The document outlines one photographer's social media marketing strategy over 30 days. It details their daily activities on various platforms like Facebook, Twitter, Instagram, and Pinterest. These include checking for updates, following new accounts, sharing content, and scheduling posts in advance. It also discusses goals like increasing exposure and bookings. Metrics tracked include the number of page fans and follower growth across platforms over the 30 day period.
Pinterest, Instagram, and Creating a Visual Online BrandJulia Campbell
Social Media Breakfast North Shore is led by Ari Herzog and brings together entrepreneurs, marketers, and web geeks for a morning of professional development and sharing of social media ideas and insights. Our 7th breakfast occurs at Cygnet Confections in Peabody and features a presentation by Julia Campbell, President of J Campbell Social Marketing. SMBNS 7: Pinterest, Instagram, and Creating a Visual Online Brand, Tuesday, May 28, 2013 @ 8 a.m., Cygnet Confections, 139 Lynnfield Street, Suite 101, Newhall Crossing, Peabody
Online marketing is visual. If you are not telling your story to your customers in a visual way, you may be ignored or left behind. Julia will discuss the benefits of using Instagram and Pinterest for your business and the ways these two visual social media platforms can help you connect with existing customers and get in front of new ones.
Anyone who takes pictures of our event at the bakery and shares them across social networking channels may be eligible for a special discount! Our hashtag for this event is #smbns.
The document provides an overview and analysis of TheBubbleeSerenaGuide's social media strategies. It discusses the purpose behind the brand name and the contents of the blog. It analyzes the benefits of using Blogger, Instagram, and Twitter to increase traffic and engage followers. It identifies a key competitor and areas for improvement, such as consistency. Analytics show increases in Klout score, sessions, and target demographics. Recommendations include being original, consistent, covering local events, having an action plan, and creating organic, human posts.
Instagram marketing - what to do with 1m followers and how to get themKirsten Jassies justK
Learn more about Instagram Marketing with tips, tricks and a lot of good examples. I created this presentation for congres Facebook marketing 2014 in Utrecht, the Netherlands
The 4C Hair Chick blog was created in 2012 by Trudy Susan to provide information for women with 4C hair texture. The blog has been very successful in reaching its target audience as evidenced by its 88k Instagram followers and recognition from Essence magazine. While it competes with other natural hair blogs, 4C Hair Chick stands out for its professionally designed, aesthetically pleasing appearance. The blog could expand its audience by providing more content relevant to all hair textures rather than focusing solely on 4C hair.
What is your passion? Find your niche and go out there and show yourself. Choose the right online channels that fit you and the ones you want to share with. This presentation is full of inspiring examples and the steps for blogging and how to's on social media channels like Twitter, Instagram, Pinterest, LinkedIn, Facebook, Google+ and Youtube.
- Tara Azizi worked as a Marketing & Social Media Intern for Bloguettes from August 25, 2015 to December 5, 2015.
- Her duties included designing graphic images, creating and overseeing Twitter campaign files, managing marketing campaign statistics, implementing strategic marketing proposals, optimizing Bloguettes' Pinterest page, assisting with stock photoshoots, creating a social media post schedule, and more.
- She created graphics and Twitter campaigns, managed social media platforms like Pinterest, Instagram, and Twitter, and researched potential conferences and sponsors for Bloguettes.
Pinning for Good - How Nonprofits Can Use Pinterest to Raise Money, Create Aw...4Good.org
In this free webinar you will learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money. Topics to be covered include: Why your nonprofit needs to get on Pinterest, now; the difference between a personal Pinterest profile and a Company profile; examples of nonprofits are kicking butt on Pinterest and why; the nuts and bolts of viral pinning; the qualities of a highly re-pinnable image; ways to integrate your efforts on Pinterest with your other social media platforms.
Social Media’s Influence on Search: Going Beyond RankingsJennifer Lopez
How do people find your brand, content, or products? Surely it's not only in search engines, right? They're finding you through shares on Facebook, searches on Yelp and YouTube, or other social networks, about as much as they're finding you in Google. This presentation will walk you through the steps of ensuring you have a tight strategy to combine both social and SEO to create an overall search strategy that skyrockets your traffic from all areas.
Pinterest, Instagram, and Creating a Visual Online BrandJulia Campbell
Social Media Breakfast North Shore is led by Ari Herzog and brings together entrepreneurs, marketers, and web geeks for a morning of professional development and sharing of social media ideas and insights. Our 7th breakfast occurs at Cygnet Confections in Peabody and features a presentation by Julia Campbell, President of J Campbell Social Marketing. SMBNS 7: Pinterest, Instagram, and Creating a Visual Online Brand, Tuesday, May 28, 2013 @ 8 a.m., Cygnet Confections, 139 Lynnfield Street, Suite 101, Newhall Crossing, Peabody
Online marketing is visual. If you are not telling your story to your customers in a visual way, you may be ignored or left behind. Julia will discuss the benefits of using Instagram and Pinterest for your business and the ways these two visual social media platforms can help you connect with existing customers and get in front of new ones.
Anyone who takes pictures of our event at the bakery and shares them across social networking channels may be eligible for a special discount! Our hashtag for this event is #smbns.
The document provides an overview and analysis of TheBubbleeSerenaGuide's social media strategies. It discusses the purpose behind the brand name and the contents of the blog. It analyzes the benefits of using Blogger, Instagram, and Twitter to increase traffic and engage followers. It identifies a key competitor and areas for improvement, such as consistency. Analytics show increases in Klout score, sessions, and target demographics. Recommendations include being original, consistent, covering local events, having an action plan, and creating organic, human posts.
Instagram marketing - what to do with 1m followers and how to get themKirsten Jassies justK
Learn more about Instagram Marketing with tips, tricks and a lot of good examples. I created this presentation for congres Facebook marketing 2014 in Utrecht, the Netherlands
The 4C Hair Chick blog was created in 2012 by Trudy Susan to provide information for women with 4C hair texture. The blog has been very successful in reaching its target audience as evidenced by its 88k Instagram followers and recognition from Essence magazine. While it competes with other natural hair blogs, 4C Hair Chick stands out for its professionally designed, aesthetically pleasing appearance. The blog could expand its audience by providing more content relevant to all hair textures rather than focusing solely on 4C hair.
What is your passion? Find your niche and go out there and show yourself. Choose the right online channels that fit you and the ones you want to share with. This presentation is full of inspiring examples and the steps for blogging and how to's on social media channels like Twitter, Instagram, Pinterest, LinkedIn, Facebook, Google+ and Youtube.
- Tara Azizi worked as a Marketing & Social Media Intern for Bloguettes from August 25, 2015 to December 5, 2015.
- Her duties included designing graphic images, creating and overseeing Twitter campaign files, managing marketing campaign statistics, implementing strategic marketing proposals, optimizing Bloguettes' Pinterest page, assisting with stock photoshoots, creating a social media post schedule, and more.
- She created graphics and Twitter campaigns, managed social media platforms like Pinterest, Instagram, and Twitter, and researched potential conferences and sponsors for Bloguettes.
Pinning for Good - How Nonprofits Can Use Pinterest to Raise Money, Create Aw...4Good.org
In this free webinar you will learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money. Topics to be covered include: Why your nonprofit needs to get on Pinterest, now; the difference between a personal Pinterest profile and a Company profile; examples of nonprofits are kicking butt on Pinterest and why; the nuts and bolts of viral pinning; the qualities of a highly re-pinnable image; ways to integrate your efforts on Pinterest with your other social media platforms.
Social Media’s Influence on Search: Going Beyond RankingsJennifer Lopez
How do people find your brand, content, or products? Surely it's not only in search engines, right? They're finding you through shares on Facebook, searches on Yelp and YouTube, or other social networks, about as much as they're finding you in Google. This presentation will walk you through the steps of ensuring you have a tight strategy to combine both social and SEO to create an overall search strategy that skyrockets your traffic from all areas.
Where do you find inspiration for your business? I look to many different people to learn from and be inspired.
In this weekly round up I share my top 4 picks of who I am looking to right now for great content.
This document provides an overview of social media marketing services offered by Noisy Little Monkey. They specialize in search optimization, social media marketing, and maximizing online conversions. They have experience working with over 80 businesses, charities, and government bodies in Europe, the USA, and Africa. Their approach combines creative content with technical expertise to drive traffic, leads, and sales through online channels.
Download Bath - Social Media For BusinessJon Payne
This document provides tips and guidance for using social media for business purposes. It discusses which platforms are best for different goals like sales, branding, or customer service. Facebook, Twitter, and Google+ are identified as top platforms, while Pinterest and Instagram can work for niche businesses. The document emphasizes understanding your audience, having a style guide, engaging followers with images and calls to action, and converting social media followers into customers through things like a responsive website and clear calls to action. Monitoring performance and continually improving is also recommended.
The document outlines Kelly Mirabella's presentation on using social media for real estate. It discusses the benefits of using platforms like Facebook, LinkedIn and Instagram for real estate networking, marketing, lead generation and branding. Specific tips are provided on setting up profiles and pages on each platform and engaging strategies like using photos, videos, hashtags and more. Tools for social media management are also highlighted.
Social Media - How to use it to win businessJon Payne
This document provides tips on how to use social media to promote a business. It discusses optimizing profiles on Facebook, Twitter, Pinterest, and Google+ to drive traffic to websites, engage with customers, and increase brand awareness. Specific recommendations include stopping the scroll on Facebook with disruptive posts, helping others on Twitter for shares and customer service, using creative visuals and descriptions on Pinterest, and claiming Google business profiles to appear in search results. The overall message is that an active social media presence can lead to more website visitors, leads, and repeat customers.
63+ Ways To Promote One Blog And Reach Your Ideal AudienceMikyla Gilbert
If you struggle with creating and distributing content, this presentation I recently gave at Big Digital - Australia's premier digital marketing conference, will make your year!
It's about working smarter, not harder.
Discover how you can amplify your amazing content across the digital and social channels and reach your ideal audience, drive valuable traffic to your website and gain new customers.
This document provides a summary of internal Facebook marketing strategies. It recommends posting engaging content that scores points based on criteria like including pictures, pets, questions, life events, accomplishments, tags, babies, humor, inspiration, and work. The higher the point value, the more engagement a post will receive. It suggests combining multiple criteria for highest impact. While discussing one's work is important, the document advises embedding it within other engaging content rather than solo work posts, which tend to be ignored. The goal is to reach the top of the newsfeed so work updates will be seen. It closes by recommending a "friends only" contest to encourage sharing.
Top of the Newsfeed to You, Sir – Ryan CazaresRodney Hess
How to market on Facebook using your most important marketing tools: your current clients and your friend list! Without being spammy, of course. Learn how to appear at the top of your friends' and clients' newsfeeds with tried and true tactics.
Liz Pittman gave a presentation on building community on social media. She discussed developing authentic and relatable content, using Instagram story takeovers to tell stories from students' perspectives, and promoting NAIT's #NAITisGreat hashtag on Twitter to engage the community. She also emphasized providing training to staff and students, establishing brand ambassadors, and creating social media toolkits to encourage participation and sharing across platforms.
Inspiration on using Twitter and Instagram for small businessesMaidenhead Mum
In this introductory presentation I showcase some tips for ways that you can use Twitter and Instagram as a tool for your business and brand. These slides show you 'why', the workshop in Maidenhead on the 21st April 2016 gives you the 'how' with hands on tips to master both social networks. Open to members and non members of Maidenhead Business Girls networking group . You can book for the whole 3 hour workshop, or choose to attend just Twitter or Instagram. Sign up details in the presentation. Non-Members £32 for half session, £60 for both.
The document discusses how to write effective blog posts for a business. It addresses why blogging is important for SEO, customer retention and bringing in new customers. It provides tips on how to optimize blog posts for SEO through keywords in titles, headlines, URLs and alt text. The document also gives suggestions for coming up with blog topics based on company news, customer questions, competitors' blogs and more. It recommends scheduling topics in a calendar. Finally, it discusses who should write the blog posts and how to share them on social media like Facebook, Twitter and Instagram.
Social Media Brush Up from Columbia University's Social Media WeekendEmily Miethner
The document discusses social media platforms Twitter, LinkedIn, and Facebook. It provides tips for using LinkedIn and Twitter effectively, including customizing your profile, using hashtags and lists, and engaging with others. The document was written by Emily Miethner and Patricia Kitchen to help users get the most out of social media platforms.
This document provides information and tips for small businesses to effectively use Facebook. It discusses:
- Why Facebook is important for connecting with customers and promoting your business.
- Facebook usage demographics that show it has over 1.7 billion active users who spend on average 55 minutes per day on the platform.
- Tips for setting up an effective Facebook page including using clear profile pictures and cover photos that represent your business, as well as scheduling posts to prime times.
- How to create engaging posts and graphics using tools like Canva, and how to use hashtags and boosting to expand reach.
- The importance of responding to customer comments and messages to provide good customer service and credibility
This document provides guidance for reporters on using Twitter as part of their professional responsibilities. It outlines expectations that all reporters will tweet regularly from a personal account, explains basic Twitter terminology and tips for beginners, reviews ethics around verifying sources and handling offensive content, and offers strategies for building a network and engaging followers through effective tweeting. Reporters are expected to use Twitter to increase their reach and interact with the community while meeting growing audience demand for news on the platform.
#SMWKND 2015: Facebook Hacks in 45 MinutesMatthew Knell
A Facebook hacks for journalists presentation by Matthew Knell, VP of Social Media and Community Strategy, about.com and Delia Paunescu, Audience Engagement Editor for Newsday and amNewYork
Meeting Planners International - Carolinas Chapter EducationLite Meeting - April 23rd 2013
Presenter: Mitch MIles - The 26.2 Group
Link to Mitch @ www.linkedIn.com/in/mitchmiles
Location: DoubleTree by Hilton - Durham, NC
FSN provides online and marketing services specifically for florists, including an online florist directory, e-commerce websites, email campaigns, florist-to-florist transfers, free marketing resources, and social media assistance. The document discusses various social media platforms and strategies for florists to utilize them to market their businesses, including posting visual content, building relationships and brand awareness, and driving traffic to their websites.
Businesses should approach social media to build brand awareness, trust, and community through networking that expands their reach and increases sales. Florists have an advantage with social media because their visual, creative work lends itself well to engaging content on different platforms like Facebook, Twitter, Google+, Pinterest, LinkedIn, and Instagram. The document provides guidance on using each platform, including who uses it, what to post, and strategies for growing followers and engagement. It emphasizes being relevant, visual, and engaging while avoiding spammy or offensive content.
Being the first ever intern for the camp, there was a lot of freedom to create a social media campaign for the off seasons of camp: winter, fall, and spring.
Michael Shilling provides templates for planning a marketing campaign including creating personas, offers, keyword research, blog content, landing pages, social media schedules, emails, and tracking results. Templates are provided for each element including a persona template to describe the target audience, an offer template to describe the promotion, a keyword research template, templates for blog content and images, a social media sharing schedule, an email template, a Facebook application template, and a results template to track costs, leads, and success.
Where do you find inspiration for your business? I look to many different people to learn from and be inspired.
In this weekly round up I share my top 4 picks of who I am looking to right now for great content.
This document provides an overview of social media marketing services offered by Noisy Little Monkey. They specialize in search optimization, social media marketing, and maximizing online conversions. They have experience working with over 80 businesses, charities, and government bodies in Europe, the USA, and Africa. Their approach combines creative content with technical expertise to drive traffic, leads, and sales through online channels.
Download Bath - Social Media For BusinessJon Payne
This document provides tips and guidance for using social media for business purposes. It discusses which platforms are best for different goals like sales, branding, or customer service. Facebook, Twitter, and Google+ are identified as top platforms, while Pinterest and Instagram can work for niche businesses. The document emphasizes understanding your audience, having a style guide, engaging followers with images and calls to action, and converting social media followers into customers through things like a responsive website and clear calls to action. Monitoring performance and continually improving is also recommended.
The document outlines Kelly Mirabella's presentation on using social media for real estate. It discusses the benefits of using platforms like Facebook, LinkedIn and Instagram for real estate networking, marketing, lead generation and branding. Specific tips are provided on setting up profiles and pages on each platform and engaging strategies like using photos, videos, hashtags and more. Tools for social media management are also highlighted.
Social Media - How to use it to win businessJon Payne
This document provides tips on how to use social media to promote a business. It discusses optimizing profiles on Facebook, Twitter, Pinterest, and Google+ to drive traffic to websites, engage with customers, and increase brand awareness. Specific recommendations include stopping the scroll on Facebook with disruptive posts, helping others on Twitter for shares and customer service, using creative visuals and descriptions on Pinterest, and claiming Google business profiles to appear in search results. The overall message is that an active social media presence can lead to more website visitors, leads, and repeat customers.
63+ Ways To Promote One Blog And Reach Your Ideal AudienceMikyla Gilbert
If you struggle with creating and distributing content, this presentation I recently gave at Big Digital - Australia's premier digital marketing conference, will make your year!
It's about working smarter, not harder.
Discover how you can amplify your amazing content across the digital and social channels and reach your ideal audience, drive valuable traffic to your website and gain new customers.
This document provides a summary of internal Facebook marketing strategies. It recommends posting engaging content that scores points based on criteria like including pictures, pets, questions, life events, accomplishments, tags, babies, humor, inspiration, and work. The higher the point value, the more engagement a post will receive. It suggests combining multiple criteria for highest impact. While discussing one's work is important, the document advises embedding it within other engaging content rather than solo work posts, which tend to be ignored. The goal is to reach the top of the newsfeed so work updates will be seen. It closes by recommending a "friends only" contest to encourage sharing.
Top of the Newsfeed to You, Sir – Ryan CazaresRodney Hess
How to market on Facebook using your most important marketing tools: your current clients and your friend list! Without being spammy, of course. Learn how to appear at the top of your friends' and clients' newsfeeds with tried and true tactics.
Liz Pittman gave a presentation on building community on social media. She discussed developing authentic and relatable content, using Instagram story takeovers to tell stories from students' perspectives, and promoting NAIT's #NAITisGreat hashtag on Twitter to engage the community. She also emphasized providing training to staff and students, establishing brand ambassadors, and creating social media toolkits to encourage participation and sharing across platforms.
Inspiration on using Twitter and Instagram for small businessesMaidenhead Mum
In this introductory presentation I showcase some tips for ways that you can use Twitter and Instagram as a tool for your business and brand. These slides show you 'why', the workshop in Maidenhead on the 21st April 2016 gives you the 'how' with hands on tips to master both social networks. Open to members and non members of Maidenhead Business Girls networking group . You can book for the whole 3 hour workshop, or choose to attend just Twitter or Instagram. Sign up details in the presentation. Non-Members £32 for half session, £60 for both.
The document discusses how to write effective blog posts for a business. It addresses why blogging is important for SEO, customer retention and bringing in new customers. It provides tips on how to optimize blog posts for SEO through keywords in titles, headlines, URLs and alt text. The document also gives suggestions for coming up with blog topics based on company news, customer questions, competitors' blogs and more. It recommends scheduling topics in a calendar. Finally, it discusses who should write the blog posts and how to share them on social media like Facebook, Twitter and Instagram.
Social Media Brush Up from Columbia University's Social Media WeekendEmily Miethner
The document discusses social media platforms Twitter, LinkedIn, and Facebook. It provides tips for using LinkedIn and Twitter effectively, including customizing your profile, using hashtags and lists, and engaging with others. The document was written by Emily Miethner and Patricia Kitchen to help users get the most out of social media platforms.
This document provides information and tips for small businesses to effectively use Facebook. It discusses:
- Why Facebook is important for connecting with customers and promoting your business.
- Facebook usage demographics that show it has over 1.7 billion active users who spend on average 55 minutes per day on the platform.
- Tips for setting up an effective Facebook page including using clear profile pictures and cover photos that represent your business, as well as scheduling posts to prime times.
- How to create engaging posts and graphics using tools like Canva, and how to use hashtags and boosting to expand reach.
- The importance of responding to customer comments and messages to provide good customer service and credibility
This document provides guidance for reporters on using Twitter as part of their professional responsibilities. It outlines expectations that all reporters will tweet regularly from a personal account, explains basic Twitter terminology and tips for beginners, reviews ethics around verifying sources and handling offensive content, and offers strategies for building a network and engaging followers through effective tweeting. Reporters are expected to use Twitter to increase their reach and interact with the community while meeting growing audience demand for news on the platform.
#SMWKND 2015: Facebook Hacks in 45 MinutesMatthew Knell
A Facebook hacks for journalists presentation by Matthew Knell, VP of Social Media and Community Strategy, about.com and Delia Paunescu, Audience Engagement Editor for Newsday and amNewYork
Meeting Planners International - Carolinas Chapter EducationLite Meeting - April 23rd 2013
Presenter: Mitch MIles - The 26.2 Group
Link to Mitch @ www.linkedIn.com/in/mitchmiles
Location: DoubleTree by Hilton - Durham, NC
FSN provides online and marketing services specifically for florists, including an online florist directory, e-commerce websites, email campaigns, florist-to-florist transfers, free marketing resources, and social media assistance. The document discusses various social media platforms and strategies for florists to utilize them to market their businesses, including posting visual content, building relationships and brand awareness, and driving traffic to their websites.
Businesses should approach social media to build brand awareness, trust, and community through networking that expands their reach and increases sales. Florists have an advantage with social media because their visual, creative work lends itself well to engaging content on different platforms like Facebook, Twitter, Google+, Pinterest, LinkedIn, and Instagram. The document provides guidance on using each platform, including who uses it, what to post, and strategies for growing followers and engagement. It emphasizes being relevant, visual, and engaging while avoiding spammy or offensive content.
Being the first ever intern for the camp, there was a lot of freedom to create a social media campaign for the off seasons of camp: winter, fall, and spring.
Michael Shilling provides templates for planning a marketing campaign including creating personas, offers, keyword research, blog content, landing pages, social media schedules, emails, and tracking results. Templates are provided for each element including a persona template to describe the target audience, an offer template to describe the promotion, a keyword research template, templates for blog content and images, a social media sharing schedule, an email template, a Facebook application template, and a results template to track costs, leads, and success.
This document provides tips for effectively using social media. It discusses the prominence of social networking and outlines seven simple rules for social engagement, including being in the right place, being fast, being visible, being consistent, being organized, being human, and being respectful of others' privacy. It also provides examples of social media marketing campaigns and strategies that can be implemented in 45 minutes per day.
1. As baby boomers retire, there will be fewer people entering the workforce and millions retiring with financial planning needs, creating opportunities for financial advisors.
2. However, there is expected to be a shortage of financial advisors as over 40% of current advisors are over age 50 and nearing retirement themselves.
3. Ensuring an adequate number of qualified financial planners through programs to attract new advisors and provide CFP certification is critical to meet the financial planning needs of retiring Canadians.
The document provides information about becoming a certified financial planner (CFP) in Canada. It discusses the Financial Planners Standards Council (FPSC) which regulates the CFP designation. To become certified, one must complete a financial planning education program accredited by FPSC, pass the CFP exam, and have two years of related work experience. Maintaining the designation requires abiding by FPSC's code of ethics and completing continuing education. The document provides an overview of the path to becoming a CFP and lists organizations seeking CFP professionals.
TORONTO – The Investment Funds Institute of Canada (IFIC) released a seminal report
– The Value of Advice: Report - which provides a clear, unbiased view of what advice means to
the financial well-being of Canadians and how it builds their confidence in their financial future.
The Strength & Security Of Investors GrouppdfJulieJenkins
Investors Group provides comprehensive fund management and reporting to clients. They have a stringent investment process overseen by an experienced global team of investment managers. Financial statements and reports are prepared according to accounting standards and audited annually by an external auditor to ensure accuracy and consistency. Client assets are held securely by an independent custodian.
The document discusses progressive enhancement and graceful degradation as principles for multimedia content. It advocates beginning with the most basic version accessible to all, such as plain text, and then incrementally enhancing the experience for those with greater capabilities, such as adding images and video. Examples show how content can be enhanced by starting with text and building to video, or degraded by starting with video and reducing to just text for those without that capability. The key is providing a good experience for all users regardless of their technical abilities.
This document discusses the historical relationship between sensation and perception from the perspectives of several philosophers. It describes how René Descartes viewed sensation as potentially deceiving and reason as the only certain path to knowledge. In contrast, John Locke was an empiricist who believed experience through the senses was the true basis of knowledge. Later, Edmund Husserl studied perception and argued objects are contents of experience constructed by the perceiving subject. Wilhelm Wundt then established one of the first psychology laboratories taking an experimental approach to studying the perception.
With 25 years’ experience, in 23 countries, I help companies get more sales - faster, particularly in complex, multi-site and International environments.
Case examples - Merry Ann Moore content marketing, PR, branding & moreMerry Ann Moore
This document provides summaries of 10 case studies involving marketing, public relations, and communications projects. The case studies covered a range of clients and industries, including technology companies, political campaigns, retailers, environmental non-profits, and more. For each case, the document outlines the client and project background, objectives, tactics or approaches used, and results.
Investors Group offers consultants an entrepreneurial environment with industry-leading training and support. Consultants have flexibility and independence in running their own business while receiving mentorship. The opportunity provides exceptional income potential and support for community involvement. Investors Group has over 80 years of industry leadership with over $58 billion in assets under administration.
El documento describe un sistema para crear tarjetas de vocabulario que ayudan a aprender nuevas palabras. El sistema involucra escribir la palabra, su pronunciación, prefijos, raíces, definiciones y sinónimos en tarjetas. Las tarjetas se estudian repitiendo el proceso de definir la palabra y verificar la definición en el reverso. Este método sistemático de crear y estudiar tarjetas de vocabulario puede ayudar a ampliar el vocabulario de una persona.
This document provides a brief history of openings and closures from the 1800s to present day, highlighting key innovations over time. It discusses trends in demographics showing an aging population and buying power of older consumers. Finally, it covers design considerations for intuitive openings that account for physical changes with age as well as behavioral and environmental factors.
The document discusses accessibility in online content. It addresses different learning styles (visual, auditory, kinesthetic) and user lifestyles (podcasts, reading speed, downloads vs streaming). It provides tips for objectives, content planning, storyboarding, diagrams, permissions, transcribing, captions, templates, and presentation of content. The overall message is that accessibility benefits people with visual/hearing impairments, motor difficulties, attention spans, portability needs, and language learning through improved production and inclusion of everyone.
This document provides a digital marketing plan that includes strategies for search engine optimization (SEO), social media management (SMM), and pay-per-click advertising (PPC). The SEO section outlines on-page and off-page optimization tactics. The SMM section includes a content calendar with different types of posts to be shared on various days of the week across social media platforms. It also provides recommendations for what type of content to post each day of the week on Facebook and Instagram.
The document provides a social media strategy for Twitter, Facebook, and LinkedIn. For Twitter, the strategy is to build an audience of local businesses and actively engage users through different types of targeted tweets at optimal times. The Facebook strategy is to showcase work and mirror engaging Twitter content. The LinkedIn strategy is to use the profile to provide company information and connect with employees, clients, and local businesses through groups related to target markets.
Nonprofit Blogging Best Practices: Why Your Nonprofit Needs a Blog and How to...4Good.org
Despite the popularity of social media including “micro-blogging” sites like Tumblr and twitter, traditional blogging is still one of the most important tools in your digital marketing arsenal.
Larger nonprofits have been early adopters of blogging, seeing the benefits in increased website traffic, email sign ups and online donations. A consistent, quality blog has been proven to have a direct benefit on marketing and fundraising efforts – so why do so many nonprofits ignore this powerful tool?
The question remains: How can smaller nonprofits get on board with blogging and create a dynamic outlet that grows their supporters and helps them accomplish their goals?
10 Best Practices for Business Success on Facebook & Twitter (updated)Molly O'Kane
Social Media and Online Marketing Made Simple Series: An introduction to Online Marketing success for Small Business Owners and Entrepreneurs.
In this series, you will learn the essentials of social media marketing and online marketing for small businesses and entrepreneurs. With billions of social media users, learning how to design and use the right social media channels for your business is crucial. But you need to approach your social media and online marketing activities strategically to get real results. So, in this series, we’ll share proven social media tips and strategies you can use to reach your business’s goals.
By the end of the series, you will choose a platform to go “all-in”. Have a plan of action and the tools you need for success.
Who Should Attend:
• Small Business Owners
• Start Ups
• Those just getting started with Social Media
• Those interested in understanding how social media works
In this class learn how Facebook and Twitter work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
Grab your handout at: http://bloggerithm.com/facebook-twitter-small-business/
10 Best Practices for Business Success on Facebook & Twitter Molly O'Kane
Social Media and Online Marketing Made Simple Series: An introduction to Online Marketing success for Small Business Owners and Entrepreneurs.
In this series you will learn the essentials of social media marketing and online marketing for small businesses and entrepreneurs. With billions of social media users, learning how to design and use the right social media channels for your business is crucial. But you need to approach your social media and online marketing activities strategically to get real results. So, in this series we’ll share proven social media tips and strategies you can use to reach your business’s goals.
By the end of the series you will choose a platform to go “all-in”. Have a plan of action and tools you need for success.
Who Should Attend:
• Small Business Owners
• Start Ups
• Those just getting started with Social Media
• Those interested in understanding how social media works
In this class learn how Facebook and Twitter work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
Grab your handout at: http://bloggerithm.com/blog/facebook-twitter-small-business/
Strategies That Make Money On Facebook - October 2013Julie Mason
This document provides strategies for making money on Facebook, whether or not you have your own business. It begins by outlining the three biggest mistakes most businesses make on Facebook that repel customers. These include having no strategy, not posting enough engaging content. The document then presents three proven profit-generating strategies: 1) "Fill the Diary" by giving customers what they want through regular inspiring posts, 2) "Build a HOT List" through webinars that build an engaged email list, and 3) Ways to make money by becoming an affiliate and selling other companies' products on Facebook. Live examples and metrics are provided to show how these strategies can generate hundreds of dollars per post.
Social is Ready to be Loved - Webinar March 2014HubSpot
According to Forrester Research, 50% of people age 18-23 used social as their primary discovery engine last year.
Google is constantly tweaking its search algorithm, making it extremely difficult for businesses to keep up. More than ever, social can help businesses achieve their goals. In this live webinar, executives from UK marketing agencies, Distilled and Zazzle Media, will discuss how to make the most of your social media efforts.
You'll learn how to:
Growth hack your way to a larger, more engaged audience
Discover why paying for social can really work
Effectively use paid distribution to seed your content
Measure the ROI of your efforts
How To Increase Followers On Instagram | 20 Tips To Increase Instagram Follow...Simplilearn
This tutorial on "How to increase followers on Instagram" will help you understand the top 20 tips used for increasing Instagram followers. However, getting noticed and growing an engaged audience on Instagram is not an easy task. Gaining likes and followers on Instagram help to spread brand awareness and reach potential customers. But, if you are among those marketers who want to know "How to get followers on Instagram?", this video is the best choice for you.
Below are few important tips for your Instagram captions, hashtags, profile, and more, that help you on what to post on Instagram in order to gain more followers and way more visibility in a short period of time.
1: Take advantage of your bio
2: Use relevant hashtags for your content
3: Post your content at the right time
4: Steal followers from your competitors
5: Pay for sponsored posts and product reviews
6: Use geotags for easier discoverability
7: Use Instagram stories to attract followers and grow your
userbase
8: Highlight important stories
9: Ask for followers
10: Take on the latest trends to get more followers
11: Run contests and giveaways
12: Stay consistent with your posts
13: Keep track of your Instagram following
14: Use Instagram ads
15: Create visually attractive and eye-catching advertisements
16: Take advantage of Instagram tools
17: Develop your own signature style
18: Use user engagement to your advantage
19: Use high-quality images and videos
20: Promote your Instagram page on other social media channels
Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.
What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training
The document summarizes an Instagram workshop covering key topics for businesses to utilize Instagram effectively. It includes an introduction to Instagram highlighting its large user base and why businesses should use it. The workshop then covers bringing a business to life through storytelling, creating eye-catching photos and videos, growing an Instagram community through hashtags and engagement, and best practices for interacting with fans on Instagram. Case studies of food and drink brands are also discussed throughout the workshop.
Getting started with Google Plus: The G+ gamechanger!Jon Malach
These slides were used with our Google+ kick-off webinar, the goal was to introduce viewers to the basics of the G+ platform, as well as how to get started. Lastly, we discussed how PerfectMind can assist in converting traffic as well as posting your email newsletter as content!
This document provides an overview of Kennesaw State University's social media presence and strategies from 2010-2013. It discusses the initial creation of Facebook and Twitter accounts used primarily for news, the hiring of a social media specialist, and their efforts to expand the university's presence on other platforms like LinkedIn, Google+, and YouTube. Metrics on growth and engagement are presented for Facebook and Twitter, as well as tactics for boosting content and audiences. Challenges and lessons learned are also reviewed.
The document discusses the importance of using Facebook for business and provides strategies for effective social media integration. It recommends dedicating 30 minutes a day to social media and emphasizes consistency, engagement, and understanding your audience. Specific tips include scheduling posts, connecting with clients, using images to tell stories, and analyzing metrics to improve content. The document also addresses pros and cons of hiring social media managers versus handling it yourself.
This document discusses strategies for using social media platforms like Facebook, Twitter, Pinterest, and Google+ to promote businesses and organizations. It provides tips for optimizing profiles on each platform, such as posting engaging images and videos on Facebook, keeping tweets concise, categorizing pins on Pinterest by topic, and claiming and verifying business profiles on Google+. The document emphasizes measuring the effectiveness of posts, recycling content across platforms, and engaging followers to increase visibility and drive traffic.
SCB Networking at the Watershed June 2013 - Exploiting Social Media noisy lit...Science City Bristol
This document provides tips and strategies for using social media platforms like Facebook, Twitter, Pinterest, and Google+ to promote brands and businesses. It discusses optimizing Facebook pages, engaging audiences, using images and video on social platforms, measuring success on Facebook Insights, tweeting strategically, setting up business accounts on Pinterest and Google+, and repurposing content across platforms for search engine optimization. The overall message is that social media requires strategic planning and content repurposing to build audiences and drive traffic.
TabSite & Kuno Creative Webinar on Facebook MarketingMike Gingerich
Marketing with Facebook - How to build your fan page presence, capture "Likes", and engage your community. Includes tips on when to post, what to post, and more.
GiftWorks Webinar - How Nonprofits Can Use Pinterest to Raise Money, Create A...Julia Campbell
In this free webinar you will learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money.
Topics to be covered include: Why your nonprofit needs to get on Pinterest, now; the difference between a personal profile and a Company profile; examples of nonprofits that are kicking butt on Pinterest and why; the nuts and bolts of viral pinning; the qualities of a highly re-pinnable image; ways to integrate your efforts with your other social media platforms.
Social Media Update: What's Hot and What's Not - October 2013 Julia Campbell
Here are the slides from my presentation and seminar at the Enterprise Center at Salem State University, titled Social Media Update: What's Hot and What's Not.
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
EASY TUTORIAL OF HOW TO USE REMINI BY: FEBLESS HERNANEFebless Hernane
Using Remini is easy and quick for enhancing your photos. Start by downloading the Remini app on your phone. Open the app and sign in or create an account. To improve a photo, tap the "Enhance" button and select the photo you want to edit from your gallery. Remini will automatically enhance the photo, making it clearer and sharper. You can compare the before and after versions by swiping the screen. Once you're happy with the result, tap "Save" to store the enhanced photo in your gallery. Remini makes your photos look amazing with just a few taps!
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
Lifecycle of a GME Trader: From Newbie to Diamond Handsmediavestfzllc
Your phone buzzes with a Reddit notification. It's the WallStreetBets forum, a cacophony of memes, rocketship emojis, and fervent discussions about Gamestop (GME) stock. A spark ignites within you - a mix of internet bravado, a rebellious urge to topple the hedge funds (remember Mr. Mayo?), and maybe that one late-night YouTube rabbit hole about tendies. You decide to YOLO (you only live once, right?).
Ramen noodles become your new best friend. Every spare penny gets tossed into the GME piggy bank. You're practically living on fumes, but the dream of a moonshot keeps you going. Your phone becomes an extension of your hand, perpetually glued to the GME ticker. It's a roller-coaster ride - every dip a stomach punch, every rise a shot of adrenaline.
Then, it happens. Roaring Kitty, the forum's resident legend, fires off a cryptic tweet. The apes, as the GME investors call themselves, erupt in a frenzy. Could this be it? Is the rocket finally fueled for another epic launch? You grip your phone tighter, heart pounding in your chest. It's a wild ride, but you're in it for the long haul.
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
30 days of social media marketing - The Digital Imaging Show Birmingham 2014
1. How to Make Friends
& Influence People
& Influence People
{30 days of Social media marketing}
@memorygate #DIGSHOW2014
2. The bit about me
I Shoot Babies
[mostly]
Keen Blogger
Studio in South
Wimbledon in a
Soft-Play Centre
@memorygate #DIGSHOW2014
3. What has been going on?
Google+ is dying or rather Google is slowly
killing it.
You no longer get a Google+ account when
you sign up for GMail
G+ Photos and hangout separated
Authorship markup is no longer supported in
web search
@memorygate #DIGSHOW2014
4. Facebook
You must not incentivize people to use social
plugins or to like a Page. This includes offering
rewards, or gating apps or app content based
on whether or not a person has liked a Page.
It remains acceptable to incentivize people to
login to your app, checkin at a place or enter a
promotion on your app’s Page.
@memorygate #DIGSHOW2014
5. Facebook
To ensure quality connections and help
businesses reach the people who matter to
them, we want people to like Pages because
they want to connect and hear from the
business, not because of artificial incentives.
We believe this update will benefit people and
advertisers alike.
@memorygate #DIGSHOW2014
6. Noone see my stuff
Facebook tells us that the average user would
see 1,500 stories in a given day. Facebook’s
algorithms bring that number down to a more
manageable 300.
50% of Page have been acquired via a like
gate
@memorygate #DIGSHOW2014
7. Facebook
the average page only reaches 7% of its fans daily
Facebook has claimed that Facebook pages
reach 16-17% of their fans on average
More about that later......
@memorygate #DIGSHOW2014
8. What are we trying to
achieve?
More £££
This can be achieved in a few ways
Better paying clients
Returning clients - a returning client is much
cheaper than a new one
@memorygate #DIGSHOW2014
9. What are we trying to
achieve?
Some people of course are after Fame
....or is it Authority?
Authority is far more valuable than popularity
@memorygate #DIGSHOW2014
10. Authority
Authority ranks you higher in Google
Authority gets better clients
Authority lets you put your prices up
Authority allows you to work less but requires
more work to achieve.
Authority gets you free shit
Authority requires hard work and needs to be
earned. There are no shortcuts.
@memorygate #DIGSHOW2014
11. How do I get more……likes
What is the value of a like anyway?
It's an indicator. If you cheat people into a like then it's Authority is far more valuable than popularity
@memorygate #DIGSHOW2014
12. How to get more real likes
The easiest and quickest way is to be an awesome photographer "Your story feeds your community" Zack Arias
"Be truthful and tell your story"
@memorygate #DIGSHOW2014
13. My Story
(The last 30 days)
(The last 30 days)
@memorygate #DIGSHOW2014
14. Day 1 - Goals
Increase our exposure to followers / fans
Increase average amount of weekly bookings
Learn, share and experience more.
@memorygate #DIGSHOW2014
15. Day 1 - Target audience
Increase our exposure - Parents, engaged
couples, industry specific businesses,
photographers
Increase booking - Parents, engaged couples
Learn, share - Photographers, marketers,
industry specific businesses
@memorygate #DIGSHOW2014
16. Day 1 - What problems am
trying to solve?
Parents - educate and amuse
industry specific businesses - Amuse, promote
and educate
Photographers - educate and amuse
Marketers - educate and promote
Engaged Couples - educate and amuse
@memorygate #DIGSHOW2014
17. Day 1 - Voice - who am I?
Baby photographer
1st time dad
Marketer
Business owner
Wedding photographer
@memorygate #DIGSHOW2014
18. Day 1 - what is my story?
Being a new dad
Being a baby photographer
Being a photography business
owner
@memorygate #DIGSHOW2014
19. Day 1 - Interests
Parenting
Babies
Photography
Business
Social Media
Marketing
Weddings
@memorygate #DIGSHOW2014
20. Day 1 - Tone
http://www.wordle.net
@memorygate #DIGSHOW2014
22. Day 1
Where I began 5th Oct 7am
Where I began 5th Oct 7am
Facebook - 697 Page Fans
Twitter - 3248 followers
Instagram - 351 followers
Google+ - 583 followers
Pinterest - 338
LinkedIn 323
@memorygate #DIGSHOW2014
23. Day 2 - The morning feed
Facebook - check updates - respond
Twitter - check updates - Follow interesting / relevant new followers -
follow a couple of related followers and send a couple of RTs if
interesting
Instagram check updates - check feed- like interesting photos. Follow
interesting / relevant new followers and people that like my photos
Pinterest - check updates - follow interest boards from new followers.
Check feed, Pin interesting pictures
Google+ - check updates - check feed - like share and comment
interesting content - comment and share Daily page update - find new
followers - follow 4 or 5 active users
@memorygate #DIGSHOW2014
24. Day 2
Did the same at 1pm
Posted pictures at FB and
Instagram
Repeated in the evening
Shared Instagram Image later in
the day - at least 1 new Instagram
follower came from Facebook
@memorygate #DIGSHOW2014
25. Day 3
Did the morning feed
check-ins and shares
Tagged and followed new
person mentioned in one
of the articles I shared
@memorygate #DIGSHOW2014
26. Day 3 Instagram Idea
Picked out 7 newborn
pictures I took of my
daughter
Schedule Instagram
posts using Latergram
http://top-hashtags.com/
#newborn #newbornweek
#baby #newbornbaby
#cute #photooftheday
#beautiful #picoftheday
#family #cutestbaby
#oneweekold #sleepy
@memorygate #DIGSHOW2014
27. Day 4
Did the morning feed
check-ins and shares
Posted first Instagram
photo via my iPad
Shared a couple of
pictures on our Facebook
Page in the day
Set-up Buffer for FB
Page posting 7:30pm
@memorygate #DIGSHOW2014
28. Day 4
Buffered the
last couple of days of
Instagram pictures to
post on FB and twitter
@memorygate #DIGSHOW2014
29. Day 4 - Finding content
Started to use http://feedly.com/
Before I used the OLD Reader and FeeddlerPro - but
this is better - imported opal file from The Old Reader
Feed categories - Marketing - photography - Mummy
blogs - wedding photographers - portrait
photographers - wedding blogs
@memorygate #DIGSHOW2014
30. Day 5
Did the morning feed
check-ins and shares
Posted first Instagram
photo via my iPad
Scheduled preview
image posted on
Facebook in the
morning
@memorygate #DIGSHOW2014
31. Day 5 - Scheduling table
@memorygate #DIGSHOW2014
32. Day 5 - The HootSuite
Scheduling table
Each blog post is
tweeted once a
day for 7 days
The URL is the
same but the text
and time of day
are always
different
@memorygate #DIGSHOW2014
33. Day 6
Morning Feed check-insInstagram postThe limits of free Buffer - 10
links in the Buffer at a timeUsing HootSuite for sharing additional links
from FeedlyIn HootSuite - Auto schedule settings - limit sends to twice
a day between 7am and 9pm - HootSuite picks the best times.On the
iPad - Instal the Hootlet app to Safari
In Feedly - No integration like BufferOpen interesting links in Safari
and click the Hootlet tab - set to auto schedule
In Feedly - No integration like BufferOpen interesting links in Safari and
click the Hootlet tab - set to auto schedule
@memorygate #DIGSHOW2014
34. Day 6 Marketing day!
Create and
schedule blog
posts for the week
- these will be
shared next
weekCreated
email campaign
based on an email
offer from a
supplier
Create and schedule
blog posts for the
week - these will
be shared next
weekCreated
email campaign
based on an email
offer from a
supplier
@memorygate #DIGSHOW2014
35. Day 6 Marketing day!
Create and send
out a direct mail
campaignSent
500+ letters
Create a
Facebook offer
the same as the
direct mail
campaign
Create and send out
a direct mail
campaignSent
500+ letters
Create a
Facebook offer
the same as the
direct mail
campaign
@memorygate #DIGSHOW2014
36. Day 7
• Morning check-insPosted daily Instagram photoOn Pinterest - Created a board Cameron Lee - searched for an pinned a load of
imagesFollowed people who have also pinned his imagesLooked at the Most Popular feed, liked, commented and pinned 3 or 4 imagesOn
Instagram - Searched for local hashtags for example #WimbledonVillage followed those people.....some of them at least!On Twitter - took a
selfie and posted it......just to break up my feed ;)Created a YouTube playlist and wrote a first draft blog article - this will either be posted at
Eddie Catz or London Mums blog next week.
Morning check-insPosted daily Instagram photoOn Pinterest - Created a board Cameron Lee - searched for an pinned a load of imagesFollowed people
who have also pinned his imagesLooked at the Most Popular feed, liked, commented and pinned 3 or 4 imagesOn Instagram - Searched for local
hashtags for example #WimbledonVillage followed those people.....some of them at least!On Twitter - took a selfie and posted it......just to break up my
feed ;)Created a YouTube playlist and wrote a first draft blog article - this will either be posted at Eddie Catz or London Mums blog next week.
@memorygate #DIGSHOW2014
37. Day 8
• Morning check-insPosted Instagram imageAuto post from 72 hour deal posted to FacebookCreated a Twitter list - Social Media Experts - for
those that weren't already I added their blog feeds into FeedlySearched for "mum blog" on TwitterSubscribed to Mummy Bloggers / Mumsnet
bloggers Twitter lists
Morning check-insPosted Instagram imageAuto post from 72 hour deal posted to FacebookCreated a Twitter list - Social Media Experts - for those that
weren't already I added their blog feeds into FeedlySearched for "mum blog" on TwitterSubscribed to Mummy Bloggers / Mumsnet bloggers Twitter lists
@memorygate #DIGSHOW2014
38. Day 9
• Daily check-insFollowed interests on Pinterest - parenting - pregancy Joined local Google+ communities and followed a few active members
Daily check-insFollowed interests on Pinterest - parenting - pregancy Joined local Google+ communities and followed a few active members
@memorygate #DIGSHOW2014
40. Day 9 Social Bro
People to
follow
based on
the search
term
“newborn”
@memorygate #DIGSHOW2014
41. Day 9 Social Bro
People to
follow
based on
the search
term
“newborn”
@memorygate #DIGSHOW2014
42. Day 9 last Facebook paid
Campaign results
• Spent £20 over 2 daysTotal reach 968Offers Claimed 33
Spent £20 over 2 daysTotal reach 968Offers Claimed 33
@memorygate #DIGSHOW2014
43. Day 10
Semi rest day
Semi rest day
• Still tweeting and sharing lots via HootSuite Daily check-insGoogle+ - followed a few people invited to the next event on my calendar - this event
Still tweeting and sharing lots via HootSuite Daily check-insGoogle+ - followed a few people invited to the next event on my calendar - this event
@memorygate #DIGSHOW2014
44. Day 11
Prep day
Prep day
• Sunday - check-ins later in the day - from the studio rather than iPad Instagram sharing - new plan for the week - 7am and 7pm share schedule edited
14 images ready to postUpdated hashtags
• #newborn #baby #newbornbaby #cute #photooftheday #beautiful #picoftheday #family #macro #macrophotography
#newborn #baby #newbornbaby #cute #photooftheday #beautiful #picoftheday #family #macro #macrophotography
@memorygate #DIGSHOW2014
46. Day 11 - Prep day
Created a little montage
and scheduled to post
tomorrow morning
Create a blog post
for these images
@memorygate #DIGSHOW2014
47. Day 11 - Prep day
Created an
Elodiedh Gallery on
my personal
Google+ page
posted Instagram
images from the
previous week plus
one in blog posts
@memorygate #DIGSHOW2014
48. Day 12
Created my tweet
and FB schedule
for the week in
HootSuiteAdded
in my blog feeds
to different social
networks
Created my tweet
and FB schedule
for the week in
HootSuiteAdded
in my blog feeds
to different social
@memorygate #DIGSHOW2014
49. Day 12
• Updated Buffer Google+ posts to twice a day 11am and 9pm - Pinned the last week's images from my blog postsScheduled tweets for this event
with discount code and hashtag - also mentioned all the speakers on twitterFilled Buffer with posts from Feedly
Updated Buffer Google+ posts to twice a day 11am and 9pm - Pinned the last week's images from my blog postsScheduled tweets for this event with discount
code and hashtag - also mentioned all the speakers on twitterFilled Buffer with posts from Feedly
@memorygate #DIGSHOW2014
50. Day 13
• Usual check-ins 2 images posted to InstagramHootSuite
Click Summery came through
Usual check-ins 2 images posted to InstagramHootSuite Click
Summery came through
@memorygate #DIGSHOW2014
51. Day 14
• Check-ins and followsConnected with Business Director from a corporate job I did the day before.Spent a few minutes on LinkedIn - shared a post
one our our recent clients has shared. Facebook Page Updates - Reach 600.8% riseInsterestingly this was the same reach (5k) as two other
pages I am an admin of (I don't mange these pages)One page has double the fans the other has 4.5 times as many.93.6% increase in
engagement rate
Check-ins and followsConnected with Business Director from a corporate job I did the day before.Spent a few minutes on LinkedIn - shared a post one our our
recent clients has shared. Facebook Page Updates - Reach 600.8% riseInsterestingly this was the same reach (5k) as two other pages I am an admin of (I
don't mange these pages)One page has double the fans the other has 4.5 times as many.93.6% increase in engagement rate
@memorygate #DIGSHOW2014
52. Day 15
• Morning check-insInstagram images sharedGoogle+ followed about 20 active group members of a UK parenting
group #throwbackThursdayAutomatic Facebook post from SumAll - they send a nice little email with a preview tonight before so you can go into
your Activity Log and edit or remove the post.
Morning check-insInstagram images sharedGoogle+ followed about 20 active group members of a UK parenting group #throwbackThursdayAutomatic
Facebook post from SumAll - they send a nice little email with a preview tonight before so you can go into your Activity Log and edit or remove the post.
@memorygate #DIGSHOW2014
59. Day 19 Blog post day
Lion King Parody at Memory GateBreast-feeding
Rant at London Mums blogBaby music post at
Eddie Catz blogMaternity image showcase at The
Baby photographers Maternity Day! Pinned lots of
our images from our maternity gallery Maternity
session blog post
Lion King Parody at Memory GateBreast-feeding
Rant at London Mums blogBaby music post at
Eddie Catz blogMaternity image showcase at The
Baby photographers Maternity Day! Pinned lots of
our images from our maternity gallery Maternity
session blog post
@memorygate #DIGSHOW2014
60. Day 19 Blog post day
Behind the scenes
image on
Facebook
Behind the scenes
image on
Facebook
@memorygate #DIGSHOW2014
61. Day 20
More tweeting to delegates but also suppliers
@memorygate #DIGSHOW2014
63. Day 21
Pinterest optimisation - renamed all boards to make more
descriptive - added better descriptions Created a private Twitter
list - linked to data capturePublishing controversial content -
breastfeeding article - good response on Twitter and Facebook
so far..Not attacking my audience is important
Pinterest optimisation - renamed all boards to make more
descriptive - added better descriptions Created a private Twitter
list - linked to data capturePublishing controversial content -
breastfeeding article - good response on Twitter and Facebook
so far..Not attacking my audience is important
@memorygate #DIGSHOW2014
64. Day 22
• BuzzSumo - find and share popular
contentFind influencers and get alerts
BuzzSumo - find and share popular contentFind
influencers and get alerts
@memorygate #DIGSHOW2014
84. Day 27 Klout
Daily follow
suggestionsDaily
post suggestions
@memorygate #DIGSHOW2014
85. Day 27 Facebook Reach
24th - 30th - 23 posts - lots of linksTotal Reach 2477Average Reach per post 107.7 - 15%Daily
Fans reach 50%Best LINK - 584 - Is breastfeeding really best for your baby? @londonmums
83.42% reachWorst LINK - 22 - Photography for parents in London @londonmums
3.1% reach
@memorygate #DIGSHOW2014
86. Day 27 Facebook Reach
17th - 23rd 22 postsTotal Reach 2374Average Reach per post 107 - 15%Daily Fans reach
48%Best - Photo - 329 LEGO fire walk anyone?
Worst LINK - 22 -"Ben’s Amazing Fondant au Chocolat Recipe from Franglaise Cooking"
http://buff.ly/XqTpS0 good read
@memorygate #DIGSHOW2014
87. Day 27 Facebook Reach
10th - 16th 12 posts - only 3 linksTotal Reach
70258 Ave reach per post 8%!Daily Fans reach
14%
10th - 16th 12 posts - only 3 linksTotal Reach
70258 Ave reach per post 8%!Daily Fans reach
14%
@memorygate #DIGSHOW2014
88. Day 27 Facebook Reach
3rd - 9th 14 posts - 1 offer 1 link 12 photos Total Reach 2820Average Reach per post 201 -
29% Daily Fans reach 58%Best - Photo - 329 LEGO fire walk anyone?
Best performer?Link - 705 - 100% reach
Let the #royalbaby fever begin ..... Again http://m.bbc.co.uk/news/uk-29108010
@memorygate #DIGSHOW2014
89. Day 27 Facebook Reach
Over 4 weeks Total Reach 8373Average Reach per post 398.7Up to 57% of my fans have seen
my postsSingle post reach average from 71 posts - 118 - 17%
In 4 weeks between 17% and 57% of my fans have seen my posts
@memorygate #DIGSHOW2014