag before sailing
 
Start Up Cookbook
Start Up CookbookStart Up Cookbook
Start Up Cookbook
 
Business and beauty tour 2015 fayola delica ppt
Business and beauty tour 2015 fayola delica pptBusiness and beauty tour 2015 fayola delica ppt
Business and beauty tour 2015 fayola delica ppt
 
Design thinking for startups
Design thinking for startupsDesign thinking for startups
Design thinking for startups
 

Recently uploaded

Showcase Portfolio- Marian Andrea Tana.pdf
Showcase Portfolio- Marian Andrea Tana.pdfShowcase Portfolio- Marian Andrea Tana.pdf
Showcase Portfolio- Marian Andrea Tana.pdf
MarianAndreaSTana
 
Strategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docxStrategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docx
RAJU MAKWANA
 
How To Leak-Proof Your Magazine Business
How To Leak-Proof Your Magazine BusinessHow To Leak-Proof Your Magazine Business
How To Leak-Proof Your Magazine Business
Charlie McDermott
 
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, FloridaDining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
The Sarasota Collection Home Store
 
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota CollectionOffice Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
The Sarasota Collection Home Store
 
Best Crypto Marketing Ideas to Lead Your Project to Success
Best Crypto Marketing Ideas to Lead Your Project to SuccessBest Crypto Marketing Ideas to Lead Your Project to Success
Best Crypto Marketing Ideas to Lead Your Project to Success
Intelisync
 
Web Technology LAB MANUAL for Undergraduate Programs
Web Technology  LAB MANUAL for Undergraduate ProgramsWeb Technology  LAB MANUAL for Undergraduate Programs
Web Technology LAB MANUAL for Undergraduate Programs
Chandrakant Divate
 

Recently uploaded (7)

Showcase Portfolio- Marian Andrea Tana.pdf
Showcase Portfolio- Marian Andrea Tana.pdfShowcase Portfolio- Marian Andrea Tana.pdf
Showcase Portfolio- Marian Andrea Tana.pdf
 
Strategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docxStrategic Analysis of Starbucks Coffee Company - MBA.docx
Strategic Analysis of Starbucks Coffee Company - MBA.docx
 
How To Leak-Proof Your Magazine Business
How To Leak-Proof Your Magazine BusinessHow To Leak-Proof Your Magazine Business
How To Leak-Proof Your Magazine Business
 
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, FloridaDining Tables and Chairs | Furniture Store in Sarasota, Florida
Dining Tables and Chairs | Furniture Store in Sarasota, Florida
 
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota CollectionOffice Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
Office Furniture | Furniture Store in Sarasota, Florida | Sarasota Collection
 
Best Crypto Marketing Ideas to Lead Your Project to Success
Best Crypto Marketing Ideas to Lead Your Project to SuccessBest Crypto Marketing Ideas to Lead Your Project to Success
Best Crypto Marketing Ideas to Lead Your Project to Success
 
Web Technology LAB MANUAL for Undergraduate Programs
Web Technology  LAB MANUAL for Undergraduate ProgramsWeb Technology  LAB MANUAL for Undergraduate Programs
Web Technology LAB MANUAL for Undergraduate Programs
 

Bio entrepreneurship by Dr. Salman

  • 1. BIO- ENTREPRENEURSHIP By: Dr. Muhammad Salman Amazai CEO, Academy of Scientific Write-up & Presentation Assistant Professor Dept. of Microbiology & Biotechnology Abasyn University Peshawar, Pakistan President, Pakistan Biotechnology Association Research Associate, National Research Council, Ottawa, Canada
  • 2. • “There is an abundance of talent in the Pakistani youth; they just don’t have the opportunities to fully utilize their potential”. • How many times have you heard this quote? And to be honest, I’m really tired of hearing it all the time. • First of all, identifying the problem and then just leaving it there isn’t really going to help anyone. • Indeed we do have a lot of potential in our youth, and better opportunities would definitely help make productive use of their abilities. • But if you are truly passionate for this cause, then do something about it!
  • 3. Big problem with Bio graduates I have completed my Postdoc, PhD, MPhil and BS now its my right that Govt must give me job in the universities. Top three skills •1. Reading and writing = teaching  •2. Ummmm = Nothing  •3. AAAmmm = Nothing  •4. Hmmmmmmm = Nothing  What next to do ??? Take CV and round to universities, private Schools and colleges Apply for SS, SST and even PST
  • 4. Entrepreneurship is the process of designing, launching and running a new business, which is often initially a small business. The people who create these businesses are called entrepreneurs.
  • 5.
  • 6. 4 Types of Mindsets Employ Business Self Employ Investor Use money only
  • 7. BUSINESSMAN A person who is engaged in carrying out any activity, related to commercial and industrial purposes He sets up his business as a new entrant in the market as for the existing business. The main objective of a businessman for conducting the economic activities is to generate revenue by employing the human, financial and intellectual resources. ENTREPRENEUR A person who conceives a unique idea or concept to start an enterprise and brings it into reality. The venture established by the entrepreneur is known as Startup Company, which is formed for the very first time regarding the idea, innovation or business process. Entrepreneurs are known for their creative approach. They introduce innovation and coordinate the resources. They offer such products and services which bring about a change in the world.
  • 8. IDEAS are thoughts that pop into your head and happen all the time. • Leonardo was one of most famous dreamers or all time. • He conceptualized helicopters, mechanical devices and many other hundreds of years before they were actually built. He invented few of them. INVENTIONS are ideas that are reduced to practice. • You take the idea and build something. You think of a new design and create it or you build a prototype. Unlike innovations, though, inventions may or may not have value. INNOVATION is the process of taking inventions and discoveries and creating user defined value by doing something new or doing something old in a new way . • Identifying a market niche, • developing a compelling value proposition- the promise •the business makes to the customer- and implementing a plan such that the company can make a profit. • building a device or creating a new healthcare service is worthless without a market willing to buy or use it.
  • 9. 1 2 1. Observation 2. Understanding Study biographies and success and failure stories of entrepreneurs. 3 Application Apply the thing which you observed and understand this is “Leaning” Business learning
  • 10. 1. Take a Stand for Yourself •Dissatisfied?  No one can fix except you. •Don’t blame the economy, your boss, your spouse, your family or your country. •Change can only occur when you make a conscious decision to make it happen. 2. Identify the Right Business for You •Ask yourself "What gives me energy even when I'm tired?“ •three common approaches to entrepreneurship: •1. Do What You Know, 2. Learn about other businesses that interest you, 3. Is there a gap in the market? 3. Business Planning Improves Your Chances for Success •What am I serving? •Who will I serve? •What is the promise I am making to my customers/clients and to myself? •What are my objectives, strategies and action plans (steps) to achieve my goals? 4. Know Your Target Audience Before You Spend a Penny •who, exactly, will buy your products or services other than your family or friends? •What is the size of your target market? •Who are your customers? •Is your product or service relevant to their everyday life? •Why do they need it? 8 Tips for Start up
  • 11. 5. Understand Your Personal Finances and Choose the Right Kind of Money You Need for Your Business • You are likely to be your first--and possibly only--investor. • Detailed understanding of your personal finances, and the ability to track them before seeking outside funding for your business 6. Build a Support Network • When attending networking events, ask others what they do and think about how you can help them. • No matter what group you join, be generous, help others and make introductions without charging them. • By becoming a generous leader, you will be the first person that comes to mind when someone you've helped needs your service or hears of someone else who needs your service. 7. Sell By Creating Value • Even though we purchase products and services every day, people don't want to be "sold." Focus on serving others. The more people you serve, the more money you will make. 8. Get the Word Out • Even though social networks are essential today (you must use them!), • don't underestimate the power of other methods to get the word out: e.g., word-of-mouth marketing, website and internet marketing tools, public relations, blog posts, columns and articles, speeches, e-mail, newsletters, and telephone
  • 12.
  • 13. 6 steps for business start up
  • 14.
  • 15. How to start a company in Pakistan 1. Identify the problem of you interest to solve 2. Discuss with friends who are really interested 3. Company name 4. Register your company with SECP 5. Target customers 6. Market 7. Sell 8. Manage purchase, sale and expenses
  • 17. 7 Ps of marking Mix Marketing mix A combination of factors that can be controlled by a company to influence consumers to purchase its products.
  • 18.
  • 19.
  • 20.
  • 21. • List of Biotechnology Industry Business Ideas • #1. Agriclinic • #2. Biodiesel Production • #3. Biofertilizer Manufacturing • #4. Biopesticide Manufacturing • #5. Compost Fertilizer Production • #6. Food Processing • #7. Hybrid Seeds • #8. Safe drinking water