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Summary of audience feedback 
on Production Concepts
The responses to this question show that my target audience enjoy the fact that the 
storyline is conventional but still differs from other horror films that have already been 
made and are popular. 
Also another positive feature that the audience liked was that the man character does 
not killed himself but is able to explore the murders of the others that have been 
killed, until the end when he reveals the outcome of the film.
The target audience said that they liked that the storyline is featured around 
teenagers, which was a theme that I was adamant on including because that is the 
same age as my target audience. 
The idea that the film would go back into the past and then to the current day was 
very popular, so I will incorporate this into my trailer through the used of flashbacks.
I then asked the audience where they thought storyline 1 could be improved so that I 
can make it more conventional and appeal to the target audience on a greater scale. 
They replied by saying that they thought more characters could be incorporated and 
their relationship with the main character explored more. I will make this 
improvement by adding more characters to this storyline or future storylines.
The audience felt that storyline 2 could be improved by working to make the 
storyline seem more realistic and relatable to the target audience. 
I will improve this by ensuring that the film is the most conventional and practical 
that it can possibly be, whilst still keeping the storyline original and so it stands 
out from other horror films.
I asked if the audience thought that storyline 1 was conventional for the horror genre, the 
responses were positive and helped me to understand that what I have written is correct 
and is suitable for the target audience.
Similarly to the previous question about storyline 1, I asked the target audience if 
storyline 2 was conventional to which the results were still positive, however, one of the 
responses disagreed that it was conventional, suggesting that storyline 1 is the better of 
the two.
To sum up the previous comments of the survey, I asked for the audience to blankly 
say their favourite storyline based on the information that they have already 
submitted. Storyline 1 came out as the favourite of the two, which I had estimated 
from the comments in the previous question (Do you think storyline 2 is 
conventional for the genre?)
Finally, I asked in relation to the previous question where the audience said which was 
there favourite, for them to explain their reasoning for this decision. 
The main answer was that storyline 1 was more gripping, so would allow for more 
tension to build up and grip the audience more deeply than storyline 2. 
Also, they said that storyline 1 was more conventional for the genre and is a more 
original idea for a horror film.

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Media analysis of feedback on production concepts

  • 1. Summary of audience feedback on Production Concepts
  • 2. The responses to this question show that my target audience enjoy the fact that the storyline is conventional but still differs from other horror films that have already been made and are popular. Also another positive feature that the audience liked was that the man character does not killed himself but is able to explore the murders of the others that have been killed, until the end when he reveals the outcome of the film.
  • 3. The target audience said that they liked that the storyline is featured around teenagers, which was a theme that I was adamant on including because that is the same age as my target audience. The idea that the film would go back into the past and then to the current day was very popular, so I will incorporate this into my trailer through the used of flashbacks.
  • 4. I then asked the audience where they thought storyline 1 could be improved so that I can make it more conventional and appeal to the target audience on a greater scale. They replied by saying that they thought more characters could be incorporated and their relationship with the main character explored more. I will make this improvement by adding more characters to this storyline or future storylines.
  • 5. The audience felt that storyline 2 could be improved by working to make the storyline seem more realistic and relatable to the target audience. I will improve this by ensuring that the film is the most conventional and practical that it can possibly be, whilst still keeping the storyline original and so it stands out from other horror films.
  • 6. I asked if the audience thought that storyline 1 was conventional for the horror genre, the responses were positive and helped me to understand that what I have written is correct and is suitable for the target audience.
  • 7. Similarly to the previous question about storyline 1, I asked the target audience if storyline 2 was conventional to which the results were still positive, however, one of the responses disagreed that it was conventional, suggesting that storyline 1 is the better of the two.
  • 8. To sum up the previous comments of the survey, I asked for the audience to blankly say their favourite storyline based on the information that they have already submitted. Storyline 1 came out as the favourite of the two, which I had estimated from the comments in the previous question (Do you think storyline 2 is conventional for the genre?)
  • 9. Finally, I asked in relation to the previous question where the audience said which was there favourite, for them to explain their reasoning for this decision. The main answer was that storyline 1 was more gripping, so would allow for more tension to build up and grip the audience more deeply than storyline 2. Also, they said that storyline 1 was more conventional for the genre and is a more original idea for a horror film.