The document discusses key elements that are commonly found in film posters. It notes that posters are used to advertise films and are seen in many public places. Posters typically feature the film title, actors, images from the film that convey the genre/plot, and information about the director/production company. Fonts are often bold and contrasting colors are used to attract attention and allow viewers to quickly understand important details like the release date at a glance. The visuals and text on posters are designed to provide audiences with a brief insight into the film's genre and content in an engaging format.

2. A Poster
As part of the Ancillary task I have chosen to create a poster
to accompany my trailer. The dictionary definition of a poster
is “a large printed picture used for decoration” however, in
terms of media a poster is used to advertise the film, and is
one of the main ways in doing so. Posters are an easy way
to advertise, as they can be placed in front of consumers
almost 24/7. For example, in London they can be seen on
the underground (inside trains or on the platforms), on the
sides of buses, on billboards, in bus stops or online on social
media sites.

3. Public Enemies
Film Title – Bold Font
Gun – Establishes Genre and
violent plot of the film
Costume – Conveys the time
period and the smart Gangster
style look conveys the plot and
genre further to the audience.
American Flags – Convey the
geographical location of the film
to the audience.
City – The city landscape
further gives the audience
an idea of where the film
takes place, it could also be
key to the plot.
The Car - The old car again
highlights the period in
which the film is set.
Actors – The actors
names are featured on the
poster to further sell the
film based on who is in it,
attracting existing fans of
the actors.
Information – Information abut the
production company, director etc are
featured at the bottom of the trailer.
Also, the films release date is
featured, giving the audience this
important information in one glance.

4. Lawless
Slogan – A catchy slogan
reflecting the crime genre of the
film is used. It is also used to
create the tense atmosphere
amongst the audience that the
producers want.
Characters – The main
characters of the film are shown
and are the main image on the
picture, familiarizing the audience
and conveying their character
through their poses.
Violence – The violent scene is
shown in the poster to show the
genre and in particular the
content that the film will feature.
Title – Again the film title is
featured in bold and
contrasting lettering.
Costume – Again the
costumes highlight the time
period that the film is set in
and conveys the gangster
character well to the
audience through this
factor.
Actors – The actors names
again are featured in bold
contrasting lettering that
allows the audience to
clearly see who is featured
in the film, attracting fans of
the actors.
Information – The content at the
bottom of the page again highlights
the release date of the film and the
other biographical content, as well
as stating the film is “based on true
events”

5. Goodfellas
Actors – The actors names are
featured at the top of the poster,
drawing the audience towards
the three protagonists.
Title – The title is in bold
and contrasting to the
background making it stand
out to the audience.
Costume – The costume is
very simplistic however, the
suites that are worn highlight
the genre further, giving a
smartly dressed classic
gangster atmosphere.
Slogan – The slogan is used
to create a catchy line that will
get stuck in audiences minds
and convey the genre and plot
subtly.
Simple – The poster is very
simple, drawing the audience to
the main features, that being
title, actors and giving a subtle
hint into the genre of the film.
The poster uses a black
background in order to do this
and blend the protagonists
suites into the background,
giving a shadowy or dark
atmosphere, reflecting the
lawlessness of the characters in
the film.
Martin Scorsese – The
poster highlights that
Martin Scorsese
(American director,
producer, screenwriter,
actor, and film historian)
is responsible for the
film, selling it further
because of his name.

6. Key Elements
All posters have similar elements, in order to convey the important
information to the audience quickly and even from a mere glance. The fonts
of the titles and other important information like release dates and the
certification of the film are often put in bold and contrasting fonts and colors
in order to attract the audiences attention.
It is important for the posters to include all this information and to make it
visible in order for the audience to easily see the information and before
everything else.
The poster itself is a visual representation of what will be included in the film
and gives the audience a quick and brief insight into the genre.