All Hands on Deck: Leveraging IT Relationships to Build Resilience

All Hands on Deck: Leveraging IT
Relationships to Build Resilience and
Weather the Storms to Come

All Hands on Deck: Leveraging IT Relationships to Build
Resilience and Weather the Storms to Come
Looking Forward with Workday is a webinar series designed to give you insight
into how your organization can do more with Workday. This series will share how we
support how you manage your people and your business. Topics will include solution
strategies and roadmaps, specific use cases, live demos, and customer stories.

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This presentation may contain forward-looking statements for which there are risks, uncertainties, and
assumptions. If the risks materialize or assumptions prove incorrect, Workday’s business results and directions
could differ materially from results implied by the forward-looking statements. Forward-looking statements include
any statements regarding strategies or plans for future operations; any statements concerning new features,
enhancements or upgrades to our existing applications or plans for future applications; and any statements of
belief. Further information on risks that could affect Workday’s results is included in our filings with the Securities
and Exchange Commission which are available on the Workday investor relations
webpage: www.workday.com/company/investor_relations.php
Workday assumes no obligation for and does not intend to update any forward-looking statements. Any
unreleased services, features, functionality or enhancements referenced in any Workday document, roadmap,
blog, our website, press release or public statement that are not currently available are subject to change at
Workday’s discretion and may not be delivered as planned or at all.
Customers who purchase Workday, Inc. services should make their purchase decisions upon services, features,
and functions that are currently available.
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Scott Moyer
Director Solution Marketing for
Office of the CFO
Workday
Laurie McCabe
Co-founder/Partner
SMB Group
Rob Kugel
SVP – Research Director
Ventana Research

Agenda
01
SMB Group: Why Invest in Technology
During a Downturn
02
Ventana Research: The CFO-CIO
Collaboration for Finance Transformation
03
Fireside Chat: What does Resilience
mean for the Office of the CFO and CIO?
04
How Workday was built to Enable
Resilience
05 Q&A

Medium and Midmarket Business Trajectory
Sources:
The Impact of COVID-19 on SMBs, April 2020
Navigating a Path Forward Survey Study, July 2020
Technology Directions for a Changing World Survey Study, April 2021
(Data for businesses with 100-2,500 employees) © SMB Group, 2021
78% reported a
negative impact
on the business
50% expected the
impact to worsen
over the next 6
months
Fear and
Uncertainty
41% a negative
impact on
revenues from
March-July 2020
29% expected the
impact to worsen
over the next 6
months
Change and
Resilience
50% reported a
revenue gains Y-Y
from 2019-2020
67% believe 2021
revenues will
surpass 2020
revenues
Optimism and
Rebound
Late
March
2020
July
2020
March
2021

Top Drivers to Invest in Digital Solutions
What are the top three drivers for your company to invest in digital technology solutions?
8
Source:
(Data for businesses with 100-2,500 employees, N=415)
© SMB Group, 2021
Improve employee productivity
Keep up with changing customer demand/expectations
Improve external collaboration with customers, suppliers, partners, etc.
Keep up with/get ahead of competitors
Provide employees with flexible workplace options
Improve employee collaboration
Replace manual efforts with digital processes
Reduce costs
Attract new customers
Attract/retain qualified employees
Other - Write In:
36%
35%
34%
27%
28%
22%
28%
25%
25%
25%

of medium and
midmarket companies
strongly agree/agree
that effective use of
technology is key to
business growth
The Right Technology Facilitates New Business
Initiatives
Source:
© SMB Group, 2021
81%
80%
of medium and midmarket
companies strongly
agree/agree that they are
making significant changes
to their business strategy in
the wake of COVID-19
of medium and midmarket
companies strongly
agree/agree that they are
making significant changes
to their technology strategy
in the wake of COVID-19
79%

Business Results Correlate With Progressive
Technology Strategies and Investments
Correlation
between digital
transformation status
and revenue
performance
Correlation
between technology
investments and
expected revenue
performance
10
Source:
© SMB Group, 2021
48% 52% 77%
53% 56% 82%
of businesses
decreasing tech
spending expect
2021 revenues to
surpass 2020
revenues
of businesses
with flat tech
spending expect
2021 revenues to
surpass 2020
revenues
of businesses
increasing tech
spending expect
2021 revenues to
surpass 2020
revenues
of businesses with
no plans for digital
transformation
grew revenues Y-Y
from 2019 to 2020
of businesses
starting to plan for
digital
transformation
grew revenues Y-Y
from 2019 to 2020
of businesses
executing on digital
transformation grew
revenues Y-Y from
2019 to 2020

27%
36%
65%
23%
41%
27%
27%
16%
6%
14%
5%
1%
9%
2%
1%
We have no active or planned initiatives for
digital transformation at this time
We are planning for digital transformation and
will begin executing within the next 12 months
We have a digital transformation strategy and
initiatives are underway in our company
Extremely Likely Likely Neutral Not Likely Not at all Likely
The Cloud Accelerates Business Agility and Digital
Transformation
How likely is your business to select a cloud/SaaS solution the next time you need to buy a new application?
Likelihood of selecting a cloud/SaaS solution for future needs
Source:
© SMB Group, 2021

Technology Investments and Value
Source:
(Data for businesses with 100-2,500 employees, N=415) © SMB Group, 2021

Build a Technology Foundation For Business
Resilience
© SMB Group, 2021
Enable anytime,
anywhere access for
employees and external
stakeholders
Enable collaboration
Provide real-time insights
across the business
Offer strong planning and
modeling capabilities
Adapt processes to
capitalize on
opportunities and
mitigate threats

Agenda
01
SMB Group: Why Invest in Technology
During a Downturn
02
Ventana Research: The CFO-CIO
Collaboration for Finance Transformation
03
Fireside Chat: What does Resilience mean
for the Office of the CFO and CIO?
04 How Workday was built to Enable Resilience
05 Q&A

“IT will have a
greater
impact on
Finance over
the next 10
years than the
last 50.”
Information technology is transforming
how finance and accounting
departments perform core processes:
• Continuous accounting
• The central ledger
• Integrated business planning
• The virtual audit
• Global tax management
CFOs and CIOs must work together to
cut unproductive administrative
workloads in both Finance and IT.

There’s Just One Little Problem
Finance departments are
technology laggards.
• 45% are at the lowest,
tactical level of competence
in utilizing technology.
• There is a correlation
between technology
competence the how well
departments perform both
basic and advanced
functions.
© 2021 Ventana Research

The Value of Finance/IT
Finance organizations with
finance professionals who
have an understanding of IT
outperform departments that
lack this skill across a broad
range of core functions:
• Financial analysis
• Cost accounting
• Budgeting
• Strategic and long-range planning

Demonstrating Technology’s Value
Using IT to shortening the
close demonstrates the value
of technology.
• 49% of companies take 7 or more
business days to complete their
quarterly close.
• Closing sooner promotes agility
(executives and managers get
the numbers sooner).
• Using software to manage the
close is correlated with a shorter
close.

The End of KTLO
• IT departments must shift their
focus from “keep the lights on”
(KTLO) to build-the-business
activities.
• Supporting a self-service
finance and accounting
organization and working
collaboratively to eliminate
unnecessary maintenance and
administrative work should be
a priority.
KTLO

Balancing Capital Allocation
Maximizing ROI across all financial,
human and data capital opportunities
at a granular level
Attracting and Retaining
Finance Talent
Leveraging Technology to become
the “Employer of Choice” for
Finance Professionals
Driving Cost and Cash Flow
Predictability
Real time review of costs and
potential cash flow impacts by
Region, Product Line, Line of
Business
Building Long-Term
Sustainability and Resilience
Planning and Reporting for future
sustainability, risk management and
impact to society
Driving Profitable Revenue
Growth
Accessing and quickly acting on new
revenue possibilities, M&A targets,
market disruptors
Addressing oCFO Top Business Challenges

Accelerate Your Journey to Becoming a Digital Enterprise
Continuous and
Company-Wide
Planning
Frictionless Finance
Processes
High-Performing
Procurement
Decision-Ready
Organizations
Company-Wide Planning
Unified Planning to
Execution
Intelligent and Scalable
Platform
Record to Report
Global Cash Management
Expense to Reimburse
Staff to Deliver
Contract to Cash
Stock to Replenish
Source to Contract
Ad Hoc Analysis
Enterprise Reporting
Data Foundation
Procure to Pay
Procure to Pay

Workday Enterprise Management Cloud for the CFO
UNIFIED DATA CORE
Accounting Center
Data Hub

• COVID-19 has accelerated the
adoption of cloud technology
• Given the continued acceleration over
the next 10 years, Finance IT teams
and the CFO/CIO alliance will increase
in importance
• True finance transformation goes
beyond technology; CFOs should plan
for more demand for people with
finance functional and IT skills
Key Takeaways

Thank you for joining us!
Join us in these upcoming sessions:
May 6, 2021
Thursday 10 AM PT
Elevating Employee Engagement
and Experience with Workday
and Josh Bersin
May 11, 2021
Tuesday 10 AM PT
The CFO Guide to Data with
Deloitte & Workday
On Demand
Connecting Insight and Action with
Deloitte & Workday Analytics
May 18, 2021
Tuesday 10 AM PT
Plan-to-Hire: Automation and
Reconciliation with Adaptive
Planning and HCM
Transforming the Office of Procurement
from Reactive to Strategic
Accelerating Your Digital Finance
Journey with Deloitte and Workday
Accounting on the Rise: Greater Control,
Better Data and Reporting at FHLB Dallas
May 20, 2021
Thursday 10 AM PT
Workday's Approach to Building
Machine Learning into the Core
How to “Get “Rolling” with Monthly
Forecasts

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