India is a country known for its lavish treatment to all visitors,
no matter where they come from.
Its visitor-friendly traditions, varied lifestyles, and cultural heritage
colorful fairs and festivals held long-lasting attractions for the tourists.
Other…
Agro-tourism is an innovative agricultural activity related to tourism and agriculture both. It has a great capacity to create additional source of income with agriculture. Capex & Opex are both low and profitability is very high as compared to commercial Hotels & Resorts
solution of the case study agro-tourism.
In Maharashtra 80% farmers have marginal land holdings. Agrotourism is considered as the fastest growing sector in the tourism industry.
The concept has been successfully implemented in Maharashtra.
we have solve the case study on Bhor tehsil near the pune,maharashtra.
In that ppt also answer of why agro-tourism?
what is agro-tourism?
how to develop agro-tourism?
Agro tourism or agricultural tourism, is one alternative for improving the incomes and potential economic viability of small farms and rural communities. India is an agriculture country and most of its people live in villages. Present concept of travel and tourism is limited to urban and rich class which constitutes only a small portion of the population. However, the concept of Agri Tourism takes travel and tourism to the larger population, widening the scope of tourism due to its cost effectiveness. India’s tourism industry is experiencing a strong period of growth in high spending foreign tourists, and coordinating government campaigns to promote ‘Incredible India’.Tourism is termed as an instrument for employment generation ,poverty alleviation and sustainable human development. Agro-tourism is the concept of visiting a working farm or any agricultural, horticultural, or agribusiness operations for the purpose of enjoyment, education, or active involvement in the activities of the farm or operation. In general Agro Tourism is the practice of attracting visitors to an area used primarily for agricultural purposes.It includes Rural/Agricultural Environments + Farm Commodities + Tourism Services = Agro tourism.
About special interest tourism, examples of agritourism, the development of agritourism, who are agritourists, and issues in agritourism. This was prepared as an assignment for a unit on Special Interest Tourism in a Bachelor of Business in Tourism Management. Please contact the uploader for references for the origins of the content.
Agro-tourism is an innovative agricultural activity related to tourism and agriculture both. It has a great capacity to create additional source of income with agriculture. Capex & Opex are both low and profitability is very high as compared to commercial Hotels & Resorts
solution of the case study agro-tourism.
In Maharashtra 80% farmers have marginal land holdings. Agrotourism is considered as the fastest growing sector in the tourism industry.
The concept has been successfully implemented in Maharashtra.
we have solve the case study on Bhor tehsil near the pune,maharashtra.
In that ppt also answer of why agro-tourism?
what is agro-tourism?
how to develop agro-tourism?
Agro tourism or agricultural tourism, is one alternative for improving the incomes and potential economic viability of small farms and rural communities. India is an agriculture country and most of its people live in villages. Present concept of travel and tourism is limited to urban and rich class which constitutes only a small portion of the population. However, the concept of Agri Tourism takes travel and tourism to the larger population, widening the scope of tourism due to its cost effectiveness. India’s tourism industry is experiencing a strong period of growth in high spending foreign tourists, and coordinating government campaigns to promote ‘Incredible India’.Tourism is termed as an instrument for employment generation ,poverty alleviation and sustainable human development. Agro-tourism is the concept of visiting a working farm or any agricultural, horticultural, or agribusiness operations for the purpose of enjoyment, education, or active involvement in the activities of the farm or operation. In general Agro Tourism is the practice of attracting visitors to an area used primarily for agricultural purposes.It includes Rural/Agricultural Environments + Farm Commodities + Tourism Services = Agro tourism.
About special interest tourism, examples of agritourism, the development of agritourism, who are agritourists, and issues in agritourism. This was prepared as an assignment for a unit on Special Interest Tourism in a Bachelor of Business in Tourism Management. Please contact the uploader for references for the origins of the content.
RURAL TOURISM: SCOPE AND CHALLENGES IN INDIAN CONTEXTArnab Gantait
Rural Tourism exhorts tourists to spend quality time in a nuanced fashion by engaging them in different ethnic, indigenous and aesthetic practices in rural areas.The stresses generating fromurban life and the detachmentand distance from natural environment occasionally provoke the urbanitesto escape from their monoculture city life.In such case, rural locations seem to be an ideal place to release stress and also providean opportunity to be re-engagedin a simplerway of life that offers rest and absolute peace for a certain period of time. Not only that, such form of tourism is widely acknowledged because it can shape up rural society by bringing benefit both in monetary and social terms. Although the concept is relatively new one and has both positive and negative impacts, it has gained immense importance around the world in recent time. A large population in India, staying in rural areas, are still primarily dependent on traditional age old practice i.e. cultivation. But the profit, generating from agriculture is falling down day by day and these villagers are lacking sufficient alternative job scope.This situation is enforcing them to settle down in nearby urban localities in search of better income and better livelihood. If the rural India can be re-developed, rejuvenated and promoted as tourist spots, these villagers will obviously get adequate number of alternative job scope that can possibly reduce the tendency of leaving native villages and in such way the socio-economic condition of rural India can also be improved. In India, Rural Tourism is untouched for marketing. Now, thrust will be to promote village tourism as the primary tourism product to gain maximum socio-economic benefits from it.In this connection,we need to understand the rural setting, people, social, political and environmental background, local sentiments etc. of any place. In addition, we have to work out an effective plan that will involve the rural people in such form of tourism that can enhance their economic condition towards a positive direction. Marketers and entrepreneurs have already realized the scope and market opportunity and have adopted many effective strategies both for the short-term profits and its success in the long run.But they are also facing a number of challenges while marketing and promoting Rural Tourism.These challenges have to be overcome in coming future to get maximum benefits from Rural Tourism.
This paper has highlighted the need, scope and marketing strategy for Rural Tourism in the Indian context. At the end, we have also discussed some of the issues and challenges of Rural Tourism and have suggested few solutions.
presented by Ronald Costales of Costales Nature Farm during the 2015 AFNR Symposium held last October 1, 2015 at the AIM Conference Center, Makati City
Agritourism, or agritainment, is an exploding market connecting you to locally grown foods, wines, and culinary experiences. Reaching a $billion in 2013 in the US, agritourism offers farmers a revenue stream that helps them stay on the farm and grow their customers base. With only 2% of US residents being connected to farms and food production, agritourism offers an exciting and hyper-local experience to foodies, young families, and geotourists.
Ecotourism is a form of tourism involving visiting fragile, pristine, and relatively undisturbed natural areas, intended as a low-impact and often small scale alternative to standard commercial mass tourism.
Statistical package for the extension science research by vinayVinay Kumar
Nie, Bent & Hull - 1970
SPSS- later statistical product and service solutions
2009- IBM (PASW)
Now – IBM SPSS statistics
Recent one IBM SPSS statistics-22.0 version
RURAL TOURISM: SCOPE AND CHALLENGES IN INDIAN CONTEXTArnab Gantait
Rural Tourism exhorts tourists to spend quality time in a nuanced fashion by engaging them in different ethnic, indigenous and aesthetic practices in rural areas.The stresses generating fromurban life and the detachmentand distance from natural environment occasionally provoke the urbanitesto escape from their monoculture city life.In such case, rural locations seem to be an ideal place to release stress and also providean opportunity to be re-engagedin a simplerway of life that offers rest and absolute peace for a certain period of time. Not only that, such form of tourism is widely acknowledged because it can shape up rural society by bringing benefit both in monetary and social terms. Although the concept is relatively new one and has both positive and negative impacts, it has gained immense importance around the world in recent time. A large population in India, staying in rural areas, are still primarily dependent on traditional age old practice i.e. cultivation. But the profit, generating from agriculture is falling down day by day and these villagers are lacking sufficient alternative job scope.This situation is enforcing them to settle down in nearby urban localities in search of better income and better livelihood. If the rural India can be re-developed, rejuvenated and promoted as tourist spots, these villagers will obviously get adequate number of alternative job scope that can possibly reduce the tendency of leaving native villages and in such way the socio-economic condition of rural India can also be improved. In India, Rural Tourism is untouched for marketing. Now, thrust will be to promote village tourism as the primary tourism product to gain maximum socio-economic benefits from it.In this connection,we need to understand the rural setting, people, social, political and environmental background, local sentiments etc. of any place. In addition, we have to work out an effective plan that will involve the rural people in such form of tourism that can enhance their economic condition towards a positive direction. Marketers and entrepreneurs have already realized the scope and market opportunity and have adopted many effective strategies both for the short-term profits and its success in the long run.But they are also facing a number of challenges while marketing and promoting Rural Tourism.These challenges have to be overcome in coming future to get maximum benefits from Rural Tourism.
This paper has highlighted the need, scope and marketing strategy for Rural Tourism in the Indian context. At the end, we have also discussed some of the issues and challenges of Rural Tourism and have suggested few solutions.
presented by Ronald Costales of Costales Nature Farm during the 2015 AFNR Symposium held last October 1, 2015 at the AIM Conference Center, Makati City
Agritourism, or agritainment, is an exploding market connecting you to locally grown foods, wines, and culinary experiences. Reaching a $billion in 2013 in the US, agritourism offers farmers a revenue stream that helps them stay on the farm and grow their customers base. With only 2% of US residents being connected to farms and food production, agritourism offers an exciting and hyper-local experience to foodies, young families, and geotourists.
Ecotourism is a form of tourism involving visiting fragile, pristine, and relatively undisturbed natural areas, intended as a low-impact and often small scale alternative to standard commercial mass tourism.
Statistical package for the extension science research by vinayVinay Kumar
Nie, Bent & Hull - 1970
SPSS- later statistical product and service solutions
2009- IBM (PASW)
Now – IBM SPSS statistics
Recent one IBM SPSS statistics-22.0 version
Research designs in social science by vinayVinay Kumar
It is the scientific and systematic investigation to search for knowledge.
Research is to see what everybody else has seen and to think what nobody else has thought.
Ecotourism and agriculture tourism A Lecture By Mr Allah Dad Khan Former DG ...Mr.Allah Dad Khan
Ecotourism and agriculture tourism A Lecture By Mr Allah Dad Khan Former DG Agriculture Extension Khyber Pakhtun Khwa Province & Visiting Professor Agriculture University Peshawar Pakistan
Tourism has long been one of the world’s largest and fastest-growing industries, with both developed and developing countries relying on it for economic growth. The demand for agro and rural tourism has grown exponentially in recent years. Agro tourism plays a huge role in the activation of rural areas. Its position and market power affects a number of external components and mechanisms. And although its positive impact on the economic and social development rural areas is noticeable, it also reveals a number of barriers related. An important aspect is to strengthen awareness of local communities concerning benefits resulting from the development of this non-agricultural source of income. Only then it will trigger a multiplier effect that will eventually lead to reduction of unemployment, job creation in sectors serving tourists, revenue growth and will improve both living standard and working conditions of the population actively involved. Improving the visibility of rural values, processing, traditional crafts, rural buildings can become a powerful magnet for tourists, tourists looking for new unconventional forms of recreation. Benefits of the development of rural tourism can become real if there is visible involvement and close cooperation between both – service providers and local authorities.During the 2023 Union Budget, it was announced that a series of measures will be taken up to facilitate and develop tourism in India. Diversifying the basket of rural tourism offerings, in Union Budget 2023, under the scheme of Vibrant Villages Programme, tourism infrastructure and amenities will be facilitated in border villages. PMVIKAS has been conceptualised for encouraging traditional arts and handicrafts. Airports, unity malls and special schemes will be implemented throughout the year, with a focus on improving domestic travel.
Sustainable Tourism in GIAHS Landscapes - Case Studies from AsiaExternalEvents
http://www.fao.org/giahs/en/
This presentation was presented during the Joint Meeting of Steering and Scientific Commitee that took place at FAO headquarters 28-29 April 2015. The presentation was made by Prof. Kazem Vafadari, Asia Pacific University, Japan
Agri-Tourism: An analysis of its popularity among youth.Sahil Sharma
Agriculture is the backbone of India as well as of other countries in the world. Despite having a greater share in the Indian Economy and the source for fulfilling the fundamental needs of every human, Agriculture is a bad choice to rely on for a living. The reason behind this is that whole agriculture is dependent on nature to pour the crops or lands with rain but the weather today is unpredictable many farmers depend on nature to reap profit from their lands. Because of global warming sometimes their whole crop comes under drought and often they have to face huge debts. If nature favors them but still they don't get good prices for their crops. As a result of such circumstances, many farmers are coming under debt. While most of the time they are the only person responsible for the feeding of their family and for the education of their children. When fortune doesn't favor them and they become unable to fulfill their responsibilities as a result due to depression, debt, they go for suicide.
Here is one solution to this problem "Agri-Tourism", it will allow farmers to integrate their earnings. Agr-Tourism can be set-up at Village levels so all households can reap benefits from it. It is a brilliant source to keep up the culture and traditions and also a source of earing in the off-season.
Many people realized this far earlier than me and they had put efforts to develop Agri-tourism. So, here in this report, I have tried to analyze its popularity among the students of "Indian Institute of Tourism and Travel Management" who are frequent travelers and always in need to find new areas of tourism and are responsible for future development of Tourism in the country. So, I was curious to know what they think about Agr-Tourism. Here I have interpreted the results in this report. Kindly go through, I will be thankful for your interest in reading this report.
Thank You.
Suriname Agritourism Policy Setting Workshop 2019:
Policy setting for improved linkages between agriculture, trade and tourism: Strengthening the local Agrifood sector and promoting healthy food in Agritourism
Workshop organized by the Government of Suriname in collaboration with the Technical Centre Agricultural and Rural Cooperation (CTA)
Paramaribo, Suriname, 3-4 April 2019
Rural tourism is when people visit quiet countryside places, farms, and small villages for relaxing holidays. They go there to enjoy nature, like beautiful landscapes and peaceful surroundings.
How tourism and tourist behavior can bring changes in overall tourism development . Sustainability of Tourism as an industry in long run . case study of Kerala as only responsible tourism destination in INDIA
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
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➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
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As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
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Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s Dholera
Agro tourism scope and opportunities for the farmers in india by vinay
1.
2. By-
Vinaya Kumar H M
Ph.D scholar
SEMINAR ON
Agro-Tourism: Scope and Opportunities
for the Farmers in India
3. OUTLINE OF THE
PRESENTATION
Introduction
Clarification of concepts
Scope and opportunities
Basic principles
SWOT analysis
Research evidences.
7. Present Situation and Features of
Tourism in India
US$100 billion in 2010 and
US$275.5 billion by 2018 at a 10.1%
annual growth rate.
8. TOURIST ATTRACTIONS IN INDIA:
India is a country known for its lavish treatment
to all visitors,
no matter where they come from.
Its visitor-friendly traditions, varied life styles
and cultural heritage
colorful fairs and festivals held long-lasting
attractions for the tourists.
Other…
9.
10.
11. 1. To know the concept of Agro-tourism
2. To analyse the scope and oportunities for
Agro-tourism in India
3. To study the Basic Principles of Agri –
Tourism
4. To review the studies related to Agro-
tourism in India
14. WHAT IS AGRI-TOURISM ?
Agri-tourism is all about unraveling various facets of
village life.
This includes opening up farms to tourists from
cities and abroad, and letting them spend some
time in the lap of nature.
Apart from telling them about the various crops and
how they are sown and harvested, agri-tourism
exposes tourists to authentic food, handicraft,
dress, culture, music and language.
15. WHAT IS AGRI-TOURISM ?
Two-thirds of India’s population
But unfortunately, unlike IT, agriculture is facing
under-investment.
17. SCOPE OF AGRI - TOURISM
1. An inexpensive gateway
2. Curiosity about the farming industry and life style
3. Strong demand for wholesome family oriented
recreational activities
4. Health consciousness of urban population and finding
comfort with nature friendly means
18. 5. Desire for peace and harmony
6. Interest in natural environment
7. disappointment with over crowded resorts and cities
8. homesickness for their roots on the farm
9. Rural recreation
10. Educational value of Agri-Tourism
19. SOME OF THE IMPORTANT ADVANTAGES OF AGRI –
TOURISM ARE:
1. It brings major primary sector agriculture closer to
major service sector tourism.
2. Tourism sector has potential to enlarge.
3. Agriculture sector has the capacity to absorb
expansion in tourism Sector.
20. OBJECTIVE OF PROMOTING AGRI TOURISM
To introduce farmers and interested
entrepreneurs with the concept of agri-tourism
as an additional revenue generating option
along with their regular business.
To attract national & international tourist
21. SIGNIFICANCE OF AGRI TOURISM
• An opportunity for city-dwellers to visit “The
rural life of India”.
• Introduction to village life with first hand
experience on the farm.
• Chance for urban children to taste fresh farm
products.
22. WHY AGRI TOURISM?
• Environment friendly concept
• Natural experience
•Help maintains the natural landscape of the
local region
•Access to unprocessed natural agri produce
• Sustains local cultures
• Direct market for the handicrafts
23. BENEFITS: A GLIMPSE…
Agritourism center in
• Malegaon: India
25% increase in Farmers income in just one year
• Italy: Gallo Rosso
233% growth form 1999 to 2007
• U.S. Farms:
$955 million additional income in just one year 2004.
Source:
1. http://www.travelbizmonitor.com/ArticleDetails.aspx?aid=2654&sid=18&sname=Coverstory
2.http://www.tourismfutures.com.au/Publications/2009Presentations/Porcaro%20Pauline%20PP.pdf
3. http://www.ers.usda.gov/AmberWaves/February08/Findings/Agritourism.htm
24. AGRI-TOURISM OPPORTUNITIES IN
INDIA
1. Indian tourism industry is growing @10.1%
2. India has entered amongst the top 10 tourist
destinations list
3. India has diverse culture and geography
4. Increasing number of tourists preferring non-
urban tourist spots
5. Government initiatives and policies in five year
plan
25. BENEFITS OF AGRO-TOURISM CENTRES
Agro-Tourism has the potential to change the economic
face of traditional agriculture.
Employment opportunities
protest against income fluctuation.
Cultural transformation
Farmers can improve their standard of living
Benefits to the urban peoples, they can understand about
the rural life and know about the agricultural activities.
It support for rural and agricultural development process.
Help to the reduce burden on the other traditional tourist
centres.
26. ROLE OF AGRICULTURE INSTITUTES IN
PROMOTION OF AGRI-TOURISM
Market mix strategy:
i. Product
ii. Price
iii. Place
iv. Promotion
v. Policies
vi. Positioning
“Come, pluck a fruit, smell a flower, run in the fields, lie
on the hay and be lost in rural India”.
27. ISSUES NEEDING ATTENTION FOR THE
PROMOTION OF AGRI-TOURISM
1. Publicity
2. Transport
3. Accommodation
4. Networking
5. Capacity building of farmers
6. Safety of tourists
7. Public - Private partnership
29. PROBLEMS OF THE AGRO TOURISM:-
A. Lake of perfect knowledge about the agro-tourism.
B. Weak communication skill and lake of commercial
approach of the farmers.
C. Lake of funds to develop basic infrastructure for the agro-
tourism.
D. Presence of unorganized sector in the Agri-Tourism
industry.
E. Ignorance of the farmers regarding to the such type of
activities
F. Ensuring hygiene and basic requirements considering
urban visitors
G. Lakhs of farmers have small size holding, low quality land
and little or no access to credit or irrigation. Have to
negotiate with consistent drought.
30. RECOMMENDATION FOR THE SUCCESS OF THIS
INDUSTRY
1. Infrastructure:
2. Outdoor Recreational Activities:
3. Introduction of Entertainment
4. Programs:
5. Security & Risk Aspects:
6. Strategic planning:
7. Tourism package :
8. Community participation & leadership:
9. Sufficient funds for tourism development:
10.Formation of agri-tourism development finance
corporation:
11.Coordination and cooperation between rural tourism
entrepreneurs
32. BASIC PRINCIPLES OF AGRI-TOURISM
Agri-tourism should ensure the following three basic
principles.
1. Have something for visitors to see:-
Animals, birds, farms and nature are the
few things which Agri-tourism could offer to the
tourist to see. Apart from these, culture, dress,
festivals and rural games could create enough
interest among forest in Agritourism.
33. BASIC PRINCIPLES OF AGRI-TOURISM
2. Have something for visitors to do:-
Participating in agricultural operations and
swimming, bullock cart riding, camel riding, buffalo
riding, cooking and participating in the rural games
are the few activities to quote in which tourist can
take part and enjoy.
34. BASIC PRINCIPLES OF AGRI-TOURISM
3. Have something for visitors to buy:-
Rural crafts, dress materials, farm gate fresh
agriculture products, processed foods are the few
items which tourist can buy as memento for
remembrance.
35. AGROTOURISM.mp4
A Heritage Rural Stay in the Malnad region in
Chikmagalur, Karnataka on www.namastay.in.mp4
37. AGRI TOURISM SOWS SEEDS OF SUCCESS IN INDIA
Tourism industry professional Pandurang Taware
says
“I did my own survey and found that about 73% of
the people from cities wanted to visit farms on
weekends.
But half of those people couldn’t do so as they had
no relatives residing in villages and also they were
not aware of any villages they could spend their
weekends in.”
38. ESTABLISHMENT OF AGRI TOURISM
DEVELOPMENT CORPORATION
Agri Tourism Development Corporation in July 2005 out of
a small office in Pune.
The concept’s popularity has encouraged Yes Bank and
Confederation of indian Industry to prepare an agri-tourism
feasibility report on UP farms.
39. ROLE OF ATDC
ATDC’s mission is “To promote agriculture tourism
to achieve income, employment and economic
stability in rural communities in India. To help
boosting a range of activities, services and
amenities.
ATDC helped in preparation of Agro Tourism project
report and business plan for each applicant
agriculture farm.
Helped to facilitate the financial support from
Nationalize banks, institutes and government
agencies to built agro and rural tourism facilities
and infrastructure like accommodation, sanitation,
approach road etc.
40. ROLE OF ATDC
Conducted Agro Tourism Business Training
Program.
Conducted Seminars and conferences on agri-
tourism business.
Provided sales and marketing support.
Coordinated tours from urban areas to the farms.
42. THREE IMPORTANT FACTORS WHICH CONTRIBUTE
TO THE SUCCESS OF AGRI-TOURISM
1. Farmer:
Majority of the cases, farmer is less educated, less
exposed and innocent.
For farmer, any outsider is a guest and treated
wholeheartedly without any commercial motive.
Treating guest is pleasure for them than pain.
He entertains the guest while entertaining himself in
the process.
He is not like an exploitative natured businessman
which itself facilitate a clean tourism atmosphere
43. FACTORS WHICH CONTRIBUTE TO THE SUCCESS OF
AGRI-TOURISM
2. Village :
Village, which is located far from the city
lacks urban facilities, but blessed with natural
resources.
The investment is made by nature in the form of
water bodies, fields, forest, mountains, deserts and
islands.
Community is more homogenous and treating a
guest is part of their culture rather than a profession
leading to natural environment required for urban
tourist.
44. FACTORS WHICH CONTRIBUTE TO THE SUCCESS OF
AGRI-TOURISM
3. Agriculture:
Rich resources in agriculture namely land, water
and plants are unique from place to place bringing
diversity and creating curiosity.
Indigenous knowledge of rural people is a wealth,
which adds to novelty an curiosity of urban
population.
Combination of farmer, village and agriculture
create a wonderful situation which provides
unlimited satisfaction to the tourist specially from
urban areas.
45. VISITOR PROFILE
• National and international tourists.
• Government officials
• State tourism departments
• Farmers
• Interested entrepreneurs
• Businessmen
• Bureaucrats
• Corporates
• Technocrats and many more.
46. ATTRACTIONS OF AGRI-TOURISM CENTERS
• Bullock cart rides
• Wine tasting
• Participation in farm activities
• Fruit picking
• Experience of village life
• Agri market area
• Star gazing areas
47. EXPECTED OUT COME
• Agri-tourism Centers are a new tourist attraction.
• Learning experience for farmers while interacting
with National and international agri-tourism centers
• Young generation and entrepreneurs may find the
new business concept attractive
• Opportunities for collaboration with international and
national agritourism centers.
48.
49. KEY TECHNIQUES FOR SUCCESS IN
AGRO-TOURISM
Give a wide publicity of your tourism centre by new
papers, television etc Use all possible advertisement
means.
Develop contacts with the schools, colleges, NGOs,
clubs, unions, organisations etc.
Train your staff or family members for reception and
hospitality
understand about the customers wants and their
expectations and serve
Charge optimum rent and charges for the
facilities/services on the commercial base
Do the artificially use local resources for the entertain /
serve to tourist
50. Develop your website and update time to time for
attract foreign tourist
Take their feedback and comments about the service
and suggestions to more development and modification
Develop a good relationship with the tourist for future
business and chain publicity
Develop different agro-tour packages of for different
type of tourist and their expectations.
Preserve a address book and comments of the visited
tourists for future tourism business
Behave sincerely with the tourists and participate with
them / him
Small farmers can develop their agro-tourism centres
on the basis of cooperative society.
51. POSITIVE SOCIO-CULTURAL IMPACT -
The rural people will learn the modern culture.
They will learn to come out of their traditional values and
beliefs.
They will adopt different practice of modern society.
Since the income from tourism is much higher than what
rural people can earn from agriculture and other allied
services.
Education and health of the rural community will improve.
Provide higher standard of living to rural people.
52. POSITIVE ENVIRONMENTAL IMPACT
The rural people will learn how to lead healthy and hygienic life
from the urban people visitors.
Infrastructure development will lead to healthy tourism.
The impact of rural environment can improve the state of body
and mind.
Help in create and maintain the natural park.
Learn the importance of preservation of natural resources.
They will learn to develop healthy environment with proper
sanitation, roads, electricity, telecommunication, etc.
They will learn to use modern tools and technology.
They will learn to preserve the natural habitats, bio-diversity
historical monuments
53. POSITIVE ECONOMIC IMPACT-
It will create employment for the rural people and
generate income for them.
The villagers will able to provide better food and
education for their children.
Income level will rise.
Generate foreign exchange
With the rise of income other measure of community like
education, health etc will rise.
54. The price of the land will rise.
The expenditure on housing will increase.
Demand for other goods and services will increase.
Improvement in the public services.
Generate revenue to the government.
Modernization of agriculture and other rural activities.
Local small businessman will be benefited.
58. This project is replicated in three states in India.
The impact factor has been phenomenal as the per capita
income has seen a rise.
Farmer feedback has revealed that there has been a minimum
33% income rise to basic agriculture income.
Agri tourism has the capacity to create a win win situation for
both the farmers as well as the tourists.
The farmers benefit by deriving additional source of income
and tourist hunger natural environment is satiated.
Employment generation through allied activities like organic
and dairy farming.
Gender bias is reduced as both male and female get equal
opportunities to earn
Frequency of income generation increases from once a year
to once a week.
59. STUDY ON IMPROVING THE POTENTIAL FOR RURAL TOURISM IN
KERALA- WITH EMPHASIS ON DEVELOPING THE POTENTIAL OF
LOCAL AREAS OF TOURISM IMPORTANCE WITH SPECIAL
REFERENCE TO PONNUMTHURUTHU, ANCHUTHENGU AND
KUMBALANGI
Jubin Joy John et. all, 2007
II
60.
61. CHALLENGES IN RURAL TOURISM
Legislation Problems
• Lack of Trained Manpower
• Insufficient Financial Support
• Underdeveloped people
• Lack of proper physical communications
• Lack of Basic Education
• Language problems
• Business Planning Skills
• Trained tourist guide
• Communication Skills
62. ESSENTIAL ELEMENTS FOR DEVELOPMENT OF
RURAL TOURISM ARE:
• Creation of infrastructure
• Restructuring and liberalization of policies
• Encouragement for investment
• Law and Order
• Tourist Police
• Complaints Handling
• Standardization of goods and services
• Government support
64. SUCCESS STORY OF SHRI
CHANDRASHEKHAR BHADSAVALE
A tour can be organized for visitors to nearby tourist and
religious places.
Shri Bhadsavale has implemented innovative ideas like
buffalo ride in water, which has become quite popular
amongst foreign tourists and college students! He provides
them food which is made of from locally available
vegetables and thus providing them regional flavour.
If interested, fresh vegetables, locally made handicraft and
handloom items as well as food items are sold to these
visitors as momento to cherish the memories of time they
spent on his farm.
He is earning 1.25 lakh to 2.0 lakh per annum
65. RUTU FARM AGRI TOURISM CENTRE,
PASARNI, WAI
Rutu Farm Agri Tourism Holiday Home offers a one-
of-a-kind experience in an idyllic setting at the foot
hills of Panchgani,
bullock cart ride, tractor ride, Surparambhya, to
name just a few.
Here we provide opportunity for urban people to get
back to the roots.
66. DAILY ACTIVITY IN THE AGRICULTURE FARM:
• Animal Feeding;
• Guided Crop /Vegetables / Fruits farms visits and tours
• Watching domestic animals and How to care for cattle
• U-Pick Operations
• Harvest festivals
• Rural Festivals/ Jatra
• Farmers' markets at the village and taluka place
• Taluka Milk Collection centers Village fairs.
• Roadside produce stands
• Milking the Cow
• Religious Temples Visits
• Agricultural education programs: how to grow sugar cane,
grapes, pomegranate, guava, watermelon, tomato, other
vegetables,
67. • Evening Entertainment Programs
• Rural folk dance, music, campfire & lot of fun filled
games.
• Rural games to be played
• Bullock cart and tractor Rides
• Vittidandu
• Gotya
• Surparanbhya
• Kabaddi
• Langadi
• Kho-Kho
• Bullock Ploughing
• Lagore & Gallori
68. SUNIL BHOSLE, JOGWADI VILLAGE IN THE
BARAMATI TALUK OF PUNE
Sunil Bhosle, a farmer in the Jogwadi village in the
Baramati taluk of Pune district,
a 13 acre piece of land tilled by his entire family
round the year meant an annual income of Rs
60,000-75,000.
This was before he was exposed to the benefits of
agri-tourism six months ago.
Bhosle, with the help of the Agri Tourism
Development Corporation (ATDC), opened his
farms to tourists, charging each Rs 300-350.
($6-7)
69.
70.
71. CONCLUSION
• Maximizing livelihood benefits needs a good understanding of what
people most need and want (their livelihood priorities) and of the
complex ways in which tourism options affect livelihoods (direct
and indirect livelihood impacts).
• Therefore it requires a considerable role for local people in
decision-making. This can be done either by devolving tourism
rights to community level, and helping communities with
participatory planning; or by ensuring that government planning
processes are participatory and responsive to local needs; or by
ensuring, through government incentives, that planning by private
entrepreneurs is responsive to local needs. Thus, Careful planning
and design, based on an understanding of local livelihoods, can
greatly enhance the positive impacts of tourism.
72.
73.
74.
75.
76. CHALLENGES IN RURAL TOURISMTHE MAJOR
CHALLENGES ARE
Need to preserve the environment and natural resources,
the need for education,
proper understanding for both tourists and local people,
the need to generate a democratic movement which helps
people at all levels to participate in tourism development.
Also they need to focus on occupation training, handicraft
promotion, and improvement of both the landscape and the
basic infrastructure, to increase the villagers quality of life by
creating a healthy environment.
The cooperative system in rural tourism can be an effective
approach in bringing positive impact in rural areas.
Local people can monitor and control the negative impacts of
tourism on their own society, if they have an equal stake and
authority in management and development.
77. INFRASTRUCTURE FACILITY AT AGRO-TOURISM
CENTRES:-
• Accommodation facilities
• Wealthy resources in agriculture specifically water and plants at the
place.
• Cooking equipments for cooking food, if tourist have interested.
• The well or lake or swimming tank for fishing, swimming
• Bullock cart, cattle shade, telephone facilities etc.
• Farmers should offer to see and participate in the agricultural activities.
• Offer an opportunity to participate in the rural games to the tourist.
• Present bullock cart for riding and horse riding, buffalo ride in the
water, fishing facility in your pounds or nearest lake.
• Offer fruits, corns, groundnuts, sugarcane and other agro-products as
per availability.
• Show local birds, animals and waterfalls
• Arrange folk dance programme