http://appflood.com/a/mobile-rtb-dsp-ad-exchange-china

2. The Chinese mobile ad boom
• In 2013 Chinese advertisers
increased their mobile advertising
budgets 151% March – Sept.
• One in three smart phones
shipped globally in 2013 were in
China.
• RTB-based ad sales in China are
expected to grow to over $780
billion by 2017.

3. The world’s bridge to China
PapayaMobile is a global company
based in Beijing with offices in
London and San Francisco.
We have established partnerships
with influential local companies
and the international experience to
bridge East and West.

4. Instantly delivering global ads
AppFlood solves common problems with ad delivery from China through a
unique cooperation with Amazon Web Services’s DynamoDB.
“DynamoDB’s great performance
and extremely low latency help
PapayaMobile to deliver mobile ads
quickly and globally.”
- Alex Young, Corporate Vice President and Managing Director, AWS China

5. The first Chinese mobile ad exchange + DSP
The mobile RTB landscape in China!

6. How the AppFlood RTB platform works

7. Mobile ad inventory from China and the world
SSP partners:
Tap into the growing Chinese market for global
users. In 2013 Q3 Chinese developers on our
network spent 25% more on global advertising
than their U.S. counterparts.
We ensure that your publishers get the highest
possible bid for each impression, and our one-
of-a-kind cooperation with Amazon Web
Services means the ads will be delivered
instantly

8. Reach your ideal user
DSP partners:
The AppFlood Ad Exchange utilizes
demographic and usage information about each
user to ensure that your advertisers get the
targeted impressions they want.
AppFlood’s ad formats include rich media and
video ads for maximum engagement and are
completely customizable.

9. Connect with the right audience
Brand managers:
• Advertisers pay for their ideal
user, not just ideal ad location
• Hone in on audience segments
that perform the best
• Automation of bidding frees brand
manager to focus on creativity and
strategy

10. Easy to join for existing users
Advertisers: Any time you set up a
CPM campaign you will
automatically connect to the RTB
platform.
Publishers: You can show RTB
campaigns in your app if you have
integrated AppFlood SDK 2.2 or
above.

11. Top features of AppFlood RTB
• Connections to other top RTB
platforms like OpenX and AdsMogo.
• Close ties to Chinese companies with
growing global budgets.
• Advanced targeting and
programmatic buying solutions.
• Rich media and video ads.
• Anti-malware detection services.
• The ability for advertisers to buy or sell RTB traffic from a single dashboard
without any technical integrations.
• Fast ad delivery from China provided in a unique cooperation with Amazon Web
Services.

12. Appflood a product of Papaya | copyright 2013 !
Thank You!
Contact Info:
North America – Fernando Pizarro / fernando@papayamobile.com
Europe – Chris Hanage / chrishanage@papayamobile.com
Get Started
Sign up or log in at appflood.com to get
started or come talk to us direct.
EUROPE – CHRIS HANAGE!
chrishanage@papayamobile.com!
NORTH AMERICA - FERNANDO PIZZARO !
fernando@papayamobile.com!