I got to know Peg through her work with Guy Kawasaki. Peg is a social media goddess and never ceases to amaze me with her mega-creative, super insightful posts. I really love her stuff. If you want to stay current on all things social media, and get some great ideas in the process, Peg is your gal.
She’s the award-winning author of the bestselling Outlining Your Novel and Structuring Your Novel. She’s an invaluable mentor for writers who want to become authors - follow her for rock solid tips to improve your writing skills.
How to market on Facebook using your most important marketing tools: your current clients and your friend list! Without being spammy, of course. Learn how to appear at the top of your friends' and clients' newsfeeds with tried and true tactics.
As marketing shifts from advertising and outbound efforts to inbound efforts based on service, we're fast learning that self-centered-growth is expensive, laborious, and unsustainable. In her INBOUND 2014 Inbound Experts talk, Laura Fitton shows how to combine influence, relationships and customer centricity to achieve organic, sustainable, accelerating growth.
Serve others. Tell stories. Move the center
1. Influence:
- Attract & Serve
- 5 Quick tips
2. Relationships:
- Nurture and develop
- Tell your story through the stories of others
3. Customer Centric Growth
- Put the customer in the center of everything
- Only connect
Want to kill it in the world of social media and blogging? It's all about the C word - community. This was a talk I gave at Problogger Training Event 2014
Donna Newman’s Photography Class: Best ideas to launch and grow a new busines...Donna Newman
Taught on the campus of Scottsdale Community College, AZ, Donna Newman teaches college photographers and graphic artists how to launch and grow a thriving business using Facebook and Twitter. Step-by-step from concept to mechanics, Donna introduced students to a social media marketing model for their business launch in 2012. They gained tactics and stamina to build and thrive!
Photography Professor David Lloyd raves: "You are a very gifted speaker, Donna. I was equally inspired when I watched your video, addressing my Photography Class, as compared to seeing it LIVE. See it for yourself: http://youtu.be/AgY9H5vWzBU ."
Given as a part of a Marketing certificate program through NYUSCPS, this deck breaks down Social Media and Twitter basics, and includes tips for Guerrilla PR/Marketing (and how to optimize conferences). It includes highlights from Instacube, one of the most successful crowdfunding projects. It was first presented to Matthew Knell's class of geniuses and I hope to present similar stories to classrooms and conferences in the future!
How to market on Facebook using your most important marketing tools: your current clients and your friend list! Without being spammy, of course. Learn how to appear at the top of your friends' and clients' newsfeeds with tried and true tactics.
As marketing shifts from advertising and outbound efforts to inbound efforts based on service, we're fast learning that self-centered-growth is expensive, laborious, and unsustainable. In her INBOUND 2014 Inbound Experts talk, Laura Fitton shows how to combine influence, relationships and customer centricity to achieve organic, sustainable, accelerating growth.
Serve others. Tell stories. Move the center
1. Influence:
- Attract & Serve
- 5 Quick tips
2. Relationships:
- Nurture and develop
- Tell your story through the stories of others
3. Customer Centric Growth
- Put the customer in the center of everything
- Only connect
Want to kill it in the world of social media and blogging? It's all about the C word - community. This was a talk I gave at Problogger Training Event 2014
Donna Newman’s Photography Class: Best ideas to launch and grow a new busines...Donna Newman
Taught on the campus of Scottsdale Community College, AZ, Donna Newman teaches college photographers and graphic artists how to launch and grow a thriving business using Facebook and Twitter. Step-by-step from concept to mechanics, Donna introduced students to a social media marketing model for their business launch in 2012. They gained tactics and stamina to build and thrive!
Photography Professor David Lloyd raves: "You are a very gifted speaker, Donna. I was equally inspired when I watched your video, addressing my Photography Class, as compared to seeing it LIVE. See it for yourself: http://youtu.be/AgY9H5vWzBU ."
Given as a part of a Marketing certificate program through NYUSCPS, this deck breaks down Social Media and Twitter basics, and includes tips for Guerrilla PR/Marketing (and how to optimize conferences). It includes highlights from Instacube, one of the most successful crowdfunding projects. It was first presented to Matthew Knell's class of geniuses and I hope to present similar stories to classrooms and conferences in the future!
3) Slacktivism: monster or myth? - ‘Emerging Digital Trends & Opportunities ...Code Computerlove
From the ALS Ice Bucket Challenge to Stephen's Sutton's $7 million individual fundraiser, social giving – often referred to as ‘slacktivism’ – is on the rise.
In this session, Jonathan will be discussing what charities can do to turn ‘likes’ into donations, increase the distribution and click-through rate of the stories published about their cause, and better cater to the needs of mobile supporters.
Be a social media magician | Learn to leverage digital marketingSocial Panga
Having a great following on social media can not only increase user loyalty with the brand but also result in improved business figures. Today, creating content is of no use until and unless it is engaging. Here's a presentation by Gaurav Arora, co-founder - Social Panga, about how have brands become social media magicians and leveraged their user engagement as a part of digital media strategy
"Email marketing to support year-end online fundraising efforts" - Presentation from the 2014 Money for our Movement Conference in Baltimore, http://bit.ly/MFOM2014
Workshop description: Email is not dead; it’s one of the most powerful, low-cost tools that nonprofits can use to communicate with their donors. Nonprofits often make the mistake of waiting until the end of the year to ask for support, but there’s a lot they can be doing year-round to ensure “the ask” is not a cold one. Learn how to leverage email
marketing for fundraising, recent nonprofit benchmarks, and how to get started in your organization.
Back by popular demand, Hannah will present you with "The Rule of 5", all based on things that are free or inexpensive could be fun and very informative.
The Rule of 5...for your website: 5 things you can do WITHOUT building a whole new site (like, update the photography, upgrade your email sign-up process, actually USE your analytics)
The Rule of 5...for social: 5 free measurement tools, 5 best practices, 5 no-no's
The Rule of 5...for the rest of your digital media: 5 ways to measure ROi, 5 tips for better creative
This session will end with a countdown!
5 Must Haves in your digital strategy
4 Things you should NEVER do
3 Tactics
2 Planning tips
1 Big idea
#HEWEB18 - Using an Instagram Story to Help Sexual Assault SurvivorsJon McBride
BYU found some important pieces of data in its campus climate survey: 1. Survivors of sexual assault first turn to friends and roommates. 2. Friends and roommates felt ill equipped to help. 3. Friends and roommates wanted to help. So we created an Instagram story directed to the entire student body, coaching them on what to say, how to help and what specific resources to point their friends and roommates to, if they come to them for support after an assault.
This PowerPoint presentation was created for the year-end event of the Southern African Freelancers' Association (Safrea), Gauteng-South. It unpacks some basic how-tos, tools, tricks and tips relating to using Facebook Pages to market oneself as a #freelancer in South Africa, and elsewhere.
Ana Raynes' social media team at Inceptor handles new media for major national brands. Rather than experiment on your own, find out what works that you can implement -- even with limited time and budgets.
Join us and learn about best practices and pitfalls to avoid right from the horse’s mouth. How can you create a successful presence on Facebook, what are some of the new and innovative uses of this key platform, and what’s the scoop with Facebook’s new nonprofit resource center?
Helpful Tips, Tools, Resources & Success Stories for non-profit organizations who use social media to promote their nonprofit events, projects and organizations.
3) Slacktivism: monster or myth? - ‘Emerging Digital Trends & Opportunities ...Code Computerlove
From the ALS Ice Bucket Challenge to Stephen's Sutton's $7 million individual fundraiser, social giving – often referred to as ‘slacktivism’ – is on the rise.
In this session, Jonathan will be discussing what charities can do to turn ‘likes’ into donations, increase the distribution and click-through rate of the stories published about their cause, and better cater to the needs of mobile supporters.
Be a social media magician | Learn to leverage digital marketingSocial Panga
Having a great following on social media can not only increase user loyalty with the brand but also result in improved business figures. Today, creating content is of no use until and unless it is engaging. Here's a presentation by Gaurav Arora, co-founder - Social Panga, about how have brands become social media magicians and leveraged their user engagement as a part of digital media strategy
"Email marketing to support year-end online fundraising efforts" - Presentation from the 2014 Money for our Movement Conference in Baltimore, http://bit.ly/MFOM2014
Workshop description: Email is not dead; it’s one of the most powerful, low-cost tools that nonprofits can use to communicate with their donors. Nonprofits often make the mistake of waiting until the end of the year to ask for support, but there’s a lot they can be doing year-round to ensure “the ask” is not a cold one. Learn how to leverage email
marketing for fundraising, recent nonprofit benchmarks, and how to get started in your organization.
Back by popular demand, Hannah will present you with "The Rule of 5", all based on things that are free or inexpensive could be fun and very informative.
The Rule of 5...for your website: 5 things you can do WITHOUT building a whole new site (like, update the photography, upgrade your email sign-up process, actually USE your analytics)
The Rule of 5...for social: 5 free measurement tools, 5 best practices, 5 no-no's
The Rule of 5...for the rest of your digital media: 5 ways to measure ROi, 5 tips for better creative
This session will end with a countdown!
5 Must Haves in your digital strategy
4 Things you should NEVER do
3 Tactics
2 Planning tips
1 Big idea
#HEWEB18 - Using an Instagram Story to Help Sexual Assault SurvivorsJon McBride
BYU found some important pieces of data in its campus climate survey: 1. Survivors of sexual assault first turn to friends and roommates. 2. Friends and roommates felt ill equipped to help. 3. Friends and roommates wanted to help. So we created an Instagram story directed to the entire student body, coaching them on what to say, how to help and what specific resources to point their friends and roommates to, if they come to them for support after an assault.
This PowerPoint presentation was created for the year-end event of the Southern African Freelancers' Association (Safrea), Gauteng-South. It unpacks some basic how-tos, tools, tricks and tips relating to using Facebook Pages to market oneself as a #freelancer in South Africa, and elsewhere.
Ana Raynes' social media team at Inceptor handles new media for major national brands. Rather than experiment on your own, find out what works that you can implement -- even with limited time and budgets.
Join us and learn about best practices and pitfalls to avoid right from the horse’s mouth. How can you create a successful presence on Facebook, what are some of the new and innovative uses of this key platform, and what’s the scoop with Facebook’s new nonprofit resource center?
Helpful Tips, Tools, Resources & Success Stories for non-profit organizations who use social media to promote their nonprofit events, projects and organizations.
Tactical Social Media for Writers, Authors, and Book Publishers. Shannon Bodie, Willamette Writers Conference 2014, Social Media Engagement for writers.
How to gain more sales for your book – some media marketing tipsghostwriters
A presentation on how to score more in marketing after a writer/author is done writing his/her piece of writing content. These are a few valuable tips that can come in handy for writers who want to go for independent writing and are seeking a career in writing. View the presentation to find out more..
I presented this session at the Food Allergy Bloggers Conference in Denver, Colorado in November 2017. This includes an overview of Twitter for people new to the social media channel and transitions into more advanced topics for people who want to take their Twitter use to the next level.
“If you were to give a one-sentence tip to a small business owner just started out with social media, what would you say?”
That’s the question we’ve been asking a lot over the last few weeks.
We’ve asked: business owners, marketers, social media experts, bloggers, entrepreneurs, best-selling authors, and a ton of other people who have achieved success on social media.
Most stuck to one sentence. Some cheated a little.
But all provided helpful tips that any business can use when getting started.
Now, it’s your turn! “If you were to give a one-sentence tip to a small business owner just started out with social media, what would you say?” Let us know on our blog: http://ow.ly/A1gr1
For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...Susannah Greenberg
Creative Content Opportunites. With Susannah Greenberg Public Relations; Miral Sattar, BiblioCrunch; Steve Wilson, FastPencil; and bestselling author Kailin Gow. For self-publishing and/or entrepreneurial authors seeking to maximize the impact of their publishing, marketing and book pr. Books. Publishing. Authors. A presentation at Bookexpoamerica 2014 uPublishU.
The Digital Tribe: Building an online community through social media was presented by me at Life Instyle Sydney 2015 to Australian wholesale and retailers. Featuring examples of Australia businesses using social media to build their tribes, as well as current Australian social media usage statistics. For more information contact kylie@ofkin.com, ofkin.com
Criteria for a great marketing book: ideas from psychology, behavioral economics, marketing, advertising, and business about how to influence behavior and buying patterns at the edges of bounded rationality
Leveraging Human experience into Customer experience
Creative thinking is a skill that can be developed and improved. Creativity is not just for artists and musicians.
Commercial enterprises need to create new products and services that have value for customers. Innovation and invention require novel ideas. Businesses need to solve problems and overcome obstacles. All solutions to problems start as ideas. These are all creative endeavors.
The Purpose of Economics: lift nine tenths of mankindMBA ASAP
In a Misery of this Sort, admitting some few Lenities, and those too but a few, nine Parts in ten of the whole Race of Mankind drudge through Life.
Edmund Burke, A Vindication of Natural Society, 1756
The new economics have transformed the lives of everyone on the planet!
The notion that the nine parts of mankind could free itself from its age-old fate took hold in the Victorian era in London
It is still spreading.
Negotiating | A Practical and Principled ApproachMBA ASAP
Negotiation is a continuing problem solving process. It’s getting people with both common and conflicting interest to come together to arrange or adjust their future relationship by making a joint decision.
Strategic Management of Healthcare OrganizationsMBA ASAP
Health Care costs have been growing at an unsustainable rate. Reaching an estimated 17.3 percent of gross domestic product (GDP) in 2009, according to the Centers for Medicare and Medicaid Services (CMS), representing the largest one-year increase in history when the nation itself was in the midst of the “great recession.” Predictions are for health care costs to be 19.3 percent of GDP in 2019 (four times the 5.1 percent of GDP in 1960). Despite the high cost of health care, gaps and inequities persisted, leading to health care reform. The 2010 Patient Protection and Affordable Care Act (PPACA), or commonly Affordable Care Act (ACA) is attempting to change the US health care system from a volume-based to a value-based model.
Statistics is the study of the collection, organization, analysis, interpretation and presentation of data. It deals with all aspects of data, including the planning of data collection in terms of the design of surveys and experiments.
Business statistics is the science of good decision making in the face of uncertainty and is used in many disciplines such as financial analysis, econometrics, auditing, production and operations including six sigma, and marketing research
More and more data is collected as a by-product of doing business and by government agencies.
Managerial Economics | Overview and SummaryMBA ASAP
Managerial economics deals with the application of the economic concepts, theories, tools and methodologies to solve practical problems in a business. It helps the manager in decision making and acts as a link between practice and theory.
Managing Strategic Momentum | Making Strategy WorkMBA ASAP
Strategy is usually viewed as an annual exercise at best, an event that creates a ‘product,' and not a process to be used to actually run the business
Disconnect between Strategy and Tactics
The only legitimate work in an organization is work that contributes to the accomplishment of the strategic plan.
It takes the orchestration of management as well as leadership to perpetuate these capabilities into the future.
Strategy matters even more to entrepreneurs than to established businesses. Yet lean methods for innovation also have a lot of value. The two are not in conflict; rather their reconciliation in the lean strategy process holds out hope for entrepreneurs in organizations of all sizes to become agile, effective innovators.
Any resource-constrained organization needs a strategy that defines boundaries.
Clarifying what is in and what is out of bounds ensures that experimentation is not rampant and is encouraged within those parameters.
It helps firms identify the long-term attractiveness of possible business models or market spaces before testing their feasibility.
By combining strategy and experimentation in such a fashion, all firms can greatly increase the odds of achieving lasting success
is the periodic process of developing a set of steps for an organization to accomplish its mission and vision using strategic thinking.
Putting the pieces of the puzzle together.
provides a sequential, step-by-step process for creating a strategy,
involves periodic group strategic thinking (brainstorming) sessions,
requires data/information, but incorporates consensus and judgment,
establishes organizational focus,
facilitates consistent decision making,
reaches consensus on what is required to fit the organization with the external environment, and
results in a documented strategic plan
Business Models for Writers | Content Creation, Dissemination, and MonetizationMBA ASAP
Content Production Workflow
Or
Enter the Matrix
I would like to share with you ways I have used to build and expand your brand and writer’s platform by creating a personal media ecosystem. Content is King. We all work and aspire to create great content with readers and audiences and fans in mind. We have repositories of content and ideas that can be leveraged and repurposed in different formats across multiple channels to increase awareness and capture new fans and customers. 1,000 true fans can support a sustainable artistic livelihood.
Potential readers have a wide variety of choices in the way they consume and enjoy information and content that begins as writing. You can monetize your writing by getting creative about repurposing your content across a variety of social media and sales channels. A digital first strategy focuses on taking advantage of platforms and partners that are very inexpensive and in many cases costless. Become aware of business model choices that create multiple revenue streams.
I will show you my content production workflow that stems from my writing and forms a matrix of properties that are then promoted and sold in a variety of ways. Leverage computer and web tools for content repurposing and do it all yourself. These ancillary revenue streams and promotional channels can help you support a sustainable creative living.
Strategic Thinking for Competitive AdvantageMBA ASAP
Leaders, similar to great athletes, must simultaneously play the game and observe it as a whole.
Keep perspective and see the big picture – not get lost in the action.
“All enterprises or projects, big or small, begin in the mind's eye; they begin with imagination and with the belief that what is merely an image can one day be made real.”
Vision and a sense of the future
Strategic thinking requires a mindset – a way of thinking or intellectual process that
accepts change,
analyzes the causes and outcomes of change,
attempts to direct an organization's future to capitalize on the changes.
From the Greek στρατηγία stratēgia, "art of troop leader; generalship"
Strategy is a high-level plan to achieve one or more goals under conditions of uncertainty and limited resources.
A comprehensive way to try to pursue political ends, including the threat or actual use of force, in a dialectic of wills in a military conflict, in which both adversaries interact.
Strategy is important because the resources available to achieve these goals are usually limited. Strategy generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions. A strategy describes how the ends (goals) will be achieved by the means (resources). Strategy can be intended or can emerge as a pattern of activity as the organization adapts to its environment or competes. It involves activities such as strategic planning and strategic thinking.
A device such as a word or a logo can only be considered a trademark or a service mark if it is distinctive. A distinctive word or logo is one that is capable of distinguishing the goods or services upon which it is used from the goods or services of others. A non-distinctive device is one that merely describes or names a characteristic or quality of the goods or services.
There is a spectrum of trademarks based on their strength. Devices that are fanciful, arbitrary, or suggestive are considered distinctive enough to function as trademarks.
A work or invention that is the result of creativity, such as a manuscript or a design, to which one has rights and for which one may apply for a patent, copyright, trademark, etc.
A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, due to its popularity or significance, has become the generic name for, or synonymous with, a general class of product or service, usually against the intentions of the trademark's holder. The process of a product's name becoming genericized is known as genericide.
Money is a transactional vehicle.
Money is any item or verifiable record that is generally accepted as payment for goods and services and repayment of debts.
The main functions of money are distinguished as:
a medium of exchange
a store of value
Any item or verifiable record that fulfills these functions can be considered money.
Economic activity relies on group agreement relative to the value of assets and their prices. When prices rise, people tend to get excited and buy more, bidding prices higher. This is called speculation or irrational exuberance. Values can only defy gravity for so long and when folks begin to realize assets may be over-priced, panic selling brings it all crashing down. Pop.
The crash which usually follows an economic bubble can destroy a large amount of wealth and cause continuing economic malaise.
Here are some of the more infamous bubble bursting events and “adjustments” that have occurred since the industrial revolution and our thinking about economics began.
This ties the earlier threads together and goes on a deeper dive into some of the challenges and issues facing managers and leaders. Now its your turn...
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
“To be integrated is to feel secure, to feel connected.” The views and experi...
Best People to Follow on Twitter in 2018
1. Best people to follow on Twitter
in 2018
Social Media for Authors
2. Peg Fitzpatrick @PegFitzpatrick
I got to know Peg through her work with Guy
Kawasaki. Peg is a social media goddess and
never ceases to amaze me with her mega-
creative, super insightful posts. I really love
her stuff. If you want to stay current on all
things social media, and get some great ideas
in the process, Peg is your gal. Find her on the
web at pegfitzpatrick.com
3. KM Weiland @KMWeiland
• KM’s
website, helpingwritersbecomeauthors.com,
is aptly named. She’s the award-winning
author of the bestselling Outlining Your Novel
and Structuring Your Novel. She’s an
invaluable mentor for writers who want to
become authors - follow her for rock solid tips
to improve your writing skills.
4. John Kremer @JohnKremer
John’s been around self-publishing for a long
time and knows his stuff. He wrote the book
1001 Ways To Market Your Book and shares
his insight both on his
blog, bookmarketingbestsellers.com, and via
his Twitter feed. His book has been an
invaluable resource to a great many authors!
5. Joel Friedlander @JFbookman
Joel’s passion for his topic is unmistakable, he
shares great information via his blog and
Twitter feed. His blog, thebookdesigner.com,
designed to help support self-published
authors is a fantastic resource if you want to
publish the right way.
6. Anne R. Allen @annerallen
Anne’s blog, annerallen.com, which she writes
with Ruth Harris, is full of unmissable tips for
new writers. They both are industry veterans
who are dedicated to helping authors create
the best possible work AND engineer a
successful launch. They are an invaluable
resource for authors, both indie and
traditionally published.
7. Joan Stewart @PublicityHound
• Joan is the Publicity Hound and she is as
tenacious as the name suggests. Joan is my
go-to for all things marketing. She has
fantastic resources on her
website, publicityhound.com, great webinars
and shares a ton of helpful marketing insight
via her Twitter feed.
8. Jane Friedman @JaneFriedman
• I’ve known Jane for a long time and her
information is consistently fantastic. She is
always offering helpful insights into publishing
- what works and what doesn’t, and she
spends time researching publishers, marketing
ideas and often has some great guests who
contribute their knowledge to her
blog, janefriedman.com.
9. Joanna Penn @thecreativepenn
• I’ve known Joanna since she was just an
author with a few books - now she’s a bit of an
empire. She shares some fantastic marketing
wisdom (having been there herself) and she is
really dialed into what works in marketing and
what’s just a smoke screen. I love her honesty
and passion for what she does! Find her
at thecreativepenn.com
10. Mark Coker @markcoker
• Founder of Smashwords, Mark has become
the voice of the independent author. He works
tirelessly to give authors the best possible
experience on his site: Smashwords.com. He’s
also a great speaker (I always love his sessions)
and he’s a fan of hard data. The numbers
never lie and he often releases real-time stats
on book publishing that will blow your mind.
11. Hugh Howey @hughhowey
• Best known for his internationally bestselling
book, WOOL, Hugh is now one of the many
great spokespeople for self-publishing. He
shares a lot of great data and insight that’s a
must for any author. Check him out
at hughhowey.com.
12. Mari Smith @marismith
• Follow Mari for everything Facebook - she
simply rocks it on Facebook. She also tweets
out new Facebook tricks, changes and updates
to all things Facebook. And of course, you
should also follow her on Facebook! On the
web, she’s at: marismith.com.
13. Frances Caballo @CaballoFrances
• Frances began as a reporter, moved into public
relations, but found her love in social media.
As a rock solid Social Media
Strategist/Manager for authors, she stands
among my top 30 websites for independently
published authors. Find more goodness on
Frances’ site, socialmediajustforwriters.com.
14. Denise Wakeman @Denisewakeman
• Dubbed the Queen of Visibility, Denise really
gets it. She’s got some amazingly insightful
information on her blog,denisewakeman.com,
and via her Twitter feed that will help you gain
more readers, followers and sales.
15. Social Media Examiner @SMExaminer
• So this isn’t a single person (though
technically run by Michael Steizner) but it’s a
mega-portal for all things social media. I get
their newsletter (and attend their yearly
conference in San Diego) and I can’t say
enough about the fabulous content they
produce at socialmediaexaminer.com.
16. BookWorks @bookworksNYC
• Run by Betty Sargent, who has a very impressive
publishing resume, it’s the new go-to for all
things publishing (both traditionally and self-
published). Their blog, bookworks.com, is
fantastic, helpful and the entire BookWorks team
works really hard to get out only the best and
most helpful information on self-publishing. They
have worked to create a community where
authors and professionals can come together to
share guidance and insights - follow them to
become a part of this community.
17. BiblioCrunch @BiblioCrunch
• Run by Miral Sattar, BibiloCrunch is a fantastic
portal to find great service providers that have
been vetted by the BiblioCrunch staff. They
also have a fab #indiechat every Tuesday at
4pm EST. Scope out bibliocrunch.com too.
18. Best people to follow on Twitter
in 2018
Social Media for Authors