Apple Inc. is an American technology company founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. It designs, develops and sells consumer electronics, computer software and personal computers. Some of Apple's most popular products include the iPhone, iPad, Mac computers and the iOS operating system. Apple is committed to delivering innovative products and services with a simple and elegant user experience. It continues to be one of the most valuable companies in the world due to its brand loyalty and industry-leading products.