Facebook has become the world's most popular social networking site with over 550 million active users, 50 million more than the population of China. It has strengths like keeping personal and public content separate, suggested friends, groups, comments, and messages. However, it also faces risks, as it relies on advertisements for over 80% of revenue but revenue growth depends on user growth, and it struggles to monetize mobile users. Facebook also faces privacy issues as users are frustrated by frequent changes to privacy settings. Privacy restrictions could limit Facebook's ability to offer personal marketing opportunities to companies.

1. Worlds Most Popular Social Networking Site
Alcohol consumption ,Smoking and Excessive use of Facebook is injurious to Health

2. These stunts are performed by trained artists .
Please Do not try it at Home

3. God gave textbook to study and facebook to use but in Confusion
I am reading Facebook and
Using textbooks.

5. 550 Million Active Users
That is 50 million more users than the population of
China and over 188 million more than India’s
population.

15. Why is Facebook unique in the world of personal
marketing?
1. Keeping Personal and Public Facebook Content Separate.
2. You can suggest your page to the friends.
3. We can participate in groups.
4. We can subscribe to and comment on personal profiles.
5. Send Personal Messages.
6. Segmented Friend Lists for Targeted Messaging.

16. Is Facebook just a passing fad or is it here to stay?
What are the companies greatest
Strengths and risks?
Facebook has its own strength to enable it to get to this stage.
Facebook is the biggest
Brand name in the social networking. Facebook has become global phenomenon with
Presence of over 70 languages,which provides convenience especially for those users
who do not understand English. Signing up for the Facebook and using it is free of cost.
Facebook not only attracts the users but also it knows how to maintain their users.
The policy and services of Facebook pleases the users and privacy settings are easy to
Modify depending on the users wish. Facebook understands the customers wants and
Needs.
Strengths

17. Risks
Facebook gains more than 80% of its revenue from advertisements on its social
Network. However the revenue depends proportionally on the growth of the users
Which eventually can be marginal as social network has so many users. Facebook is
Unable to make profit from its mobile users even the latter cover about 60% of the users.
There are barely any restrictions and fake accounts can be created and in case of misuse
Leads to the insecurity for others. Lack of Facebook security also makes it vulnerable to
The spams and attacks of viruses and hackers.

18. Discuss the recent privacy issues that challenged Facebook.
Will privacy restrictions limit its ability to other personal marketing
opportunities?
Facebook has over a billion active users with different age group and every day 700,000
New people joining the social networking website but there is a privacy question for
Facebook Users. Facebook frequently changes its settings and because of changed
settings users are more and more frustrated and confused about their privacy.
93% of Facebook users choose its privacy options to be opt-in rather than avoid
which leads to some issues.
The world of business gets the new level of personal marketing and this drastic change
Occurs because of Facebook.
The social networking Web site fulfills people’s desire to communicate and interact with each
other and uses that power to help other companies target very specific audiences with
personalized messages. But because of privacy restriction limits Facebook’s ability to offer
personal marketing opportunities. Companies should also concern that employees may be
writing material on Facebook, or publish photographs and videos, which could throw their
business in a negative result

19. Almost all
Companies have
Started using
Facebook as
Essential component
In Personal Marketing
Strategies.

20. Facebook has become an important part of consumers everyday lives
And therefore a critical component in marketing strategies.
Facebookanol becomes fastest selling drug in the world!!

21. Thank you
By
Jashvanth from IIITDM
Stunts Performed by Trained Artists
Please Do not imitate it at home