SlideShare a Scribd company logo
B2B Sales Customer Acquisition
What We Know About Sales
Caveat Emptor.
Be careful if you decide everything based on price. “Value” is different from “Price.”
Price is not what matters—what is important, is the total value.
Value takes into ROI, setup training and ongoing support, and the total utility
received. It is safe to say that no one is a satisfied loyal customer, and RAVING FAN
based on price.

“More

than 80% of all companies are wasting money on sales
because they don’t clearly understand their customers’ needs.”
-Tom Leidigh, Infinity Contact Founder and CEO

The above statistic is shocking. As much as 80% of sales budgets is wasted on the wrong programs,
in the wrong places, and on non qualified buyers.
How much money are you prepared to waste in your sales efforts?
To avoid waste, ask yourself:


Do you have an in-depth understanding of current & prospective customer usage.
This knowledge will help you refine your sales efforts because you can find other prospects
with similar problems and show clear examples of other companies who have benefited from
your solutions.



What is your ROI?
Aid buyers in understanding the value proposition offered and reduce barriers to acceptance.



Do all get 2 or more referrals and upsell opportunities from each customer?
Using existing, well-known references is the most effective way to increase acceptance in
the marketplace
http://infinitycontact.com/sitemap/

Read more online:


Addressable Market Report 



Automotive Dealership Sales Acquisition



B2B Lead Generation



B2B Sales Customer Acquisition



SMB Sales Market Share Leadership



Build Your Own Virtual Sales Team 



Buyerlytics The Science of Selling



Converting Contact Data into Sales Intelligence



Delivering Exception Sales Campaign ROI



Energy Excellence Execution



Get Customers. Keep Customers.



Outsourced b2b sales



B2B sales outsourcing



Shift to Buyerlytics 



SMB Market Share Leadership



Automotive Dealership Sales Acquisition



Automotive Dealership Customer Retention Loyalty Programs



B2B Customer Acquisition System



B2B Multi-Channel Sales Campaigns

Competencies
Automotive Dealership Sales Acquisition, Automotive Dealership Customer
Retention Loyalty Programs, B2B Customer Acquisition System, B2B Sales, SMB
Sales Leadership, Selling to the SMB Buyer, Multi-Channel Sales Campaigns,
Customer Service Lifecycle Touchpoint Retention Programs.

Page 2 of 3
We understand the SMB marketplace.
We know the SMB buyer's budget, buying habits and preferences, and top
priorities/concerns.

Infinity Contact specializes in deploying B2B inside sales teams focused on
acquiring SMB customers.

Take a tour of Infinity here:
http://www.infinitycontact.com/tour/

Page 3 of 3

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B2B SMB Sales market share customer acquisition leadership

  • 1. B2B Sales Customer Acquisition What We Know About Sales Caveat Emptor. Be careful if you decide everything based on price. “Value” is different from “Price.” Price is not what matters—what is important, is the total value. Value takes into ROI, setup training and ongoing support, and the total utility received. It is safe to say that no one is a satisfied loyal customer, and RAVING FAN based on price. “More than 80% of all companies are wasting money on sales because they don’t clearly understand their customers’ needs.” -Tom Leidigh, Infinity Contact Founder and CEO The above statistic is shocking. As much as 80% of sales budgets is wasted on the wrong programs, in the wrong places, and on non qualified buyers. How much money are you prepared to waste in your sales efforts? To avoid waste, ask yourself:  Do you have an in-depth understanding of current & prospective customer usage. This knowledge will help you refine your sales efforts because you can find other prospects with similar problems and show clear examples of other companies who have benefited from your solutions.  What is your ROI? Aid buyers in understanding the value proposition offered and reduce barriers to acceptance.  Do all get 2 or more referrals and upsell opportunities from each customer? Using existing, well-known references is the most effective way to increase acceptance in the marketplace
  • 2. http://infinitycontact.com/sitemap/ Read more online:  Addressable Market Report   Automotive Dealership Sales Acquisition  B2B Lead Generation  B2B Sales Customer Acquisition  SMB Sales Market Share Leadership  Build Your Own Virtual Sales Team   Buyerlytics The Science of Selling  Converting Contact Data into Sales Intelligence  Delivering Exception Sales Campaign ROI  Energy Excellence Execution  Get Customers. Keep Customers.  Outsourced b2b sales  B2B sales outsourcing  Shift to Buyerlytics   SMB Market Share Leadership  Automotive Dealership Sales Acquisition  Automotive Dealership Customer Retention Loyalty Programs  B2B Customer Acquisition System  B2B Multi-Channel Sales Campaigns Competencies Automotive Dealership Sales Acquisition, Automotive Dealership Customer Retention Loyalty Programs, B2B Customer Acquisition System, B2B Sales, SMB Sales Leadership, Selling to the SMB Buyer, Multi-Channel Sales Campaigns, Customer Service Lifecycle Touchpoint Retention Programs. Page 2 of 3
  • 3. We understand the SMB marketplace. We know the SMB buyer's budget, buying habits and preferences, and top priorities/concerns. Infinity Contact specializes in deploying B2B inside sales teams focused on acquiring SMB customers. Take a tour of Infinity here: http://www.infinitycontact.com/tour/ Page 3 of 3