1. Media Coursework
Print – G321 Part 1
Eloise Kenton – Barnes
Main Task: To create a new music magazine with a minimum of
3 pages to a standard level of presentation. Consisting of a front
cover, contents page and a double page spread.
4. Analysis Of Existing Music Magazines –
Cover Pages
• Recognisable logo
• Recognisable red logo at top of
integrated with red banner –
page clearly highlighted by the
located at top of page.
block colour white background.
• Main image medium shot of
• Colour scheme of 3 colours –
well known band ‘coldplay’.
red, white & black.
• Yellow subheading clearly
• Articles featured on left hand
highlighting main article.
side – insight into magazine
• 3 colour scheme – red, white
• Main image – medium shot of
and yellow.
two well known artists.
• Articles featured on left hand
side with medium shot
images.
• Recognisable logo
overlapping artist – white in • Logo overlapped by artist
colour at top of page. indicates well known brand.
• Bloc black background • Main image long shot of
highlights white logo. ‘Katy Perry’ gives magazine
• Close up of famous rapper a ‘sensual’ feel.
‘Jay-Z’ overlapped by logo • Bloc colour as background
which shows he is a well – white.
known artist.
• Colour scheme of pink and
• Limited amount of articles black gives feminine feel.
relies on Jay-Z to spark
• Articles featured on left and
interest.
right side of page.
5. Generic Conventions Of A Music Magazine
Cover Page
• Logo located at top of cover page – highlighted through larger text and vibrant colours i.e
yellow/red.
• Colour scheme of 3 main colours usually being primary colours.
• One main image on the cover page with the accompanying article being highlighted by either
large text or vibrant colour.
• Usually feature banner at top of page showing issue number, date and price.
• Extracts of articles within the magazine shown on either the left or right side of cover page
enticing the customer.
6. Analysis Of An Existing Music Magazines –
Contents Page • 3 main colours of; red,
black and white.
• Contents title is located at
• Main focus point is the image – top of page in large font.
dressed in grey colours
contrasting with background. • Large image to highlight
main article.
• Large bold caption of ‘contents’
•Page numbers are clearly
• Minimal writing – short tag lines shown – easy navigation.
detailing what is in the article.
• Banners are used to
• Grey-scale background with separate ‘Monthly's’ from
artist highlighted with a light grey. ‘cover page features’
The dark grey makes the
‘contents’ title stand out.
• Clearly targets young
• Features lots of images – audience with use of
each with page numbers notepads.
easy navigation.
•Images are used to show
• 3 main colours of; the articles within the
yellow, black and white.
magazine.
• Articles in a column
structure to the right hand •Clearly numbered to allow
side. for easy navigation.
• Title of ‘contents’ located •Structuring is more sporadic
at the top of the page – than other magazines –
clearly highlighted in
reflects audience.
yellow text against a black
background.
7. Generic Conventions Of a Contents Page
• Title of ‘contents’ located at the top of the page. Large in font and clearly identifiable, colours
selected are usually conflicting and therefore stand out to the reader.
• Images are placed on the contents page entice reader more and break up the text on the page.
The images are clearly numbered allowing for easy navigation by the consumer and are also of a
variation of camera angles.
• Articles are placed in a column structure either on the left or right hand side of the page.
• Colour scheme is usually carried forward from the Cover page. Usually features 3 main colours
(these being mainly primary colours.).
8. Analysis Of Existing Music Magazines -
Double Page Spread
• Main focus is on image.
• Image is main centre point • Topic of article is clear just
with a medium shot of the from image (her breaking into
artist Lilly Allen. the USA)
• Her styling is casual and • Article is relatively small in
grungy – relates to title which size – reflecting audience.
is of newspaper clippings.
• 3 main colours used – red,
•Article itself is short in size black and grey.
and reflects age of audience.
•Quotes are used from the
article to create the title page.
• Two images are featured
medium shot and close up
(same artist)
• Image is main focus point. • Image is set in a studio to
Styling is in the colour gold and give the sense that the
is continued throughout the picture has not been set up.
page. (natural setting).
• Quotes are used to entice the • Article is longer in length
reader further. than other articles.
•Article is short in size and • Small title not clear what
located on the right hand side. the topic of the article is.
• Rhetorical question is used as
title further involving reader in
the text.
9. Generic Conventions Of a Double Page
Spread
• Main focus is on the image which is large in size and usually is of a head shot, which makes
direct contact with the reader.
• The article itself is short in length. Offering short to the point answers which prove to be popular
with the audience.
• Colour scheme of 3 main colours is prevalent throughout – which contrast with the contents and
cover pages.
• Images and title show clearly the topic of the article – images are anchored to the article.
10. Analysis of Existing Logos
• ‘Beat’ has connotations of
• Simple one letter logo. music and therefore without
the cover page – brand can
• Contrasting colours – white still be recognised.
‘Q’ stands out effectively
from the red background. • The colour of white
highlights ‘beat’ from the
• The colours from this logo red background.
are featured across the
magazine.
• Logo includes magazines
• Circular shape of logo website – promoting other
gives professional feel- venues to access the
would appeal to older brand.
audience.
• One block colour of black
• White contrasts with means a variety of colour
black and enables logo to schemes can be used in
be read with ease. each issue of the
magazine.
• ‘Clash’ suggests a rock
metal genre.
11. Generic Conventions of Existing Logos
• Primarily of 1 or 2 main colours usually contrasting ie. Red and white.
• The name of the magazine explicitly showed the genre of the magazine.
• Have background that would be different from the cover page meaning they would stand out
from the rest of the magazine.
• Clear font, large in size – need to be identifiable.
12. Publisher: Bauer Media Group
Frequency: Monthly
First Published: October 1986
Total Circulation: 80,418
http://www.qthemusic.com/
13. OCR Activity
1. What breakfast cereal do they eat? Cornflakes, Wheatabix, Branflakes
2. What car/mode of transport do they use? Bus, Trains and Cars
3. What accommodation do they live in? Flats, student accommodation, At home with parents
4. What do they drink? Branded fizzy drinks or alcohol
5. What TV shows do they watch? Comedy shows, American sketch shows and Music
programmes.
6. What music do they like? R’n’B, Rock, Jazz preferring to be alternative
7. What is their favourite meal? Takeaways,
8. What sport do they watch and what sport do they play (if any)? Football, usually participate in
team sports if not don’t generally tend to do any sport.
9. Who is their partner, or are they single? Readership consists of those within relationships and
of those who are single.
10. Where do they go on holiday? Rarely if do usually with parents or large groups of friends.
11. Do they vote, and if so who for? Small proportion do usually for labour.
12. What type of bar/club/pub do they go to (if any)? Usually stick to bars with live music and live
events taking place, prefer to attend gigs and concerts then go ‘clubbing’
