Lessons learned building BraveBits for past 6 years.

1. Lessons Learned Building a Successful
Online Business and Company Culture
in Vietnam
by Thang Bui, CEO of BraveBits
/bui.huy.thang thangbh@bravebits.vn

2. System Administrator
Quality Assurance
6YEARS
Design
50MEMBERS
Department UX
Department
Developers
MKT/Sales
Department

4. Lessons Learned Building
Company Culture in Vietnam

5. 1. Find the (real) purpose of the company
“The two most important days in your life
are the day you are born and the day you
find out why.”
Mark Twain
…or you will get lost, feel stress and give up

6. 2. Recruit people that share the purpose
“You cannot unify everyone’s thoughts, but
you can unify everyone through a common
goal.”
Jack Ma
…or you won’t find the right people

7. 3. Step back and support
“It is better to lead from behind and to put
others in front. You take the front line when
there is danger."
Nelson Mandela
…or you will limit the whole company to just yourself

8. Lessons Learned Building
(Relatively) Successful Online
Business in Vietnam

9. 1. Treat customers in the right way
“Nhập gia tùy tục”
Thành ngữ Việt
…or, you won’t fit into the market

10. 2. Focus on the value
“Strive not to be a success, but rather to be
of value."
Albert Einstein
…or, you won’t build enduring relationship with customers

11. 3. Always think about the next step
“Today will die tomorrow.”
Algernon Charles Swinburne
…or you will have to change all the time and pay high price

12. Let’s keep in touch
/bui.huy.thang
thangbh@gmail.co
m
@thangbh
Thank you :)