What are the four levels of engagement in a sustainability plan? Learn the basics of sustainability planning, and the importance of linking your energy efficiency and conservation efforts to an overall sustainability strategy as your business rises through successive layers of engagement with sustainability. Watch the video at http://info.energycap.com/ef-sustainability-webinar-video

1. Beyond Compliance:
Four Levels of Engagement with
Sustainability
By EnergyCAP, Inc.
©2014 EnergyCAP, Inc. ▪ @energycap ▪ #energyleader ▪ www.EnergyCAP.com

2. Humans aspire to greatness.
Source: http://mashlyn.files.wordpress.com/2010/11/picture-42.png

3. In 1971, French high-wire artist Philippe
Petit walked between the towers of
The Notre Dame Cathedral.
Source: http://mashlyn.files.wordpress.com/2010/11/picture-53.png

4. But then he saw plans for the World Trader
Center and had a vision for what he wanted to do.
Source: http://fillipshow.blogspot.com/2010_07_01_archive.html

5. We are driven by our visions.
Source: http://fillipshow.blogspot.com/2010_07_01_archive.html

6. But we must begin somewhere.
And we must know where we are going.
Source: http://wallpaperus.org/first-steps-wallpaper-tags-mood-baby-baby-baby-baby-lala-legs-his-father-669998370/

7. Current
State
Vision

8. First steps =/ final steps

9. The problem: In sustainability,
first steps become final steps.
So we take rudimentary steps
and call them final steps.

10. Source: https://www.behance.net/gallery/3684073/Recycle-It-Saves-Lives

11. Source: http://www.holesinyoursocks.com/2011/08/29/sardonic-salad-energy-efficient-lightbulb-perm/

12. Source: http://themetapicture.com/try-organic-food/

13. Source: http://www.funkyfunz.com/funny-birthday-quotes-prius/funny-birthday-quotes_prius/

14. And our businesses are
missing out on a
generational opportunity
for innovation.
But our world needs us to
take greater steps than we
are taking.

15. Ecosystem Health
"Approximately 60%
of the ecosystem
services evaluated
(15 out of 24 ecosystems)
are being degraded or
used unsustainably."
-Millenium Ecosystem
Assessment
Population
Source: http://www.art-days.com/sebastiao-salgado-genesis-landscapes/

16. Source: MIT Sloan surveyed 5,300 executives and managers
in 118 countries.

17. Six Step
Sustainability
Planning
Process
Today’s webinar
presents the “RISE”
framework
from Step 2:
Assess Current State

18. Roadmap for Innovative
Sustainability Engagement (RISE)

19. RISE Through Key Business Functions
Today’s webinar will show changes to these functions
thru the RISE framework.

20. Roadmap for Innovative
Sustainability Engagement (RISE)

21. Stage 1: Complying
"We are following all
appropriate laws."
Decision-making and
investments related to
environmental and social
aspects of doing business
are in accordance with
local, state and federal
laws, standards.

22. Stage 1: Complying

23. Rising Up from Stage 1
Find out who is interested and has appropriate skills and
knowledge
Create a team or task force to coordinate targeted pilot
projects to go "beyond compliance"
Assess impacts to identify opportunities to go beyond
compliance
Develop an understanding of what sustainability means
strategically to your organization and industry

24. Stage 2: Prototyping
"Taking the environment
and human health into
consideration helps us
save money and reduce
risk."
Decision-making and
investments related to
environmental and social
aspects of doing business
go beyond what is
required and are focused
on short term payback.

25. Stage 2: Prototyping

26. Source: http://www.nhl.com/green/report/#environmentalImpact

28. Source: http://www.nhl.com/green/report/#environmentalImpact

29. Rising Up from Stage 2
Review existing and past initiatives to gather data,
calculate returns, identify barriers and bright spots
Form a team to look at sustainability more strategically
Establish a preliminary vision and business case for
pursuing sustainability
Set goals and preliminary metrics (leading and lagging
metrics)

30. Stage 3: Integrating
"Taking the environment and
human health into
consideration is the right
thing to do and creates long
term value.“
Decision-making and
investments related to
environmental and social
aspects of doing business
are built around a unifying
strategy and incorporated
into every organizational
function.

31. Stage 3: Integrating

32. Source: http://johnhendrix.blogspot.com/2012/01/walmart-in-china.
html

33. Walmart's Sustainability Goals
"Environmental sustainability has become an essential
ingredient to doing business responsibly and successfully. At
Walmart we have already made great progress in achieving our
sustainability goals. However, we still have a way to go and we
need your help to get there. As the world's largest retailer, our
actions have the potential to save our customers money and help
ensure a better world for generations to come.
Sr Vice President for Sustainability
Our three aspirational sustainability
goals are:
To be supplied 100% by renewable energy
To create zero waste
To sell products that sustain people and the
environment"

34. Rising Up from Stage 3
Gather input from customers and other external key
stakeholders
Embed sustainability into planning, budgeting and
performance management and compensation
Ensure all members achieve an understanding of
sustainability and the skills, knowledge and tools they
need to apply it to their work

35. Stage 4: Transforming
"Taking the
environment and
human health into
consideration makes us
a leader in our industry
and a critical partner in
the creation of a
sustainable society.“
Decision-making and
investments related to
environmental and
social aspects of doing
business have
transformed our
business model and our
industry.

36. Stage 4: Transforming

37. Source: http://carolgulyas.typepad.com/green_build_indiana/2011/08/

38. Source: http://www.interfacecutthefluff.com/are-you-experiencing-sustainability-at-work/

39. Source: http://inhabitat.com/interview-ray-anderson-on-climbing-the-mountain-of-corporate-sustainability/

40. Roadmap for Innovative
Sustainability Engagement (RISE)
Project Management
Change Management

41. So what’s your vision for sustainability?

42. When he was 17, Philippe Petit had a vision to
walk between the World Trade Center Towers.
Source: http://fillipshow.blogspot.com/2010_07_01_archive.html

43. So he planned.
Source: http://en.m.wikipedia.org/wiki/World_Trade_Center

44. And then he did
it through a vision
and a plan.
Source: http://www.thedailybeast.com/articles/2014/08/08/philippe-petit-s-moment-of-concern-walking-the-wtc-tightrope.html

45. Rise Up
Go Beyond Compliance
1. Understand where you really are (confidence is
overrated)
2. Plan with precision (prepare to be wrong)

46. Six Step
Sustainability
Planning
Process

47. Contact me about:
Presentations
Strategic planning facilitation
Strategic sustainability coaching
Erik Foley
Founder & Principal
Dais Consulting Group, affiliate of EnergyCAP, Inc.
ErikBFoley@gmail.com
814.762.9208
©2014 EnergyCAP, Inc. ▪ @energycap ▪ #energyleader ▪ www.EnergyCAP.com