The document provides guidance for brainstorming ideas for a photography project. It instructs the reader to: 1) Generate initial concept ideas and themes on key issues in their first brainstorm. 2) Consider the genre, access, locations, timing, and personal significance of the ideas. 3) Include influences from other photographers working in similar themes. 4) Draw inspiration from other subjects studied in college. 5) Focus on personal passions and interests. 6) Consider how visual ideas could be transformed into striking images. 7) Consider using medium ideas like effects, techniques or camera technology.