The document summarizes the results of a survey about music magazine preferences. It shows that most respondents were female and tended to buy music magazines. The most popular existing magazines were NME and Q for their styles. Most respondents said they bought magazines to keep up with bands. Rap was the most popular music genre. Most people buy music online and enjoy going to music festivals. Respondents would pay up to £3-4 for a magazine and are attracted to both the content and design. The survey indicates there is interest in a new rap magazine.

1. These results
show that on
average more
people that I
surveyed tend to
buy music
magazines.
Females as a
gender target
group would be
better to focus on
as more women
answered my
survey therefore
are more likely to
buy a magazine.
OCCASSIONALL
Y
NO
YES
0
1
2
3
4
5
NUMBER OF PEOPLE
6
7
8
9
10

2. These results
show that on
average more
people that a lot
of people that I
surveyed don’t
actually buy
magazines. The
most popular
among the ones
that people do
buy was
nme, then Q.
these both have
very
individualistic
styles so I will
take this in to
account when
designing my
magazine.
Chart Title
I don’t read magazines
MOJO
Q
Rolling stones
Kerrang
Gramophone
Top of the pops
NME
0
1
2
3
4
NUMBER OF PEOPLE
5
6
7
8

3. The results on
this graph show
that out of the
people that do
buy magazines
but them to keep
up to date with
the bands that
are being
including in the
articles. I will take
this in to account
when designing
my magazine and
make sure a lot of
information is
included about
the band and
there progress in
the music
industry.
Chart Title
JUST FOR INFORMATION
TO READ IN MY SPARE TIME
TO KEEP UP TO DATE WITH BANDS
I DON’T BUY MUSIC MAGAZINES
0
1
2
3
NUMBER OF PEOPLE
4
5
6
7
8

4. These results
show that on
average people
that answered my
survey would rate
scream the
lowest and that it
is not a very
popular music
genre. The most
popular music
from my results is
Rap, I am happy
with this result as
I would like to
use this as the
forefront of my
magazine as a
genre. I feel that
if I chose this
genre people are
very likely to buy
it.

5. These results
show that people
tend to buy there
music online as it
is more
accessible, more
easily done and
on average tends
to be much
cheaper that
buying from a
shop. I will take
this into account
and offer free or
discounted music
to purchase
online in my
magazine to
make it appeal
further to my
target audience.
ELSEWHERE
HMV
ITUNES
I DON’T BUY MUSIC
0
1
2
3
4
NUMBER OF PEOPLE
5
6
7
8
9

6. These results
show that on
average people
that answered my
survey do like to
go to music
gigs/festivals. I
will make this a
highlight in my
magazine and
advertise festivals
and gigs that are
available across
the region. This
will appeal more
then to the target
audience.
NO
YESD
0
2
4
6
NUMBER OF PEOPLE
8
10
12
14
16

7. These results
show that people
that answer my
survey are not
willing to pay a
lot for thei
magazines. I will
take this in to
account on when
desigining my
magazine to not
use to many
expensive
elements as this
would not make
my profit very
big. It also shows
that my target
audience do not
have a very big
disposable
income.
£6 UPWARDS
£5 TO £5
£4 TO £5
£3 TO £4
UP TO £3
0
2
4
6
NUMBER OF PEOPLE
8
10
12
14

8. The results on
this graph
show that out
of the people
that do buy
magazines
but them not
only for the
content but
for the design
as well. This
shows that
people not
only want
updated
pictures but
also
information
on their
progress and
gig dates etc.
BOTH
DESIGN
CONTENT
0
1
2
3
4
NUMBER OF PEOPLE
5
6
7
8

9. These results
shows that from
how people
answered my
survey that
people are
enticed to buying
magazines from
the design that
they originally
see and the
aesthetic appeal
but also the band
that is being
showcased at the
time. A small
percentage of
people surveyed
would just buy
the magazine
because of the
name and
familiarity.
OTHER
NAME
BAND
DESIGN
0
2
4
6
NUMBER OF PEOPLE
8
10
12

10. The results on
this graph show
that out of the
people that I
surveyed/
completed my
questionnaire
that people
would like to see
the production of
a new rap
magazine.
Alternatively to
that a pop
magazine. I will
focus this to a
target audience
of rap music
listeners.
SMALL INDEPENDENT BANDS
DISCO
UPCOMING ARTISTS
GARAGE
POP
HOUSE
INDIE
ROCK
RAP
0
1
2
3
Series 1
4
5
6
7