Find new keywords Ideas: Get keyword ideas based on topics, competitors or websites Planner: Plan an AdWords campaign and get keyword stats We'll focus on the Planner tool for keyword research purposes.

1. What is SEO?
Search engine optimization (SEO) is the process of
affecting the visibility of a website or a web page in a
web search engine's unpaid results—often referred to
as "natural", "organic", or "earned" results.
Source: Wikipedia

2. Keyword Research
10 Free Keyword Research Tools
1. Google AdWords: Keyword Planner
2. AdWord & SEO Keyword Permutation Generator
3. Google Correlate
4. IMforSMB Bulk Keyword Generator
5. Keyword In
6. Soovle
7. Ubersuggest
8. Wordtracker Scout
9. WordStream Free Keyword Tool
10. SEO Chat Suggestion Keyword Finder

3. Keyword Research Process
1 • Set up a spreadsheet template
1 • Build A List Of Seed Keyword
1 • Use Keyword Shitter to create long tail keywords
1 • Reverse lookup with Google Keyword Planner
1 • Filter by search volume
1 • Remove high competition keywords

4. How to Get The Most Out of the Google Keyword Planner
STEP #1: ACCESS THE GOOGLE KEYWORD PLANNER
https://adwords.google.com/KeywordPlanner

5. How to Get The Most Out of the Google Keyword Planner
STEP #1: Next, login to your Google Adwords account. Click on “Tools”
from the toolbar and choose “Keyword Planner”:

6. How to Get The Most Out of the Google Keyword Planner
STEP #3: You’ll be presented with three different tools within the Google
Keyword Planner (under “Where would you like to start?”):

7. How to Get The Most Out of the Google Keyword Planner
STEP #3: You’ll be presented with three different tools within the Google
Keyword Planner (under “Where would you like to start?”):