The document discusses augmented reality technologies including Google Glass and Microsoft's HoloLens. It compares augmented reality to QR codes, noting that augmented reality allows for interaction with real world objects and placement anywhere, unlike QR codes which are limited in placement. The document promotes exploring the Aurasma app for augmented reality and defines related terms like target, overlay, and aura.

1. February 17, 2015
Augmented Reality
Augmented reality (AR) is a live direct
or indirect view of a physical, real-world
environment whose elements are
augmented (or supplemented) by
computer-generated sensory input such
as sound, video, graphics or GPS data.

2. February 17, 2015

3. February 17, 2015

4. February 17, 2015
Mattel/Google have partnered for a new View-Master

5. February 17, 2015
Sony's SmartEyeGlass SED-E1
Developer Edition $850USD coming
in March

6. February 17, 2015
Google Glass, the futuristic eyewear
that made everyday people look like
cyborgs, has been discontinued as
the team behind the technology
goes back to the drawing board.

7. February 17, 2015
Microsoft's holographic headset,
HoloLens

8. February 17, 2015
Last year, we explored QR codes.
Augmented reality doesn't work out
as well when the information that
you want to share is primarily text-
based.
QR code (abbreviated from Quick Response Code)
is the trademark for a type of matrix barcode (or two-
dimensional barcode) first designed for the
automotive industry in Japan.

9. February 17, 2015
Difference Between QR Codes and
Auras
• Objects can be used as targets
• Placement - QR codes limited to
where you can place them - Auras
are limited to your imagination
• Interact with reality vs. just linking
information
• QR codes have no identifiers as to
content
• Auras amaze

10. February 17, 2015
This year, we'll explore
the app Aurasma

11. February 17, 2015
Vocabulary
• Target, Trigger Image - image,
item, or other that you want to
embed media on
• Overlay, Floating video - media
that is seen when viewing the target
in Aurasma
• Aura - combination of target and
overlay - the experience of
Aurasma

12. February 17, 2015