The audience provided feedback that: 1) The ancillary products for the film trailer clearly linked through consistent use of red, black, and white colors, similar fonts, and depicting the vulnerable female protagonist covered in blood. 2) The poster layout was effective and conventional by following typical positioning of credits at the bottom and title in the middle, and using a low-key lighting horror-genre scene. 3) The magazine cover also effectively and conventionally caught attention with a close-up of the bloodied victim, and used the same damaged title font to connote horror.

1. Audience Feedback
Ancillary Products

2. Question 1: Do you find there is a clear link
between the ancillary products and the trailer?
(poster and magazine cover)
The audience feedback showed me
that my ancillary products showed a
clear link through the use of colour, as I
kept to a colour scheme of red, black
and white to connote the horror genre.
They also noticed that the fonts were
all similar and the name of the film was
always in the same font, to make it
more recognizable to people. Also I
used the same sort of pictures with low
key lighting and the victim covered in
blood. One person said ‘the
protagonist is on the covers and you
can tell she is vulnerable in the trailer
from what she looks like on them’ This
shows the audience the genre of film
and introduces them to the characters
already so they will feel more
sympathy.

3. Question 2: Do you think the poster is
effective and conventional?
People found that my poster was
conventional because of the way I set
the information out. I put the credits
and at the bottom of the poster,
which follows the route of the eye in
importance. They also picked out that
I put the title in the middle just above
the credits which is conventional to
other horror film posters.
The audience feedback also showed
that the picture I used was effective
for a horror film poster because I
used low key lighting and derelict
setting. Also the victim and the
kidnapper is both shown.

4. Question 3: Do you think the layout of the
magazine is effective and conventional?
The audience feedback show that
people think my magazine is
effective and conventional
because of the picture I used. I
used a close up picture of the
victim with blood on her face and
they said that this caught their
attention and showed them that
the magazine is about a horror
film. Also they noticed that it
followed the route of the eye in
importance. They said the fonts
were effective because I have used
the same font for the title of the
film and it looks damaged so it
connotes horror.

5. Question 4: What was your opinion on the
font used? Do you think it was conventional?
They audience said that they liked
the fonts I used because it was
destroyed which makes them think
of horror and fear. Also the
boldness of it relates to a horror
film because it is a strong genre of
film and will scare them. They also
said that it looks gothic which is
conventional to a horror film
because it is often set in the olden
times and is gothic and medieval
because that scares people a lot.

6. Question 5: What were your opinions on the
colours used? Did you think they were
conventional?
The opinions from my audience
feedback on the colour scheme,
black and red, was positive. A lot
of people said that the red was a
good colour to use because it
made them think of blood. The
black was good because it is dark
and connoted fear, which are
both conventional to horror
films. They noticed that the
white stood out against these
two colours for the information,
which makes them notice it
more.

7. Question 6: What did you like most about the
ancillary products? (poster, magazine cover)
I asked the audience what they
liked most about the poster and
magazine cover and a lot of them
said that they liked the pictures
picture they linked together as I
used the protagonist on both of
them. I kept both pictures in low
key lighting to connote fear and
isolation, which are conventional
to horror films. They said that
they liked the make up of the
protagonist as I put blood on her
face to show that she has been in
danger in the film and that it will
be scary.

8. Question 7: What do you think I could
improve on?
The audience feedback
showed me that to improve
on my ancillary products I
could of added a little bit
more detail to my poster
because it had quite a lot of
darkness on the image and
not much writing. Also
people commented that I
could of make the picture a
better quality to make it look
more professional.