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The Five Highest Performing Marketing Tactics SalesLoft Performed in Our Year of Over 1800% Growth
Salesloft achieved over 1800% growth with effective marketing tactics, focusing on storytelling, risk-taking, targeted content, engagement through email automation, and implementing a trackable strategic plan. Notable strategies included a viral marketing hack at Dreamforce and leveraging authentic content on social media. The emphasis was on creating measurable results and fostering customer intelligence.
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The Five Highest Performing Marketing Tactics SalesLoft Performed in Our Year of Over 1800% Growth
- 1. Top 5 PerformingMarketing Tactics SalesLoft Performed in a Year of Over 1800% Growth Tami McQueen Director of Marketing SalesLoft
- 2. @localATLast JNB -BNA - DFW - ATL
- 4. @localATLast The FastestGrowing SaaS Startup in Atlanta Top 10 Best Places to Work in Atlanta $200K in January to $3.9mm ARR 600+ Customers, 22K+ Users Five to 35 Employees
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- 6. “Our job isto connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they’d like to go.” – Seth Godin @localATLast
- 7. Create captivating contentmarketing #1 through effective storytelling @localATLast
- 8. Authenticity Breeds Credibility Our brains are not hard-wired to understand logic or retain facts for very long. Our brains are wired @localATLast to understand and retain stories.
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- 10. @localATLast #2 TakeBIG risks
- 11. How We ImpersonatedThe Salesforce.com CEO For One Of The Best Marketing Hacks At Dreamforce • 530 LinkedIn Shares • 1,400+ LinkedIn Impressions • 10K Unique Web Visitors • A Story to take to the Grave @localATLast
- 12. Find your nicheand generate targeted #3 content on social media platforms @localATLast
- 13. If you getbored with social media, it’s because you are trying @localATLast to get more value than you create.
- 14. Generate engagement throughemail #4 automation that's not labeled SPAM @localATLast
- 15. @localATLast I drip,you drip, we drip…
- 16. Pre- and post-eventmarketing that is #5 trackable, measurable and scalable @localATLast
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- 18. @localATLast Here’s Howto Hustle…
- 19. Develop a one-pagestrategic plan that is trackable, measurable and scalable http://www2.salesloft.com/mktg-q4 @localATLast
- 20. Implement the AgileMethodology and start sprinting @localATLast
- 21. Send a weeklycompany-wide email with metrics, updates @localATLast
- 22. “Good marketing makesthe company look smart. Great marketing makes the customer feel smart.” @localATLast
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