1. Berglind Hallgrímsdóttir
Director
Impra SME and Entrepreneur Services
1

2. A common platform for innovation
within Green Growth and Welfare
Nordic Innovation Forum

3. THE VISION
...is for the Nordic Region to
be a leading innovation region
in green growth and welfare

4. Bruntland Report:
Three Pillars of Sustainability
Social
Equitable
Bearable
Sustainable
Environmental Economic
Viable
Source: stylized representation of ”Our Common futures” definition of sustainability / Bruntland report

5. The Green Economy
Environment
Society
Economy

6. Leading Welfare Societies
Strengths Weaknesses
• Values and visions • Innovation only flourishes locally
• Fragmentation - Lack of coordination
• A history of promoting innovation
• “Not-Invented-Here” syndrome
• Empowering users and customers
• “No-failure” culture impedes innovation
• Trust, flat hierarchies and the power of • Public institutions are rewarded for
employees stable operations – not innovation
• Networks that succed at innovation • Scale is lacking
Opportunities Threats
• High costs in Nordic countries
• Enabling Technology
• A crowded marked
• Innovative public procurement and
• Small Nordic markets – global growth
tendering
lies in Asia
• Rewarding copycats • Actual austerity predominates instead
• Branding Nordic strengths to boost of innovation
export

7. The Experimental Society
Innovation is a knowledge-based competitive
edge, used to the benefit of business, society
and well-being

8. Recommendations for Action
Public sector Public Sustainable
Innovation procurement business
of innovation models
Green Growth and Welfare
Nordic Added Value
Global Outlook

9. Public Sector Innovation
• Reccomendation 1
A vision is needed for Innovation in welfare
and green growth in the Nordic Public
Sectors
• Recommendation 2
Joint Nordic programme to train civil servants
at local and national levels to manage
innovation for the renewal of public services

10. Public Procurement of
Innovation
• Reccomendation 1
Nordic governments should set a goal for
procurement of Innovation. 3% of all public
procurement should be innovations
• Recommendation 2
„Nordic guidebooks“ for public procures and
policy makers should be created
• Recommendation 2
Nordic Knowledge Transfer Network for
public procurement should be established

11. Sustainable Business Models
• Recommendation 1
A study on the Social Business Models
should be commissioned
• Recommendation 2
Ongoing Nordic efforts on Green Business
Models should be strenthened and continued

12. 12