This document discusses Trillium's client acquisition and lead generation services. Trillium works with clients to set up online campaigns across different traffic sources like search engines, affiliates, emailing, and offer walls. They manage the campaigns, optimize performance, and deliver qualified leads to clients. Trillium can help clients scale their campaigns through high volumes and works to continuously improve conversion rates through testing landing pages and creative content.

2. CLIENT ACQUISITION
LEAD GENERATION

3.  We work to meet your
expectations whatever they are,
either by getting you sales leads
that might convert into sales,
generating actual sales,
downloads or installations.

4.  Having an effective client acquisition/lead generation process is
critical to the success of your business;
 Set up in 2007, Trillium has specialized in Online Client
Acquisition campaigns worldwide, for different verticals;
 We work with different business models from CPL (Cost Per
Lead) to CPA (CPS, CPD, CPI - where advertisers only pay a
commission over generated sales, downloads or App
Installation), benefiting from a low cost effective sales and
marketing channel;
 We have access to a wide variety of traffic sources including
the major affiliate networks, email data bases, SEM, Social
Media, offer walls, etc.;
 As a performance driven Company, we provide a personalized
account management that thrive to deliver you results.
CLIENT ACQUISITION/LEAD GENERATION

5.  High Volume and scalability to your campaigns;
 Wide variety of traffic sources including Premium and
long tail inventory;
 Specialized account management;
 Continuous optimization and reporting;
 Inhouse design, webdesign and programming
capabilities;
 Advanced tracking and fraud control.
TRILLIUM ASSETS

6.  We take online users to our traffic sources in a way that through a
set of ads, they can be directed to your Landing Page, where the
lead or sales process is completed;
 Our team does the trafficking, campaign implementation and
optimization. We capture the leads, validate and deliver them;
 By managing the campaign through our Technical Platform, we
can track results in an accurate way and deliver you valid results.
CLIENT ACQUISITION/LEAD GENERATION PROCESS

7. Trillium works with clients from different business areas/verticals,
mantainining the same SLA and efforts in getting results. We can
build exclusive campaigns or run your existing ones.
A SOLUTION TO EVERY ADVERTISER
MANAGEMENT
Part of campaign creation process
Dedicated Account Management
Publisher recruitment
Brand protection and fraud control
Technical support and Tracking code
testing
Monthly reporting
SETUP
Setting up and configuration of your
program across multiple platforms
and partners worldwide
Support and design of landing pages
and creatives when requested
Advanced Tracking Implementation
Recommendations on conversion rate
improvement
TRILLIUM SLA – COMMITMENT WITH YOU

8. Search
Engines
Affiliate
Marketing
Emailing Retargeting Offer Walls
SCALABILITY AND VOLUME
...
With our Lead Gen campaigns you get increased brand exposure
through a multitude of traffic sources, paying only on results;
With our ongoing optimization process, it´s possible to get
sustainable results through the time;
We always look to generate scale and volume to your
campaigns. That´s why we reach a wide group of different
traffic sources;
Performance driven team. High CTR´s and post click
conversions;
Advanced Targeting.

9. MULTISCREEN STRATEGY
 We assist to a disruptive innovation reality that helps to create
new markets and opportunities. Your customers are already
seeing you in all screens;
 There are more than 1 Billion active smartphones in the world.
More than 20% of the world population has a tablet. Mobile
web browsing is growing every year;
 We can generate high volume and scalability for your client
acquisition campaigns over different devices;
 Different formats available: Banners Standard IAB for different
devices, Html, offer Walls, Adtexts, etc.;
 Responsive webdesign is a must;
 Higher CTR, conversions rates and ROI.

10. HIGH CONVERSION RATE LANDING PAGES
Good Landing Pages and innovative ads means
higher performance;
Part of campaign creation process;
Landing Page fully dedicated to the offer;
No links to the Client´s Website, the user
concentrates in the offer;
Form visible with no scrolling;
Concise offer description with keywords;
Strong Call to action;
A/B Test. With our campaign management platform
we have the tool to track all campaign results.

11. HIGH CONVERSION RATE LANDING PAGES
Design
Design of Landing pages and banners with professional, trustworthy look
The offer must be clear and form must be clearly visible
Development
Create the landing page to fit the design
Code the lead capture form and how to store the information
Test the form
Use SEO to achieve high quality score for Adwords.
Content
Create text (banners and landing page) to generate click´s to the Landing
Page and to get “I will sign up for that” factor
Database
Define how will you receive the leads and be notified on them
Define how do you store the leads

12. SOME CURRENT AND PAST CAMPAIGNS

13. Try our approach and leverage your time and investment for
greater results

14. THANK YOU
DUARTE STOCK
T: +351 213 468 262
Tlm. +351 91 213 729
duarte@trilliuminteractive.com
www.trilliuminteractive.com
PORTUGAL
R. Tierno Galvan, nº10, Torre 3 das
Amoreiras, piso 4, sala 408
2710-274 Lisboa
SPAIN
C/ balmes nº 167 3º 2ª
08008 Barcelona
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