Aims and considerations sheet
•Download as DOCX, PDF•
0 likes•9 views
The document discusses considerations for research on a social action campaign focused on suicide prevention. It outlines plans to look at 5-10 existing campaigns to help determine the tone and direction. Primary research aims to get surveys from 20+ people and potentially interviews, though interviews may be difficult due to the sensitive nature of the topic. The research goals are to understand compositional elements of other designs and gauge community interest in the issue. Ethical and sensitive handling of the issue is important to avoid offending people affected by suicide or making them uncomfortable. The finished pieces are planned for bus stops and pubs to raise awareness among the general public and at-risk groups.
Report
Share
Report
Share
Recommended
Pre proposal
This document outlines an idea for a podcast about the organizations and powers involved in music production. The podcast aims to provide insight into the discussions that go on during the final production of a music piece and address the ignorance that producers and technicians often face. It will take inspiration from other podcasts that have casual discussions about specific questions in their field. The goal is to help audiences better understand the large amount of work that goes into creating major music releases and address issues like producers being miscredited for their work. The tone of the podcast will be lighthearted as the hosts are passionate about the topics despite critiquing aspects of the industry they work in. It will balance genuine criticism with expressing gratitude for the opportunity to work in the field.
Unit 1 research methods worksheet
The document discusses various research methods that could be used when developing a new media product, including:
- Primary research (e.g. surveys, focus groups) to understand the target audience and how to appeal to them.
- Secondary research (e.g. reports, studies) which compiles already existing market research. This can be cost effective but commercial sources have fees.
- Quantitative research uses sampling techniques like surveys to gather numerical data. It can take a long time.
- Qualitative research aims to understand people's opinions through questions starting with "why". Only a small sample is gathered so assumptions cannot be made about the whole population.
The document provides examples of how these research
Factual project treatment form 2021
This document outlines a factual production treatment about young men feeling urgency to gain muscle mass and how that can affect them. The purpose is to raise awareness about potential issues like steroid abuse and eating disorders. The intended audience is other young people interested in bodybuilding who may be harming themselves. Interviews will be conducted with a friend who has struggled with consistency in the gym and a woman to provide a different perspective. Filming will take place in the producer's garage gym and their regular gym. The project structure will include an intro discussing society's influence on body image, facts, and interviews followed by a conclusion. The medium of video production will provide experience for the producer, even if not directly related to their specialism.
Unit 1 research methods worksheet
The document discusses different research methods including primary, secondary, quantitative, and qualitative research. It provides definitions and examples of each method. Primary research involves collecting original data through experiments or tests, while secondary research analyzes existing research. Quantitative research uses numerical data and sampling to test theories, while qualitative focuses on understanding people's experiences through small groups. The document asks questions about what research methods and techniques were used for assignments in year 11 involving advertising and a media project, including using websites, videos, and surveys. It discusses how the information was organized and stored. Finally, it provides an example of how the different research methods could be used to create a new reality TV show for the BBC.
Idea 2
The artist proposes a series of prints featuring a single color or range of shades. They are interested in exploring color theory and see potential in different ways color can be used. Research will focus on existing color-based art projects and how they incorporate prints. The goal is for viewers to notice color more in everyday life rather than screens. The project style will involve minimal photography and an emphasis on post-production to create a range of shades or colors within a shade. This style was chosen to allow more focus on the post-production phase.
Unit 1
The document discusses four research methods: primary, secondary, quantitative, and qualitative.
Primary data is obtained directly from sources like surveys and questionnaires. Secondary data uses existing research from sources like books and articles.
Quantitative data can be analyzed statistically and handles large data sets, while qualitative data uses small samples obtained through interviews and focus groups to understand people's specific interests.
Each method has advantages like direct data collection for primary or reusing existing data for secondary, but also disadvantages like time needed to analyze responses for quantitative or qualitative.
Create something New under conditions of Uncertainty
This document provides information on various topics related to creating new products and services under uncertain conditions. It discusses technologies like IoT, big data, maps, beacons and drones. It also mentions companies like Uber, Google Now and their approaches. The document emphasizes validating learning through testing hypotheses with quick methods. It recommends focusing on the customer's value proposition and riskiest assumptions when investigating which hypotheses to test.
Fmp magazine
The student proposes creating a film magazine to write about their interest in films. They have experience with graphic design software from previous projects and research on adventure film magazine covers that will influence their magazine designs. The magazine will have features common to the format like a front cover, back cover, contents page and mix of writing, images and information across interior pages. Choosing a magazine allows the student to apply their design skills and knowledge of the format.
Recommended
Pre proposal
This document outlines an idea for a podcast about the organizations and powers involved in music production. The podcast aims to provide insight into the discussions that go on during the final production of a music piece and address the ignorance that producers and technicians often face. It will take inspiration from other podcasts that have casual discussions about specific questions in their field. The goal is to help audiences better understand the large amount of work that goes into creating major music releases and address issues like producers being miscredited for their work. The tone of the podcast will be lighthearted as the hosts are passionate about the topics despite critiquing aspects of the industry they work in. It will balance genuine criticism with expressing gratitude for the opportunity to work in the field.
Unit 1 research methods worksheet
The document discusses various research methods that could be used when developing a new media product, including:
- Primary research (e.g. surveys, focus groups) to understand the target audience and how to appeal to them.
- Secondary research (e.g. reports, studies) which compiles already existing market research. This can be cost effective but commercial sources have fees.
- Quantitative research uses sampling techniques like surveys to gather numerical data. It can take a long time.
- Qualitative research aims to understand people's opinions through questions starting with "why". Only a small sample is gathered so assumptions cannot be made about the whole population.
The document provides examples of how these research
Factual project treatment form 2021
This document outlines a factual production treatment about young men feeling urgency to gain muscle mass and how that can affect them. The purpose is to raise awareness about potential issues like steroid abuse and eating disorders. The intended audience is other young people interested in bodybuilding who may be harming themselves. Interviews will be conducted with a friend who has struggled with consistency in the gym and a woman to provide a different perspective. Filming will take place in the producer's garage gym and their regular gym. The project structure will include an intro discussing society's influence on body image, facts, and interviews followed by a conclusion. The medium of video production will provide experience for the producer, even if not directly related to their specialism.
Unit 1 research methods worksheet
The document discusses different research methods including primary, secondary, quantitative, and qualitative research. It provides definitions and examples of each method. Primary research involves collecting original data through experiments or tests, while secondary research analyzes existing research. Quantitative research uses numerical data and sampling to test theories, while qualitative focuses on understanding people's experiences through small groups. The document asks questions about what research methods and techniques were used for assignments in year 11 involving advertising and a media project, including using websites, videos, and surveys. It discusses how the information was organized and stored. Finally, it provides an example of how the different research methods could be used to create a new reality TV show for the BBC.
Idea 2
The artist proposes a series of prints featuring a single color or range of shades. They are interested in exploring color theory and see potential in different ways color can be used. Research will focus on existing color-based art projects and how they incorporate prints. The goal is for viewers to notice color more in everyday life rather than screens. The project style will involve minimal photography and an emphasis on post-production to create a range of shades or colors within a shade. This style was chosen to allow more focus on the post-production phase.
Unit 1
The document discusses four research methods: primary, secondary, quantitative, and qualitative.
Primary data is obtained directly from sources like surveys and questionnaires. Secondary data uses existing research from sources like books and articles.
Quantitative data can be analyzed statistically and handles large data sets, while qualitative data uses small samples obtained through interviews and focus groups to understand people's specific interests.
Each method has advantages like direct data collection for primary or reusing existing data for secondary, but also disadvantages like time needed to analyze responses for quantitative or qualitative.
Create something New under conditions of Uncertainty
This document provides information on various topics related to creating new products and services under uncertain conditions. It discusses technologies like IoT, big data, maps, beacons and drones. It also mentions companies like Uber, Google Now and their approaches. The document emphasizes validating learning through testing hypotheses with quick methods. It recommends focusing on the customer's value proposition and riskiest assumptions when investigating which hypotheses to test.
Fmp magazine
The student proposes creating a film magazine to write about their interest in films. They have experience with graphic design software from previous projects and research on adventure film magazine covers that will influence their magazine designs. The magazine will have features common to the format like a front cover, back cover, contents page and mix of writing, images and information across interior pages. Choosing a magazine allows the student to apply their design skills and knowledge of the format.
Aims and considerations sheetreg
This document outlines the aims and considerations for research on a social action campaign. It discusses looking at 5-8 existing campaigns to understand imagery, fonts, color schemes and wording. The researcher hopes to question over 100 people through an online survey to understand societal thoughts on the issue. There may be issues getting responses from older generations not online. The research needs to be conducted sensitively and ethically to avoid offending people or portraying the issue in a racist way. Social, personal and political biases could affect responses if people disagree with the goals of addressing racism.
Task 3
This document discusses plans for research on the relationship between gender equality and mental health. The research will involve analyzing existing data and research, as well as conducting a survey of 20-100 people to gather primary data. The survey will ask open and closed questions about gender equality and how it relates to mental health. The research aims to draw conclusions by comparing data between male and female respondents. The finished research would be displayed in schools, colleges, and on social media to reach the target audience of 16-30 year olds. Sensitivity will be needed in conducting the research, as some participants may have been significantly affected by issues of gender equality or mental health.
Task 2 aims and considerations sheet
The document discusses research considerations for creating promotional materials for an organization called Surfers Against Sewage (SAS). It identifies looking at 3 existing promotional artifacts to provide inspiration, focusing on elements like layout, color schemes, fonts, and images used. When researching social issues, sensitivity is needed as issues can be personal and emotional. Data availability may be a challenge to overcome. Finished pieces would be displayed and distributed in seaside towns through posters, flyers, emails and other local methods. Funding may be an issue if many people do not care enough about the topic of sewage pollution to support SAS's cause.
Aims and considerations sheet
The document discusses considerations for research on a social action project focused on the environment. It outlines plans to look at 4-5 existing campaigns to examine design, information presentation, and sensitive issue handling. Primary research will include an online survey of 5-10 people to understand views on environmental impact. The research aims to gather a range of answers to help develop the campaign, with results expected to be displayed in schools and on social media. Potential issues addressed include sensitivity when researching certain topics and how social, personal, or political factors could influence the research.
Aims and considerations sheet
I will need to examine 3-4 environmental campaigns to compare techniques like colors, fonts, photography, text and layout. Looking at organizations like WWF and Greenpeace will help with understanding how to focus on environmental issues. Elements like colors, fonts, photography and text are important to consider because they impact how an issue is conveyed.
When researching social issues, sensitivity is important to avoid upsetting people. Primary research like surveys could be problematic if not done carefully due to issues like cost, waste and lack of expertise. Campaign materials would ideally be displayed through posters, flyers, online ads and billboards to reach a wide audience, but television ads are very expensive.
Non-profit groups like Surfers Against Sew
Aims and Considerations
The document outlines the research plan for a project on homelessness. It discusses examining 5-10 existing products to understand design techniques. Primary research will involve surveying 10-30 people aged 16-24 through online and paper questionnaires. The research aims to understand audience interests to create an effective product. Sensitive issues will be avoided in questions. Potential challenges like discomfort could be addressed by avoiding personal questions. The finished pieces may be displayed in public places like schools and transit stations to reach the target audience. Funding is an ongoing issue for the small charity due to their increasing client numbers each year.
Aims and Considerations sheet
The document outlines the aims and considerations for research on homelessness charities. It will analyze 4 artifacts - 2 websites and 2 campaigns - comparing techniques used to raise awareness. The research will question at least 10 peers aged 16-17 and over using an online survey to understand audience expectations. Care will need to be taken with sensitive imagery and responses. Findings will be displayed on websites, posters and leaflets. Key funding issues for charities include relying on public donations.
Aims and considerations sheet
The document discusses the research plans for a social action campaign focused on wildlife cruelty. It outlines that the researcher will look at 7 existing materials like leaflets, posters, websites and social media to inform their work. They plan to conduct both primary research through surveys of 10-20 people and secondary research on similar past campaigns. The researcher acknowledges some challenges like potential lack of participation in surveys or limited prior research on their topic. They consider how to be sensitive when researching social issues and addressing ethical concerns around topics and content displayed to different audiences.
Aims and considerations sheet
The document outlines considerations for research on a social action project about stopping smoking. It discusses exploring existing artifacts like ads, posters, and organization websites to understand messaging and design elements. Primary research will involve interviews and surveys of young adults who smoke and don't smoke to get different perspectives. Sensitive issues could include offending people or lack of willingness to discuss personal topics. Research must be conducted ethically and take diverse community views into account.
Aims and considerations sheet
The document discusses the research plan for a campaign promoting a homeless charity called SASH. It will involve:
1) Analyzing 3-4 existing campaigns through their websites, posters, and leaflets to understand common conventions.
2) Examining a variety of print, online, and broadcast materials to get an in-depth understanding of how different organizations target audiences.
3) Conducting a survey using Survey Monkey to interview 15-20 people of all ages to understand perceptions of SASH's target demographic of 16-24 year olds.
4) Being sensitive when asking questions and ensuring the research does not offend or target specific groups.
Research portfolio issues
I need to research existing Grease posters and marketing campaigns to gather ideas for a new promotional poster. This research will help me create an effective final design by learning from other successful examples. To supplement my online research of Grease posters, I will also survey fans directly to understand what aspects of the movie they most enjoy and want to see featured. By reviewing popular past posters and gathering input from the target audience, I aim to design a poster that successfully promotes the show.
Task 3
The document discusses considerations for research to rebrand the Stoptober smoking cessation campaign. It outlines plans to examine logos, posters, and websites from existing smoking cessation campaigns to inform the rebranding. The researcher intends to conduct primary research through anonymous surveys with 15-25 people and possibly interviews or focus groups. They do not expect sensitivity to be a major issue for this topic but will avoid private questions and make the survey anonymous. The research aims to get a range of perspectives from different communities and account for how community characteristics may impact views on smoking.
Aims and considerations sheet
The document outlines considerations for research on a social action project about stopping smoking. It discusses examining existing artifacts like ads, posters and websites to inform the creation of new products. Primary research will involve interviews and surveys of both smokers and non-smokers to understand different perspectives. Finished pieces may be displayed in places like bus stops, clinics and smoking areas to reach the target audience. Sensitive topics require careful research to avoid offending participants and address personal issues respectfully.
Task 1
Primary research involves collecting original data through methods like interviews, observations, and questionnaires. It allows researchers to aim questions directly at their research objectives. Secondary research uses existing information found in sources like books, newspapers, journals, and online. While easier than primary research, secondary research risks using unreliable or outdated information. Market research studies existing products to identify strengths and weaknesses that can help improve a new product. It also helps determine the best ways to advertise to a target audience. Viability research assesses whether a product is worthwhile to create by analyzing factors like production costs, profit potential, and whether the product fills a need in the market.
Factual proposal blank
Charlie Watson is proposing a documentary about punk rock subculture aimed at 16-24 year olds. The documentary will be created using video editing software and will include interviews, clips, and photos edited together. Research will include existing punk rock documentaries to learn about the music, fashion, and ideologies of the subculture. The project will be evaluated on an ongoing basis and receive a final reflection to improve future work. Sources for the project will include surveys, interviews, documentaries, and websites about punk rock history and culture. Production tasks will be scheduled over 4 weeks, accounting for time in and out of college.
Factual proposal blank
Charlie Watson is proposing a documentary about punk rock subculture aimed at 16-24 year olds. The documentary will be created using video editing software and will include interviews, clips, and photos edited together. Research will include existing punk rock documentaries to learn about the music, fashion, and ideologies of the subculture. The project will be evaluated on an ongoing basis and receive a final reflection to improve future work. Sources for the project will include surveys, interviews, documentaries, and websites about punk rock history and culture. Production tasks will be scheduled over 4 weeks, accounting for time in and out of college.
Measuring Social Media & Better Understanding Audiences
An engaging look at how global brands are using social media data to:
Better understand audience interests and behaviours
Measure and report on campaigns and ‘always on’ activities
Develop insight-led strategies to optimise performance
This is great starting point for those looking to improve social media measurement within their organisation.
Adidas
The document discusses different types of research for a project. It explains that primary research involves sourcing information yourself through surveys, questionnaires, focus groups, and interviews to directly inform your needs. Secondary research uses already existing data from sources like newspapers, magazines, books, and other media. The document notes that the author will conduct primary qualitative research like surveys to get an initial understanding, and then secondary quantitative research with more in-depth questions to further guide the project.
2. Proposal
The document proposes a technology magazine called "Tech Circuit" targeted at males and females aged 18-24 from social classes A to C2. The magazine will compare different technology products like phones to help readers decide what to purchase. The creator has learned skills from coursework like manipulating text and images in Adobe programs that will inform magazine production. Over 9 weeks, they will research similar magazines, experiment with designs, produce drafts, finalize the magazine, and potentially make a website or clothing line. Progress will be evaluated by comparing to professional works and conducting self-reflection.
Task 1
This document discusses different types of research methods used in media and product development, including:
- Primary and secondary research methods, with primary involving collecting original data through interviews, observations, or questionnaires, while secondary uses existing information from sources like books or online.
- Quantitative and qualitative research, with quantitative using numerical data like yes/no surveys and qualitative seeking more in-depth opinions through open-ended questions.
- The importance of understanding demographics and psychographics of the target audience to ensure products are aimed at and appealing to the right groups.
Working to a brief pro forma
The document discusses different types of client briefs that a media producer may receive, including contractual, formal, informal, cooperative, negotiated, commission, tender, competition, and my brief. It is important to thoroughly read the brief to understand what is expected and the limitations. Discussing the brief with the client prior to production helps ensure both parties understand what is being produced to avoid legal issues and make the production process smoother. Employing discretion with a brief could allow for more creativity but risks producing something the client does not want.
Client evaluation
The document provides a self-evaluation of a client work project by a photographer. It discusses time management, communication with the client, the quality of images produced, fulfilling the requirements of the brief, positive client feedback, and lessons learned. The photographer produced high quality images but lacked planning. Communication could be improved as a second shoot was needed when the client requested additional photos that were not included in the initial brief. The photographer learned to have more in-depth discussions with clients to fully understand expectations and avoid reshoots.
More Related Content
Similar to Aims and considerations sheet
Aims and considerations sheetreg
This document outlines the aims and considerations for research on a social action campaign. It discusses looking at 5-8 existing campaigns to understand imagery, fonts, color schemes and wording. The researcher hopes to question over 100 people through an online survey to understand societal thoughts on the issue. There may be issues getting responses from older generations not online. The research needs to be conducted sensitively and ethically to avoid offending people or portraying the issue in a racist way. Social, personal and political biases could affect responses if people disagree with the goals of addressing racism.
Task 3
This document discusses plans for research on the relationship between gender equality and mental health. The research will involve analyzing existing data and research, as well as conducting a survey of 20-100 people to gather primary data. The survey will ask open and closed questions about gender equality and how it relates to mental health. The research aims to draw conclusions by comparing data between male and female respondents. The finished research would be displayed in schools, colleges, and on social media to reach the target audience of 16-30 year olds. Sensitivity will be needed in conducting the research, as some participants may have been significantly affected by issues of gender equality or mental health.
Task 2 aims and considerations sheet
The document discusses research considerations for creating promotional materials for an organization called Surfers Against Sewage (SAS). It identifies looking at 3 existing promotional artifacts to provide inspiration, focusing on elements like layout, color schemes, fonts, and images used. When researching social issues, sensitivity is needed as issues can be personal and emotional. Data availability may be a challenge to overcome. Finished pieces would be displayed and distributed in seaside towns through posters, flyers, emails and other local methods. Funding may be an issue if many people do not care enough about the topic of sewage pollution to support SAS's cause.
Aims and considerations sheet
The document discusses considerations for research on a social action project focused on the environment. It outlines plans to look at 4-5 existing campaigns to examine design, information presentation, and sensitive issue handling. Primary research will include an online survey of 5-10 people to understand views on environmental impact. The research aims to gather a range of answers to help develop the campaign, with results expected to be displayed in schools and on social media. Potential issues addressed include sensitivity when researching certain topics and how social, personal, or political factors could influence the research.
Aims and considerations sheet
I will need to examine 3-4 environmental campaigns to compare techniques like colors, fonts, photography, text and layout. Looking at organizations like WWF and Greenpeace will help with understanding how to focus on environmental issues. Elements like colors, fonts, photography and text are important to consider because they impact how an issue is conveyed.
When researching social issues, sensitivity is important to avoid upsetting people. Primary research like surveys could be problematic if not done carefully due to issues like cost, waste and lack of expertise. Campaign materials would ideally be displayed through posters, flyers, online ads and billboards to reach a wide audience, but television ads are very expensive.
Non-profit groups like Surfers Against Sew
Aims and Considerations
The document outlines the research plan for a project on homelessness. It discusses examining 5-10 existing products to understand design techniques. Primary research will involve surveying 10-30 people aged 16-24 through online and paper questionnaires. The research aims to understand audience interests to create an effective product. Sensitive issues will be avoided in questions. Potential challenges like discomfort could be addressed by avoiding personal questions. The finished pieces may be displayed in public places like schools and transit stations to reach the target audience. Funding is an ongoing issue for the small charity due to their increasing client numbers each year.
Aims and Considerations sheet
The document outlines the aims and considerations for research on homelessness charities. It will analyze 4 artifacts - 2 websites and 2 campaigns - comparing techniques used to raise awareness. The research will question at least 10 peers aged 16-17 and over using an online survey to understand audience expectations. Care will need to be taken with sensitive imagery and responses. Findings will be displayed on websites, posters and leaflets. Key funding issues for charities include relying on public donations.
Aims and considerations sheet
The document discusses the research plans for a social action campaign focused on wildlife cruelty. It outlines that the researcher will look at 7 existing materials like leaflets, posters, websites and social media to inform their work. They plan to conduct both primary research through surveys of 10-20 people and secondary research on similar past campaigns. The researcher acknowledges some challenges like potential lack of participation in surveys or limited prior research on their topic. They consider how to be sensitive when researching social issues and addressing ethical concerns around topics and content displayed to different audiences.
Aims and considerations sheet
The document outlines considerations for research on a social action project about stopping smoking. It discusses exploring existing artifacts like ads, posters, and organization websites to understand messaging and design elements. Primary research will involve interviews and surveys of young adults who smoke and don't smoke to get different perspectives. Sensitive issues could include offending people or lack of willingness to discuss personal topics. Research must be conducted ethically and take diverse community views into account.
Aims and considerations sheet
The document discusses the research plan for a campaign promoting a homeless charity called SASH. It will involve:
1) Analyzing 3-4 existing campaigns through their websites, posters, and leaflets to understand common conventions.
2) Examining a variety of print, online, and broadcast materials to get an in-depth understanding of how different organizations target audiences.
3) Conducting a survey using Survey Monkey to interview 15-20 people of all ages to understand perceptions of SASH's target demographic of 16-24 year olds.
4) Being sensitive when asking questions and ensuring the research does not offend or target specific groups.
Research portfolio issues
I need to research existing Grease posters and marketing campaigns to gather ideas for a new promotional poster. This research will help me create an effective final design by learning from other successful examples. To supplement my online research of Grease posters, I will also survey fans directly to understand what aspects of the movie they most enjoy and want to see featured. By reviewing popular past posters and gathering input from the target audience, I aim to design a poster that successfully promotes the show.
Task 3
The document discusses considerations for research to rebrand the Stoptober smoking cessation campaign. It outlines plans to examine logos, posters, and websites from existing smoking cessation campaigns to inform the rebranding. The researcher intends to conduct primary research through anonymous surveys with 15-25 people and possibly interviews or focus groups. They do not expect sensitivity to be a major issue for this topic but will avoid private questions and make the survey anonymous. The research aims to get a range of perspectives from different communities and account for how community characteristics may impact views on smoking.
Aims and considerations sheet
The document outlines considerations for research on a social action project about stopping smoking. It discusses examining existing artifacts like ads, posters and websites to inform the creation of new products. Primary research will involve interviews and surveys of both smokers and non-smokers to understand different perspectives. Finished pieces may be displayed in places like bus stops, clinics and smoking areas to reach the target audience. Sensitive topics require careful research to avoid offending participants and address personal issues respectfully.
Task 1
Primary research involves collecting original data through methods like interviews, observations, and questionnaires. It allows researchers to aim questions directly at their research objectives. Secondary research uses existing information found in sources like books, newspapers, journals, and online. While easier than primary research, secondary research risks using unreliable or outdated information. Market research studies existing products to identify strengths and weaknesses that can help improve a new product. It also helps determine the best ways to advertise to a target audience. Viability research assesses whether a product is worthwhile to create by analyzing factors like production costs, profit potential, and whether the product fills a need in the market.
Factual proposal blank
Charlie Watson is proposing a documentary about punk rock subculture aimed at 16-24 year olds. The documentary will be created using video editing software and will include interviews, clips, and photos edited together. Research will include existing punk rock documentaries to learn about the music, fashion, and ideologies of the subculture. The project will be evaluated on an ongoing basis and receive a final reflection to improve future work. Sources for the project will include surveys, interviews, documentaries, and websites about punk rock history and culture. Production tasks will be scheduled over 4 weeks, accounting for time in and out of college.
Factual proposal blank
Charlie Watson is proposing a documentary about punk rock subculture aimed at 16-24 year olds. The documentary will be created using video editing software and will include interviews, clips, and photos edited together. Research will include existing punk rock documentaries to learn about the music, fashion, and ideologies of the subculture. The project will be evaluated on an ongoing basis and receive a final reflection to improve future work. Sources for the project will include surveys, interviews, documentaries, and websites about punk rock history and culture. Production tasks will be scheduled over 4 weeks, accounting for time in and out of college.
Measuring Social Media & Better Understanding Audiences
An engaging look at how global brands are using social media data to:
Better understand audience interests and behaviours
Measure and report on campaigns and ‘always on’ activities
Develop insight-led strategies to optimise performance
This is great starting point for those looking to improve social media measurement within their organisation.
Adidas
The document discusses different types of research for a project. It explains that primary research involves sourcing information yourself through surveys, questionnaires, focus groups, and interviews to directly inform your needs. Secondary research uses already existing data from sources like newspapers, magazines, books, and other media. The document notes that the author will conduct primary qualitative research like surveys to get an initial understanding, and then secondary quantitative research with more in-depth questions to further guide the project.
2. Proposal
The document proposes a technology magazine called "Tech Circuit" targeted at males and females aged 18-24 from social classes A to C2. The magazine will compare different technology products like phones to help readers decide what to purchase. The creator has learned skills from coursework like manipulating text and images in Adobe programs that will inform magazine production. Over 9 weeks, they will research similar magazines, experiment with designs, produce drafts, finalize the magazine, and potentially make a website or clothing line. Progress will be evaluated by comparing to professional works and conducting self-reflection.
Task 1
This document discusses different types of research methods used in media and product development, including:
- Primary and secondary research methods, with primary involving collecting original data through interviews, observations, or questionnaires, while secondary uses existing information from sources like books or online.
- Quantitative and qualitative research, with quantitative using numerical data like yes/no surveys and qualitative seeking more in-depth opinions through open-ended questions.
- The importance of understanding demographics and psychographics of the target audience to ensure products are aimed at and appealing to the right groups.
Similar to Aims and considerations sheet (20)
Measuring Social Media & Better Understanding Audiences
Measuring Social Media & Better Understanding Audiences
More from jake stanyon-carr
Working to a brief pro forma
The document discusses different types of client briefs that a media producer may receive, including contractual, formal, informal, cooperative, negotiated, commission, tender, competition, and my brief. It is important to thoroughly read the brief to understand what is expected and the limitations. Discussing the brief with the client prior to production helps ensure both parties understand what is being produced to avoid legal issues and make the production process smoother. Employing discretion with a brief could allow for more creativity but risks producing something the client does not want.
Client evaluation
The document provides a self-evaluation of a client work project by a photographer. It discusses time management, communication with the client, the quality of images produced, fulfilling the requirements of the brief, positive client feedback, and lessons learned. The photographer produced high quality images but lacked planning. Communication could be improved as a second shoot was needed when the client requested additional photos that were not included in the initial brief. The photographer learned to have more in-depth discussions with clients to fully understand expectations and avoid reshoots.
Idea development pro forma
This document provides information and guidance for a client project to create promotional materials for a shop called Thora and The Prince. It includes directions to brainstorm ideas, research social media image sizes and branding colors, and develop two initial ideas - headshots with fairy lights and lomo photography of the shop exterior. The document instructs to assess the ideas against the client brief, develop one further, and conduct research on the audience, competition, and existing marketing content to inform the project.
Client images
This document discusses client images. Specifically, it focuses on providing images for clients to use on their websites and in marketing materials. The images aim to effectively represent clients and their businesses through visually appealing photography and graphics.
Censorship
Censorship involves the suppression or prohibition of parts of media deemed obscene or unacceptable. There are arguments both for and against censorship. In the UK, the BBFC both censors and rates films to restrict certain content to certain age groups. Censorship aims to protect privacy, for example by omitting names from news stories, and to prevent offense, though it can limit artistic freedom. While censorship of explicitly sexual content in schools is reasonable, banning books solely due to their discussion of LGBT topics is overly limiting. Censorship is also useful for protecting the privacy of individuals like criminals who have served their sentences. Overall, censorship is a nuanced issue, and not always necessary in every situation.
Hypo model
The Hypodermic needle model suggests that audiences will directly accept and follow the messages put out by media sources. It views audiences as entirely passive, believing they will simply mirror what they consume from media without independent thought. The theory has been criticized for not recognizing that audiences can think for themselves rather than blindly following media influences. It was developed during the rise of mass media like film and radio when it was thought public behavior could be easily shaped by media consumption.
Uses
The uses and gratifications model explains why audiences seek out and consume certain media. It posits that audiences are active, selecting media to fulfill specific needs like information, entertainment, social interaction, and reinforcing personal identity. The model was developed by theorists like Harold Lasswell, Bulmer and Katz, and Dennis McQuail, who identified four main reasons for media consumption: information, personal identity, integration and social interaction, and entertainment. A key criticism is that the model assumes audiences will interpret media in the same way and have identical motivations, rather than recognizing individual differences in opinions and reasons for consumption.
Hip hop albums
All three albums have handmade album covers that represent the artists' backgrounds and upbringings. ScHoolboy Q's Oxymoron cover shows him in a ski mask, hinting at his past gang and drug dealing activities. Joey Bada$$'s B4.DA.$$ cover depicts him walking away from Brooklyn to the city, representing leaving his roots. Kendrick Lamar's Good Kid, M.A.A.D City cover is a distressed polaroid of him as a child surrounded by men, telling the story of growing up good in a bad city. The covers establish themes of overcoming difficult pasts that the artists rap about on the albums.
Reception
Reception Theory suggests that audiences receive and interpret media messages in three ways: the preferred reading, where the audience understands the message as intended by the producer; the oppositional reading, where the audience rejects the producer's message and develops their own interpretation; and the negotiated reading, where the audience both accepts parts of the producer's message but also develops their own interpretation. The theory sees audiences as both active, in that decoding media requires thinking, and passive, in that audiences will initially accept the encoded, or produced, message. A criticism is that the theory assumes audiences are either lazy and passive or intelligent and active decoders.
Idea development pro forma
The client has asked the photographer to produce promotional photography for their shop, Thora And the Prince. The photographer will take close-up product shots, exterior shots of the building, and staff headshots. They will develop the images following the shop's color scheme and aesthetic. Competition research showed a similar shop in York. Audience research found the target customers to be middle-aged women. Content research examined the shop's current social media presence. The treatment described the planned photography. A production schedule will include deadlines, availability, feedback periods, and required resources.
Pitch
This photography pitch proposes taking quirky and colorful product and staff shots outside the building and within the shop for use on their website, Twitter, and Facebook to target middle aged women with disposable income. The shoots would take place on May 9th from 1-3pm using the shop, staff, and photographer's camera with a budget of £0.
Presentation1
This document evaluates the factual accuracy and target audience appropriateness of a Star Wars fanzine created by the author. Regarding factual accuracy, the author feels their intentions were partially realized but room for improvement remains, especially with fact files and infographics. The target audience of all Star Wars fans is deemed appropriate but could have been more specific. Content quality is assessed as the main article is good but other graphics need more work and better flow. Skills used included pagination, Photoshop, and InDesign.
Fanzine
This document appears to be a fanzine, as it has front and back covers and multiple pages of content in between. The fanzine has at least 9 pages of content spread across the interior pages from page 1 through page 9. It uses a typical magazine format with covers and several pages of content within.
Task 4
Star Wars will always be relevant due to its unique and massive fanbase that spans multiple generations, its ability to reflect societal fears through memorable villains, and its engrained presence in popular culture through merchandise, references in other media, and memes/social media content created by dedicated fans online.
Fw task 3
This document discusses various topics related to Star Wars including:
- The original purpose of Star Wars was not just entertainment but to inspire exploration of space. Several studios initially rejected it but it became hugely profitable for Lucasfilm and Disney.
- The main theme of the original films was representing society's Cold War-era fears of tyrannical empires, while the modern films reflect contemporary fears shown through the villain Kylo Ren.
- Star Wars has massive, passionate fanbases of all ages due to its 40+ year history. However, some are put off by overly intense fans highly connected to the franchises of their childhood.
Should factual writing contain bias
The document discusses whether factual writing should contain bias. It defines bias as an inclination or prejudice for or against a person or group. Bias can be bad in factual writing like newspapers if they cherry-pick information to paint people or ideas in a certain light for ideological reasons. However, bias may be acceptable for entertainment purposes like fanzines where the goal is to portray a franchise in a positive light rather than provide neutral information. Overall, the document argues that whether a work should be biased depends on its purpose - bias is inappropriate for informational media but can be suitable for entertainment.
Task 1
The Lego manual is aimed at young children and needs to be easy to understand through clear pictures and steps without words. It provides all the necessary information accurately in a non-ambiguous manner without room for interpretation so children can successfully build the toy. The NHS leaflet is aimed at older people and presents information professionally to appeal to this audience. It uses clear, large titles that provide context for the smaller text. It welcomes readers to NHS services.
Audience response
The document discusses participatory media audiences and provides the example of Star Wars YouTube channels. It notes that some of the biggest Star Wars fan channels, like Star Wars Theory with over 1 million subscribers, have audiences that choose to watch videos and interact through likes, subscriptions, and comments, making them participatory.
Reception
Reception Theory suggests that we interpret information from media based on how it is encoded by producers and how we personally decode and make meaning from the messages. The theory has two parts: how producers encode messages into their products and how audiences actively decode meanings without messages being explicitly stated. Critics argue it does not fully consider the influence of social and cultural factors on how audiences receive and understand media.
Audience theories handout blank
The Hypodermic needle model from the 1940s suggested that audiences passively accept media messages without critical thinking, like receiving injections from a needle (Theorist: Herta Herzog). It viewed audiences as passive receivers of media content. This theory has been criticized for not considering that audiences can think critically about media and be influenced in varying degrees rather than just blindly accepting messages. For example, the 1938 War of the Worlds radio broadcast caused widespread panic in America not just due to the messages but because of audience tensions before World War 2.
More from jake stanyon-carr (20)
Recently uploaded
In Focus_ The Evolution of Boudoir Photography in NYC.pdf
In Focus_ The Evolution of Boudoir Photography in NYC.pdfBoudoir Photography by Your Hollywood Portrait
Boudoir photography, a genre that captures intimate and sensual images of individuals, has experienced significant transformation over the years, particularly in New York City (NYC). Known for its diversity and vibrant arts scene, NYC has been a hub for the evolution of various art forms, including boudoir photography. This article delves into the historical background, cultural significance, technological advancements, and the contemporary landscape of boudoir photography in NYC.Fashionista Chic Couture Mazes and Coloring AdventureA
Fashionista Chic Couture Maze & Coloring Adventures is a coloring and activity book filled with many maze games and coloring activities designed to delight and engage young fashion enthusiasts. Each page offers a unique blend of fashion-themed mazes and stylish illustrations to color, inspiring creativity and problem-solving skills in children.
一比一原版美国亚利桑那大学毕业证（ua毕业证书）如何办理
一模一样【微信：A575476】【美国亚利桑那大学毕业证（ua毕业证书）成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
Fed by curiosity and beauty - Remembering Myrsine Zorba
Speech at the conference in the memory of Myrsine Zorba.
All the images mentioned in 'See What You're Missing'
We've gathered together all of the images mentioned in Will Gompertz's 'See What You're Missing'
Cherries 32 collection of colorful paintings
The cherry: beauty, softness, its heart-shaped plastic has inspired artists since Antiquity. Cherries and strawberries were considered the fruits of paradise and thus represented the souls of men.
哪里购买美国乔治城大学毕业证硕士学位证书原版一模一样
原版一模一样【微信：741003700 】【美国乔治城大学毕业证硕士学位证书】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
A Brief Introduction About Hadj Ounis
Hadj Ounis's most notable work is his sculpture titled "Metamorphosis." This piece showcases Ounis's mastery of form and texture, as he seamlessly combines metal and wood to create a dynamic and visually striking composition. The juxtaposition of the two materials creates a sense of tension and harmony, inviting viewers to contemplate the relationship between nature and industry.
2024 MATFORCE Youth Poster Contest Winners
This document announces the winners of the 2024 Youth Poster Contest organized by MATFORCE. It lists the grand prize and age category winners for grades K-6, 7-12, and individual age groups from 5 years old to 18 years old.
Heart Touching Romantic Love Shayari In English with Images
Explore our beautiful collection of Romantic Love Shayari in English to express your love. These heartfelt shayaris are perfect for sharing with your loved one. Get the best words to show your love and care.
My storyboard for a sword fight scene with lightsabers
My storyboard for a sword fight scene with lightsabers
一比一原版加拿大多伦多大学毕业证（uoft毕业证书）如何办理
一模一样【微信：A575476】【加拿大多伦多大学毕业证（uoft毕业证书）成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
Ealing London Independent Photography meeting - June 2024
Photographs from trip to American Deep South
Colour Theory for Painting - Fine Artist.pdf
This document is all about Colour Theory for Fine Artist / Painter.
Dino Ranch Storyboard / Kids TV Advertising
Storyboard produced for the TV commercial of a toy from the children's show “Dino Ranch”
HOW TO USE PINTEREST_by: Clarissa Credito
This tutorial offers a step-by-step guide on how to effectively use Pinterest. It covers the basics such as account creation and navigation, as well as advanced techniques including creating eye-catching pins and optimizing your profile. The tutorial also explores collaboration and networking on the platform. With visual illustrations and clear instructions, this tutorial will equip you with the skills to navigate Pinterest confidently and achieve your goals.
➒➌➎➏➑➐➋➑➐➐ Dpboss Satta Matka Matka Guessing Kalyan Chart Indian Matka Satta ...
➒➌➎➏➑➐➋➑➐➐ Dpboss Satta Matka Matka Guessing Kalyan Chart Indian Matka Satta ...➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
➒➌➎➏➑➐➋➑➐➐ Dpboss Satta Matta Matka Kalyan Chart Indian Matka Dpboss Matka Kalyan panel Chart Matka Guessing Satta Matka Recently uploaded (20)
In Focus_ The Evolution of Boudoir Photography in NYC.pdf
In Focus_ The Evolution of Boudoir Photography in NYC.pdf
Fashionista Chic Couture Mazes and Coloring AdventureA
Fashionista Chic Couture Mazes and Coloring AdventureA
Fed by curiosity and beauty - Remembering Myrsine Zorba
Fed by curiosity and beauty - Remembering Myrsine Zorba
All the images mentioned in 'See What You're Missing'
All the images mentioned in 'See What You're Missing'
storyboard: Victor and Verlin discussing about top hat
storyboard: Victor and Verlin discussing about top hat
Heart Touching Romantic Love Shayari In English with Images
Heart Touching Romantic Love Shayari In English with Images
My storyboard for a sword fight scene with lightsabers
My storyboard for a sword fight scene with lightsabers
Ealing London Independent Photography meeting - June 2024
Ealing London Independent Photography meeting - June 2024
➒➌➎➏➑➐➋➑➐➐ Dpboss Satta Matka Matka Guessing Kalyan Chart Indian Matka Satta ...
➒➌➎➏➑➐➋➑➐➐ Dpboss Satta Matka Matka Guessing Kalyan Chart Indian Matka Satta ...
Aims and considerations sheet
- 1. Aims and Considerationssheet ExistingProducts: How manyexistingartefactsdoyoufeel youwillneedtolookat? I feel like Iwill needtolook ataround5-10 existingartefactsinordertoget a feel forwhatthe tone and the directionof myworkwill be. What kindsof artefactsare youexpectingtolookat? I will lookatsimilarsocial actioncampaigns,notonlyprintbasedonesuponesfromotherformsof mediasuchas televisionandradio,astheyca be useful too,eventhoughIwill be doingaprint basedcampaign. What elementswill youlook attohelpyouwithyourresearch? I will lookatthe compositional elementsof thesedesigns,such asthe typeface,the amountof imageryusedandthe placementof the company’slogo. Primary Research: How manypeople wouldyouhope toquestionaspartof your primaryresearch? I will be happyif I reach20 or more people aspartof my primary research,throughsurveysand throughinterviews. What methodswill youuse? I will use surveysdefinitelyandIwill use interviewsif Icanget anyone todo one. Couldthere be issuesingettingaccesstopeople affectedbyyourchosensocial issue? Yes,it will be difficulttogetpeople todoan interview withme aboutthissubjectasitisa very sensitiveone,andyoucan nevertell if somebodyhasbeenaffectedbyit,soaskingsomeone if theyhave attemptedsuicidecouldbe abitdifficult. How will youknowif yourresearchhasbeensuccessful? I will knowthatmyresearchhas beensuccessful if Igeta loadof responsesformysurvey,asitwill showthat people are interestedinthisissueandwhatto getinvolvedwithit.
- 2. Considerations: Why mightyouneedtobe sensitive whencarryingoutresearch onsocial actionissues? As itis a veryemotional issueamongstboththe peoplewhohave beendirectlyaffectedbyitor knowsomeone whohas,Iwill have tobe verycareful so as to notuse anyoffensivelanguage and make sure I’m handlingthe issue withdignityandrespect. Couldyouface any problemswhentryingto researchsocial actionissues?If so,isthere away to overcome these? I couldface the problemof people notwantingtodointerviewsortake mysurveys,asitisn’ta verynice topicto be thinkingabout. Where wouldyouexpectyourfinishedpiecestobe displayedanddistributed? I wouldwantitto be displayedinavarietyof locations,bothverygeneralonesandveryspecific ones,forexample,Iwouldputthemonbusstopsto letthe general publicknow aboutthe issue, and inplacessuch as male pubtoiletsinordertobe in view of the people whoare directlyaffected by thisissue. What fundingissues mightasocial actionorganisationface? The will face fundingissuesastheyare non-profits,whichmeansthattheydonotmake any money. What ethical considerationsmightyouneedtothinkabout? I needtothinkaboutthe people whohave beenaffectedbythisissue andtreatthe issue with respect. How couldsocial,personal andpolitical issuesaffect yourresearch? Oldermenmaynot see mysurveysas theymaynot have accessto the internetor have the social mediaaccountssuch as twitterorreddit. How couldthe communitycharacteristicsandtheirresourcesaffectyourresearch? Again,the menon the olderendof the spectrummay notsee my surveys.