Intellectual property (IP) encompasses creations like manuscripts and designs, which can be protected through patents, copyrights, and trademarks. Copyright grants creators exclusive rights for a limited time, while trademarks can evolve into generic terms for products. Patents protect inventions by requiring public disclosure of technical details, and trade secrets safeguard business practices or information that provide competitive advantages.

1. Intellectual Property

2. Intellectual Property
A work or invention that is the result of
creativity, such as a manuscript or a design, to
which one has rights and for which one may
apply for a patent, copyright, trademark, etc.

3. Protection
• Your ideas and
inventions and
creativity are your
property and legal
protection is offered by
filing with the
government
• US Patent and
Trademark Office
• Uspto.gov

4. Basic Types of IP
• Copyright
• Trademark
• Patent
• Trade Secret

5. Copyright
• Copyright is a legal right
created by the law of a
country that grants the
creator of an original
work exclusive rights for
its use and distribution.
This is usually only for a
limited time.
• Typically, the duration of
a copyright spans the
author's life plus 50 to
100 years

6. Public Domain
The state of belonging or
being available to the
public as a whole, and
therefore not subject to
copyright.

7. Trademark
• Branding
• Logo
• Tagline

8. Generic Trademark
A generic trademark, also known as
a genericized trademark or proprietary eponym,
is a trademark or brand name that, due to its
popularity or significance, has become the
generic name for, or synonymous with, a general
class of product or service, usually against the
intentions of the trademark's holder. The
process of a product's name becoming
genericized is known as genericide.

9. Trademark Spectrum

11. Trademark spectrum

12. Patent
A patent is an exclusive right
granted for an invention,
which is a product or a
process that provides, in
general, a new way of doing
something, or offers a new
technical solution to a
problem. To get a patent,
technical information about
the invention must be
disclosed to the public in
a patent application.

14. Trade Secrets
• A trade secret is
a formula, practice, proce
ss, design, instrument, pa
ttern, commercial
method, or compilation
of information not
generally known or
reasonably ascertainable
by others by which
a business can obtain an
economic advantage over
competitors or
customers.

15. Famous Trade Secrets
• The Google Search Algorithm.
Google developed a search
algorithm and continues to
refine it. ...
• Kentucky Fried Chicken. ...
• Coca-Cola. ...
• Lena Blackburn's Baseball
Rubbing Mud. ...
• New York Times Bestseller List.
...
• Listerine. ...
• WD-40. ...
• Twinkies.

16. Intellectual Property