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Agrimarketing Flow
1.
INPUTS • Seeds • Fertilizers •
Agrochemicals • Machineries • Equipment PRODUCTION SECTOR • Farmers • Cooperatives • Associations • Corporate Farms PROCESSING SECTOR • Food & Beverage Industry • Furniture & Fixture Industry • Apparel & Fabric Industry • Tobacco Industry • Packaging& BottlingFirms MARKETING SECTOR • Retailers • Wholesalers •Contract Buyer • Transporters • Bookers • Exporters • Importers CONSUMPTION SECTOR • Households • Institutional Buyers (Hotels, restaurants) Climate / Physical Factors Products Products Products Price / Cost Price / Cost Price / Cost PaymentFlow Financial Flow Proction / Marketing Technical / Economic Factors Legal / Political Factors Production Flow • Transport • Processing • Storage • Packaging Information System Flow • Production Trends • Prices • Demand Trends •Grading/ Standardization
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