Like attracts like. Success breeds success. Industry clusters are a boon to economic developers because of their magnetic effect on other businesses in the same sector, and the supply chain. But what do you do if you don't happen to be fortunate to already have a biotech, food processing or aerospace corridor in your community? According to guest presenter Ed Morrison, director of Agile Strategy, you go out and build one. Morrison refers to his method as "strategic doing," accelerating network development in an intentional and disciplined way. This is different than the "analysis paralysis" methods of the past. It forms collaborations quickly by "linking and leveraging" assets across the network. In this webinar, he discusses how to build regional innovation clusters, spaces where companies that share a similar competitive space decide to form a network, develop a strategic agenda to address common issues, and make anchor investments. This includes: *Shifting the conversation towards collaboration *Protocol for quickly building networks *Developing a strategic, active agenda *Managing this complex strategy with simple rules *Identify different stages that clusters move through

1. How to build your own industry clusters…
Webinar | GIS Planning
October 11, 2016

2. Strategic Doing Started in a Parking
Garage in Oklahoma City, 1993

3. Oklahoma City today
Photo by: Luke Barrett

4. OKC is now
considered a national
model

5. We need to create a
vibrant ecosystem for
technology companies.
Designing an ecosystem in
Charleston, SC 2001
Ernest Andrade
Economic Developer
City of Charleston

6. The Charleston Digital
Corridor has also gained
national attention

7. Milwaukee Water Summit, 2008

8. © 2008, Brian D. Thompson, UWM Research Foundation 10/6/08
Funds
Fluid Transport/
Civil & Ind. Engr.
Detection
Materials
Bioscience
Pumps/ Valves/
Components
Analysis/
Measuring/
Control
Water User
Consumer
Products
Treatment/
Processing/
Softening
Utilities
Funding Agencies
Academic Institutions
Private Sector
Public Sector
Milwaukee Water Cluster, 2008.
DOE
EPA
NSF
USDA
DoD
NOAA/DOC
Interior
World Bank
Foundations
International
Partners
NIH
Greater
Milwaukee
Foundation
UWM
Marquette
UW-Madison
WATER Inst.
Chem & Biosci
School of Freshwater
Science
CEAS
Physics
MSOE
Fluid Power
Rapid Proto Center
M7/GMC
MMSD
City of
Milwaukee
DNR
UNDP
Federal
Government
Municipalities
Water Council
Pentair• Filtering & purification
GE
Badger Meter
• Water meters
• Meter reading systems
Procorp• Water reuse & softening
• Phosphate & radium removal
AO Smith
• Water heaters
Kohler
• Faucets
• Materials, coatings, plating
• Casting technology
Miller Coors• Intake quality, output quality
• Energy consumption
AquaSensors
Thermo Fisher
Scientific
Fall River
Great Lakes Water
• Water treatment equipment Advanced
Chemical Systems• Ind. wastewater treatment
CH2MHILL
• Engineering services
ITT
Sanitarie• Wastewater treatment
design
Flygt• pumps
SiemensJoy
Bucyrus
Veolia
• Water utilities
Environmental
Energy
Efficiency
Processing &
Treatment
Monitoring &
Detection

9. Milwaukee is now recognized as a
global water hub

10. We are sitting in the midst of a really big
transition…

11. Collaborations will move us to new
opportunities

12. Strategic Planning Strategic Doing
Strategic Doing is built for networks

13. Clusters are
complex
networks that
emerge from
conversations

14. Clusters emerge over time in clear
stages…

15. Organization A Organization B
Organization C
We accelerate clusters by embracing
Strategic Doing

16. Strategy emerges from questions,
connections and commitments

17. Simple rules
create a swarm

18. Step 1: Start new conversations

19. Step 2: Identify your strengths from
existing clusters

20. Rely on the power of interactive mapping

21. Step 3: Activate your clusters with
strategy workshops
Core Team builds out
network and launches pilot
projects
Higher education
institutions join to
anchor the cluster
Development
organizations align to
support the strategic
agenda

22. Business Firm
Business firm that acts as an
expert hub
Business firm that services as a
boundary spanner
Higher educational institution
supporting the cluster
Strategic focus area that ties
together firm within a cluster
Anchor Investment
Formal Cluster

23. Lockheed is using agile strategy to
collaborate with NJ companies

24. “The best methodology I have
seen in 20 years.”
Paul Collits
President
Australia New Zealand Regional Science Association

26. Civic leaders are “jumping the curve”

28. Questions?
Thank you!
Connect: http://bit.ly/gisagile
Ed Morrison
edmorrison@purdue.edu