Conventional wisdom says that social media isn’t appropriate for B-to-B marketing. Conventional wisdom is wrong. Across the corporate landscape, businesses ranging from banks to high-tech firms to plumbing supplies are successfully applying social media tools to connect with customers, channel partners, and suppliers. And as they grow more confident with the tools, they’re experimenting with sophisticated applications like social networks and customer co-creation. B-to-B social media marketing isn’t just about blogs any more. Learn what the innovators are doing. From NewComm Forum, April 22, 2010.
Social Media overview
Role in marketing strategy
Technical aspects explained
Facebook Social Ad campaign
Facebook Social Media metrics
Design Best Practices
Trends in Facebook advertising
Other Social Media platforms
A number of folks attended our open house during NewCo York earlier in May 2015. Attached is the overview deck we presented on BDMI and the trends we are following.
Social Media overview
Role in marketing strategy
Technical aspects explained
Facebook Social Ad campaign
Facebook Social Media metrics
Design Best Practices
Trends in Facebook advertising
Other Social Media platforms
A number of folks attended our open house during NewCo York earlier in May 2015. Attached is the overview deck we presented on BDMI and the trends we are following.
Transforming Employees Into Brand AmbassadorsLauren Friedman
According to the 2014 Edelman Trust Barometer, customers trust the average employee 2X more than a chief executive. Many brands are overlooking one of the most valuable types of advocates — their employees.
Social media gives brands an avenue to do much more than market and advertise. In this new era, our connected customers expect more from us. Social media allows us to deepen customer relationships and becoming a true social business requires all employees.
In this session, Adobe’s Head of Social Business Enablement will walk you through the ins and outs of Adobe’s social media employee training program, Social Shift, as well as the activation programs that take social media training to the next level. By infusing social media into every aspect of the way Adobe does business, we empower and enable all Adobe employees to be active on social media both personally and professionally. Walk away with an understanding of how to run a social media training program and the value it brings to your business.
If you know your way around Facebook and have a good handle on Twitter, it may be time for your business or company to start advertising on social media. To get you started, here is the presentation from a seminar that Innovate Burlington recently did on social media advertising for businesses.
Linkdex’s Chief Strategy Officer, Matt Roberts, gave an interesting talk on ‘SEO for Brands in 2014’ at BrightonSEO.
SEO has changed significantly over the last 12 months and Matt’s presentation focuses on what SEO means to the brands that want and need to be visible and persuasive in the Organic SERPS in 2014.
“Make things happen”
Parts Creative is an idea & innovation agency that invents and reinvents business concepts and integrated social platforms for companies that wants to connect and activate their brand with people within the popular culture.
This presentation is about exploring social media as a process for driving BtoB lead generation But first a word of caution: Leads depend as much on the messages as they do on the media. Maybe more. So this will be a story about managing both media and messages within our Marcom Engine process. A presentation by Keith Bates
Creating a Successful Social Media Campaign (DIMA & PMA@CES)Grow Socially, Inc.
interlinkONE and Grow Socially CEO John Foley, Jr. spoke to the DIMA group at the 2012 PMA@CES event in Las Vegas.
In this presentation, "Creating a Successful Social Media Campaign", John shared information on how companies in the photo industry can utilize social networks to grow their business.
John covers this items such as:
- How to create a social media strategy
- Finding ways to connect with your audience
- Best practices on measuring social media efforts
- And more!
Social media marketing plan for The sparks foundation (tsf).
social media strategy. To reach a large number of audiences.
to enhance the skills of the fresher as well as professionals.
Use customer intimacy to drive competitive advantage.
Learn how to:
** Move from a product-focused, to a customer-focused strategy – understand individuals as well as markets, and focus on relationships as well as transactions.
** Personalized interaction – identify and utilize your customers’ passion points in order to connect with them on a more meaningful and personalized basis.
** The right channel for the right audience – ensure you are reaching the customer in their domain, wherever that may be
The difference between PR and advertising. Helping students decide.edward boches
A simplistic overview of the difference between PR and advertising and the ways in which the two are actually bleeding into each other's territory. Presentation for freshman and sophomores at BU's College of Communication.
Conventional wisdom says that social media isn’t appropriate for b-to-b marketing. Conventional wisdom is wrong. Across the corporate landscape, businesses ranging from banks to high-tech firms to plumbing supplies are successfully applying social media tools to connect with customers, channel partners and suppliers. And as they grow more confident with the tools, they’re experimenting with sophisticated applications like social networks and customer co-creation. B-to-b social media marketing isn’t just blogs any more. Learn what the innovators are doing.
Videos have been removed from this presentation.
Transforming Employees Into Brand AmbassadorsLauren Friedman
According to the 2014 Edelman Trust Barometer, customers trust the average employee 2X more than a chief executive. Many brands are overlooking one of the most valuable types of advocates — their employees.
Social media gives brands an avenue to do much more than market and advertise. In this new era, our connected customers expect more from us. Social media allows us to deepen customer relationships and becoming a true social business requires all employees.
In this session, Adobe’s Head of Social Business Enablement will walk you through the ins and outs of Adobe’s social media employee training program, Social Shift, as well as the activation programs that take social media training to the next level. By infusing social media into every aspect of the way Adobe does business, we empower and enable all Adobe employees to be active on social media both personally and professionally. Walk away with an understanding of how to run a social media training program and the value it brings to your business.
If you know your way around Facebook and have a good handle on Twitter, it may be time for your business or company to start advertising on social media. To get you started, here is the presentation from a seminar that Innovate Burlington recently did on social media advertising for businesses.
Linkdex’s Chief Strategy Officer, Matt Roberts, gave an interesting talk on ‘SEO for Brands in 2014’ at BrightonSEO.
SEO has changed significantly over the last 12 months and Matt’s presentation focuses on what SEO means to the brands that want and need to be visible and persuasive in the Organic SERPS in 2014.
“Make things happen”
Parts Creative is an idea & innovation agency that invents and reinvents business concepts and integrated social platforms for companies that wants to connect and activate their brand with people within the popular culture.
This presentation is about exploring social media as a process for driving BtoB lead generation But first a word of caution: Leads depend as much on the messages as they do on the media. Maybe more. So this will be a story about managing both media and messages within our Marcom Engine process. A presentation by Keith Bates
Creating a Successful Social Media Campaign (DIMA & PMA@CES)Grow Socially, Inc.
interlinkONE and Grow Socially CEO John Foley, Jr. spoke to the DIMA group at the 2012 PMA@CES event in Las Vegas.
In this presentation, "Creating a Successful Social Media Campaign", John shared information on how companies in the photo industry can utilize social networks to grow their business.
John covers this items such as:
- How to create a social media strategy
- Finding ways to connect with your audience
- Best practices on measuring social media efforts
- And more!
Social media marketing plan for The sparks foundation (tsf).
social media strategy. To reach a large number of audiences.
to enhance the skills of the fresher as well as professionals.
Use customer intimacy to drive competitive advantage.
Learn how to:
** Move from a product-focused, to a customer-focused strategy – understand individuals as well as markets, and focus on relationships as well as transactions.
** Personalized interaction – identify and utilize your customers’ passion points in order to connect with them on a more meaningful and personalized basis.
** The right channel for the right audience – ensure you are reaching the customer in their domain, wherever that may be
The difference between PR and advertising. Helping students decide.edward boches
A simplistic overview of the difference between PR and advertising and the ways in which the two are actually bleeding into each other's territory. Presentation for freshman and sophomores at BU's College of Communication.
Conventional wisdom says that social media isn’t appropriate for b-to-b marketing. Conventional wisdom is wrong. Across the corporate landscape, businesses ranging from banks to high-tech firms to plumbing supplies are successfully applying social media tools to connect with customers, channel partners and suppliers. And as they grow more confident with the tools, they’re experimenting with sophisticated applications like social networks and customer co-creation. B-to-b social media marketing isn’t just blogs any more. Learn what the innovators are doing.
Videos have been removed from this presentation.
Bridgeline Digital Get Them Talking Social Strategies that Bring Leads In Fr...Bridgeline Digital
Speakers:
Matt Sullivan - Director of Account Management, Bridgeline Digital
Brian Harris - Director of Digital Services, iSG Bridgeline Digital
It’s no secret that Social Media’s influence as a business channel is growing by the day. Nearly half of all online shoppers rely on Social Media when making a purchase decision. Marketers know this – in fact, 93% say they currently use Social Media for business. But being Social isn’t just robotically pushing out content – it’s about developing a strategy focused on engagement and achieving real ROI. Where do you start? What tools do you need? Glad you asked, join our webinar to find out!
Finally, a clear recipe that marries the influence of Social Media with organizational goals.
• Purpose & Goals: Examination of what Social Media can offer your business
• Social Business: Measurement of true Social ROI
• Execution & Strategy: Identify the tools and planning needed to drive social success
Social Media Disruption B2B IBM Seminar October 2009Team Eleven
Social Media Disruption with a B2B flavour presented to exclusive IBM mid-market conference October 2009. Full video links available at bluurb.wordpress.com
Completo documento que ofrece toda la información necesaria para optimizar las redes y medios sociales (Facebook, Twitter, Linkedin, Google+, Slideshare) con el objetivo de generar leads.
Cách làm Social media cho tầng lớp cấp cao/lãnh đạo của Marketo
Xem thêm các tài liệu, thông tin về digital marketing tại: www.urekamedia.com/news
www.mediaeyes.vn/news
Developing and Managing a Social Media Site for Small and Midsized BusinessMargot Heiligman
Best Practices in Innovative Marketing 2.0 with the use of online communities and social media channels. SAP and Social Media Today's MyVenturepad has proven ROI which has been cited by leading research firms for its best practices in marketing to SMEs (small and mid-sized enterpises).
Why social media? The average U.S. consumer spends 15 hours per week on social media. It is where your customers are. This ebook is intended to help you navigate the ever-changing landscape of social media.
Social Media B2B Marketing: Adhesives and Sealants Industry Entwine Inc
Social Media Revolution - Creating value for your B2B business in the Adhesive and Sealant Industry. A presentation by Entwine Inc at the 2010 ASC Conference
The Conference Board's 2017 Excellence in New Communications Awards Paul Gillin
Slide presentation with videos and capsule descriptions from the 2017 Excellence in New Communications Awards, presented by the Society for New Communications of The Conference Board.
Create Content They've Gotta Read: How to Write for Social MediaPaul Gillin
With so many blog posts, so many tweets and so much mindless chatter filling social networks, how do marketers get the message through? They do it by understanding the culture and the medium, knowing what's important to the audience and speaking to the issues that provoke conversation and response.
Writing for social networks is about capturing attention. It's about finding angles, factoids and quotes that intrigue and provoke using words that no one expects you to use. Don't just tell your audience to look at something; make it something they have to look at it.
Each social network has different styles and techniques that work. In this mini-course, we cover Facebook, Twitter and LinkedIn to show best practices for communicating on each.
This presentation covers:
• How to compose messages for the major social networks that conform to the culture and syntax of each community.
• How to find offbeat angles that catch readers’ eyes and entice them to learn more.
• 20 different ways to approach the same topic and create a unique experience.
10 Tips for Improving Your Social AuthorityPaul Gillin
Social authority is the prominence and influence you gain by sharing your expertise, whether through speaking, writing, teaching or being quoted in the media.
You can’t buy social authority. You can only earn it. Once you do, it pays dividends for a long time. Social media platforms are ideal for building social authority, and there’s no mystery about it. Create compelling, search-friendly profiles, contribute quality content and make as many other people as possible aware of it.
In this presentation I outline 10 ways you can grow your social authority without breaking your back or your budget. Spoiler: It's all about basic blocking and tackling.
B2B Social Media Marketing - Really! (2013 edition)Paul Gillin
Conventional wisdom says that social media isn't appropriate for B2B marketing. Conventional wisdom is wrong.
B2B companies were actually some of the first to adopt social media tools broadly and to discover the benefits of rich, ongoing customer conversations. B2B social media doesn't have the glamour and sex-appeal of big consumer campaigns like the Old Spice man, but Web 2.0 technologies are already firmly entrenched in firms ranging from commodities exchanges to high-tech vendors to sellers of construction supplies.
Success with B2B social media marketing requires understanding what motivates your customers and personalizing the experience. Companies that simply use social media as another way to push a message are missing the point.
This session covers:
--What the innovators are doing and how the unique characteristics of B2B interactions demand a unique approach to social marketing
--Which social tools have shown the greatest payoff for B2B companies (they're different from the ones that work for B2C firms)
--How social media fits into a broader content marketing strategy
This presentation was delivered at the Godfrey FWD:B2B conference in Lancaster, Pa. 11/7/13.
Highlights of IBM Analytics Research ReportPaul Gillin
These highlights come from the IBM report, Analytics: the real-world use of big data
(http://www.slideshare.net/pgillin/big-data-analytics-study-4-13annotated). This document is used in a blog post that shows how to write a summary of a complex research report quickly.
If you’re new to Twitter – or if Twitter makes no sense to you – then this quick overview provides the information you need to get up to speed. Developed for the specific needs of B2B professionals, it covers all the basics of getting started with Twitter, building a following and maximizing your visibility and influence with colleagues and business prospects. It also profiles three successful B2B Twitter practitioners and describes the tactics they’ve used to thrive.
This presentation covers:
The fundamentals of micro blogs and how they deliver value;
Filling out your Twitter profile for maximum impact;
How to use Twitter readers on desktop and mobile platforms;
Finding Twitter members to follow;
Best practices for participating in the community;
How to build and use Twitter lists;
Building trust and visibility in the community;
How hash tags work;
Twitter events;
How successful B2B companies are leveraging Twitter.
The PowerPoint presentation includes detailed speaker notes.
Visibility in search engines is critical to nearly every business these days, but the basic mechanics of search are still in mystery to many people. Success begins with good keyword selection and continues with optimal page construction, good descriptions and continuous campaigns to generate inbound links. Providing high quality content is critical to search engine success, and recent revisions to Google's search engine algorithm reinforces that point.
This presentation covers the basics of search engine optimization. Use it to familiarize yourself with the essentials of what you need to know. It covers:
• Why search optimization matters;
• The importance of quality content;
• Recent revisions to Google's algorithm their significance to website operators;
• Tools and tactics for selecting optimal keywords;
• What you can control in search;
• How search engines view and index Web pages;
• Analysis of one company that excels at search optimization;
• Common SEO mistakes;
• Tips for optimizing every item of Web content;
• URL construction tactics;
• The value of inbound links;
• Anchor text and alt text;
• Strategies for generating inbound links;
• The future of search.
The downloaded slides include detailed speaker notes. There's also a 52-minute video version of this presentation included at the very end. It can be found on YouTube at http://youtu.be/j7471wtSbpA
Part one of a six-part blogging basics education series presented by Profitecture. This segment covers:
--What are blogs good for?
--Business applications of blogging
--Elements of a blog
--Why search engines like blogs
--Importance of choosing specific topics and themes
--Sidebars and widgets
--Choosing blogging platforms
--Plug-ins
--Customizing blog look and feel
Seven Online Publishing Tricks You Can Learn From Redbook Paul Gillin
Content marketing is all about grabbing the audience with compelling, well-packaged content, and then drawing people in to learn more. The problem is that we’re all competing with lots of other sources for that precious slice of the reader’s attention span. How do you stand out from the crowd?
One industry has been dealing with these problems for decades: consumer magazine publishers. The people who produce Redbook, Cosmo, Woman’s Day, People and other newsstand staples are experts at enticing people in supermarket checkout lines to buy copies and become subscribers. The tricks they use to grab and keep attention are every bit as relevant online as they are in print – even for B2B companies.
Paul Gillin dissects a copy of Redbook magazine and reveals the subtle techniques publishers use to turn passers-by into buyers.
Develop Compelling Content for Each Stage of the Buying Cycle - A Marketing...Paul Gillin
Content marketing has companies rethinking the concept of the sales funnel. Today, buyers consult their peers, recommendation engines, and even total strangers for decision-making advice. Prospects may enter the funnel knowing far more about you and your products than they did just a few years ago.
This may compress the buying cycle and lower sales costs, but it also presents new challenges.
For starters, marketers must create compelling content that attracts prospects at every stage of the buying cycle in order to succeed. Also, easy access to social sharing channels means increasing pressure to provide more (and more distinctive) content in a growing ocean of competing messages.
This in-depth workshop explores the many new options available to attract inbound prospects, and how to create a framework for matching content to buyer needs. Learn how to assess you current content assets, identify gaps, and find the most appropriate tools to help fill you content portfolio. Uncover the best ways to address content to prospects at different stages and with different levels of awareness.
Social media marketing may be all the rage, but few companies are measuring results with any level of precision. The research would indicate that only 14% of senior marketers whose companies use social network marketing say they are tying their efforts to financial metrics. With social media becoming so engrained in the way companies do business, measuring its contribution on a wing and a prayer is no longer enough. CIOs need to help enforce disciplined approaches to website analytics, synchronizing metrics to capture and track leads and building 360° views of the customer.
Customers with complaints have vastly greater options for making their case today. Social media platforms like Facebook, YouTube and Twitter, combined with community organization services like Change.org, make it possible for one customer with a problem to start a campaign that leads to change across an entire industry. The incidence of these attacks is growing, and large companies a learning to respect and fear the growing power of activist customers.
This presentation, which was prepared for SugarCRM's SugarCon 2012 conference in San Francisco, previews a forthcoming book by the same name by Paul Gillin and Greg Gianforte.
How Social Networks are Delivering on the Failed Promise of Knowledge ManagementPaul Gillin
Organizations are inherently social, and when they enable people to reach out and find each other, connections are formed and discoveries are made that transcend org charts. But Intranet 2.0 isn't a zero-sum game. Open communication challenges traditional lines of authority and may be seen as a threat to those who are invested in existing structures. In fact, the biggest barriers to internal social network adoption are political, not technical. In an economy that demands innovation, resourcefulness and knowledge efficiency, do we really have any choice but to change? This presentation looks at how social networks are transforming the way businesses operate and at the bitter medicine some companies must swallow in order to realize their potential.
How to Use Search and Social Networks for Lead GenerationPaul Gillin
Qualified lead generation, which is the holy grail of B2B marketing, is being reinvented by online tools. Traditional outbound marketing relied upon scatter-shot techniques like advertising, direct mail, and events to attract prospects. Today, search engines and social networks have evolved this process into a much more targeted and conversation-focused approach.
Today's new breed of effective lead generation combines keyword optimization and link-building strategies (inbound marketing) with strategic participation in social networks (outbound marketing). Result: social media and search engines can deliver qualified leads at a dramatically lower cost than traditional means.
These new approaches to lead generation require more active participation by marketing organizations than in the past, but the payoff is in higher quality leads, faster closing times, and less waste.
This presentation covers:
*The power of long tail search optimization
*How to identify prospects who are seeking your products and services through public social networks
*How analytics and social CRM can dramatically improve lead quality
*How to target messages to reach prospects at the optimal point in the sales cycle
Creating a Social Business for B2B CompaniesPaul Gillin
Social media has transformed the business rules for industries from travel to media to retail. But this is only the beginning. Customers are now armed with information to an unprecedented degree, and they freely share their experiences and recommendations online. Businesses need to join these conversations or risk being rolled by them. The good news is that social businesses can vastly expand their marketing reach by empowering customers and employees to speak for them.
This presentation focuses on what makes companies great in the era of “information at your fingertips.” You’ll learn how socially engaged businesses achieve competitive advantage through superior customer service and create brand ambassadors who spread the word about their unique value.
10 Things Direct Marketers Can Do to Take Advantage of Social MediaPaul Gillin
People are no longer just names on a mailing list. Today they're self-appointed influencers who freely share their opinions and expertise with others online. The opportunity for direct marketers is to reach out to these people and create awareness for your company and products, but that requires you to re-think and revise your tactics. There's still plenty of opportunity to market directly to customers, but the tools and tactics have changed. Get smart, because the old methods are in long-term decline.
Unleash Your Inner Publisher - Paul Gillin's BMA Chicago Presentation 6/1/11Paul Gillin
The Internet gives us the capacity to publish and widely disperse our best thinking and to become thought leaders in our markets. So why don't more business marketers seize this opportunity? Very often it's because they feel uncertain about their ability, or their company's ability, to produce engaging and interesting content. But it's not as difficult as it may seem. With planning and a little creativity, b-to-b marketers can create content that inspires response and generates action. Learn the tricks professional publishers use and how to apply them.
Growing Your Business with Twitter: An Infoboom WebinarPaul Gillin
Twitter is the hottest new social networking tool, but it can be dense and confusing to the uninitiated. Successful users are finding that Twitter can deliver a gusher of value, from market intelligence to sales leads, but unlocking that value requires understanding the unique characteristics and culture of the Twitter community.
This webinar looks at the dynamics of Twitter and how to apply it to your business. You'll learn:
Who should “tweet” for your company;
How to create a unique and compelling Twitter presence;
How to grow a quality follower base;
The value of retweets and hash tags;
How to express yourself in 140 characters; and
The low-hanging fruit of business value.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Kseniya Leshchenko: Shared development support service model as the way to ma...
B to-b Social Media - Really!
1. B-to-B Social Media – Really! Paul Gillin (@pgillin) Author, The New Influencers Secrets of Social Media Marketing
2. Results Objectives: Create awareness for new mainframe value proposition Increase mainframe awareness with college students >250,000 views of first episode Blog traffic increased 25x Analyst, Press, Blogger coverage Screened at Chief Sales Officer summit, Price Waterhouse sales trainingand other venues
3. The New Media Landscape Marathon schedule http://bit.ly/waCMc I can't find my good black pants. Shared bread pudding w/ @skydiver at Mother's. My life is now complete. I'm at Palm Beach International Airport (PBI, West Palm Beach). http://4sq.com/4GeLz0 Best press photos of 2009 http://om.ly/fNhW How to Write a 1 Minute Video Marketing Script http://ow.ly/17xJE Comparing Top Chef Masters Restaurants #topchef http://is.gd/8q4hN How To Get Well Prepared For The Website Creation. http://bit.ly/aTitVC
5. How Is B2B Different? Focus on Value Group Decisions Longer Buying Cycles Many Moving Parts Relationships are Key Service & Support Matter Channel Complexity
13. Parents magazine“Since 2002, this annual event has evolved into the cornerstone of SAP's influencer programs, now serving as a key event to validate SAP's transformational market strategy.”
20. Open Up "Your goal should be to have as many people as possible be public voices of the company. Scary? If you answered yes, you don't have the right people." Brian Kalma Director of User Experience, Zappos “It is the responsibility of corporate communications to support each employee’s capability and desire to be an honest, knowledgeable ambassador to customers, friends, shareowners and public officials.” --From The Authentic Enterprise: Relationships, Values And The Evolution Of Corporate Communications Arthur W. Page Society, Dec., 2007
26. Have Some Fun! OK Labs uses "social objects," or distinct icons, to create a memorable association. “It’s been a way for people to feel that they know the company before doing business with the company,” says Marti Konstant, VP of marketing
27. Communities: 360° of Value Needs Definition Peer Support Product lifecycle Viral Marketing Product Architecture Iterative Development Field Testing
28. LinkedIn for Business Active Groups… …and a Distinctive Approach to Company Profiles
29. The New Face of Media Spiceworks Community 800,000 registered users National user conference; multiple regional conferences Points system rewards participation without payments “What’s always amazed me is how much people are willing to give back.” Tabrez Syed, Director of Products, Spiceworks
30. Element14 Document and information exchange for electronics engineers Anyone can become a designated “expert” by delivering value More than 10,000 documents contributed and indexed in first six months
32. Publish Everywhere 44 million members 32 million members 300 million members 1 billion daily views 1 million daily visitors 6 million daily visitors 1.5 million daily visitors 10 million members 50 million members
By committing to the program for one year, the Insiders agreed to: Participate in Intel-focused events throughout the year for education purposesProvide feedback on Intel’s social media activities so that Intel could develop best practicesIn return, the Insiders would receive special “inside” access to Intel embargoed news, executive dialogues, exclusive events and visibility on Intel social web properties. We continuously engaged them with the brand by publicly disclosing that we were seeding them the latest Intel-powered devices on the market, consulting them for advice and feedback prior to most major online community engagements, and integrating them into Intel campaigns.
The Gurus are the cornerstone of Clickable’s marketing strategy. Clickable charged the Gurus with patrolling online search-marketing communities like Google AdWords, WebMasterWorld, and Microsoft adCenter. In addition, the Gurus submitted a weekly cutting-edge lesson to the Official Clickable Blog, and answered customer questions in Clickable Forums. After a year of service and evangelism, the Gurus have made a measurable impact on Clickable’s bottom line: The program drove a 400% increase in new monthly ad spend on the Clickable Platform versus the previous year. This is significant because Clickable’s business model is to charge 5% of total spend managed. The company’s board of directors has committed to indefinite investment and continuation of the program.
UNLEASH 2009, the Mediasite User Conference: Energizing Users On-site and Online By Sonic FoundryA campaign to increase conference attendance in the midst of the worst economic crisis since the Great Depression, coupled with a proliferation of travel bans, budget constraints and an all-out assault on corporate meetings. Not to mention a flat marketing budget. Why care about conference attendance at a time like this? Because we're in an emerging market and our customers are clamoring to hear from each other (and us) to make them more efficient/productive/knowledgeable. This award submission outlines the campaign Sonic Foundry built based on a heavy rotation of online video, customer testimonials, webcasting and – for the first time – social media.The campaign resulted in a 15% increase in conference attendees, and virtual conference attendees, even though it was the first year we offered this option, made up 10% of overall attendance. Bringing these people together – physically and through online video, social media and webcasting – resulted in a more than 10-fold conference ROI in just 4 months, based solely on opportunities that were created and closed after the conference ended. As one attendee put it, “This is, by far, the most productive conference for connecting with other users and discovering new ways to take our Mediasite program to the next level. Reaching out to the web 2.0 community will foster even more fantastic dialogue because it will be open the conference to a wider audience. With the state of the economy, the virtual pass will allow our peers who can't be there in person stay on target with the new information being shared, and create an unparalleled networking opportunity."