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Double page spread 1
1. The title forthisdouble page spread
isthe onlythingthat’sslanted.Thisis
done to add somethingtothe page
due to the fact that everythingelse is
inorder andneat.As the title isin
frontof a leadsingerscreamingdown
the mic, itmay showrecklessnessor
chaos.It also givessomethingforthe
readerto lookat whilstthey’re
readingthe restof the page.
The picturesfeaturedare differentsizesand
are overlapping. The factthat DIY has done this
showsthat theydon’tlike tobe completely
neatand perfectandthat there are elementsof
abstract intheirmagazine.Whenareader
scans overthese images,some maybe deemed
more ‘important’thanothersbecause some are
biggerthanothers;therefore, some artists
featuredinthese imagescouldgainmore
popularitythanothersjustfromDIY’schoice of
photopositioning.
Titlesof the artistare bold,redand biggerthen
the textbelowthem.Thiscanbe done sothat
the readercan scan overthe page and search
for artiststheylike.Readerswouldnotwantto
searchages because peoplewantsomething
quickand interestingtolookat,so the red text
helpsmake the artist’sname standoutand
makesthe reader’ssearchfaster.
Textisrelativelysmallandeasytoread.
ConsideringDIY’stargetaudience,whichis
rebelliousteensoryoungadults, theywould
not wantto read heapsof textthat includes
daringvocabularyas teenagersmaynotbe
able to keeppayingattentionforthatamount
of time orunderstandsome of the text.
Therefore,DIYcatersto theirtargetaudience.
DIY usescomedyin theirarticle whichcandraw any kindof audience
due to the fact that any type of audience canenjoycomedy,itjust
has to be a certaintype of comedy.The use of comedyon thisdouble
page spreadcan be seenasimmature or youngeraudience whichfits
DIY’s targetmarketbecause theycaterto youngeraudience thatmay
be interestedinmusic. “Chvrchestalktheirfavourite…err,crisps?!”,
thiscan showthat the band may be a bit funand notall seriousand
therefore drawinginanaudience thatmaybe young. DIY questions
Chvrcheswiththe ‘?!’ whichmaysignifythatChvrchesmaybe
rebellious,attractingmarketsthatare rebellious, i.e.teenagersor
youngpeople.
Redcan signifythatitmaybe more importantthan
the rest of the article.However,asthere isn’tas
much redas there istexton a plainbackground,it
showsthat the redcould be an introductionbefore
the full article takesplace.Either,showingthatthe
textismore importantthan othersor justan
introductiontothe restof the article,are bothgood
waysof drawingthe readerin.the redwoulddraw
the readerin because redsignifies,danger,love,
passion,blood,love,etc.These are all exciting
connotationsthatthe readermay be interestedin
due to the fact that the target marketisteenagers
and teenagerswantexcitementintheirlife. Also,
redis one of the three coloursthatgeneric
magazineswouldgloballyuse (red,blackandwhite).
Black andwhite worksuperblytogetherandredis
an easycolourto ‘accessorise’the coverorarticle
with,implyingthe above connotations.