Implications of social media for the supply chain. A presentation given to the Chicago Association for IT Professionals SIG on supply chain in the enterprise.
Conversation impact social media measurement by irfan kamal and john bellJohn Bell
To help guide brands on social media spending decisions, Ogilvy’s global social media marketing group, 360° Digital Influence, has developed and introduced a
new business objective-driven model that provides a quantitative measurement framework for [social] media effectiveness—Conversation Impact.
Taj | The Gateway Hotels | Marketing - PART 2Nirvik Mitter
Taj | The Gateway Hotels | Marketing - PART 2
2Ps covered here - PROMOTION and PLACE
Promotional Mix for Hotel Industry
Promotional Mix for TAJ GATEWAY
Weakness and Areas of Improvement - PROMOTION
Analyzing PLACE for TAJ GATEWAY
Weakness and Areas of Improvement - PLACE
Conversation impact social media measurement by irfan kamal and john bellJohn Bell
To help guide brands on social media spending decisions, Ogilvy’s global social media marketing group, 360° Digital Influence, has developed and introduced a
new business objective-driven model that provides a quantitative measurement framework for [social] media effectiveness—Conversation Impact.
Taj | The Gateway Hotels | Marketing - PART 2Nirvik Mitter
Taj | The Gateway Hotels | Marketing - PART 2
2Ps covered here - PROMOTION and PLACE
Promotional Mix for Hotel Industry
Promotional Mix for TAJ GATEWAY
Weakness and Areas of Improvement - PROMOTION
Analyzing PLACE for TAJ GATEWAY
Weakness and Areas of Improvement - PLACE
In the current economy where every dollar counts, the ability to demonstrate the value of your programs is a business imperative. You don’t need to have an army of people to measure properly (and no Ad Value Equivalents!) – you just need to be armed with a measurement process that works. Award-winning pro Kami Huyse will show us how to design PR and marketing programs from the beginning so they can be accurately measured, and step us through what to track using tools accessible to solos (without the hefty price tags).
The is presentation was delivered at the Online Community Engagement conference in Sydney on 1 Nov 2012. I picked the dense topic of data, analytics and reporting and how it is critical in the social business journey. How it should/can be used to build compelling business cases.
Social Influence Marketing: A guide to online marketing for start-ups and ent...Zach Supalla
This presentation describes our approach to online marketing for Hex Goods, an e-commerce retailer for designer goods. We designed a series of marketing campaigns using tools like Google AdWords, Facebook Ads, Twitter, affiliate programs, and blog campaigns. This presentation documents the approach, the results, and our learnings from the process.
Leveraging Social Media to Reach B2B CustomersAlex Flagg
When you think of social media, do you think of running Facebook contests and videos of cats playing Patty Cake? Think again. Your B2B customers are increasingly using social media to gather product information and short list vendors.
This presentation covers 1) How B2B customers behave differently than their consumer counterparts, 2) How to develop and orchestrate an editorial plan to reach your B2B audience, 3) Recruiting your social media ambassadors, 4) The importance of Search Engine Optimization 5) Measuring the Share of Conversation.
Alex Flagg
Manager, Social Media and Digital Content Enablement
HP Enterprise Segment Marketing
In HP’s Worldwide Enterprise Segment, Alex leads a unique organization dedicated to increasing HP’s influence and participation in key B2B conversations with customers through social media channels. Alex is a dynamic B2B marketer with more than 18 years experience leading teams and running strategic marketing programs for HP, Sun, Microsoft, and AT&T. In his advertising career, Alex was among the first to buy online media in 1995 and helped shape the industry by proposing the first Internet advertising standards. Alex has a deep understanding of how to create engaging B2B editorial content, how to leverage social media to maximize content reach and how to utilize search engine optimization to ensure content find-ability and relevance.
Padilla Beyond Clips Clicks And Hits 040110tonyjmorse
A New Look at Measurement:
What's the Value of Your Marketing
and Communications Investments?
During a challenging economy, every dollar spent on marketing and business communications is open to scrutiny. So measuring the effectiveness and impact of these programs is more important than ever.
Yet even with today's advanced technology and tools, many organizations aren't sure how to determine the value, effects and relative return on their communications efforts.
This presentation includes insights on the best strategies, methods and tools to help you calculate the value of your communications investments – and make the most of your marketing spend.
You'll Learn:
• Common mistakes of measuring results.
• Shifting from measuring what can be measured to measuring what's important.
• The best new and traditional tools to benchmark and track performance.
• How to focus on activities that shorten the sales cycle.
A presentation made to the EMU PRSSA chapter on November 27, 2012 on what to expect in the social media profession through a look at programs and tools in action.
Growing future leaders with social technologiesTodd Nilson
The nature of mentoring in the enterprise has changed, largely thanks to the advent of social technologies being implemented in business settings that allow for meaningful connection, interaction, collaboration, and coaching online. This has allowed enterprises to scale their mentoring efforts, enabling many-to-many rather than one-to-one or one-to-many mentoring relationships. These technologies also provide greater visibility for leaders and human resources to see standout performance and contributions from employees who might otherwise be overlooked. This presentation outlines the trends and technologies that are enabling mentoring to evolve in the workplace and the process for igniting this change in your own.
Recruiting is a social act, so what's so new about Social Recruiting? Aside from the numerous articles from blogging pundits, what is the real potential for social recruiting in the enterprise and just how widespread is it? Finally, what benefits does a recruiting program that entails social media outreach accrue? In this talk, Todd Nilson of 7 Summits, one of the top 20 social media agencies in the United States, will offer some ready-to-use ideas from how to get started with a social recruiting program, from eliciting executive sponsorship to what key performance metrics can be used to justify the program.
More Related Content
Similar to AITP strategic power of social media for the supply chain
In the current economy where every dollar counts, the ability to demonstrate the value of your programs is a business imperative. You don’t need to have an army of people to measure properly (and no Ad Value Equivalents!) – you just need to be armed with a measurement process that works. Award-winning pro Kami Huyse will show us how to design PR and marketing programs from the beginning so they can be accurately measured, and step us through what to track using tools accessible to solos (without the hefty price tags).
The is presentation was delivered at the Online Community Engagement conference in Sydney on 1 Nov 2012. I picked the dense topic of data, analytics and reporting and how it is critical in the social business journey. How it should/can be used to build compelling business cases.
Social Influence Marketing: A guide to online marketing for start-ups and ent...Zach Supalla
This presentation describes our approach to online marketing for Hex Goods, an e-commerce retailer for designer goods. We designed a series of marketing campaigns using tools like Google AdWords, Facebook Ads, Twitter, affiliate programs, and blog campaigns. This presentation documents the approach, the results, and our learnings from the process.
Leveraging Social Media to Reach B2B CustomersAlex Flagg
When you think of social media, do you think of running Facebook contests and videos of cats playing Patty Cake? Think again. Your B2B customers are increasingly using social media to gather product information and short list vendors.
This presentation covers 1) How B2B customers behave differently than their consumer counterparts, 2) How to develop and orchestrate an editorial plan to reach your B2B audience, 3) Recruiting your social media ambassadors, 4) The importance of Search Engine Optimization 5) Measuring the Share of Conversation.
Alex Flagg
Manager, Social Media and Digital Content Enablement
HP Enterprise Segment Marketing
In HP’s Worldwide Enterprise Segment, Alex leads a unique organization dedicated to increasing HP’s influence and participation in key B2B conversations with customers through social media channels. Alex is a dynamic B2B marketer with more than 18 years experience leading teams and running strategic marketing programs for HP, Sun, Microsoft, and AT&T. In his advertising career, Alex was among the first to buy online media in 1995 and helped shape the industry by proposing the first Internet advertising standards. Alex has a deep understanding of how to create engaging B2B editorial content, how to leverage social media to maximize content reach and how to utilize search engine optimization to ensure content find-ability and relevance.
Padilla Beyond Clips Clicks And Hits 040110tonyjmorse
A New Look at Measurement:
What's the Value of Your Marketing
and Communications Investments?
During a challenging economy, every dollar spent on marketing and business communications is open to scrutiny. So measuring the effectiveness and impact of these programs is more important than ever.
Yet even with today's advanced technology and tools, many organizations aren't sure how to determine the value, effects and relative return on their communications efforts.
This presentation includes insights on the best strategies, methods and tools to help you calculate the value of your communications investments – and make the most of your marketing spend.
You'll Learn:
• Common mistakes of measuring results.
• Shifting from measuring what can be measured to measuring what's important.
• The best new and traditional tools to benchmark and track performance.
• How to focus on activities that shorten the sales cycle.
A presentation made to the EMU PRSSA chapter on November 27, 2012 on what to expect in the social media profession through a look at programs and tools in action.
Growing future leaders with social technologiesTodd Nilson
The nature of mentoring in the enterprise has changed, largely thanks to the advent of social technologies being implemented in business settings that allow for meaningful connection, interaction, collaboration, and coaching online. This has allowed enterprises to scale their mentoring efforts, enabling many-to-many rather than one-to-one or one-to-many mentoring relationships. These technologies also provide greater visibility for leaders and human resources to see standout performance and contributions from employees who might otherwise be overlooked. This presentation outlines the trends and technologies that are enabling mentoring to evolve in the workplace and the process for igniting this change in your own.
Recruiting is a social act, so what's so new about Social Recruiting? Aside from the numerous articles from blogging pundits, what is the real potential for social recruiting in the enterprise and just how widespread is it? Finally, what benefits does a recruiting program that entails social media outreach accrue? In this talk, Todd Nilson of 7 Summits, one of the top 20 social media agencies in the United States, will offer some ready-to-use ideas from how to get started with a social recruiting program, from eliciting executive sponsorship to what key performance metrics can be used to justify the program.
Communicating an employer’s brand entails a lot more than merely having a careers page on your website and a LinkedIn company profile. All companies have a story to tell, not only about their products and services, but also about why they’re a great (or terrible) place to work. These stories sometimes lurk in the “below the surface” world of word-of-mouth, namely the mouths of employees, of ex-employees, of investors, and of executives. But companies can no longer afford to allow these stories to remain part of the enterprise’s collective subconscious. An employer brand disconnected from the companies other marketing messages, or worse yet ignored, represents real risk that can be experienced as an ever-increasing difficulty when it comes to attracting, hiring and retaining talented employees.
In this presentation, Todd Nilson, a 15-year recruiting consultant and social media strategist, will outline some leading practices for an effective employer branding approach:
* Getting started or Cultural Anthropology for Business
* Laying out your employer brand strategy
* Considerations for integrating your employer brand with your overall marketing and branding efforts
* Matching up your social media campaigns with word of mouth marketing
* Revving up your Careers Pages for maximum effect
* Your active and passive digital employer brand
* Metrics, measurement and accountability for your employer branding
Engage! Your Employer Brand Strategy via Social MediaTodd Nilson
Where has all the top talent gone? In the past, the people we wanted to hire for our companies were plentiful and easy to find. Lately, their skills are all wrong, and keeping the talent we already have is harder and harder as well. It may seem counterintuitive to look to social media marketing and branding for the answers, but at its heart, HR and social media are both about relationships. During this session, the managing director of social and talent strategies at an IT professional services firm will help you build a strategic framework for social media planning. You'll find out how to define your employer brand, ways to perform and employer brand audit on social media, what a social careers page can do to energize your company's reputation, and how to measure the success of your employer branding efforts to command the attention of your company's C-suite executives.
Career Changer Mindset, Strategy, Branding and Execution: Getting Your Ducks ...Todd Nilson
Making a career change is anything but child’s play. The soul searching involved with making a decision to change one’s livelihood is complicated by the challenges of learning new skills, going back to school, and being reconciled to accepting what’s often a lower salary to get started in a different profession. But the tools and means to make a new you have never been more readily at hand. An embarrassment of riches are available for the career changer who knows how to look.
In this talk, Todd Nilson will present the potential and pitfalls of managing your job search as a career changer. This will not be a session about how to write a resume but will be a presentation-and-discussion format seminar that will address the underlying concerns of taking on a new career path along with the tools and techniques that can bring you to the attention of a new employer or help you to reposition yourself as the entrepreneur you always dreamed of becoming.
In this presentation, you will learn:
• How to get mentally prepared for a career change: three essential mindsets
• Ways to better understand the careerscape you’re entering
• Designing a transition plan that works which defines your goals and the people who will help you to achieve them
• How to stay on target during the search
To be successful with social media, you need a plan. In this presentation, I review a framework strategy approach that aligns the business strategy and goals with social media activities and keeps those activities accountable via analytics and key performance metrics. This deck was presented at the BMA Chicago breakfast series on May 16, 2012.
Enterprise view of social media: Collaboration, Jetpacks and Ray Guns!Todd Nilson
Despite the wondrousness of Facebook and LinkediIn, these social networks and other tools like Wikipedia, YouTube and Twitter are pretty much a matter of course for us as individual users. But enterprises find themselves in a quandary, mostly because of access and security issues that using an open tool like these would entail. In the past few years, we've seen the rise of another category or layer of social media tools the emulate social media for consumers but are attempting to bridge the gap, addressing the concerns of the enterprise.
Okay, so i'll be talking about Yammer, SharePoint, NewsGator, etc. The problem is that these are old as dirt! They are not nearly as advanced as what's out on the front lines now. how can I start interacting as effectively with my work colleagues as I can my friends on Facebook? When there is a layer of security, what can I do to ensure collaboration within the enterprise on work projects?
Expand your chapter's reach with social mediaTodd Nilson
A version of this presentation by Kim Karagosian and myself was given on April 27, 2012 at the SIM Chapter Leaders Summit in St. Louis, MO. The purpose of the presentation was to introduce chapter leaders to new ideas for approaching social media to grow their membership and gain greater visibility.
AbilITy Connection Fall Forum evite 11-2-11Todd Nilson
Wednesday, November 2 - 8:00am - 11:30am at the James O. Wright Center for Work and Training
6055 N. 91st Street, Milwaukee
Register: http://www.abilityconnection.org/ac/calendar/register.html
This is an updated version of a talk I have given several times now. Content is geared toward executives and small business owners interested in personal brand management or job search via social media.
IT market overview national & wisconsinTodd Nilson
This presentation collects information about the information technology jobs sector from a variety of sources. The data reflects supply and demand around technical talent both nationally and, more specifically, in the Wisconsin and Milwaukee markets. The information here was originally presented at the AbilITy Connection summer forum hosted by Johnson Controls. AbilITy Connection provides mentoring, advocacy and IT employment opportunities to qualified people with disabilities. Learn more about AbilITy Connection at http://www.abilityconnection.org.
While the essential elements of the job search have remained the same, technological innovation and forces of economic instability have combined to change the way job searches must be conducted.
Social media branding for organizationsTodd Nilson
Building an effective social media presence does not start with creating a blog or Twitter profile. Businesses that are serious about and committed to a social media approach that serves the business need to create a roadmap that begins with an understanding of audience, goals, what will be said, and what will be measured... a Social Solution Suite.
Personal branding for tech executives v2.1Todd Nilson
This is a revised version of my earlier presentation about personal brand management approaches for technology executives. The lessons are pretty broadly applicable to any job seeker but some of the data points are specifically about CIO's and CTO's.
Economic instability combined with the evolution of the roles and expectations of technology leadership make it more important than ever for tech executives to take advantage of the tools and techniques available via social media for promoting their individual personal brands. This presentation explores the questions to ask yourself before embarking in the use of these tools to enhance your career.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
4. Agenda
• True Issues facing the Supply Chain
• What role does Social Media play in the Strategy
of the Business?
• Overview of key Social Media Tools
• Overview of key Social Media Listening Tools
• How can Social Media play a role in the solution of
the issues facing the Supply Chain?
• Interactive example
4
5. Supply Chain Challenges
Because of the relative economic instability, the typical trend analysis and projection models
are not meeting business requirements. Simply said, predictive analytics, by definition, do
not function well in times that are unpredictable. When you can’t predict the future with
some level of reliability, it is even more important that the business knows exactly what is
going on in real time or near real time. With this in mind, we can think of two areas of
importance where social media might provide value to improving supply chain performance
and risk avoidance:
• Monitoring both planned and actual consumer behavior (I’m gonna buy vs. I just bought)
is critical. What value does a social media solution bring in comparison to POS
information?
• Brand reputation is always critical, but even more so now with top-tier CPG brands
losing market share to less costly private label products. It is critical to have immediate
responses to customer feedback, issues, concerns, and complaints. Is there a role for
social media here?
• Are there any privacy issues around the commercial utilization of social media
information gathering and how can they be minimized?
• Supply chain professionals are concerned with the customer ―population‖ as opposed to
a ―sample.‖ What are the current and projected representative demographics of those
participating in the area of social media
5
6. Supply Chain Challenges
• Increasing supply chain responsiveness leading to a more customer-driven process:
The ability to treat inventory in transit as available for the safety stock calculations
and have the ability to make mid-course changes to shipments.
• Third-party logistics outsourcing. Re-negotiating partner agreements. Innovate with
the tools you have or take those same activities and hand them off to a 3PL, and let
them do the innovating. The risk of becoming too reliant on outsourcing is allowing
ourselves to be less alert and aware of changes. When contracting with a 3PL, we
expect them to provide expertise in areas of importing and exporting for example --
specifically in regulatory matters, such as the Transportation Safety Administration's
new cargo screening regulations and 10+2 regulations on shipment documentation.
There is a need to keep up to date on the latest regulations affecting international
trade. http://logipi.com/public/item/244464
• C-Level involvement in supply chain: There is much more attention on the C-suite—
with the chief operating officer, your chief executive officer—there’s more recognition
on their part of the impact of logistics and supply chain, whether it’s managing the
inventory, managing the sourcing, managing the transportation. It’s now more and
more that the C-suite executives are starting to really get the impact of supply chain.
• OTHERS??
6
11. SOCIAL SOLUTION SUITE Definition….
A set of social media channels and the means of
measuring actionable outcomes so that you can
adjust your market messages to best effect and
maximize your Strategic Objectives.
13. Strategic Objective
•Key Metric Target
SOCIAL Net Score
•Key Metric Result
SOLUTION
SUITE
I F
n MONITOR
f
e METRICS
l e
u d
e b
n
c a
e c
k
PROMOTER
SOCIAL WEB BUZZ
CAMPAIGN
• Social Channels
• Set Metric Targets
• Timing
14.
15. What tools will drive your success?
• Social networks
• Video sharing
• Photo sharing
• Micro blogging
• Blogging
• Link sharing
• Social calendaring
20. September 2008 to September 2009 visits to
social networks were up 62%
21. Social Network Demographics
Statistic Facebook LinkedIn MySpace Twitter YouTube
Monthly 129M 15M 49M 23M 84M
Unique
Visitors
Gender % 43M/57F 50M/50F 36M/54F 43M/57F 50M/50F
Largest Age 45-54 (24%) 35-44 (31%) 0-17 (34%) 35-44 (29%) 18-34 (35%)
Group (% of
whole)
2nd Largest 36 -44 (20%) 45-54 (28%) 45-54 (19%) 45-54 (20%) 35-49 (24%)
Age Group
Average 50-75K 75-100K 25-50K 25-50K 30-60K
Household (36%) (23%) (39%) (30%) 60-100K
Income 50-75K 50-75K 100K+ (27%)
(35%) (27%)
22.
23. Facebook owns 58.59% of social network market
(MySpace visits down 55% in 2009)
24. Twitter (1,170% gain in market)
Size of Network
• 20M
Gender
• Male: 43%; Female: 57%
Age
• Largest age group of users…
35 to 44 (29%)
Next largest 45 to 54 (20%)
Average Household Income
• 25-50K (30%); next largest 50-75K (27%)
32. Brand reputation is
Strategic Objective always critical, but even Net Score
•Key Metric Target •Key Metric Result
more so now with top-tier
CPG brands losing
market share to less
I
costly private label
F
n products. It is critical to MONITOR
f
e METRICS
have immediate
l e
responses to customer
u d
e feedback, issues,
b
n concerns, and
c a
complaints.
e c
k
PROMOTER
SOCIAL WEB BUZZ
CAMPAIGN
• Social Channels
• Set Metric Targets
• Timing
33.
34. Step 1 – Strategic Objective
• Immediate responses Product : 20Q
to customer feedback, It is a mind reading game based
On 20 questions. Everyone will
issues, concerns, and love it especially your tween.
complaints. Perfect stocking stuffer.
• Key Metric Target
Customer Satisfaction
Sales Volume • Strategic Objective
• Key Metric Target
34
35. Step 2 – Market Place Message
• Demographics
Children between the
ages of 10 – 12.
• Psychographics
Inquisitive children
Children that like
puzzles
• Industry
Electronics
35
37. Step 4 – Social Web
• Establish Presence
Message
Set Up SOCIAL WEB
Update Frequency
Monitoring of Content
Governance
— Who owns it.
— Who decides what posts
— Who replies
— Who responds to metrics
— Who owns response times
37
38. Step 5 – Promoter Buzz
• Influence
Message to guide
PROMOTER
response
BUZZ
• Feedback
Love It, Great,
Awesome,
Hate It, Bad, SUX,
• Magnitude
Numbers of
Responses
Location
38
39. Step 6 – Metrics Monitoring
• Tools to Use
Hootsuite
MONITOR
Facebook Analytics METRICS
• Results
Positive Feedback
Negative Feedback
Turnaround on Issues
39
40. Step 7 – Net Score
• Immediate responses
to customer feedback,
issues, concerns, and
complaints.
• Key Metric Target
• Net Score
% Positive Responses • Key Metric Result
Average Response
Time to customer
40
41. Strategic Objective Increasing supply chain Net Score
•Key Metric Target responsiveness leading •Key Metric Result
to a more customer-
driven process: The
ability to treat inventory
I in transit as available for F
n MONITOR
f
the safety stock e METRICS
l calculations and have e
u the ability to make mid- d
e course changes to b
n
c shipments. a
e c
k
PROMOTER
SOCIAL WEB BUZZ
CAMPAIGN
• Social Channels
• Set Metric Targets
• Timing
42.
43. Step 1 – Strategic Objective
• Where should I send Product - Mood Madness Punch
This punch turns colors based on
the product and how the temperature it encounters. Kids
much safety stock love it. It is a great summer treat for
both indoors and outdoors alike.
should I have? You can buy it in a grocery store
• Key Metric Target near you.
• Strategic Objective
Geographic Volume • Key Metric Target
Forecast Accuracy
Sales Volume (Internal
System)
43
44. Step 2 – Market Place Message
• Demographics
Children between the
ages of 5 - 8
Parents
• Psychographics
All children that can
drink sugar flavored
beverages.
• Industry
Grocery
44
45. Step 3 – Campaign
• Social Channels
Facebook
Twitter
• Set Metric Targets CAMPAIGN
• Social Channels
Geographic Feedback • Set Metric Targets
Sales Volume (Non • Timing
Social Media)
• Timing
Spring Months
45
46. Step 4 – Social Web
• Establish Presence
Message
Set Up SOCIAL WEB
Update Frequency
Monitoring of Content
Governance
— Who owns it.
— Who decides what posts
— Who replies
— Who responds to metrics
— Who owns response times
46
47. Step 5 – Promoter Buzz
• Influence
• Feedback
Love It, Great, PROMOTER
BUZZ
Awesome,
Hate It, Bad, SUX,
Unexpected uses
Mood Madness Punch
Moody Mojitos
• Magnitude
Geography of largest
volume of feedback
Audience
Segmentation 47
49. Step 7 – Net Score
• Immediate responses
to customer feedback,
issues, concerns, and
complaints.
• Key Metric Target
• Net Score
% Positive Responses • Key Metric Result
Average Response
Time to customer
49
50. Strategic Objective C-Level involvement in Net Score
•Key Metric Target •Key Metric Result
supply chain: More
recognition on their part
of the impact of the
supply chain, whether it’s
I F
n
managing the inventory, MONITOR
f managing the sourcing, e METRICS
l managing the e
u
transportation. d
e b
n
c a
e c
k
PROMOTER
SOCIAL WEB BUZZ
CAMPAIGN
• Social Channels
• Set Metric Targets
• Timing