2. How To Blog
The Basics of Blogging and Other
Easy Tips to Get Started
DIGIQOM Centre of Excellence
3. Set Your Goals
Are you blogging for yourself?
Are you blogging for a company?
Are you blogging for a cause?
Thoughts
Your goals will help determine how often you want to
blog. If you’re working for a company, you’ll want to
blog frequently and write about something that fits your
target audience.
DIGIQOM Centre of Excellence
4. Your Topic, Your Passion or Your
Cause
• Choose a topic that you can write about at
least once a week.
• Choose a topic that will be interesting to
your target audience.
DIGIQOM Centre of Excellence
5. Blog Setup
• Sign up for free on Blogger or Wordpress.
• Fill out the information as requested, although
you don’t have to necessarily fill out
everything all at once.
DIGIQOM Centre of Excellence
6. Blog Post Nitty Gritty
250 to 350-word long blog posts are comfortable in reading
length.
Break up the text with catchy subheads in bold.
Keep paragraphs short—4 to 6 sentences
Lots of links and Pictures
DIGIQOM Centre of Excellence
7. Blog Layout
Profile: Let people know who you are
with a short bio and possibly a
picture.
• Blogroll: This is the list of
Web sites you like to read.
Social Links: Put in links to your other
social accounts on Facebook, Twitter,
etc.
DIGIQOM Centre of Excellence