Brief description about attitudes. Are you interested about knowing what are attitudes, how many forms they exist, how they effect our personality and what should we need to do to beautify our attitudes.
2. CONTENT
• INTRODUCTION of Attitude
• DEFINITION of Attitude
• COMPONENTS of Attitude
• TYPES of Attitude
• FORMATION of Attitude
• FACTORS of Attitude
4. DEFINITION
“An Attitude Refers To A Set Of Emotions, Beliefs, And Behaviors
Toward A Particular Object, Person, Thing, Or Event.”
ATTITUDES CAN BE:
+Positive
−Negative
Uncertain
5. COMPONENTS
CAB or the ABC's of Attitude
• Cognitive Component:
Your Thoughts And Beliefs About The Subject.
• Affective Component:
How The Object, Person, Issue, Or Event Makes You Feel.
• Behavioral Component:
How The Attitude Influences Your Behavior.
7. FORMATION
• Experience:
Directly As A Result Of Experience & May Result From
Observation
• Social Factors:
Social Roles And Social Norms Can Have A Strong Influence On
Attitudes
• Learning:
In The Form Of Classical Or Operant Conditioning
8. FACTORS INFLUENCING
People are more Likely to Behave:
• When Your Attitudes Are The Result Of Personal Experience.
• When You Are An Expert On The Subject.
• When You Expect A Favorable Outcome.
• When The Attitudes Are Repeatedly Expressed.
• When You Stand To Win Or Lose Something Due To The Issue.