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Andy Olday
Community Training Manager- Key West at Divers Direct
amimaging1@hotmail.com
Summary
Looking to join a solid company where my experience in hospitality, health & fitness or restaurant management
can be utilized with a focus on customer service and client interaction.
Experience
Training & Community Manager at Divers Direct
April 2011 - August 2015 (4 years 5 months)
Manage promotional and sales events. Be an ambassador for Divers Direct. Supervise instructors to ensure
consistency in the quality of services provided. Manage our quality assurance process for training and
activities. Schedule instructors, classrooms, pools, dive boats, dive sites. Teach classes in accordance with
our standards & expectations. Generate and complete required documentation and maintain student records,
according to agency and company expectations and requirements. Generate sales of products and services
to students. Respond to customer inquiries (in store, by email, on the phone, through social media and at
events) Complete instruction-related sales transactions and maintain proper cash accountability Maintain a
professional dive training environment Retain students as Divers Direct / Emocean Club customers through
ongoing communication of and participation in Continuing Education, diving and social opportunities
Participate in Divers Direct / Emocean Club seminars, special events, and community activities that are
necessary for the continued growth of our instruction programs Create content (text, photos and videos) for
our blog, websites and social media communities in accordance with our social media policies and goals, and
our quantity and quality standards as established and modified by the company from time to time Monitor
and moderate our social media communities Actively find topics to create content related to outdoor water
sports and life in our local and regional markets and communities Identify local events, groups, associations
and organizations where you can positively represent the Company, with the goal of growing sales. Create
social media content during these representation activities in the community Identify and seek partnership
with facilities providing a good learning environment for scuba diving with an interesting potential market
reach Provide a high level of customer service in the completion of all job duties
Property Manager at Historic Key West Inns
February 2005 - March 2011 (6 years 2 months)
As the hotel manager for two properties I was responsible for the day-to-day management of all aspects
within the hotel and its staff. Tasks included budgeting, financial management, planning, organizing
and directing all hotel services, including front-of-house, reception, concierge, reservations, food and
beverage operations, and housekeeping. Promoting and marketing the business. Maintaining statistical and
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financial record. Setting and achieving sales and profit targets. Recruiting, training and monitoring staff.
Planning work schedules for individuals and teams. Meeting and greeting customers. Dealing with customer
complaints and comments. Addressing problems and troubleshooting. Ensuring events and conferences ran
smoothly.
Assistant Restaurant Manager at The Rooftop Cafe and Bar
October 1994 - March 2011 (16 years 6 months)
With a passion for food and customer service I began working at this establishment in 1994 as a server/bar
tender and progressed to the Assistant Mangers position in 2009. My duties were to identify and delegate
responsibilities to shift leaders and staff to ensure objectives were met and excellent service offered. To
manage the restaurant in the absence of the Restaurant Manager. Implement new company policies and
procedures by developing plans and instructing staff. Provide direction to shift leaders, and staff to achieve
restaurant goals. Provide coaching and feedback to staff and assess performance on and ongoing basis. To
create a positive guest experience by delivering a high level of service and ensuring all staff engage guests to
understand their needs and exceed expectations. Manage the restaurant to meet or exceed standards in food
quality, safety, and cleanliness. Consistently monitor product and labor costs to remain within goals. Train
and coach staff on guest services principles and practices. Monitor and maintain the Micros POS System.
Assist in new menu implementation. Develop and implement creative solutions to areas of improvement.
Skills & Expertise
Photography
Microsoft Office
Sales
Marketing
Customer Experience
Inventory Management
Online Advertising
Email Marketing
Marketing Strategy
Strategic Planning
Mac
Scuba Instructor
Extended Range, Nitrox, Trimix Certified Diver
Social Media Marketing
Retail
Scuba Diving
SEO
Customer Service
Social Media
Photoshop
Sales Management
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Education
Newcastle, England
Hotel & Catering , Restaurant Management, Hospitality Administration/Management, 1988 - 1990
Courses
Hotel & Catering , Restaurant Management,
Hospitality Administration/Management
Newcastle, England
706/1 & 706/2
Organizations
Professional Association Of Dive Instructors
Training & Community Manager for Divers Direct, Inc
February 1996 to Present
Languages
English
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Andy Olday
Community Training Manager- Key West at Divers Direct
amimaging1@hotmail.com
Contact Andy on LinkedIn

Andy olday

  • 1.
    Page1 Andy Olday Community TrainingManager- Key West at Divers Direct amimaging1@hotmail.com Summary Looking to join a solid company where my experience in hospitality, health & fitness or restaurant management can be utilized with a focus on customer service and client interaction. Experience Training & Community Manager at Divers Direct April 2011 - August 2015 (4 years 5 months) Manage promotional and sales events. Be an ambassador for Divers Direct. Supervise instructors to ensure consistency in the quality of services provided. Manage our quality assurance process for training and activities. Schedule instructors, classrooms, pools, dive boats, dive sites. Teach classes in accordance with our standards & expectations. Generate and complete required documentation and maintain student records, according to agency and company expectations and requirements. Generate sales of products and services to students. Respond to customer inquiries (in store, by email, on the phone, through social media and at events) Complete instruction-related sales transactions and maintain proper cash accountability Maintain a professional dive training environment Retain students as Divers Direct / Emocean Club customers through ongoing communication of and participation in Continuing Education, diving and social opportunities Participate in Divers Direct / Emocean Club seminars, special events, and community activities that are necessary for the continued growth of our instruction programs Create content (text, photos and videos) for our blog, websites and social media communities in accordance with our social media policies and goals, and our quantity and quality standards as established and modified by the company from time to time Monitor and moderate our social media communities Actively find topics to create content related to outdoor water sports and life in our local and regional markets and communities Identify local events, groups, associations and organizations where you can positively represent the Company, with the goal of growing sales. Create social media content during these representation activities in the community Identify and seek partnership with facilities providing a good learning environment for scuba diving with an interesting potential market reach Provide a high level of customer service in the completion of all job duties Property Manager at Historic Key West Inns February 2005 - March 2011 (6 years 2 months) As the hotel manager for two properties I was responsible for the day-to-day management of all aspects within the hotel and its staff. Tasks included budgeting, financial management, planning, organizing and directing all hotel services, including front-of-house, reception, concierge, reservations, food and beverage operations, and housekeeping. Promoting and marketing the business. Maintaining statistical and
  • 2.
    Page2 financial record. Settingand achieving sales and profit targets. Recruiting, training and monitoring staff. Planning work schedules for individuals and teams. Meeting and greeting customers. Dealing with customer complaints and comments. Addressing problems and troubleshooting. Ensuring events and conferences ran smoothly. Assistant Restaurant Manager at The Rooftop Cafe and Bar October 1994 - March 2011 (16 years 6 months) With a passion for food and customer service I began working at this establishment in 1994 as a server/bar tender and progressed to the Assistant Mangers position in 2009. My duties were to identify and delegate responsibilities to shift leaders and staff to ensure objectives were met and excellent service offered. To manage the restaurant in the absence of the Restaurant Manager. Implement new company policies and procedures by developing plans and instructing staff. Provide direction to shift leaders, and staff to achieve restaurant goals. Provide coaching and feedback to staff and assess performance on and ongoing basis. To create a positive guest experience by delivering a high level of service and ensuring all staff engage guests to understand their needs and exceed expectations. Manage the restaurant to meet or exceed standards in food quality, safety, and cleanliness. Consistently monitor product and labor costs to remain within goals. Train and coach staff on guest services principles and practices. Monitor and maintain the Micros POS System. Assist in new menu implementation. Develop and implement creative solutions to areas of improvement. Skills & Expertise Photography Microsoft Office Sales Marketing Customer Experience Inventory Management Online Advertising Email Marketing Marketing Strategy Strategic Planning Mac Scuba Instructor Extended Range, Nitrox, Trimix Certified Diver Social Media Marketing Retail Scuba Diving SEO Customer Service Social Media Photoshop Sales Management
  • 3.
    Page3 Education Newcastle, England Hotel &Catering , Restaurant Management, Hospitality Administration/Management, 1988 - 1990 Courses Hotel & Catering , Restaurant Management, Hospitality Administration/Management Newcastle, England 706/1 & 706/2 Organizations Professional Association Of Dive Instructors Training & Community Manager for Divers Direct, Inc February 1996 to Present Languages English
  • 4.
    Page4 Andy Olday Community TrainingManager- Key West at Divers Direct amimaging1@hotmail.com Contact Andy on LinkedIn