This document discusses digital transformation and common failures. It defines digitization, digitalization, and what truly constitutes a digital transformation. A digital transformation requires changes across customer experience, business models, processes and innovation, technology enablement, leadership and capabilities, and culture. The document outlines some common causes of failure such as a lack of clear strategy and vision, unwillingness to change mindsets, poor strategy execution, prioritizing strategy over culture, unclear leadership ownership, lack of collaboration and communication, and not putting people and empathy first. It emphasizes that digital transformation is a journey that requires embracing failure.

1. Avoiding the
Digital Transformation Failures
Soumyasanto Sen
Advisor/Evangelist/Investor HRTech & Digital Transformation
@soumyasanto
INNOWAVE 2017
BUSINESS & STARTUP

3. -DIGITIZATION
(Integrating Digital Technologies into Workplaces)
-DIGITALIZATION
(Replicating offline processes online)
- AGILEand DevOps
- TechnologyMakeover
- BusinessProcessOptimization
01
02
03
04
What is NOT
A DIGITAL TRANSFORMATION

4. The constant re-alignment of technology, business
models and company culture to more effectively to do
business in digital age.
What is
A DIGITAL TRANSFORMATION
Customer
Experience
Business
Models
Processes &
Innovation
Technology
Enablement
Leadership &
Capabilities
Change &
Culture

5. SOURCE : Agrinatura 2017
F A I L U R E

6. NO CLEAR
PICTURE

7. MINDSETS
“CHANGE IS EVERYWHERE, ITS NEEDS
AN ADOPTING MINDSET”

8. MINDSETS
“CULTURE IS THE BACKBONE OF ANY
SUCCESSFUL ORGANIZATION”

9. STRATAGY
“STRATEGY DRIVES A TRANSFORMATION”
Capture Value Finding Sweet Spots

10. STRATAGY
“WITHOUT EXECUTION STRATEGY IS
USELESS”
Strategy Execution

11. STRATAGY
“CULTURE EATS STRATEGY FOR BREAKFAST”
– PETER DRUCKER

12. LEADERSHIP
WHO OWNS THE DIGITAL TRANSFORMATION?
CMO
CEO
CIO
CDO
34%
19%
15%
27%
SOURCE : FORBES 2016

13. LEADERSHIP
“DIGITAL LEADERSHIP IS NOT ONE PERSON
JOB”
SOURCE : INSEAD 2017
Transparency
Collaboration Communication
Agile
Vision Role Model

14. LEADERSHIP
“THE TRIUMVIRATE TOGETHER STEER THE
ORGANIZATION TOWARDS EXECELLENCE”
Success
Leadership
StrategyCulture

15. PEOPLE FIRST
“EMPATHY IS KEY TOOL FOR CREATING A
DIGITAL SUCCESS”
CUSTOME
R
PARTNERS
EMPLOYEE
S

16. PEOPLE FIRST
“DIGITAL SUCCESS REQUIRES A DIGITAL
CULTURE”

17. FEAR OF FAILURE
“FAILURE IS THE FIRST STEP TO SUCCESS”

18. DIGITAL
TRANSFORMATION
IS A JOURNEY

20. Soumyasanto Sen
Advisor/Evangelist/Investor HRTech & Digital Transformation
@soumyasanto
INNOWAVE 2017
BUSINESS & STARTUP