The document discusses bibliometric visualization techniques using VOSviewer, developed by the Centre for Science and Technology Studies at Leiden University. It highlights the center's expertise in scientometric research, its collaboration with various databases, and the introduction of new data sources for enhanced visualization. Key challenges and principles for effective scientometric visualization are also outlined.

1. Bibliometric visualization using
VOSviewer
Ludo Waltman
Centre for Science and Technology Studies (CWTS), Leiden University
Research Output & Impact – New Tools and Concepts
Technical University of Denmark
September 14, 2017

2. Centre for Science and Technology
Studies (CWTS)
• Research center at Leiden University
focusing on science and technology
studies
• Strong emphasis on bibliometric and
scientometric research
• Provider of commercial scientometric
services
• History of more than 25 years
• Currently about 30 staff members
1

3. Scientometric databases at CWTS
• Web of Science
• Scopus
• PATSTAT
• PubMed
• CrossRef
• ORCID
• Mendeley
• Altmetric.com
• DataCite
• Full-text databases
(Elsevier, PubMed Central,
Springer, Wiley)
2

4. 3

5. Outline
• VOSviewer
– Introduction
– Visualizing the large-scale structure of science
– New data sources
• CitNetExplorer
• Principles and challenges for scientometric visualization
4
Most work presented today
was done jointly with CWTS
colleague Nees Jan van Eck

6. • Any type of (scientometric)
network
• Time dimension is of limited
importance
• Restricted to small and medium-
sized networks
• Only direct citation networks of
publications
• Time dimension is of key
importance
• Support for large networks
5
VOSviewer CitNetExplorer

7. VOSviewer:
Introduction
6

8. VOSviewer
7

9. Co-authorship map
8

10. Citation map
9

11. Term co-occurrence map
10

12. Growing use of VOSviewer
11

13. VOSviewer:
Visualizing the
large-scale
structure of
science
12

14. Identifying the structure of science
• Publications in Web of Science are clustered based on
direct citation links (Waltman & Van Eck, 2012):
– About 20 million publications in the period 2000–2016
– Over 300 million citation links
• Clustering is performed using the smart local moving
algorithm (Waltman & Van Eck, 2013), an improvement
of the well-known Louvain algorithm
• The Leiden algorithm, to be released soon, offers further
improvements, allowing all publications in Web of
Science to be clustered within one hour
13

15. Louvain vs. Leiden
14
Leiden algorithmLouvain algorithm

16. 4000 micro-level fields of science
15
Social
sciences and
humanities
Biomedical
and health
sciences
Physical
sciences and
engineering
Mathematics and
computer science
Life and earth
sciences

17. Cold vs. hot topics
16
Climate change
Obesity
Complex networks

18. Activity of Yonsei University
17

19. Relative strengths of Yonsei University
18

20. Relative strengths of Korea University
19

21. 20
Scientometrics
Relative strengths of Yonsei University:
Zooming in on social sciences

22. Focus of Yonsei within scientometrics
21

23. Focus of Leiden within scientometrics
22

24. CWTS Leiden Ranking
23
Field-normalized
indicators based on 4000
micro-level fields

25. VOSviewer: New
data sources
24

26. New data sources
• Full-text data
• Crossref (I4OC)
• Microsoft Academic
• oaDOI
• ...
25

27. Full-text data: Availability of Elsevier full-
text publications
26

28. 27
Term co-occurrence map based
on meta data (i.e., titles and
abstracts)
Term co-occurrence
map based on full-
text data

29. Initiative for Open Citations
28

30. Journal co-citation map based on
Crossref data for Scientometrics
29

31. Co-authorship map based on Crossref
data for Journal of Informetrics
30

32. VOSviewer version 1.6.6 to be released
within the coming weeks!
31

33. CitNetExplorer
32

34. CitNetExplorer
33

35. Standing on the shoulders of giants...
34

36. Citation network of scientometrics
publications
35

37. Literature reviewing using CitNetExplorer
36

38. Principles and
challenges for
scientometric
visualization

39. Principles for scientometric visualization
1. Acknowledge different use cases of visualizations
(providing insight vs. attracting attention)
2. Adjust visualizations to the mode of presentation (static
vs. interactive)
3. Find an appropriate balance between technical
sophistication and methodological transparency

40. Principles for scientometric visualization
4. Be aware that visualizations tend to give a simplified
and incomplete representation of the underlying data
5. Combine visualizations with other pieces of evidence,
including your own intuitive judgment
6. Test sensitivity of visualizations to methodological
choices; handle these choices pragmatically

41. Challenges for scientometric
visualization
• How to take advantage of new scientometric data
sources?
• How to better link interactive visualizations to the
underlying scientometric data?
• How to better handle large scientometric data sets?
• How to improve visualization literacy in scientometrics?

42. 41
Thank you for your attention!